Global Dinner RTE Foods Market 2017-2021

Overview of the global dinner RTE foods market

Technavio’s market research analyst predicts the global dinner ready-to-eat (RTE) foods market to grow steadily at a CAGR of above 6% by 2021. One of the primary drivers for this market is the wide reach of the organized retail stores. Organized retailers have grown worldwide with the establishment of supermarkets, hypermarkets, and specialty stores. RTE foods are primarily sold by large organized retailers, as vendors in the market are highly dependent on large organized retailers. Supermarkets is a major distribution channel that supplies nutritious and affordable food. Given the rise in population, the demand for these supermarkets is also growing. This exponential growth rate of supermarkets can also be attributed to the growing urbanization and rising disposable income of people. The rate of growth of organized retailers has been particularly high in developing countries like India and China. Moreover, the rising disposable income of people also plays an important role in raising the demand for supermarkets. This rise in the number of the supermarket across the globe will, in turn, augment the growth of the global dinner RTE foods market during the forecast period.

In terms of geography, EMEA accounted for the maximum market share during 2016 and will continue to dominate the market for the next few years. The convenience factor of the RTE products is the main reason for the rising demand for this product in Europe. Due to the busy life schedules, the amount of time spent in cooking at home decreases and consumers get inclined towards convenient products which can be consumed with minimal preparation. Increasing disposable income, rising urbanization, new product launches, and increased marketing campaigns by the vendors are some of the factors expected to increase the demand for RTE dinner foods products in EMEA during the next four years.

Competitive landscape and key vendors

The global dinner RTE foods market is highly fragmented with the presence of numerous private vendors. The dinner RTE foods market is constantly changing with the shifting consumer demands and preferences. Vendor performance in the ready-to-eat foods market is largely impacted by the changing consumer spending patterns and tastes. Established vendors compete on the compete on the basis of price, the inclusion of fortified ingredients, preparation time, product and packaging innovation, brand image, and product promotion.

Leading vendors in the market are –

• General Mills
• ITC
• Kraft Heinz
• Nestlé
• Unilever

Other prominent vendors in the dinner RTE foods market include Greencore Group, Hormel Foods, JBS, Sigma Alimentos, Smithfield Foods, Findus, Schwan's Shared Services, and Tyson Foods.

Segmentation by product and analysis of the dinner RTE foods market

• Frozen dinner RTE foods
• Chilled dinner RTE foods
• Canned dinner RTE foods

During 2016, the frozen dinner RTE food segment dominated the ready-to-eat foods market and accounted for a major part of the overall market share. Frozen foods provide consumers with a variety of options to choose. They are the convenient alternatives to cooking and are increasingly being preferred by the working population across the world. Frozen dinner RTE food products include frozen pizza, frozen chicken food products, frozen beef foods, and various types of frozen vegetarian foods stored under extremely low temperatures.

Segmentation by distribution channel and analysis of the dinner RTE foods market

• Supermarkets
• Independent retailers
• Convenience stores
• Speciality stores

In this market study, analysts have estimated the supermarkets to dominate the dinner RTE foods market during the forecast period. The ability of supermarkets to provide the flexibility and convenience to choose from a wide array of products at discounted prices is the major contributor to the dominance of this segment in the global market.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global dinner RTE foods market?
• What are the key market trends impacting the growth of the global dinner RTE foods market?
• What are the challenges to market growth?
• Who are the key vendors in the global dinner RTE foods market?
• What are the market opportunities and threats faced by the vendors in the global dinner RTE foods market?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA.
• What are the key outcomes of the five forces analysis of the global dinner RTE foods market?

Technavio also offers customization on reports based on specific client requirement.

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