Home Blood Pressure Monitoring Devices Market Analysis Asia, North America, Europe, Rest of World (ROW) - US, Germany, China, Japan, India - Size and Forecast 2024-2028

Home Blood Pressure Monitoring Devices Market Forecast 2024-2028

The Global Home Blood Pressure Monitoring Devices Market size is forecast to increase by USD 787.03 million, at a CAGR of 6.76% between 2023 and 2028. 

There has been a growing demand for home-based digital blood pressure monitoring devices across the globe. Hypertension and increasing cardiovascular diseases are major health concerns across the world. In addition, medical guidelines define hypertension as blood pressure higher than 130 over 80 mmHg. Moreover, to monitor, record, and treat high blood pressure patients, physicians recommend the usage of these devices. In addition, advances in wearable technology and in sync with smart devices will surge the demand for home-based digital blood pressure monitoring devices. Hence, such factors are positively impacting the market.

What will be the size of the Market During the Forecast Period?

To learn more about this report, Download Report Sample

 

Segmentation by Distribution Channel, Type, and Geography Analysis

The market encompasses a range of innovative technologies and solutions aimed at addressing the challenges posed by hypertension and related health issues. Key players like the American Medical Association (AMA) and organizations like the American Heart Association are driving advancements in this field. Mobile-based BP monitoring systems and wearable & portable devices are revolutionizing how individuals manage their blood pressure at home. These mHealth solutions enable chronic disease management and empower users to track their blood pressure levels regularly. Technological advancements have led to the development of digital sphygmomanometers, self-measurement devices, and aneroid BP monitors/sphygmomanometers, providing accurate readings and facilitating independent living for the geriatric population. The Integrated Health Model Initiative (IHMI) is promoting the integration of remote patient monitoring technologies into home BP monitoring devices, ensuring cost-effective diagnostic tools and improving cardiovascular disease outcomes. Additionally, AI-based sensing technologies are enhancing the capabilities of home monitoring devices, contributing to better management of white blood pressure and reducing the risks associated with obesity and a sedentary lifestyle.

Distribution Channel Analysis

The offline segment is estimated to witness significant growth during the forecast period. The global market has a well-established offline distribution channel that comprises various types of retail pharmacy stores including drugstores, supermarkets, hypermarkets, and convenience stores. In addition, the primary mode of distribution for these devices is through retail pharmacies, which have a wide geographical presence and are easily accessible to consumers.

Get a glance at the market contribution of various segments Download PDF Sample

The offline segment was the largest segment and was valued at USD 992.98 million in 2018. Moreover, one of the most common retail pharmacy chains in the US is Walgreens, which has more than 9,000 locations across the country and is continuously opening stores across the US. For example, in July 2022, Walgreens announced its plan to open a new store in Long Island City, US. In addition, Walgreens, as well as other pharmacy chains, such as CVS and Walmart, have dedicated sections for home blood pressure monitoring devices, making it easy for customers to find the devices they need. Furthermore, in Europe, Boots is a popular pharmacy chain that offers a wide range of these devices as well as health and wellness products. Hence, such factors are fuelling the growth of this segment which in turn drives the market growth during the forecast period.

 Type Analysis

In the upper arm segment, a blood pressure machine is attached to the belt, which is connected to the cuff placed on the upper arm of the patient. In addition, the devices take readings at regular intervals throughout the day, every 15-30 minutes, and at night every 60-90 minutes. Moreover, the device enables measuring and monitoring the person's blood pressure accurately. In addition, it is highly useful in evaluating white-coat hypertension or masked hypertension. Furthermore, the upper arm-based home blood pressure monitoring devices systems market is highly benefited by the growing prevalence of hypertension worldwide.  Hence, such factors are fuelling the growth of this segment which in turn drives the market growth during the forecast period.

Moreover, the blood pressure can be measured without other's help with the wrist segment. In addition, using this segment, blood pressure could be monitored at home, and data can be recorded to provide details to the healthcare physician. Moreover, providers suggest upper-arm monitors due to their higher level of dependability. In addition, in cases when upper arm monitors are uncomfortable or do not fit well, wrist monitors are suitable substitutes. Furthermore, not everyone has access to an arm cuff that fits them well at home, especially those with very large arms. In addition, wrist home blood pressure monitoring devices are available in wearable versions that resemble watches. Hence, such factors are fuelling the growth of this segment which in turn drives the market growth during the forecast period.

Regional Analysis

For more insights about the market share of various regions Download PDF Sample now!

Asia is estimated to contribute 41% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that will shape the market during the forecast period. The market in Asia will witness rapid growth in the coming years due to the presence of a significantly older population, who are at a higher risk of developing hypertension and other CVD diseases in countries such as Japan and China. In addition, the region provides immense growth opportunities as most of the countries in this region are untapped markets for companies.

Moreover, Japan, China, Australia, and India are the major revenue contributors in this region. In addition, rapid urbanization of many developing countries and an increase in disposable income are leading to a change in lifestyle. In addition, smoking, excessive alcohol consumption, and other unhealthy habits are becoming more common, thereby increasing the risk of high blood pressure. Furthermore, the availability of low-cost home blood pressure monitoring devices, the increase in healthcare spending, and changes in lifestyle are likely to fuel the growth of the market in Asia during the forecast period.

Buy Full Report Now

Key Market Players 

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market. The report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

Baxter International Inc: The company offers a home blood pressure monitor named as Welch Allyn Home blood pressure monitor, through its subsidiary Welch Allyn Inc.

A and D HOLON Holdings Co. Ltd., American Diagnostic Corp., Beurer GmbH, Contec Medical Systems Co. Ltd., ForaCare Inc., HEINE Optotechnik GmbH and Co. KG, Koninklijke Philips N.V., Microlife Corp., Morepen Laboratories Ltd., Nokia Corp., OMRON Corp., Qardio Inc., Rossmax International Ltd., Spengler Holtex Group, Telli Health LLC, Tianjin Jiuan Medical Electronics Co. Ltd., Wellue Health, Zewa Inc., and Halma Plc

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Market Dynamics and Customer Landscape

The market is driven by the increasing prevalence of hypertension and the rising awareness about its adverse effects, including premature death. The geriatric population, coupled with lifestyle factors like obesity and sedentary lifestyles, fuels demand. Technological advancements such as mobile-based BP monitoring systems and wearable devices are trends shaping the market, facilitating chronic disease management and remote patient monitoring. Challenges include ensuring accuracy with digital sphygmomanometers and addressing cost-effectiveness and integration issues with AI-based sensing technologies and mHealth solutions. Our researchers analyzed the market research and growth data with 2023  as the base year, along with the key market growth analysis, trends, and challenges. A holistic analysis of drivers, trends, and challenges will help companies refine their marketing strategies to gain a competitive advantage. 

Key Drivers

The increasing aging population is notably driving market growth. The majority of the aged and people with different CVDs cannot afford frequent visits to medical facilities, and they often need monitoring on a daily basis. In addition, home-care patient monitoring devices are convenient, cost-effective, and help in regular monitoring.

Moreover, the increasing aging population, coupled with contributing factors such as high levels of cholesterol, obesity, sedentary lifestyles, alcohol, smoking, pre-hypertension, and diabetes, increases the incidence of cardiovascular diseases. In addition, the chance of diabetes increases in the aging population. Furthermore, people with diabetes have a higher risk of developing high blood pressure than people without diabetes. Hence, such factors are driving the market growth during the forecast period.

Significant Trends

The growing popularity of wearable home blood pressure monitoring devices and integration with smartphone apps is an emerging trend in the market. The market has witnessed the evolution of wearable patient monitoring equipment, including digital home blood pressure monitoring devices within the mobile health sphere. In addition, the development of smart wearables has revolutionized remote monitoring and patient engagement across healthcare.

Moreover, wearable patient-monitoring equipment enables the monitoring of various signs of an individual, such as heart rate, respiratory rate, heart rate variability, blood pressure, skin temperature, glucose levels, and body posture. In addition, these wearable patient monitoring devices produce a significant amount of data. However, the analysis of these data has been a challenge. Furthermore, the use of smartphones and related apps is required for better processing and analysis of health information. Hence, such factors are driving the market growth during the forecast period.

Major  Challenges

Pricing pressure and availability of counterfeit home blood pressure monitoring devices are major challenges hindering the market. The global market is witnessing high competition due to the presence of several global and regional players manufacturing home blood pressure monitoring devices and their availability in various geographical locations. In addition, both global and regional players offer a wide range of home blood pressure monitoring devices that are similar in design and technology.

Moreover, global companies make significant investments in marketing, promoting, and improving their brands to increase their profits. In addition, intense competition among the global and regional players causes price wars. Furthermore, global companies reduce the cost of their products to increase sales and obtain low-cost sales agreements. Hence, such factors are hindering the market growth during the forecast period.

Buy Now Full Report

Key Market Customer Landscape

The market report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

 Customer Landscape

Segment Overview

The market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2018 to 2028. 

• Distribution Channel Outlook
  • Offline
  • Online
• Type Outlook
  • Upper arm
  • Wrist
  • Finger
• Region Outlook
  • North America
    • The U.S.
    • Canada
  • Europe
    • U.K.
    • Germany
    • France
    • Rest of Europe
  • Asia
    • China
    • India
  • Rest of the World (ROW)
    • Australia
    • Argentina
    • Brazil

Market Analyst Overview

The global market is witnessing significant growth, driven by various factors and initiatives by prominent organizations such as the World Health Organization (WHO) and the American Heart Association. With approximately 1.28 billion people worldwide facing the risks of cardiovascular diseases, including premature death, there's a growing emphasis on effective monitoring tools, especially for the geriatric population. Government bodies like the National Institute for Health and Care Excellence (NICE) are advocating for cost-effective diagnostic tools like digital sphygmomanometers and mobile-based BP monitoring systems. These wearable and portable devices, integrated with mHealth technologies, enable chronic disease management and empower individuals for home monitoring.

Moreover, technological advancements have led to innovations such as Microlife WatchBP home A, QardioArm, LifeSource Advanced one-step auto inflate BP monitor, and iHealth BP monitor, offering automated readings and accurate measurements. The market also includes blood pressure cuffs ranging from disposable to reusable, catering to various healthcare settings like hospitals and Ambulatory Surgical Centers (ASCs). Remote patient monitoring technologies and Ambulatory BP Monitoring (ABPM) solutions contribute to cardiovascular disease management by providing real-time data on blood pressure and cardiovascular risk. Organizations like the Heart Failure Society of America (HFSA) promote AI-based sensing technologies and integrated health models for heart failure (HF) management and reduce hospital readmissions through Guideline-directed medical therapy (GDMT) and Remote patient monitoring (RPM) initiatives.

Furthermore, the global market is witnessing significant growth driven by technological advancements and initiatives like the Hospital Readmissions Reduction Program (HRRP). The market includes a wide range of products such as wearable & portable devices, mobiles, home monitoring devices, and automated devices. Innovations like Mercury devices and self-measurement devices offer accurate readings, while aneroid BP monitors/sphygmomanometers cater to specific needs. Both disposable and reusable cuffs are available, promoting independent living and ease of use for users. The Integrated Health Model Initiative (IHMI) is driving the integration of BP monitors into healthcare databases, enhancing cardiovascular disease outcomes tracking. Ambulatory BP monitoring (ABMP) and manual sphygmomanometers remain essential tools in cardiovascular health management. With a focus on white blood pressure and remote monitoring, these devices support patient-centric care and data-driven decisions. Overall, the market reflects a shift towards personalized healthcare and improved patient outcomes.

Market Scope
Report Coverage	Details
Page number	167
Base year	2023
Historic period	2018-2022
Forecast period	2024-2028
Growth momentum & CAGR	Accelerate at a CAGR of 6.76%
Market Growth 2024-2028	USD 787.03 million
Market structure	Concentrated
YoY growth 2023-2024(%)	5.8
Regional analysis	Asia, North America, Europe, and the Rest of the World (ROW)
Performing market contribution	Asia at 41%
Key countries	US, Germany, China, Japan, and India
Competitive landscape	Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks
Key companies profiled	A and D HOLON Holdings Co. Ltd., American Diagnostic Corp., Baxter International Inc., Beurer GmbH, Contec Medical Systems Co. Ltd., ForaCare Inc., HEINE Optotechnik GmbH and Co. KG, Koninklijke Philips N.V., Microlife Corp., Morepen Laboratories Ltd., Nokia Corp., OMRON Corp., Qardio Inc., Rossmax International Ltd., Spengler Holtex Group, Telli Health LLC, Tianjin Jiuan Medical Electronics Co. Ltd., Wellue Health, Zewa Inc., and Halma Plc
Market dynamics	Parent market analysis, Market forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Download Sample PDF at your Fingertips

What are the Key Data Covered in this Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the between 2023 and 2028
• Precise estimation of the size and its contribution to the market in focus on the parent market
• Detailed analysis of customer landscape covering Diver of price sensitivity, Adoption of the lifecycle, and key purchase criteria 
• Companies landscape comparing criticality of inputs and factors of differentiation
• Exclusive Matrix on companies' position and classification
• Accurate predictions about upcoming market trends and changes in consumer behavior
• Growth of the market across Asia, North America, Europe, and the Rest of the World (ROW)
• Thorough analysis of the market’s competitive landscape and detailed information about companies
• Comprehensive market growth and forecasting analysis of factors that will challenge the growth of companies

We can help! Our analysts can customize this market research report to meet your requirements. Get in touch