Mobile Application Market in Western Europe 2014-2018

Published: Jun 2014 Pages: 62 SKU: IRTNTR3717

About Mobile Applications
Mobile applications are software applications, which are developed for smartphones and tablets to perform various tasks using a programming language. These applications are used to perform specific tasks. Applications are generally small, individual software units with limited function. Mobile games also come under mobile applications. Mobile applications can be classified as native, web, and hybrid applications. Native applications are specifically designed to run on a device's operating system. Native applications are preloaded in devices and do not require internet connections for access. Web applications, also known as browser applications, are applications in which all or some parts of the software are downloaded from the web. Hybrid applications are the applications which have both native and web application features.
TechNavio's analysts forecast the Mobile Application market in Western Europe will grow at a CAGR of 29.94 percent over the period 2013-2018.
Covered in this Report
The Mobile Application market in Western Europe can be segmented into three divisions: Native mobile applications, mobile web applications, and hybrid mobile applications. Native mobile applications are those applications that are already housed in the mobile phones. Typical native mobile applications consist of alarm clock, calendar, notepad, calculator, and even games. Mobile applications that use and may be dependent on internet access in order to function are web applications. Web-based mobile applications are produced to create real-time interaction between users all over the world. Social networking sites as well as games are popular platforms for mobile web applications. Hybrid mobile applications are applications that have native features but are at the same time web-based, in other words, a combination of native and web applications. Facebook and Skype are some of the known hybrid mobile applications.
TechNavio's report, the Mobile Application Market in Western Europe 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. The report focuses on Western Europe; it also covers the Mobile Application market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
Key Region
• Western Europe
Key Vendors
• Apple Inc.
• BlackBerry Ltd
• Google Inc.
• Microsoft Corp.
Other Prominent Vendors
 
• Amazon.com Inc.
• Dell Inc.
• Nokia Corp.
• Samsung Electronics Co. Ltd
Key Market Driver
• Low Entry Barrier.
• For a full, detailed list, view our report.
Key Market Challenge
• Inability of Mobile Applications to Support Multiple OS Platforms.
• For a full, detailed list, view our report.
Key Market Trend
• Declining Price of Mobile Applications.
• For a full, detailed list, view our report.
Key Questions Answered in this Report
• What will the market size be in 2018 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.

01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Mobile and Internet Statistics in Europe
06.1 Average Mobile Broadband Price
06.2 Mobile Audience
06.3 Smartphone Penetration in Europe
06.4 Mobile Data Traffic
06.5 Mobile Usage Statistics in Europe
07. Market Landscape
07.1 Market Overview
07.2 Market Size and Forecast
07.3 Five Forces Analysis
08. Market Segmentation by Application
08.1 Mobile Application Market by Application 2013
08.2 Mobile Application Market in Western Europe by Number of Applications 2013
09. Buying Criteria
10. Market Growth Drivers
11. Drivers and their Impact
12. Market Challenges
13. Impact of Drivers and Challenges
14. Market Trends
15. Trends and their Impact
16. Vendor Landscape
16.1 Competitive Scenario
16.1.1 Key News
16.1.2 Mergers and Acquisitions
16.2 Market Share Analysis 2013
16.3 Other Prominent Vendors
17. Key Vendor Analysis
17.1 Apple Inc.
17.1.1 Business Overview
17.1.2 Business Segmentation
17.1.3 Revenue by Product Segmentation
17.1.4 Key Information
17.1.5 SWOT Analysis
17.2 BlackBerry Ltd.
17.2.1 Business Overview
17.2.2 Business Segmentation
17.2.3 Revenue by Product Segmentation
17.2.4 Key Information
17.2.5 SWOT Analysis
17.3 Google Inc.
17.3.1 Business Overview
17.3.2 Business Segmentation by Geography
17.3.3 Key Information
17.3.4 SWOT Analysis
17.4 Microsoft Corp.
17.4.1 Business Overview
17.4.2 Business Segmentation
17.4.3 Revenue by Product Segmentation
17.4.4 Key Information
17.4.5 SWOT Analysis
18. Other Prominent Vendors
18.1 Amazon.com Inc.
18.2 Dell Inc.
18.3 Nokia Corp.
18.4 Samsung Electronics Co. Ltd.
19. Other Reports in this Series

 

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape

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Key Questions Answered

  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?

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