Fantasy Sports Market in Mexico 2016-2020

Published: Feb 2016 Pages: 47 SKU: IRTNTR8804

 

Outlook of the fantasy sports market in Mexico

Technavio’s market analyst predicts that the fantasy sports market in Mexico would grow at an impressive CAGR of approximately 19% during the forecast period.  The increase in internet penetration has created a favorable environment for the gamers to indulge in a variety of fantasy sports. Most states in Mexico have a high-speed connection that allows gamers to track information and statistics about players. Also, easy access to the internet through smart devices enables participants to play online games irrespective of location and time. With improved participation, this market for fantasy sports will have a positive outlook until the end of 2020.

In this market report, analysts have estimated factors like the introduction of several of fantasy sports mobile applications to impel the prospects for market growth during the forecast period. The considerable increase in popularity of fantasy sports in Mexico has led to the development of several fantasy sports mobile apps. These mobile applications help in keeping the participants constantly in touch with the game by providing the latest updates and news.

Product-based segmentation of the fantasy sports market

  • Fantasy soccer
  • Fantasy basketball
  • Fantasy baseball
  • Fantasy football

In 2015, the fantasy soccer segment dominated this market and accounted for nearly 42% of the market share. The popularity of soccer in Mexico has helped in making fantasy soccer one of the most popular online games. Factors such as the popularity of football and rising internet penetration in the country will aid in the growth of this market segment. Additionally, with a surge in the number of viewers on different media, the participation in fantasy soccer in the region is estimated to rise during the forecast period.

Competitive landscape and key vendors

The fantasy sports market in Mexico is highly competitive due to the presence of several well-diversified vendors. Moreover, international players have improved their presence in the market, and the competition is expected to intensify with an increase in product and service extensions, technological innovations, and M&A. Also, improving economic condition is boosting market growth, making it a conducive environment for the introduction of innovative and advanced offerings in the market.

Key vendors in this market are -

  • CBS
  • DraftKings
  • FanDuel
  • Yahoo

Other prominent vendors analyzed in this industry research report are Ballr, Bovada, Fantasy Aces, Fantasy Feud, and Fantrax.

Key questions answered in the report include

  • What will the market size and the growth rate be in 2020?
  • What are the key factors driving the fantasy sports market in Mexico?
  • What are the key market trends impacting the growth of the fantasy sports market in Mexico?
  • What are the challenges to market growth?
  • Who are the key vendors in the fantasy sports market in Mexico?
  • What are the market opportunities and threats faced by the vendors in the fantasy sports market in Mexico?
  • Trending factors influencing the market shares of Mexico.
  • What are the key outcomes of the five forces analysis of the fantasy sports market in Mexico?

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Table of Content

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Scope of study
  • Vendor segmentation
  • Common currency conversion rates
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Global fantasy sports market
  • Fantasy sports market in Mexico
  • Five forces analysis

PART 06: Market segmentation by product

  • Market overview
  • Fantasy soccer market in Mexico
  • Fantasy football market in Mexico
  • Fantasy baseball market in Mexico
  • Fantasy basketball market in Mexico
  • Fantasy sports market in Mexico by other

PART 07: Market drivers

  • Rising internet penetration
  • Use of attractive schemes to encourage participation
  • Direct control over operations and increased social interaction

PART 08: Impact of drivers

PART 09: Market challenges

  • Negative perceptions about fantasy sports
  • Rise of mobile video games
  • Increased competition among vendors

PART 10: Impact of drivers and challenges

PART 11: Market trends

  • Growth of daily fantasy sports
  • Heavy expenditure on advertising
  • Associations expanding into Mexico
  • Introduction of fantasy sports apps

PART 12: Vendor landscape

  • Competitive scenario
  • CBS Sports
  • DraftKings
  • FanDuel
  • Yahoo
  • Funding received by vendors
  • Other prominent vendors

PART 13: Other prominent vendors

  • Ballr
  • Bovada
  • Fantasy Aces
  • Fantasy Feud
  • Fantrax

PART 14: Appendix

  • List of abbreviations

PART 15: Explore Technavio

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape

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Key Questions Answered

  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?

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