Indonesia - Retail Market by Distribution Channel and Product - Forecast and Analysis 2024-2028

Published: Nov 2023 Pages: 142 SKU: IRTNTR46507

Retail Market in Indonesia Report 2024-2028

The retail market in Indonesia is poised to grow by USD 49.56 billion accelerating at a CAGR of 4.73% between 2024 and 2028. Additionally, the market is fragmented in nature and shows a YOY growth of  4.38%. The report covers diverse dimensions such as the market size of forecast and historic data, influential drivers, analysis of prominent vendors, and evolving trends, presenting a comprehensive outlook on the global market scenario.

The growth of the market depends on several factors such as the expansion of the retail landscape, the growing popularity of private-label brands, and the rising prominence of in-store bakeries. The comprehensive report on the retail market in Indonesia offers crucial insights into the industry's changing dynamics, helping businesses to identify growth opportunities in the constantly evolving digital retail landscape.

The market is Segmented as 

1. Distribution Channel- The distribution channel includes offline, and online segments.

2. Product- The Product segment includes food and beverages, electrical and electronics, apparel and footwear, home improvement and household products, and others.

Retail Market in Indonesia market size, Request for Free Report Sample

The significant growth driver for the market is the increasing prominence of in-store bakeries, notably present in various large supermarkets and hypermarkets across Indonesia. Despite their relatively smaller size, these bakeries offer an extensive array of baked goods, including doughnuts, cakes, and pastries. Their popularity is on the rise, primarily due to the convenience of one-stop shopping. The demand for parbaked, pre-baked, and bake-off product ranges is gaining traction nationwide. Retailers like PT. Circleka Indonesia Utama utilize freezers and ovens to maintain the freshness and warmth of baked products, thereby extending shelf life and preserving texture and taste. Consequently, the growing prevalence of in-store bakeries in supermarkets is expected to drive customer footfall in retail stores, contributing to market growth in Indonesia throughout the forecast period.

 

The primary trend driving market growth is the increasing involvement of retailers in various market activities. Investments in social media enhance brand efficiency, providing consumers with insights into new market products. In Indonesia, retail market players utilize social media to establish brand awareness, market products, and communicate information about offers, discounts, and seasonal sales to customers. Given the high social media activity among Indonesians, particularly on platforms like Instagram and Facebook, retailers leverage these channels for customer engagement and fostering brand loyalty. This underscores the growing significance of social media as a retail marketing tool, contributing to market growth in the forecast period.

Retail Market in Indonesia Report Coverage

  • Retail Market in Indonesia Segmentation
  • Retail Market in Indonesia Regional Analysis
  • Retail Market in Indonesia Companies Contribution

Retail Market in Indonesia Segmentation

The offline segment is estimated to witness significant growth during the forecast period. The offline segment includes convenience stores, department stores, drug stores, supermarkets, and hypermarkets. Furthermore, the availability of products from unorganized market players poses a serious threat to the organized Indonesia - retail market.

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The offline segment was the largest segment and was valued at USD 123.85 billion in 2018Besides, retailers adopted strict preventive measures at their stores to provide a safe and steady shopping experience to consumers and ensure that all people have access to products required for daily consumption. The number of visitors at offline stores in Indonesia has reduced due to shifting customers' online shopping habits and minimizing physical interaction. Therefore, the offline distribution channels segment will lead to moderate growth in the Indonesia - retail market during the forecast period.

Retail Market in Indonesia Companies Contribution

Adidas AG: The company offers retail products such as shoes, clothes and bottles.

The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:

  • Apple Inc.
  • Authentic Brands Group LLC
  • Decathlon SA
  • Inter IKEA Holding BV
  • Levi Strauss and Co.
  • LG Electronics Inc.
  • Marks and Spencer Group plc
  • Nike Inc.
  • Panasonic Holdings Corp.
  • PT FUJITA Indonesia
  • PT Hino Motors Manufacturing Indonesia
  • PT Siantar Top Tbk
  • PT Sumber Alfaria Trijaya Tbk
  • PT. Indomarco Prismatama
  • PT Mitra Adiperkasa Tbk
  • PT Ramayana Lestari Sentosa Tbk
  • PT. SGMW Motor Indonesia
  • Samsung Electronics Co. Ltd.
  • Sony Group Corp.

Retail Market in Indonesia Challenges 

Market growth faces challenges due to underdeveloped infrastructure, impacting exporters and investors' operational efficiency. Traditional markets like warungs and minimarts remain popular, necessitating consumer businesses to establish an extensive distribution network. Innovations in packaging become crucial due to limited and competitive shelf space in these outlets. With Indonesia's dispersed population across islands and inadequate road connectivity hindering access to goods and services, comprehensive distribution channels are crucial. Investing in innovative packaging and retail display strategies requires proper infrastructure to attract consumer attention, but the existing underdeveloped state may impede market growth throughout the forecast period.

The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth. For details analysis BUY FULL REPORT.

What are the Key Data Covered in this Retail Market In Indonesia In Country Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2024 and 2028
  • Precise estimation of the size of the market  size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behaviour
  • Growth of the market industry across Indonesia
  • Thorough analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of market companies

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Retail Market In Indonesia Scope

Report Coverage

Details

Page number

142

Base year

2023

Historic period

2018 - 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 4.73%

Market growth 2024-2028

USD 49.56 billion

Market structure

Fragmented

YoY growth 2023-2024(%)

4.38

Regional analysis

Indonesia

Performing market contribution

APAC at 100%

Key countries

Indonesia

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Adidas AG, Apple Inc., Authentic Brands Group LLC, Decathlon SA, Inter IKEA Holding BV, Levi Strauss and Co., LG Electronics Inc., Marks and Spencer Group plc, Nike Inc., Panasonic Holdings Corp., PT FUJITA Indonesia, PT Hino Motors Manufacturing Indonesia, PT Siantar Top Tbk, PT Sumber Alfaria Trijaya Tbk, PT. Indomarco Prismatama, PT Mitra Adiperkasa Tbk, PT Ramayana Lestari Sentosa Tbk, PT. SGMW Motor Indonesia, Samsung Electronics Co. Ltd., and Sony Group Corp.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Country Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 06: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 07: Parent market
    • Exhibit 08: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 09: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 10: Market segments
  • 3.3 Market size 2023
    • 3.4 Market outlook: Forecast for 2023-2028
      • Exhibit 11: Chart on Indonesia - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 12: Data Table on Indonesia - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 13: Chart on Indonesia: Year-over-year growth 2023-2028 (%)
      • Exhibit 14: Data Table on Indonesia: Year-over-year growth 2023-2028 (%)

    4 Historic Market Size

    • 4.1 Retail market in Indonesia 2018 - 2022
      • Exhibit 15: Historic Market Size – Data Table on retail market in Indonesia 2018 - 2022 ($ billion)
    • 4.2 Distribution Channel Segment Analysis 2018 - 2022
      • Exhibit 16: Historic Market Size – Distribution Channel Segment 2018 - 2022 ($ billion)
    • 4.3 Product Segment Analysis 2018 - 2022
      • Exhibit 17: Historic Market Size – Product Segment 2018 - 2022 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 18: Five forces analysis - Comparison between 2023 and 2028
    • 5.2 Bargaining power of buyers
      • Exhibit 19: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • 5.3 Bargaining power of suppliers
      • Exhibit 20: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • 5.4 Threat of new entrants
      • Exhibit 21: Threat of new entrants – Impact of key factors in 2023 and 2028
    • 5.5 Threat of substitutes
      • Exhibit 22: Threat of substitutes – Impact of key factors in 2023 and 2028
    • 5.6 Threat of rivalry
      • Exhibit 23: Threat of rivalry – Impact of key factors in 2023 and 2028
    • 5.7 Market condition
      • Exhibit 24: Chart on Market condition - Five forces 2023 and 2028

    6 Market Segmentation by Distribution Channel

    • 6.1 Market segments
      • Exhibit 25: Chart on Distribution Channel - Market share 2023-2028 (%)
      • Exhibit 26: Data Table on Distribution Channel - Market share 2023-2028 (%)
    • 6.2 Comparison by Distribution Channel
      • Exhibit 27: Chart on Comparison by Distribution Channel
      • Exhibit 28: Data Table on Comparison by Distribution Channel
    • 6.3 Offline - Market size and forecast 2023-2028
      • Exhibit 29: Chart on Offline - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 30: Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 31: Chart on Offline - Year-over-year growth 2023-2028 (%)
      • Exhibit 32: Data Table on Offline - Year-over-year growth 2023-2028 (%)
    • 6.4 Online - Market size and forecast 2023-2028
      • Exhibit 33: Chart on Online - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 34: Data Table on Online - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 35: Chart on Online - Year-over-year growth 2023-2028 (%)
      • Exhibit 36: Data Table on Online - Year-over-year growth 2023-2028 (%)
    • 6.5 Market opportunity by Distribution Channel
      • Exhibit 37: Market opportunity by Distribution Channel ($ billion)
      • Exhibit 38: Data Table on Market opportunity by Distribution Channel ($ billion)

    7 Market Segmentation by Product

    • 7.1 Market segments
      • Exhibit 39: Chart on Product - Market share 2023-2028 (%)
      • Exhibit 40: Data Table on Product - Market share 2023-2028 (%)
    • 7.2 Comparison by Product
      • Exhibit 41: Chart on Comparison by Product
      • Exhibit 42: Data Table on Comparison by Product
    • 7.3 Food and beverages - Market size and forecast 2023-2028
      • Exhibit 43: Chart on Food and beverages - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 44: Data Table on Food and beverages - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 45: Chart on Food and beverages - Year-over-year growth 2023-2028 (%)
      • Exhibit 46: Data Table on Food and beverages - Year-over-year growth 2023-2028 (%)
    • 7.4 Electrical and electronics - Market size and forecast 2023-2028
      • Exhibit 47: Chart on Electrical and electronics - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 48: Data Table on Electrical and electronics - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 49: Chart on Electrical and electronics - Year-over-year growth 2023-2028 (%)
      • Exhibit 50: Data Table on Electrical and electronics - Year-over-year growth 2023-2028 (%)
    • 7.5 Apparel and footwear - Market size and forecast 2023-2028
      • Exhibit 51: Chart on Apparel and footwear - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 52: Data Table on Apparel and footwear - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 53: Chart on Apparel and footwear - Year-over-year growth 2023-2028 (%)
      • Exhibit 54: Data Table on Apparel and footwear - Year-over-year growth 2023-2028 (%)
    • 7.6 Home improvement and household products - Market size and forecast 2023-2028
      • Exhibit 55: Chart on Home improvement and household products - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 56: Data Table on Home improvement and household products - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 57: Chart on Home improvement and household products - Year-over-year growth 2023-2028 (%)
      • Exhibit 58: Data Table on Home improvement and household products - Year-over-year growth 2023-2028 (%)
    • 7.7 Others - Market size and forecast 2023-2028
      • Exhibit 59: Chart on Others - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 60: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 61: Chart on Others - Year-over-year growth 2023-2028 (%)
      • Exhibit 62: Data Table on Others - Year-over-year growth 2023-2028 (%)
    • 7.8 Market opportunity by Product
      • Exhibit 63: Market opportunity by Product ($ billion)
      • Exhibit 64: Data Table on Market opportunity by Product ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 65: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Drivers, Challenges, and Trends

    • 9.1 Market drivers
      • 9.2 Market challenges
        • 9.3 Impact of drivers and challenges
          • Exhibit 66: Impact of drivers and challenges in 2023 and 2028
        • 9.4 Market trends

          10 Vendor Landscape

          • 10.1 Overview
            • 10.2 Vendor landscape
              • Exhibit 67: Overview on Criticality of inputs and Factors of differentiation
            • 10.3 Landscape disruption
              • Exhibit 68: Overview on factors of disruption
            • 10.4 Industry risks
              • Exhibit 69: Impact of key risks on business

            11 Vendor Analysis

            • 11.1 Vendors covered
              • Exhibit 70: Vendors covered
            • 11.2 Market positioning of vendors
              • Exhibit 71: Matrix on vendor position and classification
            • 11.3 Adidas AG
              • Exhibit 72: Adidas AG - Overview
              • Exhibit 73: Adidas AG - Business segments
              • Exhibit 74: Adidas AG - Key news
              • Exhibit 75: Adidas AG - Key offerings
              • Exhibit 76: Adidas AG - Segment focus
            • 11.4 Apple Inc.
              • Exhibit 77: Apple Inc. - Overview
              • Exhibit 78: Apple Inc. - Business segments
              • Exhibit 79: Apple Inc. - Key news
              • Exhibit 80: Apple Inc. - Key offerings
              • Exhibit 81: Apple Inc. - Segment focus
            • 11.5 Authentic Brands Group LLC
              • Exhibit 82: Authentic Brands Group LLC - Overview
              • Exhibit 83: Authentic Brands Group LLC - Product / Service
              • Exhibit 84: Authentic Brands Group LLC - Key offerings
            • 11.6 Decathlon SA
              • Exhibit 85: Decathlon SA - Overview
              • Exhibit 86: Decathlon SA - Product / Service
              • Exhibit 87: Decathlon SA - Key offerings
            • 11.7 Inter IKEA Holding BV
              • Exhibit 88: Inter IKEA Holding BV - Overview
              • Exhibit 89: Inter IKEA Holding BV - Product / Service
              • Exhibit 90: Inter IKEA Holding BV - Key news
              • Exhibit 91: Inter IKEA Holding BV - Key offerings
            • 11.8 Levi Strauss and Co.
              • Exhibit 92: Levi Strauss and Co. - Overview
              • Exhibit 93: Levi Strauss and Co. - Business segments
              • Exhibit 94: Levi Strauss and Co. - Key news
              • Exhibit 95: Levi Strauss and Co. - Key offerings
              • Exhibit 96: Levi Strauss and Co. - Segment focus
            • 11.9 LG Electronics Inc.
              • Exhibit 97: LG Electronics Inc. - Overview
              • Exhibit 98: LG Electronics Inc. - Product / Service
              • Exhibit 99: LG Electronics Inc. - Key offerings
            • 11.10 Marks and Spencer Group plc
              • Exhibit 100: Marks and Spencer Group plc - Overview
              • Exhibit 101: Marks and Spencer Group plc - Business segments
              • Exhibit 102: Marks and Spencer Group plc - Key offerings
              • Exhibit 103: Marks and Spencer Group plc - Segment focus
            • 11.11 Nike Inc.
              • Exhibit 104: Nike Inc. - Overview
              • Exhibit 105: Nike Inc. - Business segments
              • Exhibit 106: Nike Inc. - Key news
              • Exhibit 107: Nike Inc. - Key offerings
              • Exhibit 108: Nike Inc. - Segment focus
            • 11.12 Panasonic Holdings Corp.
              • Exhibit 109: Panasonic Holdings Corp. - Overview
              • Exhibit 110: Panasonic Holdings Corp. - Business segments
              • Exhibit 111: Panasonic Holdings Corp. - Key news
              • Exhibit 112: Panasonic Holdings Corp. - Key offerings
              • Exhibit 113: Panasonic Holdings Corp. - Segment focus
            • 11.13 PT Siantar Top Tbk
              • Exhibit 114: PT Siantar Top Tbk - Overview
              • Exhibit 115: PT Siantar Top Tbk - Business segments
              • Exhibit 116: PT Siantar Top Tbk - Key offerings
              • Exhibit 117: PT Siantar Top Tbk - Segment focus
            • 11.14 PT Sumber Alfaria Trijaya Tbk
              • Exhibit 118: PT Sumber Alfaria Trijaya Tbk - Overview
              • Exhibit 119: PT Sumber Alfaria Trijaya Tbk - Business segments
              • Exhibit 120: PT Sumber Alfaria Trijaya Tbk - Key offerings
              • Exhibit 121: PT Sumber Alfaria Trijaya Tbk - Segment focus
            • 11.15 PT. SGMW Motor Indonesia
              • Exhibit 122: PT. SGMW Motor Indonesia - Overview
              • Exhibit 123: PT. SGMW Motor Indonesia - Product / Service
              • Exhibit 124: PT. SGMW Motor Indonesia - Key offerings
            • 11.16 Samsung Electronics Co. Ltd.
              • Exhibit 125: Samsung Electronics Co. Ltd. - Overview
              • Exhibit 126: Samsung Electronics Co. Ltd. - Business segments
              • Exhibit 127: Samsung Electronics Co. Ltd. - Key news
              • Exhibit 128: Samsung Electronics Co. Ltd. - Key offerings
              • Exhibit 129: Samsung Electronics Co. Ltd. - Segment focus
            • 11.17 Sony Group Corp.
              • Exhibit 130: Sony Group Corp. - Overview
              • Exhibit 131: Sony Group Corp. - Business segments
              • Exhibit 132: Sony Group Corp. - Key news
              • Exhibit 133: Sony Group Corp. - Key offerings
              • Exhibit 134: Sony Group Corp. - Segment focus

            12 Appendix

            • 12.1 Scope of the report
              • 12.2 Inclusions and exclusions checklist
                • Exhibit 135: Inclusions checklist
                • Exhibit 136: Exclusions checklist
              • 12.3 Currency conversion rates for US$
                • Exhibit 137: Currency conversion rates for US$
              • 12.4 Research methodology
                • Exhibit 138: Research methodology
                • Exhibit 139: Validation techniques employed for market sizing
                • Exhibit 140: Information sources
              • 12.5 List of abbreviations
                • Exhibit 141: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              retail market in indonesia market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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