Global Sales Acceleration Technology Market 2015-2019

Published: May 2015 Pages: 72 SKU: IRTNTR5969

About Sales Acceleration Technology

Sales acceleration technology is a bridge between CRM software and marketing automation. It is the technology used to enhance sales activities, and it helps companies to convert marketing leads in sales. It comes in after effective marketing campaigns, which resulted in the lead generation and eventually help organization to increase the velocity of their sales process. Earlier, SaaS-based CRM was one of the tools that was used to abstract the useful insights of customers by running BI software functionalities. 

Over the decades, CRM has been helping companies to increase revenue, but it does not necessarily accelerate the sales process. As the competition is increasing, companies have started to focus more on inside sales. Some of the sales acceleration technologies helps organizations to respond in a lesser time to leads generated over the web, make more number of calls in lesser time, and use web and video conferencing to avoid traveling and taking a repetitive sales practices.


Technavio's analysts forecast the global sales acceleration technology market to grow at a CAGR of 16.3% percent over the period 2014-2019.

Covered in this Report
The global sales acceleration technology market can be segmented into four: communication technology, analytics, social-based technology, and others. This report covers information about the market based on application and end-users. The report also covers information about the
geographical segmentation of the market.

Technavio's report, the Global Sales Acceleration Technology Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Americas, and EMEA and APAC; it covers the market landscape. The report also includes a discussion of the key vendors operating in this market.


Key Regions
• Americas
• APAC
• EMEA       

Key Vendors
• Salesforce.com
• Marketo
• Microsoft
• Oracle

Other Prominent Vendors
• Artesian Solutions
• Attensity Group
• Acidaes Solutions
• Amdocs
• Aplicor
• Aptean
• Bazaarvoice
• Cisco
• Demand Media
• Domo
• FrontRange
• Infor Solutions
• InsideSales.com
• InsideView
• Kana Software
• Lattice Engines
• Maximizer Software
• NetSuite
• Nuance Communications
• Pipedrive
• PK4 Software Technologies
• QuestBack
• Sage Business Solutions
• Soffront Software
• SugarCRM
• Tableau Software
• Talisma
• Tour de Force CRM
• Visible Technologies
• Zoho CRM
 
Market Driver
• Implementation of Marketing Automation Techniques
• For a full, detailed list, view our report

Market Challenge
• Lack of ROI Measurement System
• For a full, detailed list, view our report

Market Trend
• Growing Inclination toward Remote Purchasing
• For a full, detailed list, view our report


Key Questions Answered in this Report
• What will the market size be in 2018 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product and Service Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Market Landscape
06.1 Market Overview
06.2 Market Size and Forecast
06.3 Five Forces Analysis
07. Market Segmentation by Application
07.1 Segmentation of Global Sales Acceleration Technology Market by Application
08. Market Segmentation by End-user
08.1 Global Sales Acceleration Technology Market by End-user
09. Geographical Segmentation
09.1 Global Sales Acceleration Technology Market by Geographical Segmentation
09.2 Sales Acceleration Market in Americas
09.2.1 Market Size and Forecast
09.3 Sales Acceleration Market in EMEA
09.3.1 Market Size and Forecast
09.4 Sales acceleration Market in APAC
09.4.1 Market Size and Forecast
10. Buying Criteria
11. Market Growth Drivers
12. Drivers and their Impact
13. Market Challenges
14. Impact of Drivers and Challenges
15. Market Trends
16. Trends and their Impact
17. Vendor Landscape
17.1 Competitive Scenario
17.2 Key Vendors 2014
17.3 Other Prominent Vendors
17.3.1 Amdocs
17.3.2 Aptean
17.3.3 Artesian Solutions
17.3.4 Cisco Systems
17.3.5 Demand Media
17.3.6 InsideSales.com
17.3.7 Lattice Engines
17.3.8 NetSuite
17.3.9 Nuance Communications
17.3.10 Tableau Software
18. Key Vendor Analysis
18.1 Marketo
18.1.1 Key Facts
18.1.2 Business Overview
18.1.3 Segmentation by Revenue 2014
18.1.4 Segmentation by Revenue 2013 and 2014
18.1.5 Geographical Segmentation by Revenue 2014
18.1.6 Business Strategy
18.1.7 Recent Developments
18.1.8 SWOT Analysis
18.2 Microsoft
18.2.1 Key Facts
18.2.2 Business Overview
18.2.3 Business Segmentation by Revenue 2013
18.2.4 Business Segmentation by Revenue 2012 and 2013
18.2.5 Geographical Segmentation by Revenue 2013
18.2.6 Business Strategy
18.2.7 Recent Developments
18.2.8 SWOT Analysis
18.3 Oracle
18.3.1 Key Facts
18.3.2 Business Overview
18.3.3 Business Segmentation by Revenue 2013
18.3.4 Business Segmentation by Revenue 2012 and 2013
18.3.5 Geographical Segmentation by Revenue 2013
18.3.6 Business Strategy
18.3.7 Recent Developments
18.3.8 SWOT Analysis
18.4 Salesforce.com
18.4.1 Key Facts
18.4.2 Business Overview
18.4.3 Business Segmentation
18.4.4 Business Segmentation by Revenue 2013 and 2014
18.4.5 Geographical Segmentation by Revenue 2014
18.4.6 Business Strategy
18.4.7 Recent Developments
18.4.8 SWOT Analysis
19. Other Reports in this Series

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape

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Key Questions Answered

  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?

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