Household Cleaning Tools and Supplies Market by Product and Geography - Forecast and Analysis 2021-2025

The household cleaning tools and supplies market share is expected to increase by USD 6.94 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 6.06%.

This household cleaning tools and supplies market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers household cleaning tools and supplies market segmentations by product (SSS, mops and brooms, cleaning brushes, wipes, and others) and geography (APAC, North America, Europe, South America, and MEA). The household cleaning tools and supplies market report also offers information on several market vendors, including 3M Co., Freudenberg SE, Fuller Brush Co., Helen of Troy Ltd., Newell Brands Inc., The Libman Co., The Procter and Gamble Co., TreeLen International Ltd., and Winston Products LLC among others.

What will the Household Cleaning Tools And Supplies Market Size be During the Forecast Period?

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Household Cleaning Tools And Supplies Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The premiumization through product innovation is notably driving the household cleaning tools and supplies market growth, although factors such as increasing adoption of cleaning appliances in developing countries may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the household cleaning tools and supplies industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Household Cleaning Tools And Supplies Market Driver

One of the key factors driving the household cleaning tools and supplies market growth is the premiumization through product innovation. Household cleaning tools and supplies are essential commodities for maintaining hygiene and cleanliness. Cleaning households can be time-consuming, and most consumers look for products that can perform tasks in less time. In developed economies, end-users spend extra on high-performance premium products. Efficient, innovative products are always in high demand. Many vendors offer innovative products in terms of design and features, which ensure convenience and high performance. Vendors experiment with colors and new materials to expand their consumer base. Natural and synthetic fibers are used as mop yarns. Natural and synthetic fiber and filaments are the key components of brushes and brooms. Tynex, Chinex, and Orel filaments offered by DuPont are popularly used by brush manufacturers. Microfiber mops are better than cotton and other cloth mops, and they are also used as dust mops. They are priced higher than regular mops.

Key Household Cleaning Tools And Supplies Market Trend

Another key factor driving household cleaning tools and supplies market growth is availability of smart cleaning tools. Manufacturers are introducing smart features in cleaning tools due to the growing popularity of smart homes. Smart trash bins are used in domestic applications. The high demand for sophisticated and smart household cleaning tools will have a positive impact on the growth of the global market in the coming years. Most consumers, especially in developed countries, have been quick in adopting the latest technologies because of their hectic lifestyles and the need for convenient and efficient products. The concept of controlling cleaning tools via the Internet and smartphones is increasing in popularity. Smart connected trash bins increase convenience by providing end-users with a unique remote location operability option (using wireless connecting devices). By downloading the app on their mobile devices and connecting their smart trash bins through Wi-Fi, consumers can find out the space availability in trash bins. The Bruno smart can app allows users to keep track of their trash bags and lets them know when to empty the bags. The app can run on iOS and Android operating systems.

Key Household Cleaning Tools And Supplies Market Challenge

Increasing adoption of cleaning appliances in developing countries is one of the key challenges hindering the household cleaning tools and supplies market growth. The developing countries exhibit a high adoption of appliances such as vacuum cleaners, washing machines, and automatic polishers and scrubbers. The easy availability of cleaning appliances for the masses, changing lifestyles, expanding middle-class segment, rapid urbanization, and expensive labor costs have increased the adoption of power tools by the middle-class segment. In developing countries, end-users are shifting to automated home cleaning appliances to save time and effort. The demand for floor scrubbers and polishers, vacuum cleaners, and washing machines is increasing at a significant pace in developing countries, such as India, China, and Brazil, primarily due to the easy availability of automatic cleaning machines. In developing countries, most consumers prefer multipurpose cleaning products. Cleaning products featuring scrubbing and polishing functionalities are in high demand. In developing countries, the adoption of automated, multifunctional appliances poses a serious challenge to players that offer innovative, manual cleaning tools.

This household cleaning tools and supplies market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the global household cleaning tools and supplies market as a part of the global household products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the household cleaning tools and supplies market during the forecast period.

Who are the Major Household Cleaning Tools And Supplies Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

• 3M Co.
• Freudenberg SE
• Fuller Brush Co.
• Helen of Troy Ltd.
• Newell Brands Inc.
• The Libman Co.
• The Procter and Gamble Co.
• TreeLen International Ltd.
• Winston Products LLC

This statistical study of the household cleaning tools and supplies market encompasses successful business strategies deployed by the key vendors. The household cleaning tools and supplies market is fragmented and the vendors are deploying growth strategies such as organic and inorganic strategies to compete in the market.

Product Insights and News

• 3M Co. - The company offers variety of household cleaning supplies like bottles, dispensers, cloths, wipes, hair and lint remover and others.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The household cleaning tools and supplies market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Household Cleaning Tools And Supplies Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the household cleaning tools and supplies market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for Household Cleaning Tools And Supplies Market?

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43% of the market's growth will originate from APAC during the forecast period. China and Japan are the key markets for household cleaning tools and supplies in APAC. Market growth in this region will be slower than the growth of the market in MEA regions.

The growing preference for premium products is a key trend in the household cleaning tools and supplies market in Japan. Moreover, technological advances and product innovations are the key market drivers are some of the factors driving the growth of the household cleaning tools and supplies market in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The outbreak of COVID-19 in the region in 2020 had negative impacts on the product demand, customer behavior, logistics services for products, and the availability of essential and non-essential products at retail stores and factories. Thus, offline retailers of household cleaning tools and supplies were also severely impacted, as customers were compelled to forego discretionary purchases in favor of procuring essential household cleaning tools and supplies such as mops, brooms, and wipes. In addition, the demand for household cleaning tools and supplies declined due to the limited purchasing power of customers during 2020. However, with the advent of vaccination drives in the region, there have been relaxations in lockdown norms during the first half of 2021. This also led to an increase in footfall at retail stores, which in turn, is further expected to foster the growth of the market in focus during the forecast period.

What are the Revenue-generating Product Segments in the Household Cleaning Tools And Supplies Market?

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The household cleaning tools and supplies market share growth by the SSS will be significant during the forecast period. Sourcing pads, scrubbers, and sponges constitute the largest product segment. Sponges and scrubbers are used in household applications for removing stuck-on food from utensils and stubborn marks on wallpaper and drywall without the use of chemicals or abrasives. Growth in the household construction market will increase the demand for these cleaning products during the forecast period.

Besides the above-mentioned factors, the post COVID-19 impact has brought forth a slowdown in or fast tracked the demand for the service or product. This report provides an accurate prediction of the contribution of all the segments to the growth of the household cleaning tools and supplies market size and actionable market insights on post COVID-19 impact on each segment.

 

Household Cleaning Tools And Supplies Market Scope
Report Coverage	Details
Page number	120
Base year	2020
Forecast period	2021-2025
Growth momentum & CAGR	Accelerate at a CAGR of 6.06%
Market growth 2021-2025	$ 6.94 billion
Market structure	Fragmented
YoY growth (%)	5.24
Regional analysis	APAC, North America, Europe, South America, and MEA
Performing market contribution	APAC at 43%
Key consumer countries	US, China, Germany, Japan, and Brazil
Competitive landscape	Leading companies, Competitive strategies, Consumer engagement scope
Key companies profiled	3M Co., Freudenberg SE, Fuller Brush Co., Helen of Troy Ltd., Newell Brands Inc., The Libman Co., The Procter and Gamble Co., TreeLen International Ltd., and Winston Products LLC
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Household Cleaning Tools And Supplies Market Report?

• CAGR of the market during the forecast period 2021-2025
• Detailed information on factors that will drive household cleaning tools and supplies market growth during the next five years
• Precise estimation of the household cleaning tools and supplies market size and its contribution to the parent market
• Accurate predictions on upcoming trends and changes in consumer behavior
• The growth of the household cleaning tools and supplies industry across APAC, North America, Europe, South America, and MEA
• A thorough analysis of the market's competitive landscape and detailed information on vendors
• Comprehensive details of factors that will challenge the growth of household cleaning tools and supplies market vendors

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