Global Coating Pre-treatment Market 2017-2021

Overview of the global coating pre-treatment market

Market research analysts at Technavio predict that the global coating pre-treatment market will grow steadily at a CAGR of more than 6% by 2021. The rising costs due to corrosion is identified as one of the primary growth factors for this market. It has been observed that the global corrosion expenditure accounted for almost USD 3 trillion in 2016. The direct cost due to corrosion in any developing country is estimated to account for more than 3% of the total GDP. Corrosion is the third biggest reason for expenditure in the Americas, where the direct cost accounted for nearly USD 270 billion. The prevention of corrosion could save approximately 16%-34% of the total corrosion cost. Fire accidents and the emission of toxic products are some of the other effects of corrosion that amount to massive losses. This compels manufacturers to adopt pre-treatments and coatings., subsequently fueling the growth of the coating pre-treatment market.

In terms of geographic regions, APAC will be the major revenue contributor to the coating pre-treatment market throughout the forecast period. Countries such as India and China will witness major growth in the region due to the rapid industrialization and the growth of the automotive industry. This in turn, will be a major factor augmenting the demand for coating pre-treatments in this region.

Competitive landscape and key vendors

Owing to the presence of several key players, the coating pre-treatment market appears to be highly fragmented. The vendors in the marketspace operate in a highly-competitive environment. The need for technological development in coating pre-treatment is attracting funds and investments from the end-users. The large players with a huge geographical presence and production facilities consisting of powder coating machines located across the globe dominate the powder coating pretreatment market.

The leading vendors in the market are -

• AkzoNobel
• Axalta Coating Systems
• BASF
• Henkel
• PPG Industries
• 3M

The other prominent vendors in the market are Kansai Paint, Nihon Parkerizing, Nippon Paint, Sanchem, and Troy Chemical Industries.

Segmentation by product type and analysis of the coating pre-treatment market

• Phosphate
• Chromate
• Chromate free
• Blast clean

During 2016, the phosphate coating pre-treatment market accounted for the major shares of the powder coating pretreatment market. The corrosion resistance, high adhesion, and cost-effective properties of phosphate coatings will be the major factors contributing to the growth of this market segment in the coming years. Phosphate coatings are mainly used in the automotive and transportation sectors where the application of high strength steel is quite high.

Segmentation by end-user and analysis of the coating pre-treatment market

• Automotive and transportation
• General industry
• Consumer goods and appliances

According to this market research report, the automotive and transportation sector was the major end-user to the coating pre-treatment market during 2016. This segment will retain its market dominance during the coming years as well due to the increased usage of steel and aluminum drives the growth of powder coating pretreatment market.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global coating pre-treatment market?
• What are the key market trends impacting the growth of the global coating pre-treatment market?
• What are the challenges to market growth?
• Who are the key vendors in the global coating pre-treatment market?
• What are the market opportunities and threats faced by the vendors in the global coating pre-treatment market?
• Trending factors influencing the market shares of APAC, Europe, North America, and ROW.
• What are the key outcomes of the five forces analysis of the global coating pre-treatment market?

Technavio also offers customization on reports based on specific client requirement.

Coating pre-treatment is defined as the process of cleaning contaminants on the metal surface and modifying the surface to a non-conductive one by applying the non-organic coating. This process results in improving the surface area and provides good adhesion by changing the surface chemistry while applying the organic film. Additionally, resistance towards corrosion is also increased. This upcoming industry research report by Technavio is an integral part of the chemicals and materials industry and provides vital information on rapidly-growing markets like paints, coatings, and pigments, plastics, polymers, and elastomers, and specialty chemicals. With an intent to help clients gather a healthy edge over their peers, Technavio offers key information on the market drivers and also enlists all the prominent vendors in the chemicals and materials industry.

To accurately forecast the paints, coatings, and pigments industry’s growth probabilities, Technavio’s team of industry research specialists conducted a mixed approach of primary and secondary research techniques and also carried out an extensive analysis based on market factors such as advancements in technology and the demand-supply shifts across various geographical locations. To help clients set forward new policies for growth, our upcoming industry research report on the global coating pre-treatment market for the forecast period of 2017 to 2021 proposes executable strategies arrived at from the data collected from market informants like manufacturers, channel partners, regulatory bodies, and decision makers.

This upcoming report on the global coating pre-treatment market also considers the growth of similar markets like electrocoating and optical coating, which are expected to grow at a CAGR of about 5% and close to 8%, respectively by the end of forecasted period 2017 to 2021. According to our team of market research analysts, factors such as excellent corrosion protection and UV durability are the key contributors to the growth of paints, coatings, and pigments market for the next few years. Based on the required specifications of various clients, Technavio also produces customized reports, which can help local vendors and global players augment their presence in the chemicals and materials industry.

The upcoming industry research report for the global coating pre-treatment market identifies the market drivers,  market trends, and the challenges faced by the paints, coatings, and pigments industry and also presents a holistic overview of markets like bio-chemicals and bio-materials, metals and minerals, and olefins.