UK - K-12 Online Tutoring Market by Type, Application, and Courses - Forecast and Analysis 2024-2028

Published: Oct 2023 Pages: 138 SKU: IRTNTR45928

UK - K-12 Online Tutoring Market 2024-2028

The UKk-12 online tutoring market size is estimated to grow at a CAGR of 15.06% between 2023 and 2028. The market size is forecast to increase by USD 10,247.57 million. The report includes historic market data from 2018 - 2022. It also extensively covers market segmentation by type (structured tutoring and on-demand tutoring), application (english courses, STEM courses, language courses, and others), and courses (assessments and subjects). This report also includes an in-depth analysis of drivers, trends, and challenges.

The need for a cost-effective teaching model is the key factor driving market growth. A major cost saving for learners and institutions can be seen in the K12 online tutor concept. In addition, the cost to create, manage, store, and deliver content for learners who can use it from their devices according to their convenience is reduced with the deployment of a cloud learning management system (LMS). Thus, the cost efficiencies that can be achieved by market players and the growing number of affordable online courses that can be accessed by customers will further drive the growth market during the forecast period.

What will be the size of the UK K-12 Online Tutoring Market During the Forecast Period?

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Who are the Major UK K-12 Online Tutoring Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

  • Academic Tutor Online: The company offers Online Tutoring services for academic subjects include maths, english, science, computer science, and more.

The UK K-12 online tutoring market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

  • Chegg Inc.
  • Club Z Inc.
  • CueLearn Pvt Ltd
  • Etutorworld Corp.
  • Instructure Holdings Inc.
  • John Wiley and Sons Inc.
  • Kesson Group Inc
  • Pearson Plc
  • Revolution Prep LLC
  • SENDTutoring Ltd
  • Star Gleam Education LTD
  • Stride Inc.
  • TAL Education Group
  • Think and Learn Pvt. Ltd.
  • Tutor.com Inc.
  • TutorFront
  • TutorMe LLC
  • Varsity Tutors LLC
  • Wyzant Inc.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Market Segmentation by Type

Based upon type. The market share growth by the structured tutoring segment will be significant during the forecast period. Structured tutoring methods are classes or sessions planned and scheduled for a period. Market players ensure that the same tutor handles sessions for the whole program. This enhances the understanding between students and the tutor. As the sessions are conducted online through virtual media, the understanding between tutors and students plays an important role in the overall effectiveness of the program. 

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The structured tutoring segment showed a gradual increase in the market share of USD 4,820.41 million in 2018. Various players in the UK - K-12 online tutoring market are offering the online private school option for K-12 end-users, through which the students can access online private tutoring from the tutors of reputed schools and universities.  Additionally, various promotional activities by market players to promote structured tutoring among students and parents are also driving the growth of the segment. Therefore, such initiatives provided by vendors are a major factor driving the growth of this segment during the forecast period.

UK K-12 Online Tutoring Market: Key Trends and Challenges

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Trends

Increased demand for distance learning is the primary trend shaping market growth. People with problems related to finance, geographical location, or class scheduling and who find it difficult to get into college can benefit from distance learning. The majority of educational material for distance learning is sold on the internet or in a book and compact disc (CD) package. However, K-12 online tutoring helps in delivering content in a synchronous environment; hence, it is gradually taking over other traditional modes.

Furthermore, the availability of low-cost software platforms that allow schools to create, deliver, and manage K-12 courses online is further fueling the growth of the market. Hence, with the increase in the demand for online courses and with technological advancements, distance learning is likely to continue contributing to the growth of the market during the forecast period.

Challenge

The credibility of sources and content quality is a challenge that affects market growth. There are many regional and international players operating in the UK - K-12 online tutoring market. These players offer a variety of courses that cater to vast subject areas. As a result, it has become difficult for learners to choose the quality of the content offered. This is one of the reasons for educators being apprehensive about implementing K-12 online tutoring courses. 

Furthermore, in various states in the UK, where technical literacy among teachers is comparatively low, students and employees are not in an advantageous position to decide the credibility and quality of the content provided by niche players. Consequently, it is required that players have the necessary accreditation and certification that match the industry benchmark. This, in turn, will impede the growth of the market during the forecast period.

Customer Landscape

The report includes the adoption lifecycle of the market, from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies. 

UK K-12 Online Tutoring Market Customer Landscape

Segment Overview

The UK k-12 online tutoring market report forecasts market growth by revenue and provides an analysis of the latest trends and growth opportunities from 2018 to 2028.

  • Type Outlook
    • Structured tutoring
    • On-demand tutoring
  • Application Outlook
    • English courses
    • STEM courses
    • Language courses
    • Others
  • Courses Outlook
    • Assessments
    • Subjects

UK K-12 Online Tutoring Market Scope

Report Coverage

Details

Page number

138

Base year

2023

Historic period

2018-2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 15.06%

Market Growth 2024-2028

USD 10,247.57 million

Market structure

Fragmented

YoY growth 2023-2024(%)

13.78

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Academic Tutor Online, Chegg Inc., Club Z Inc., CueLearn Pvt Ltd, Etutorworld Corp., Instructure Holdings Inc., John Wiley and Sons Inc., Kesson Group Inc, Pearson Plc, Revolution Prep LLC, SENDTutoring Ltd, Star Gleam Education LTD, Stride Inc., TAL Education Group, Think and Learn Pvt. Ltd., Tutor.com Inc., TutorFront, TutorMe LLC, Varsity Tutors LLC, and Wyzant Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. 

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this UK K-12 OK-12 Online Tutoring  Market Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2024 and 2028
  • Precise estimation of the market  size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market across UK
  • A thorough analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of market companies

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Country Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Application
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Courses
    • Exhibit 07: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 08: Parent market
    • Exhibit 09: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 10: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 11: Market segments
  • 3.3 Market size 2023
    • 3.4 Market outlook: Forecast for 2023-2028
      • Exhibit 12: Chart on UK - Market size and forecast 2023-2028 ($ million)
      • Exhibit 13: Data Table on UK - Market size and forecast 2023-2028 ($ million)
      • Exhibit 14: Chart on UK: Year-over-year growth 2023-2028 (%)
      • Exhibit 15: Data Table on UK: Year-over-year growth 2023-2028 (%)

    4 Historic Market Size

    • 4.1 K-12 online tutoring market in UK 2018 - 2022
      • Exhibit 16: Historic Market Size – Data Table on k-12 online tutoring market in UK 2018 - 2022 ($ million)
    • 4.2 Type Segment Analysis 2018 - 2022
      • Exhibit 17: Historic Market Size – Type Segment 2018 - 2022 ($ million)
    • 4.3 Application Segment Analysis 2018 - 2022
      • Exhibit 18: Historic Market Size – Application Segment 2018 - 2022 ($ million)
    • 4.4 Courses Segment Analysis 2018 - 2022
      • Exhibit 19: Historic Market Size – Courses Segment 2018 - 2022 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 20: Five forces analysis - Comparison between 2023 and 2028
    • 5.2 Bargaining power of buyers
      • Exhibit 21: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • 5.3 Bargaining power of suppliers
      • Exhibit 22: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • 5.4 Threat of new entrants
      • Exhibit 23: Threat of new entrants – Impact of key factors in 2023 and 2028
    • 5.5 Threat of substitutes
      • Exhibit 24: Threat of substitutes – Impact of key factors in 2023 and 2028
    • 5.6 Threat of rivalry
      • Exhibit 25: Threat of rivalry – Impact of key factors in 2023 and 2028
    • 5.7 Market condition
      • Exhibit 26: Chart on Market condition - Five forces 2023 and 2028

    6 Market Segmentation by Type

    • 6.1 Market segments
      • Exhibit 27: Chart on Type - Market share 2023-2028 (%)
      • Exhibit 28: Data Table on Type - Market share 2023-2028 (%)
    • 6.2 Comparison by Type
      • Exhibit 29: Chart on Comparison by Type
      • Exhibit 30: Data Table on Comparison by Type
    • 6.3 Structured tutoring - Market size and forecast 2023-2028
      • Exhibit 31: Chart on Structured tutoring - Market size and forecast 2023-2028 ($ million)
      • Exhibit 32: Data Table on Structured tutoring - Market size and forecast 2023-2028 ($ million)
      • Exhibit 33: Chart on Structured tutoring - Year-over-year growth 2023-2028 (%)
      • Exhibit 34: Data Table on Structured tutoring - Year-over-year growth 2023-2028 (%)
    • 6.4 On-demand tutoring - Market size and forecast 2023-2028
      • Exhibit 35: Chart on On-demand tutoring - Market size and forecast 2023-2028 ($ million)
      • Exhibit 36: Data Table on On-demand tutoring - Market size and forecast 2023-2028 ($ million)
      • Exhibit 37: Chart on On-demand tutoring - Year-over-year growth 2023-2028 (%)
      • Exhibit 38: Data Table on On-demand tutoring - Year-over-year growth 2023-2028 (%)
    • 6.5 Market opportunity by Type
      • Exhibit 39: Market opportunity by Type ($ million)
      • Exhibit 40: Data Table on Market opportunity by Type ($ million)

    7 Market Segmentation by Application

    • 7.1 Market segments
      • Exhibit 41: Chart on Application - Market share 2023-2028 (%)
      • Exhibit 42: Data Table on Application - Market share 2023-2028 (%)
    • 7.2 Comparison by Application
      • Exhibit 43: Chart on Comparison by Application
      • Exhibit 44: Data Table on Comparison by Application
    • 7.3 English courses - Market size and forecast 2023-2028
      • Exhibit 45: Chart on English courses - Market size and forecast 2023-2028 ($ million)
      • Exhibit 46: Data Table on English courses - Market size and forecast 2023-2028 ($ million)
      • Exhibit 47: Chart on English courses - Year-over-year growth 2023-2028 (%)
      • Exhibit 48: Data Table on English courses - Year-over-year growth 2023-2028 (%)
    • 7.4 STEM courses - Market size and forecast 2023-2028
      • Exhibit 49: Chart on STEM courses - Market size and forecast 2023-2028 ($ million)
      • Exhibit 50: Data Table on STEM courses - Market size and forecast 2023-2028 ($ million)
      • Exhibit 51: Chart on STEM courses - Year-over-year growth 2023-2028 (%)
      • Exhibit 52: Data Table on STEM courses - Year-over-year growth 2023-2028 (%)
    • 7.5 Language courses - Market size and forecast 2023-2028
      • Exhibit 53: Chart on Language courses - Market size and forecast 2023-2028 ($ million)
      • Exhibit 54: Data Table on Language courses - Market size and forecast 2023-2028 ($ million)
      • Exhibit 55: Chart on Language courses - Year-over-year growth 2023-2028 (%)
      • Exhibit 56: Data Table on Language courses - Year-over-year growth 2023-2028 (%)
    • 7.6 Others - Market size and forecast 2023-2028
      • Exhibit 57: Chart on Others - Market size and forecast 2023-2028 ($ million)
      • Exhibit 58: Data Table on Others - Market size and forecast 2023-2028 ($ million)
      • Exhibit 59: Chart on Others - Year-over-year growth 2023-2028 (%)
      • Exhibit 60: Data Table on Others - Year-over-year growth 2023-2028 (%)
    • 7.7 Market opportunity by Application
      • Exhibit 61: Market opportunity by Application ($ million)
      • Exhibit 62: Data Table on Market opportunity by Application ($ million)

    8 Market Segmentation by Courses

    • 8.1 Market segments
      • Exhibit 63: Chart on Courses - Market share 2023-2028 (%)
      • Exhibit 64: Data Table on Courses - Market share 2023-2028 (%)
    • 8.2 Comparison by Courses
      • Exhibit 65: Chart on Comparison by Courses
      • Exhibit 66: Data Table on Comparison by Courses
    • 8.3 Assessments - Market size and forecast 2023-2028
      • Exhibit 67: Chart on Assessments - Market size and forecast 2023-2028 ($ million)
      • Exhibit 68: Data Table on Assessments - Market size and forecast 2023-2028 ($ million)
      • Exhibit 69: Chart on Assessments - Year-over-year growth 2023-2028 (%)
      • Exhibit 70: Data Table on Assessments - Year-over-year growth 2023-2028 (%)
    • 8.4 Subjects - Market size and forecast 2023-2028
      • Exhibit 71: Chart on Subjects - Market size and forecast 2023-2028 ($ million)
      • Exhibit 72: Data Table on Subjects - Market size and forecast 2023-2028 ($ million)
      • Exhibit 73: Chart on Subjects - Year-over-year growth 2023-2028 (%)
      • Exhibit 74: Data Table on Subjects - Year-over-year growth 2023-2028 (%)
    • 8.5 Market opportunity by Courses
      • Exhibit 75: Market opportunity by Courses ($ million)
      • Exhibit 76: Data Table on Market opportunity by Courses ($ million)

    9 Customer Landscape

    • 9.1 Customer landscape overview
      • Exhibit 77: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 78: Impact of drivers and challenges in 2023 and 2028
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 79: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 80: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 81: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 82: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 83: Matrix on vendor position and classification
            • 12.3 Academic Tutor Online
              • Exhibit 84: Academic Tutor Online - Overview
              • Exhibit 85: Academic Tutor Online - Product / Service
              • Exhibit 86: Academic Tutor Online - Key offerings
            • 12.4 Chegg Inc.
              • Exhibit 87: Chegg Inc. - Overview
              • Exhibit 88: Chegg Inc. - Product / Service
              • Exhibit 89: Chegg Inc. - Key news
              • Exhibit 90: Chegg Inc. - Key offerings
            • 12.5 Club Z Inc.
              • Exhibit 91: Club Z Inc. - Overview
              • Exhibit 92: Club Z Inc. - Product / Service
              • Exhibit 93: Club Z Inc. - Key offerings
            • 12.6 CueLearn Pvt Ltd
              • Exhibit 94: CueLearn Pvt Ltd - Overview
              • Exhibit 95: CueLearn Pvt Ltd - Product / Service
              • Exhibit 96: CueLearn Pvt Ltd - Key offerings
            • 12.7 Etutorworld Corp.
              • Exhibit 97: Etutorworld Corp. - Overview
              • Exhibit 98: Etutorworld Corp. - Product / Service
              • Exhibit 99: Etutorworld Corp. - Key offerings
            • 12.8 Instructure Holdings Inc.
              • Exhibit 100: Instructure Holdings Inc. - Overview
              • Exhibit 101: Instructure Holdings Inc. - Product / Service
              • Exhibit 102: Instructure Holdings Inc. - Key offerings
            • 12.9 Pearson Plc
              • Exhibit 103: Pearson Plc - Overview
              • Exhibit 104: Pearson Plc - Business segments
              • Exhibit 105: Pearson Plc - Key offerings
              • Exhibit 106: Pearson Plc - Segment focus
            • 12.10 SENDTutoring Ltd
              • Exhibit 107: SENDTutoring Ltd - Overview
              • Exhibit 108: SENDTutoring Ltd - Product / Service
              • Exhibit 109: SENDTutoring Ltd - Key offerings
            • 12.11 Star Gleam Education LTD
              • Exhibit 110: Star Gleam Education LTD - Overview
              • Exhibit 111: Star Gleam Education LTD - Product / Service
              • Exhibit 112: Star Gleam Education LTD - Key offerings
            • 12.12 Stride Inc.
              • Exhibit 113: Stride Inc. - Overview
              • Exhibit 114: Stride Inc. - Product / Service
              • Exhibit 115: Stride Inc. - Key offerings
            • 12.13 TAL Education Group
              • Exhibit 116: TAL Education Group - Overview
              • Exhibit 117: TAL Education Group - Business segments
              • Exhibit 118: TAL Education Group - Key offerings
              • Exhibit 119: TAL Education Group - Segment focus
            • 12.14 Think and Learn Pvt. Ltd.
              • Exhibit 120: Think and Learn Pvt. Ltd. - Overview
              • Exhibit 121: Think and Learn Pvt. Ltd. - Product / Service
              • Exhibit 122: Think and Learn Pvt. Ltd. - Key offerings
            • 12.15 Tutor.com Inc.
              • Exhibit 123: Tutor.com Inc. - Overview
              • Exhibit 124: Tutor.com Inc. - Product / Service
              • Exhibit 125: Tutor.com Inc. - Key offerings
            • 12.16 TutorFront
              • Exhibit 126: TutorFront - Overview
              • Exhibit 127: TutorFront - Product / Service
              • Exhibit 128: TutorFront - Key offerings
            • 12.17 TutorMe LLC
              • Exhibit 129: TutorMe LLC - Overview
              • Exhibit 130: TutorMe LLC - Product / Service
              • Exhibit 131: TutorMe LLC - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 132: Inclusions checklist
                • Exhibit 133: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 134: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 135: Research methodology
                • Exhibit 136: Validation techniques employed for market sizing
                • Exhibit 137: Information sources
              • 13.5 List of abbreviations
                • Exhibit 138: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

              PURCHASE FULL REPORT OF

              k-12 online tutoring market market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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