Global HD TV Market 2015-2019

Published: Dec 2015 Pages: 67 SKU: IRTNTR5820

Market outlook of the HD TV market

An HD TV is an example of a next-generation television display technology that is characterized by high resolution and better image quality. This market is estimated to exhibit stagnant growth during the forecast period and is driven by the increase in shipments of LCD/LED TVs. The recent change in the manufacturers’ preference towards the production of high technology-enabled LCD and LED TVs is expected to result in this market’s slow but modest CAGR of nearly 2% by 2019.

By geography, Technavio market research analysts estimate the APAC region to account for more than 44% of the total market share by 2019. In APAC, China and India are considered to be the leading countries as they are the major manufacturing hubs for ultra HD TVs. The high demand for ultra HD TVs that are manufactured locally is a significant factor that promotes market growth in this region during the forecast period.

Display-based segmentation and analysis of - OLED TV, LCD/LED TV, & others

In this market research report, analysts estimate the LCD/LED TV segment to account for the largest market share during the forecast period. The recent change in the consumers’ preference from plasma TVs to LCD/LED TVs is a major factor that spurs growth in this segment and results in its profound market share of more than 95% by 2019.

The market research report offers an analysis of each of the following segments and discusses its effect on the overall market growth -

  • OLED TV
  • LCD/LED TV
  • Others

Segmentation by technology and analysis of - ultra HD TV & normal HD TV

The normal HD TV segment is envisaged to be the largest market segment during the forecast period. The prospects for growth in this segment is influenced by factors like the growing preference for a clear and detailed picture quality, which results in its impressive market share of nearly 64% by 2019.

This global market research offers an analysis of each of the following segments and discusses its effect on the overall market growth -

  • Ultra HD TV
  • Normal HD TV

Competitive landscape and key vendors - LG, Panasonic

This market is extremely competitive and is characterized by the presence of numerous global and regional vendors. In this market, the vendors compete on the basis of performance, innovation, product features, quality, low cost, selling price, distribution, and financial stability to gain a competitive edge over their rivals. Additionally, the extension of product lineups by vendors is also expected to intensify the level of competition in this market.

Key vendors in this market are -

  • LG
  • Panasonic
  • Samsung
  • Sony
  • TCL
  • Toshiba

Other prominent vendors analyzed in this market research are Funai Electric, Haier Electronics, Konka Group, Onida Electronics, Koninklijke Philips, Mitashi, Sansui Electric, Seiki Digital, Sharp, Sichuan Changhong Electric, Skyworth Digital, Videocon, Vizio, and Westinghouse Digital.

Key questions answered in the report include

  • What will the HD TV market size and the growth rate be in 2019?
  • What are the key factors driving the HD TV market?
  • What are the key HD TV market trends impacting the growth of the market?
  • What are the challenges to market growth?
  • Who are the key vendors in the HD TV market?
  • What are the market opportunities and threats faced by the vendors in the HD TV market?
  • What are the key outcomes of the five forces analysis of the HD TV market?

Technavio also offers customization on reports based on specific client requirement.

Related reports

This is preliminary content. The table of contents is subject to change.

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market size and forecast
  • Five forces analysis

PART 06: Market segmentation by product

PART 07: Geographical segmentation

PART 08: Market drivers

PART 09: Impact of drivers

PART 10: Market challenges

PART 11: Impact of drivers and challenges

PART 12: Market trends

PART 13: Vendor landscape

  • Competitive landscape
  • Other prominent vendors

PART 14: Key vendor analysis

PART 15: Appendix

  • List of abbreviation

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape

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Key Questions Answered

  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?

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