Global Mobile Application Market 2015-2019

Published: Mar 2015 Pages: 93 SKU: IRTNTR5526

About Mobile Application
The boom in the Mobile market and the upsurge in usage of smart phones are driving the market for mobile applications. Mobile applications are developed to enable users to get access to services similar to those that are received when accessing the apps through a personal computer. The adoption of mobile apps that are B2C are significantly higher than that of the mobile apps that are B2B. However, both still have higher opportunities for growth. Currently there are more than 3.17 million applications available on various app stores and a very large base of mobile application developers who develop mobile apps for app stores.

TechNavio's analysts forecast the Global Mobile Application market to grow at a CAGR of 31.05 percent over the period 2014-2019.

Covered in this Report
This report provides information about the market size and forecasts of the Global Mobile Application market for the period 2014-2019. This report also covers information about the market segmentation by its type, application category, revenue model, and geography. The three key regions covered in this report are the Americas, the EMEA region, and the APAC region.

TechNavio's report, Global Mobile Application Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Global Mobile Application market landscape and its growth prospects in the coming years. The report also includes a profile of the key vendors operating in this market.

Key Regions
• Americas
• APAC
• EMEA

Key Vendors
• Apple
• Google
• King Digital Entertainment
• Microsoft
• Rovio Entertainment
• Supercell

Other Prominent Vendors
 • Apptap
• Archos Appslib
• Bizness App
• China Mobile
• CrackBerry Store
• Cydia
• Dell Mobile Application Store
• Getjar
• Handmark
• Handster
• iVIP
• Lg Mobile
• Mobango
• Ntt Docomo
• Palm
• PocketGear
• SlideME

Market Driver
• Increased Need for Staying Connected and Usage of Mobile Devices
• For a full, detailed list, view our report

Market Challenge
• Compatibility Issues
• For a full, detailed list, view our report

Market Trend
• Usage of Mobile Apps at Enterprises to Facilitate Workforce Mobility
• For a full, detailed list, view our report

Key Questions Answered in this Report
• What will the mobile application market size and growth rate be in 2019?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Market Landscape
06.1 Market Overview
06.2 Market Size and Forecast
06.3 Five Forces Analysis
07. Overview of Global Smartphone Market
07.1 Segmentation of Global Smartphone Market by OS
07.2 Global Mobile Data Traffic
07.3 Overview of Mobile App Downloads
08. Market Segmentation by Type
09. Market Segmentation by Application Category
09.1 Overview of Mobile Application
09.1.1 Global Mobile Application Category Description
09.2 Global Mobile Application Market Category Share by Revenue
10. Market Segmentation by Revenue Model
10.1.1 Advertising
10.1.2 Pay Per Download
10.1.3 In-App Purchase
10.1.4 Freemium
10.1.5 Subscription
11. Market Segmentation by Geography
12. Buying Criteria
13. Market Growth Drivers
14. Drivers and their Impact
15. Market Challenges
16. Impact of Drivers and Challenges
17. Market Trends
18. Trends and their Impact
19. Vendor Landscape
19.1 Competitive Scenario
19.2 Major Key Vendors in Global Mobile Application Market
19.3 Other Prominent Vendors
19.3.1 Archos Appslib
19.3.2 Apptap
19.3.3 Bizness App
19.3.4 CrackBerry Store
19.3.5 Cydia
19.3.6 Getjar
19.3.7 Handmark
19.3.8 LG Mobile
19.3.9 Mobango
19.3.10 Palm
19.3.11 PocketGear
19.3.12 SlideME
20. Key Vendor Analysis
20.1 Apple
20.1.1 Key Facts
20.1.2 Business Overview
20.1.3 Product Segmentation by Revenue
20.1.4 Geographical Segmentation by Revenue
20.1.5 Business Strategy
20.1.6 Recent Developments
20.1.7 SWOT Analysis
20.2 Google
20.2.1 Key Facts
20.2.2 Business Overview
20.2.3 Business Segmentation by Revenue 2013
20.2.4 Business Segmentation by Revenue 2012 and 2013
20.2.5 Geographical Segmentation by Revenue 2013
20.2.6 Business Strategy
20.2.7 Recent Developments
20.2.8 SWOT Analysis
20.3 King
20.3.1 Key Facts
20.3.2 Business Overview
20.3.3 Business Segmentation
20.3.4 Business Segmentation by Revenue 2012 and 2013
20.3.5 Geographical Segmentation by Revenue 2013
20.3.6 Business Strategy
20.3.7 Recent Developments
20.3.8 SWOT Analysis
20.4 Microsoft
20.4.1 Key Facts
20.4.2 Business Overview
20.4.3 Business Segmentation by Revenue 2013
20.4.4 Business Segmentation by Revenue 2012 and 2013
20.4.5 Geographical Segmentation by Revenue 2013
20.4.6 Business Strategy
20.4.7 Recent Developments
20.4.8 SWOT Analysis
20.5 Rovio Entertainment
20.5.1 Key Facts
20.5.2 Business Overview
20.5.3 Product Segmentation
20.5.4 Geographical Presence
20.5.5 Recent Developments
20.5.6 SWOT Analysis
20.6 Supercell
20.6.1 Key Facts
20.6.2 Business Overview
20.6.3 Geographical Segmentation
20.6.4 Business Strategy
20.6.5 Recent Developments
20.6.6 SWOT Analysis
21. Other Reports in this Series

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape

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Key Questions Answered

  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?

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