Global Mobile Mapping Market 2016-2020

Overview of the global mobile mapping market

According to this market analysis, the global market for mobile mapping will exhibit significant growth during the forecast period, and will grow at a CAGR of over 14% until 2020. The prospects for growth in this market will be impelled by the increased use of mobile mapping solutions and services among the enterprises and individual consumers. Enterprises use these solutions and services to access real-time, location-based information that helps them to make informed decisions. The revenue generated from the utilization of maps in an indoor environment, such as buildings, shopping complexes, and hypermarkets, will increase significantly owing to the augmented adoption of mapping solutions and platforms for location-based navigation and tracking.

In this market research report, analysts have estimated eminent factors, such as the rising adoption of maps across industries, to spur the prospects for market growth until the end of the forecast period. Recently, it has been observed that the demand for maps across industries has increased rapidly as the applications developed using maps are helping enterprises to streamline their business processes like procurement, processing, storage, and supply chain management. Similarly, healthcare service providers like hospitals, clinics, and community centers are also utilizing digital maps to track and monitor ambulances, medical equipment, in-patients, doctors, and employees as it helps them to boost efficiency.

Usage-based segmentation of the mobile mapping market

• Outdoor mobile mapping
• Indoor mobile mapping

The outdoor mobile mapping segment will be the highest revenue generating segment during the forecast period and will surpass USD 4 billion by 2020. Factors such as the augmented utilization of mobile mapping in the automotive industry high adoption of mobile devices worldwide and enhanced network connectivity will lead to the strong growth of this market segment during the predicted period.

Geographical segmentation of the mobile mapping market

• Americas
• APAC
• EMEA

In 2015, the Americas dominated this market and accounted for a market share of more than 40%. Eminent factors like the high adoption of mobile mapping solutions, services, and platforms across sectors like transportation and logistics, retail, manufacturing, and media and entertainment in the US and Canada will result in the strong growth of this market in the Americas.

Competitive landscape and key vendors

The level of competition in the global mobile mapping market is rapidly increasing due to the entrance of a vast number of global and regional players. These vendors can produce high-quality maps that are specific to a country or region with the help of the crowdsourcing map development model.

Key players in the market are -

• Apple
• Google
• HERE
• Micello
• NavInfo
• TomTom

Other prominent vendors analyzed in this market research are ArcGIS Online (Esri), Baidu Maps, Bhuvan, Bing Maps (Microsoft), Ericsson, Foursquare, GeoMapServer, Inrix, MapmyIndia, Mappy, MapQuest (AOL), OpenStreetMap, Qualcomm Atheros, Roadtrippers, Trimble Navigation, ViaMichelin, WikiMapia, WoNoBo (Genesys International), Yahoo! Maps, and Zenrin.

Key questions answered in the report include

• What will the mobile mapping market size and the growth rate be in 2020?
• What are the key factors driving the global mobile mapping market?
• What are the key mobile mapping market trends impacting the growth of the market?
• What are the challenges to market growth?
• Who are the key vendors in the global mobile mapping market?
• What are the market opportunities and threats faced by the vendors in the global mobile mapping market?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA.
• What are the key outcomes of the five forces analysis of the global mobile mapping market?

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• Global Digital Map Market 2015-2019
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