Haptics Market by Application, Component, and Geography - Forecast and Analysis 2023-2027

Published: Nov 2022 Pages: 172 SKU: IRTNTR43350

Haptics Market Forecast 2023-2027 

The haptics market is estimated to grow by USD 7.52 billion at a CAGR of 11.4% between 2022 and 2027. The adoption of HD haptics, which provide high-definition tactile feedback, enhances the user experience in various applications such as gaming, virtual reality, and automotive interfaces. The demand for interactive sensory experiences is growing across industries, driving the need for advanced haptic technologies. Additionally, the increased demand for in-car infotainment services is fueling the integration of haptic feedback systems in automotive interfaces to improve user interaction and safety. These trends are shaping the market landscape and driving innovation in haptic technology.

It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

What will be the size of the Market During the Forecast Period?

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Market Segmentation

This report extensively covers market segmentation by application (consumer electronics, automotive and transportation, and others), component (hardware and software), and geography (APAC, North America, Europe, South America, and Middle East and Africa). 

By Application

The market share growth of the consumer electronics segment will be significant during the forecast period. Consumer electronic devices include gaming consoles, smart bands, smartphones, smartwatches, and tablets. The use of this has been around for decades, but recently there has been a resurgence in the adoption of this technology across the consumer electronics segment. The touchscreen interface is quickly emerging and has become one of the preferred interfaces in various consumer electronic devices such as mobile devices, gaming consoles, and wearables.

The changing market dynamics and increasing consumer expectations are leading to an increase in the uptake of advanced touchscreen controls in consumer electronics devices, especially touchscreens with haptic touch. Such factors are expected to drive the growth of the consumer electronics segment in the market during the forecast period.

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The consumer electronics segment was valued at USD 6.69 billion in 2017. The market is expected to witness a high growth rate due to the introduction of ultra haptics and 3D haptics in tablets during the forecast period. Technavio expects that some of the major tablet companies, such as Apple, Samsung, and Lenovo, will adopt ultra haptics in their devices. To support ultra haptics, the number of actuators incorporated in them will increase, resulting in a high growth rate in the market.

By Region

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APAC is projected to contribute 71% by 2027. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

APAC is expected to dominate the market because of the presence of major consumer electronics devices and automotive manufacturers. The major consumer electronics device manufacturers in the region include Acer, Asus, Fujitsu, HTC, LG, Lenovo, Meizu, Oppo, OnePlus, Panasonic, Samsung, Sony, Xiaomi, and ZTE. There is a high probability that these companies will primarily introduce new products in APAC, leading to a higher revenue contribution from the region. The growth of the smartphone market in APAC is encouraging several smartphone OEMs to establish their manufacturing facilities in the region and capitalize on the cost advantage.

Market Dynamics and Customer Landscape

Industrial automation is rapidly evolving with the integration of haptic technology across various sectors. This technology, initially popular in consumer devices like smartphones and tablets, is now making inroads into industries such as medical, aerospace, and manufacturing. For instance, in the medical industry, haptic gloves enhance surgical training, while in aerospace, virtual reality flight decks improve pilot training. However, challenges such as high power consumption and battery life need to be addressed for wider adoption. The rising integration of haptic technology is transforming industrial automation, offering a more immersive and tactile experience. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Market Driver

The adoption of HD haptics is notably driving the market growth. Implementation of HD haptics provides a satisfactory and intuitive experience and solves the general problems of users in daily life. For instance, a salesperson must carry different catalogs to show their customers. The customers can see the color and the type of fabrics but cannot feel them. However, with haptic technology, customers can feel the smoothness, softness, and stiffness of the fabrics displayed on the salesperson's cell phone. Similarly, this technology is being widely used by game developers to provide a more intuitive user experience to their customers.

Through HD haptics technology, the player could feel the bumps and crashes while playing racing games, and the player could even feel the strings of the guitar while playing. This technology is used in consumer devices, wearables, smartphones, tablets, smart homes, virtual reality hardware, and PlayStation 5, offering a more immersive experience. It utilizes force feedback technology to provide realistic tactile sensations. Considering the availability of endless opportunities for HD haptics technology in mobile devices, Immersion conducted a survey to study consumer attitudes and preferences toward HD haptics technology for mobile devices. The increasing adoption in mobile phones is expected to drive the growth of the market during the forecast period.

Major Market Trend

The emergence of ultra haptics is the primary trend in the market. Floating touchscreens could be one of the future trends that will drive the market in the automotive segment. Many research activities are being conducted to design systems for creating 3D virtual objects that can be seen and felt in the air. For instance, researchers in Japan have created a floating 3D holographic plasma display with haptic feedback. Researchers at the University of Bristol are also working on 3D haptics holograms. 

This could be very beneficial, especially for automobiles. Operating the infotainment system using this technology would mean reduced interference while driving. The user could operate the on-screen images without touching the screen. Thus, helping the driver keep his eyes on the road. For instance, to answer calls while driving, the user will have to swipe on the projected 3D holographic image. The tactile feedback in vibration will give him confirmation of the task being completed successfully. Thus, the emergence of ultra haptics is one of the growing trends that is expected to drive the growth of the market during the forecast period.

Significant Market Challenge

High power consumption is the major challenge impeding the market growth. Power density is a key factor required for technological advances in power electronics, especially in high-power applications. Mobile devices are battery-powered systems. Therefore, engineers and designers are more concerned with the power consumption of haptic technology in battery-critical applications. There are two scenarios when considering power consumption as one of the major challenges for haptics technology. Firstly, the addition of basic haptic technology in mobile devices will impact their battery life.

Secondly, the addition of HD haptics technologies in mobile devices will impact their battery life. This is because the battery consumption is different in both scenarios. While considering basic haptics, such as vibration alerts during incoming calls or messages, or while playing video games using basic haptics, it has been found that there is a minimal effect on battery life. Immersion carried out this research to show the effect on the battery life of mobile devices with haptics and without haptics.

However, the battery consumption of HD haptics applications in mobile devices will be high compared with basic haptics. This is because HD haptics effects will require several actuators, amplifiers, and sensors to add multiple sensory effects to mobile devices, resulting in higher power consumption. Thus, high power consumption can become a major challenge for the growth of the global haptics market during the forecast period.

Key Market Customer Landscape

The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Market Customer Landscape

Who are the Major Haptics Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

AAC Technologies Holdings - The company offers haptics such as optics, RF antenna, traditional microphones, and headsets. They offer other products such as optics, RF antennae, traditional microphones, and headsets.

The market report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

  • Force Dimension
  • HAPTION SA
  • IMAGIS Co. Ltd.
  • Immersion Corp.
  • Infineon Technologies AG
  • Johnson Electric Holdings Ltd
  • Microchip Technology Inc.
  • ON Semiconductor Corp
  • OSRAM GmbH
  • Precision Microdrives Ltd.
  • SMK Corp.
  • Synaptics Inc.
  • Texas Instruments Inc.
  • Toyoda Gosei Co. Ltd.
  • Ultraleap Ltd.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Segment Overview

The report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

  • Application Outlook 
    • Consumer electronics
    • Automotive and Transportation
    • Others
  • Component Outlook 
    • Hardware
    • Software
  • Region Outlook 
    • APAC
      • China
      • India
    • North America
      • The U.S.
      • Canada
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • South America
      • Brazil
      • Argentina
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Market Analyst Overview

The market is experiencing rapid growth, especially in sectors like the Aerospace industry, Manufacturing industry, and Aerospace & defense industry. Technologies such as Eccentric Rotating Mass (ERM), Linear Resonant Actuator (LRA), and Piezo actuators are driving innovation in the field. Applications range from mid-air haptics in Sony's PlayStation 5 to enhancing user experience in airlines through cockpit displays. The market extends to gaming devices, cameras, media players, and handheld devices, including haptics-enabled touch-based phones. Automotive transportation is also integrating haptics technology into vehicles, improving user interface and feedback systems. The pandemic has further accelerated sales, particularly in smartphone sales and mobile gaming, driving demand for haptics solutions from companies like Actronika and Immersion Corporation.

 Market Scope

Report Coverage

Details

Page number

172

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 11.4%

Market growth 2023-2027

USD 7.52 billion

Market structure

Fragmented

YoY growth (%)

10.5 

Regional analysis

APAC, North America, Europe, South America, and the Middle East and Africa

Performing market contribution

APAC at 71%

Key countries

US, China, Japan, South Korea, and India

Competitive landscape

 Leading companies, Market Positioning of companies, Competitive Strategies, and Industry Risks

Key companies profiled

3D Systems Corp, AAC Technologies Holdings Ltd., Alps Alpine Co. Ltd, Analog Devices Inc., Dongwoon Anatech Co. Ltd., Force Dimension, HAPTION SA, IMAGIS Co. Ltd., Immersion Corp., Infineon Technologies AG, Johnson Electric Holdings Ltd, Microchip Technology Inc., ON Semiconductor Corp, OSRAM GmbH, Precision Microdrives Ltd., SMK Corp., Synaptics Inc., Texas Instruments Inc., Toyoda Gosei Co. Ltd., and Ultraleap Ltd.

Market dynamics

Parent market analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the market growth and forecasting of the market between 2023 and 2027
  • Precise estimation of the market size and its contribution to the parent market
  • Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
  • Growth of the market across Europe, North America, APAC, South America, and Middle East and Africa
  • Thorough market growth analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive market analysis and report on the factors that will challenge the market research and growth of market companies

We can help! Our analysts can customize this report to meet your requirements. Get in touch

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Application
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Component
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global haptics market 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on Global haptics market 2017 - 2021 ($ million)
    • 4.2 Applicaton Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Applicaton Segment 2017 - 2021 ($ million)
    • 4.3 Component Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Component Segment 2017 - 2021 ($ million)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • 4.5 Country Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Application

    • 6.1 Market segments
      • Exhibit 30: Chart on Application - Market share 2022-2027 (%)
      • Exhibit 31: Data Table on Application - Market share 2022-2027 (%)
    • 6.2 Comparison by Application
      • Exhibit 32: Chart on Comparison by Application
      • Exhibit 33: Data Table on Comparison by Application
    • 6.3 Consumer electronics - Market size and forecast 2022-2027
      • Exhibit 34: Chart on Consumer electronics - Market size and forecast 2022-2027 ($ million)
      • Exhibit 35: Data Table on Consumer electronics - Market size and forecast 2022-2027 ($ million)
      • Exhibit 36: Chart on Consumer electronics - Year-over-year growth 2022-2027 (%)
      • Exhibit 37: Data Table on Consumer electronics - Year-over-year growth 2022-2027 (%)
    • 6.4 Automotive and transportation - Market size and forecast 2022-2027
      • Exhibit 38: Chart on Automotive and transportation - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Data Table on Automotive and transportation - Market size and forecast 2022-2027 ($ million)
      • Exhibit 40: Chart on Automotive and transportation - Year-over-year growth 2022-2027 (%)
      • Exhibit 41: Data Table on Automotive and transportation - Year-over-year growth 2022-2027 (%)
    • 6.5 Others - Market size and forecast 2022-2027
      • Exhibit 42: Chart on Others - Market size and forecast 2022-2027 ($ million)
      • Exhibit 43: Data Table on Others - Market size and forecast 2022-2027 ($ million)
      • Exhibit 44: Chart on Others - Year-over-year growth 2022-2027 (%)
      • Exhibit 45: Data Table on Others - Year-over-year growth 2022-2027 (%)
    • 6.6 Market opportunity by Application
      • Exhibit 46: Market opportunity by Application ($ million)

    7 Market Segmentation by Component

    • 7.1 Market segments
      • Exhibit 47: Chart on Component - Market share 2022-2027 (%)
      • Exhibit 48: Data Table on Component - Market share 2022-2027 (%)
    • 7.2 Comparison by Component
      • Exhibit 49: Chart on Comparison by Component
      • Exhibit 50: Data Table on Comparison by Component
    • 7.3 Hardware - Market size and forecast 2022-2027
      • Exhibit 51: Chart on Hardware - Market size and forecast 2022-2027 ($ million)
      • Exhibit 52: Data Table on Hardware - Market size and forecast 2022-2027 ($ million)
      • Exhibit 53: Chart on Hardware - Year-over-year growth 2022-2027 (%)
      • Exhibit 54: Data Table on Hardware - Year-over-year growth 2022-2027 (%)
    • 7.4 Software - Market size and forecast 2022-2027
      • Exhibit 55: Chart on Software - Market size and forecast 2022-2027 ($ million)
      • Exhibit 56: Data Table on Software - Market size and forecast 2022-2027 ($ million)
      • Exhibit 57: Chart on Software - Year-over-year growth 2022-2027 (%)
      • Exhibit 58: Data Table on Software - Year-over-year growth 2022-2027 (%)
    • 7.5 Market opportunity by Component
      • Exhibit 59: Market opportunity by Component ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 60: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 61: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 62: Data Table on Market share by geography 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 63: Chart on Geographic comparison
      • Exhibit 64: Data Table on Geographic comparison
    • 9.3 APAC - Market size and forecast 2022-2027
      • Exhibit 65: Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 66: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 67: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 68: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 9.4 North America - Market size and forecast 2022-2027
      • Exhibit 69: Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 70: Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 71: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 72: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 9.5 Europe - Market size and forecast 2022-2027
      • Exhibit 73: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 74: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 75: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 76: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 9.6 South America - Market size and forecast 2022-2027
      • Exhibit 77: Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 78: Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 79: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 80: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 81: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 82: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 83: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 84: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 9.8 China - Market size and forecast 2022-2027
      • Exhibit 85: Chart on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 86: Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 87: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 88: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 9.9 Japan - Market size and forecast 2022-2027
      • Exhibit 89: Chart on Japan - Market size and forecast 2022-2027 ($ million)
      • Exhibit 90: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
      • Exhibit 91: Chart on Japan - Year-over-year growth 2022-2027 (%)
      • Exhibit 92: Data Table on Japan - Year-over-year growth 2022-2027 (%)
    • 9.10 US - Market size and forecast 2022-2027
      • Exhibit 93: Chart on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 94: Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 95: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 96: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.11 South Korea - Market size and forecast 2022-2027
      • Exhibit 97: Chart on South Korea - Market size and forecast 2022-2027 ($ million)
      • Exhibit 98: Data Table on South Korea - Market size and forecast 2022-2027 ($ million)
      • Exhibit 99: Chart on South Korea - Year-over-year growth 2022-2027 (%)
      • Exhibit 100: Data Table on South Korea - Year-over-year growth 2022-2027 (%)
    • 9.12 India - Market size and forecast 2022-2027
      • Exhibit 101: Chart on India - Market size and forecast 2022-2027 ($ million)
      • Exhibit 102: Data Table on India - Market size and forecast 2022-2027 ($ million)
      • Exhibit 103: Chart on India - Year-over-year growth 2022-2027 (%)
      • Exhibit 104: Data Table on India - Year-over-year growth 2022-2027 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 105: Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 106: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 107: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 108: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 109: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 110: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 111: Matrix on vendor position and classification
            • 12.3 3D Systems Corp
              • Exhibit 112: 3D Systems Corp - Overview
              • Exhibit 113: 3D Systems Corp - Business segments
              • Exhibit 114: 3D Systems Corp - Key news
              • Exhibit 115: 3D Systems Corp - Key offerings
              • Exhibit 116: 3D Systems Corp - Segment focus
            • 12.4 AAC Technologies Holdings Ltd.
              • Exhibit 117: AAC Technologies Holdings Ltd. - Overview
              • Exhibit 118: AAC Technologies Holdings Ltd. - Business segments
              • Exhibit 119: AAC Technologies Holdings Ltd. - Key offerings
              • Exhibit 120: AAC Technologies Holdings Ltd. - Segment focus
            • 12.5 Alps Alpine Co. Ltd
              • Exhibit 121: Alps Alpine Co. Ltd - Overview
              • Exhibit 122: Alps Alpine Co. Ltd - Business segments
              • Exhibit 123: Alps Alpine Co. Ltd - Key news
              • Exhibit 124: Alps Alpine Co. Ltd - Key offerings
              • Exhibit 125: Alps Alpine Co. Ltd - Segment focus
            • 12.6 Analog Devices Inc.
              • Exhibit 126: Analog Devices Inc. - Overview
              • Exhibit 127: Analog Devices Inc. - Business segments
              • Exhibit 128: Analog Devices Inc. - Key offerings
              • Exhibit 129: Analog Devices Inc. - Segment focus
            • 12.7 Dongwoon Anatech Co. Ltd.
              • Exhibit 130: Dongwoon Anatech Co. Ltd. - Overview
              • Exhibit 131: Dongwoon Anatech Co. Ltd. - Product / Service
              • Exhibit 132: Dongwoon Anatech Co. Ltd. - Key offerings
            • 12.8 IMAGIS Co. Ltd.
              • Exhibit 133: IMAGIS Co. Ltd. - Overview
              • Exhibit 134: IMAGIS Co. Ltd. - Product / Service
              • Exhibit 135: IMAGIS Co. Ltd. - Key offerings
            • 12.9 Immersion Corp.
              • Exhibit 136: Immersion Corp. - Overview
              • Exhibit 137: Immersion Corp. - Business segments
              • Exhibit 138: Immersion Corp. - Key offerings
              • Exhibit 139: Immersion Corp. - Segment focus
            • 12.10 Infineon Technologies AG
              • Exhibit 140: Infineon Technologies AG - Overview
              • Exhibit 141: Infineon Technologies AG - Business segments
              • Exhibit 142: Infineon Technologies AG - Key news
              • Exhibit 143: Infineon Technologies AG - Key offerings
              • Exhibit 144: Infineon Technologies AG - Segment focus
            • 12.11 Johnson Electric Holdings Ltd
              • Exhibit 145: Johnson Electric Holdings Ltd - Overview
              • Exhibit 146: Johnson Electric Holdings Ltd - Business segments
              • Exhibit 147: Johnson Electric Holdings Ltd - Key offerings
              • Exhibit 148: Johnson Electric Holdings Ltd - Segment focus
            • 12.12 Microchip Technology Inc.
              • Exhibit 149: Microchip Technology Inc. - Overview
              • Exhibit 150: Microchip Technology Inc. - Business segments
              • Exhibit 151: Microchip Technology Inc. - Key offerings
              • Exhibit 152: Microchip Technology Inc. - Segment focus
            • 12.13 ON Semiconductor Corp
              • Exhibit 153: ON Semiconductor Corp - Overview
              • Exhibit 154: ON Semiconductor Corp - Business segments
              • Exhibit 155: ON Semiconductor Corp - Key offerings
              • Exhibit 156: ON Semiconductor Corp - Segment focus
            • 12.14 Precision Microdrives Ltd.
              • Exhibit 157: Precision Microdrives Ltd. - Overview
              • Exhibit 158: Precision Microdrives Ltd. - Product / Service
              • Exhibit 159: Precision Microdrives Ltd. - Key offerings
            • 12.15 SMK Corp.
              • Exhibit 160: SMK Corp. - Overview
              • Exhibit 161: SMK Corp. - Business segments
              • Exhibit 162: SMK Corp. - Key offerings
              • Exhibit 163: SMK Corp. - Segment focus
            • 12.16 Synaptics Inc.
              • Exhibit 164: Synaptics Inc. - Overview
              • Exhibit 165: Synaptics Inc. - Product / Service
              • Exhibit 166: Synaptics Inc. - Key news
              • Exhibit 167: Synaptics Inc. - Key offerings
            • 12.17 Texas Instruments Inc.
              • Exhibit 168: Texas Instruments Inc. - Overview
              • Exhibit 169: Texas Instruments Inc. - Business segments
              • Exhibit 170: Texas Instruments Inc. - Key news
              • Exhibit 171: Texas Instruments Inc. - Key offerings
              • Exhibit 172: Texas Instruments Inc. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 173: Inclusions checklist
                • Exhibit 174: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 175: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 176: Research methodology
                • Exhibit 177: Validation techniques employed for market sizing
                • Exhibit 178: Information sources
              • 13.5 List of abbreviations
                • Exhibit 179: List of abbreviations
              • demand for infrastructure-as-a-service (IaaS): The ongoing migration from on-premise infrastructure to cloud-based services is having an impact on the revenues of original equipment manufacturers (OEMs) of servers, albeit the adverse impact on them is slightly milder than the effect on storage equipment. The emergence of IaaS has had a strong impact on the IT hardware market. The biggest advantage of IaaS is that it allows enterprises to scale operations or introduce innovations in the workflow without the need to make substantial investments in storage and servers for the traditional on-premise hardware environment. At the same time, cloud-focused infrastructure spending is expected to increase in terms of server, disk storage, and networking hardware.

                Research Framework

                Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

                INFORMATION SOURCES

                Primary sources

                • Manufacturers and suppliers
                • Channel partners
                • Industry experts
                • Strategic decision makers

                Secondary sources

                • Industry journals and periodicals
                • Government data
                • Financial reports of key industry players
                • Historical data
                • Press releases

                DATA ANALYSIS

                Data Synthesis

                • Collation of data
                • Estimation of key figures
                • Analysis of derived insights

                Data Validation

                • Triangulation with data models
                • Reference against proprietary databases
                • Corroboration with industry experts

                REPORT WRITING

                Qualitative

                • Market drivers
                • Market challenges
                • Market trends
                • Five forces analysis

                Quantitative

                • Market size and forecast
                • Market segmentation
                • Geographical insights
                • Competitive landscape

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                Key Questions Answered

                • What are the key global market and the regional market share?
                • What are the revenue-generating key market segments?
                • What are the key factors driving and challenging this market’s growth?
                • Who are the key market vendors and their growth strategies?
                • What are the latest trends influencing the growth of this market?
                • What are the variables influencing the market growth in the primary regions?
                • What are the factors influencing the growth of the parent market?

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