Global Deception Technology Market 2017-2021

Overview of the global deception technology market

According to Technavio’s market research report, the global deception technology market will grow at a CAGR of close to 10% during the forecast period. The increasing implementation of the firewall as a disruptive deception solution will act as one of the key drivers for the market’s growth during the next four years. Firewalls enhance the protection of hosts within their protected network by using intrusion detection and prevention, blacklists, reputation feeds, and URL filtering zones. This is done by controlling the advanced persistent threat deceptions as an active response to prevent the confirmed attackers from intruding. For instance, the action in policy could be to set “deceive” if a host known for being malicious tries to connect to a demilitarized zone (DMZ) system on a specific port such as SMTP, FTP, Telnet, secure shell, or HTTP over a secure socket layer. This will fuel the adoption of the firewall as a deception technique to disrupt attackers, which in turn, will drive the market’s growth.

Organizations in North America are witnessing an increased number of cyber security threats and network security threats. This will boost the adoption of advanced security solutions to prevent unauthorized access to confidential data. The industrial sector in the region is experiencing challenges such as critical business data leakage or data loss. This damages the organization's reputation and costs them millions. This will drive the need for effective security solutions to prevent the unauthorized communication of critical information and files over the network perimeter, which in will turn, drive the growth of the deception technology market in the Americas.

Competitive landscape and key vendors

The deception technology market is in its early growth stage and is highly competitive. According to the deception technology market analysis research report, the market is characterized by the presence of multiple small and large vendors. International vendors are increasingly focusing on acquiring small players to boost their market shares and expand their product portfolios. They are also focusing on expanding their product portfolios to strengthen their product lines and enhance their geographical presence. Vendors have the need to distinguish their services and product offerings through a clear and unique value proposition to survive and succeed in this intensely competitive environment.

Key vendors in this market are -

• Attivo Networks
• Cymmetria
• GuardiCore
• Illusive Networks
• TrapX Security

Other prominent vendors in the market include Acalvio Technologies, Allure Security Technology, CyberTrap, ForeScout, Hexis Cyber Solutions, LogRhythm, Percipient Networks, Rapid7, Sandvine, Shape Security, Smokescreen Technologies, TopSpin Security, and vArmour Solutions.

Segmentation by deployment model and analysis of the deception technology market

• On-premise
• Cloud-based

The on-premise deployment segment contributed to the maximum market shares during 2016 since they provide better security by hiding an organization's internal personal computers (PCs) from the outside world. The segment will continue to account for the largest market shares during the next four years as well and this will attribute to the emergence of other cost-effective on-premise endpoint detection and response solutions.

Segmentation by end-user and analysis of the deception technology market

• Government organizations
• Large enterprises
• SMEs

According to the deception technology market forecast, the adoption of deception technology within government organizations is increasing because various countries such as India and China are increasingly investing in the implementation of government security installations. The growing need for detection solutions to maintain homeland security will positively impact the growth of the segment during the forecasted period. This in turn, will positively influence the deception technology market growth. 

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global deception technology market?
• What are the key market trends impacting the growth of the global deception technology market?
• What are the challenges to market growth?
• Who are the key vendors in the global deception technology market?
• What are the market opportunities and threats faced by the vendors in the global deception technology market?
• What are the trending factors influencing the market shares of the Americas, APAC, and EMEA?
• What are the key outcomes of the five forces analysis of the global deception technology market?

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