Mobile Augmented Reality (AR) Market Analysis North America,APAC,Europe,South America,Middle East and Africa - US,China,Japan,Germany,UK - Size and Forecast 2023-2027
| Published: Oct 2023 | Pages: 170 | SKU: IRTNTR46562 |
Mobile Augmented Reality (AR) Market Forecast 2023-2027
The mobile augmented reality (AR) market size is estimated to grow by USD 83.48 billion at a CAGR of 30.78% between 2022 and 2027. Market expansion relies on several factors, notably the growing reliance on applications and the widespread use of augmented reality (AR) apps across various domains. Additionally, the integration of AR technology has significantly enhanced advertising effectiveness, contributing to market growth. Moreover, the expanding smartphone and tablet market in the Asia-Pacific region has further fueled the demand for AR apps. As businesses and consumers increasingly adopt AR for various purposes, the market continues to experience robust growth. This trend is expected to persist as AR technology becomes more sophisticated and its applications more diverse, driving further market expansion in the coming years.
It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
What will be the Size of the Market During the Forecast Period?
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Market Segmentation
This market report extensively covers market segmentation by application (marketing and advertisement, gaming and entertainment, education and learning, travel and tourism, and others), end-user (enterprise and consumer), and geography (North America, APAC, Europe, South America, and Middle East and Africa).
By Application
The market share growth by the marketing and advertisement segment will be significant during the forecast period. They provide marketers and advertisers with innovative ways to engage with consumers and create interactive and immersive brand experiences. They provide a more engaging and interactive experience than traditional advertising methods. The ability to interact with virtual objects and content in a real environment captures consumers' attention and keeps them engaged in marketing campaigns.
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The marketing and advertisement segment was valued at USD 4.74 billion in 2017. It allows consumers to virtually view products in their own environment before making a purchase. Virtual test drives and interactive demonstrations help to improve consumer confidence and reduce purchase problems. AR features built into popular social media platforms allow brands to interact directly with users through AR filters, effects, and interactive content, expanding their reach of marketing campaigns. Hence, these factors are expected to drive the growth of the marketing and advertising segment of the market during the forecast period.
By End-User
The enterprise segment of the global mobile augmented reality market refers to companies and organizations that use mobile AR technology for internal operations, product development, marketing, training, and a variety of business applications. Employees can share AR-enhanced images, annotate virtual objects, and solve problems collaboratively, bridging geographic distances and fostering seamless communication across borders. Furthermore, augmented reality can lead to significant cost savings and efficiency improvements in different areas of business operations. From reducing training costs to streamlining maintenance and service processes in the field, augmented reality can optimize workflows and resource usage. Thus, such factors are expected to fuel the growth of the enterprise segment of the market during the forecast period.
By Region
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North America is estimated to contribute 33% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the mobile augmented reality market during the forecast period. North America is known for its robust technology infrastructure and ongoing advancements in mobile devices, processors, graphics, and networking. These advancements enable seamless, high-quality AR experiences on smartphones and tablets, driving user adoption.
Moreover, the popularity of mobile apps in North America has created a favorable environment for integrating AR technology into various applications. Consumers are used to app-based interactions, making the transition to augmented reality-enabled apps easier. North America is a big market for games and entertainment. The introduction of AR-based mobile games and interactive entertainment experiences boosted user engagement and helped increase regional awareness in the mobile AR gaming space. Hence, such factors will drive the growth of the market in the region during the forecast period.
Market Dynamics
Mobile augmented reality (AR) is transforming user experiences by leveraging mobile device capabilities to offer immersive entertainment applications. Despite technical limitations and security concerns, skilled designers are driving AR content creation and advancing UI/UX design for interactive applications. With features like GPS, compass, and cameras in smart devices, mobile AR enables a range of experiences. Additionally, the integration of mobile projection devices enhances health interventions and other applications. The market is also evolving with advancements in virtual reality and teleconferencing, along with the emergence of AR smart glasses for varied uses.
Key Market Driver
Increasing dependence on apps and the proliferation of AR apps for numerous activities is the key factor driving the growth of the market. Advances in mobile device technology, such as faster processors, improved graphics capabilities, and better camera quality, have made smartphones and tablets capable of handling more effective AR applications. The widespread use of smartphones and the growing availability of affordable mobile devices have broadened the potential user base for AR applications, driving demand and usage of AR applications. The availability of high-speed Internet and the expansion of 4G and 5G networks have facilitated real-time data processing, enabling seamless AR experiences that require constant data exchange.
The availability of high-speed Internet and the expansion of 4G and 5G networks have indeed facilitated real-time data processing, enabling seamless augmented reality (AR) experiences that require constant data exchange. This advancement has also led to developments in mobile technologies, immersive user experiences, interactive application development, virtual reality, teleconferencing, and AR smart glasses. Augmented reality is used in corporate environments for maintenance, repair, and training purposes, improving worker productivity and efficiency. Businesses that are early adopters of AR technology can gain a competitive advantage, providing unique and innovative services to attract and retain customers. Hence, these factors are expected to drive the growth of the market during the forecast period.
Significant Market Trends
The growing availability of pico projectors is the primary trend in the market. Pico projectors are the next generation of small, lightweight devices that offer users the ease of portability compared to traditional projectors. Google's development of modular phones has taken this development a step further. This phone will allow users to integrate their hardware requirements as a module. This will facilitate the integration of high-end components, leading to the mass adoption of 3D cameras, pico projectors, and depth sensors that will benefit the mobile augmented reality (AR) market.
Furthermore, the smartphone is expected to soon come with a 3D camera, pico projector, and depth sensor that can provide a great user experience. Users can turn on the projector, run AR games, and use gestures to play games on any surface without touching the smartphone. Therefore, such factors are expected to boost the growth of the market during the forecast period.
Major Market Restrain
Stringent government regulations on the privacy of data are the challenges that affect the growth of the market. Mobile AR apps typically collect and process user data, including location information and personal preferences. Strict regulations regarding data privacy and security, such as the General Data Protection Regulation (GDPR) in Europe, can increase costs and compliance requirements for AR developers and service providers. Failure to comply with these regulations can result in significant fines and reputational damage which affects the growth of the mobile AR market players.
Moreover, government regulations regarding content, copyright, and intellectual property can affect the development and distribution of AR content. AR applications often use location-based services, which may be subject to regulations regarding geolocation and tracking data. Compliance with these regulations may affect the functionality and user experience of mobile AR applications. Thus, such factors are expected to impede the growth of the market during the forecast period.
Key Market Customer Landscape
The market report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Market Customer Landscape
Who are the Major Market Companies?
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
- Alphabet Inc.: The company offers mobile augmented reality solutions such as Google ARCore through its subsidiary Google LLC.
- Apple Inc.: The company offers mobile augmented reality solutions through Apple ARKit platform.
- Augmented Pixels Inc.: The company offers mobile augmented reality solutions through its CorpMap.AI software and GlobalMap.AI software.
The research report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
- Blippar Ltd.
- Independiente Communication Ltd.
- Inglobe Technologies Srl
- Lenovo Group Ltd.
- Magic Leap Inc.
- mCloud Technologies Corp.
- Niantic Inc.
- Plural Technology Pvt. Ltd.
- PTC Inc.
- QuestUpon
- Robert Bosch GmbH
- Seabery Augmented Technology SL group
- Seiko Epson Corp.
- VividWorks Oy
- weAR Srl
- Wikitude GmbH
- Zugara Inc.
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Segment Overview
The market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
- Application Outlook
- Marketing and advertisement
- Gaming and entertainment
- Education and learning
- Travel and tourism
- Others
- End-user Outlook
- Enterprise
- Consumer
- Region Outlook
- North America
- The U.S.
- Canada
- Europe
- U.K.
- Germany
- France
- Rest of Europe
- APAC
- China
- India
- South America
- Chile
- Brazil
- Argentina
- Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of the Middle East & Africa
- North America
Market Analyst Overview
Mobile augmented reality (AR) offers immersive user experiences but faces challenges like limited consumer awareness. AR app development focuses on innovative applications in healthcare, education, and delivery platforms. Collaborations with mobile device manufacturers are key to unlocking untapped AR potential. Technologies like WebAR, AI, and machine learning enhance AR experiences, including remote assistance and teleconferencing. The market is expanding with wearable AR devices and applications in smart cities, supported by government investments. In healthcare, AR aids in telemedicine and accurate diagnoses. The tourism industry benefits from AR's visualization capabilities. Advanced GPS data and multimedia formats enrich educational experiences, impacting schools, colleges, and students positively.
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Market Scope |
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Report Coverage |
Details |
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Page number |
170 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 30.78% |
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Market growth 2023-2027 |
USD 83.48 billion |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
28.87 |
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Regional analysis |
North America, APAC, Europe, South America, and Middle East and Africa |
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Performing market contribution |
North America at 33% |
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Key countries |
US, China, Japan, Germany, and UK |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Alphabet Inc., Apple Inc., Augmented Pixels Inc., Blippar Ltd., Independiente Communication Ltd., Inglobe Technologies Srl, Lenovo Group Ltd., Magic Leap Inc., mCloud Technologies Corp., Niantic Inc., Plural Technology Pvt. Ltd., PTC Inc., QuestUpon, Robert Bosch GmbH, Seabery Augmented Technology SL group, Seiko Epson Corp., VividWorks Oy, weAR Srl, Wikitude GmbH, and Zugara Inc. |
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Market dynamics |
Parent market analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
What are the Key Data Covered in this Market Research Report?
- CAGR of the market during the forecast period
- Detailed information on factors that will drive the market growth and forecasting of the market between 2023 and 2027
- Precise estimation of the size of the market size and its contribution to the parent market
- Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
- Growth of the market industry across Europe, North America, APAC, South America, and Middle East and Africa
- Thorough market growth analysis of the market’s competitive landscape and detailed information about companies
- Comprehensive market analysis and report on the factors that will challenge the market research and growth of market companies
We can help! Our analysts can customize this market research report to meet your requirements.
1 Executive Summary
- 1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by Application
- Exhibit 06: Executive Summary – Chart on Market Segmentation by End-user
- Exhibit 07: Executive Summary – Chart on Incremental Growth
- Exhibit 08: Executive Summary – Data Table on Incremental Growth
- Exhibit 09: Executive Summary – Chart on Vendor Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Exhibit 10: Parent market
- Exhibit 11: Market Characteristics
3 Market Sizing
- 3.1 Market definition
- Exhibit 12: Offerings of vendors included in the market definition
- 3.2 Market segment analysis
- Exhibit 13: Market segments
- 3.3 Market size 2022
- 3.4 Market outlook: Forecast for 2022-2027
- Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
- Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
- Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
- Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
4 Historic Market Size
- 4.1 Global mobile augmented reality market 2017 - 2021
- Exhibit 18: Historic Market Size – Data Table on global mobile augmented reality market 2017 - 2021 ($ million)
- 4.2 Application Segment Analysis 2017 - 2021
- Exhibit 19: Historic Market Size – Application Segment 2017 - 2021 ($ million)
- 4.3 End-user Segment Analysis 2017 - 2021
- Exhibit 20: Historic Market Size – End-user Segment 2017 - 2021 ($ million)
- 4.4 Geography Segment Analysis 2017 - 2021
- Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
- 4.5 Country Segment Analysis 2017 - 2021
- Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)
5 Five Forces Analysis
- 5.1 Five forces summary
- Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
- 5.2 Bargaining power of buyers
- Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
- 5.3 Bargaining power of suppliers
- Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
- 5.4 Threat of new entrants
- Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
- 5.5 Threat of substitutes
- Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
- 5.6 Threat of rivalry
- Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
- 5.7 Market condition
- Exhibit 29: Chart on Market condition - Five forces 2022 and 2027
6 Market Segmentation by Application
- 6.1 Market segments
- Exhibit 30: Chart on Application - Market share 2022-2027 (%)
- Exhibit 31: Data Table on Application - Market share 2022-2027 (%)
- 6.2 Comparison by Application
- Exhibit 32: Chart on Comparison by Application
- Exhibit 33: Data Table on Comparison by Application
- 6.3 Marketing and advertisement - Market size and forecast 2022-2027
- Exhibit 34: Chart on Marketing and advertisement - Market size and forecast 2022-2027 ($ million)
- Exhibit 35: Data Table on Marketing and advertisement - Market size and forecast 2022-2027 ($ million)
- Exhibit 36: Chart on Marketing and advertisement - Year-over-year growth 2022-2027 (%)
- Exhibit 37: Data Table on Marketing and advertisement - Year-over-year growth 2022-2027 (%)
- 6.4 Gaming and entertainment - Market size and forecast 2022-2027
- Exhibit 38: Chart on Gaming and entertainment - Market size and forecast 2022-2027 ($ million)
- Exhibit 39: Data Table on Gaming and entertainment - Market size and forecast 2022-2027 ($ million)
- Exhibit 40: Chart on Gaming and entertainment - Year-over-year growth 2022-2027 (%)
- Exhibit 41: Data Table on Gaming and entertainment - Year-over-year growth 2022-2027 (%)
- 6.5 Education and learning - Market size and forecast 2022-2027
- Exhibit 42: Chart on Education and learning - Market size and forecast 2022-2027 ($ million)
- Exhibit 43: Data Table on Education and learning - Market size and forecast 2022-2027 ($ million)
- Exhibit 44: Chart on Education and learning - Year-over-year growth 2022-2027 (%)
- Exhibit 45: Data Table on Education and learning - Year-over-year growth 2022-2027 (%)
- 6.6 Travel and tourism - Market size and forecast 2022-2027
- Exhibit 46: Chart on Travel and tourism - Market size and forecast 2022-2027 ($ million)
- Exhibit 47: Data Table on Travel and tourism - Market size and forecast 2022-2027 ($ million)
- Exhibit 48: Chart on Travel and tourism - Year-over-year growth 2022-2027 (%)
- Exhibit 49: Data Table on Travel and tourism - Year-over-year growth 2022-2027 (%)
- 6.7 Others - Market size and forecast 2022-2027
- Exhibit 50: Chart on Others - Market size and forecast 2022-2027 ($ million)
- Exhibit 51: Data Table on Others - Market size and forecast 2022-2027 ($ million)
- Exhibit 52: Chart on Others - Year-over-year growth 2022-2027 (%)
- Exhibit 53: Data Table on Others - Year-over-year growth 2022-2027 (%)
- 6.8 Market opportunity by Application
- Exhibit 54: Market opportunity by Application ($ million)
- Exhibit 55: Data Table on Market opportunity by Application ($ million)
7 Market Segmentation by End-user
- 7.1 Market segments
- Exhibit 56: Chart on End-user - Market share 2022-2027 (%)
- Exhibit 57: Data Table on End-user - Market share 2022-2027 (%)
- 7.2 Comparison by End-user
- Exhibit 58: Chart on Comparison by End-user
- Exhibit 59: Data Table on Comparison by End-user
- 7.3 Enterprise - Market size and forecast 2022-2027
- Exhibit 60: Chart on Enterprise - Market size and forecast 2022-2027 ($ million)
- Exhibit 61: Data Table on Enterprise - Market size and forecast 2022-2027 ($ million)
- Exhibit 62: Chart on Enterprise - Year-over-year growth 2022-2027 (%)
- Exhibit 63: Data Table on Enterprise - Year-over-year growth 2022-2027 (%)
- 7.4 Consumer - Market size and forecast 2022-2027
- Exhibit 64: Chart on Consumer - Market size and forecast 2022-2027 ($ million)
- Exhibit 65: Data Table on Consumer - Market size and forecast 2022-2027 ($ million)
- Exhibit 66: Chart on Consumer - Year-over-year growth 2022-2027 (%)
- Exhibit 67: Data Table on Consumer - Year-over-year growth 2022-2027 (%)
- 7.5 Market opportunity by End-user
- Exhibit 68: Market opportunity by End-user ($ million)
- Exhibit 69: Data Table on Market opportunity by End-user ($ million)
8 Customer Landscape
- 8.1 Customer landscape overview
- Exhibit 70: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
- 9.1 Geographic segmentation
- Exhibit 71: Chart on Market share by geography 2022-2027 (%)
- Exhibit 72: Data Table on Market share by geography 2022-2027 (%)
- 9.2 Geographic comparison
- Exhibit 73: Chart on Geographic comparison
- Exhibit 74: Data Table on Geographic comparison
- 9.3 North America - Market size and forecast 2022-2027
- Exhibit 75: Chart on North America - Market size and forecast 2022-2027 ($ million)
- Exhibit 76: Data Table on North America - Market size and forecast 2022-2027 ($ million)
- Exhibit 77: Chart on North America - Year-over-year growth 2022-2027 (%)
- Exhibit 78: Data Table on North America - Year-over-year growth 2022-2027 (%)
- 9.4 APAC - Market size and forecast 2022-2027
- Exhibit 79: Chart on APAC - Market size and forecast 2022-2027 ($ million)
- Exhibit 80: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
- Exhibit 81: Chart on APAC - Year-over-year growth 2022-2027 (%)
- Exhibit 82: Data Table on APAC - Year-over-year growth 2022-2027 (%)
- 9.5 Europe - Market size and forecast 2022-2027
- Exhibit 83: Chart on Europe - Market size and forecast 2022-2027 ($ million)
- Exhibit 84: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
- Exhibit 85: Chart on Europe - Year-over-year growth 2022-2027 (%)
- Exhibit 86: Data Table on Europe - Year-over-year growth 2022-2027 (%)
- 9.6 South America - Market size and forecast 2022-2027
- Exhibit 87: Chart on South America - Market size and forecast 2022-2027 ($ million)
- Exhibit 88: Data Table on South America - Market size and forecast 2022-2027 ($ million)
- Exhibit 89: Chart on South America - Year-over-year growth 2022-2027 (%)
- Exhibit 90: Data Table on South America - Year-over-year growth 2022-2027 (%)
- 9.7 Middle East and Africa - Market size and forecast 2022-2027
- Exhibit 91: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
- Exhibit 92: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
- Exhibit 93: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
- Exhibit 94: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
- 9.8 US - Market size and forecast 2022-2027
- Exhibit 95: Chart on US - Market size and forecast 2022-2027 ($ million)
- Exhibit 96: Data Table on US - Market size and forecast 2022-2027 ($ million)
- Exhibit 97: Chart on US - Year-over-year growth 2022-2027 (%)
- Exhibit 98: Data Table on US - Year-over-year growth 2022-2027 (%)
- 9.9 China - Market size and forecast 2022-2027
- Exhibit 99: Chart on China - Market size and forecast 2022-2027 ($ million)
- Exhibit 100: Data Table on China - Market size and forecast 2022-2027 ($ million)
- Exhibit 101: Chart on China - Year-over-year growth 2022-2027 (%)
- Exhibit 102: Data Table on China - Year-over-year growth 2022-2027 (%)
- 9.10 Japan - Market size and forecast 2022-2027
- Exhibit 103: Chart on Japan - Market size and forecast 2022-2027 ($ million)
- Exhibit 104: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
- Exhibit 105: Chart on Japan - Year-over-year growth 2022-2027 (%)
- Exhibit 106: Data Table on Japan - Year-over-year growth 2022-2027 (%)
- 9.11 Germany - Market size and forecast 2022-2027
- Exhibit 107: Chart on Germany - Market size and forecast 2022-2027 ($ million)
- Exhibit 108: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
- Exhibit 109: Chart on Germany - Year-over-year growth 2022-2027 (%)
- Exhibit 110: Data Table on Germany - Year-over-year growth 2022-2027 (%)
- 9.12 UK - Market size and forecast 2022-2027
- Exhibit 111: Chart on UK - Market size and forecast 2022-2027 ($ million)
- Exhibit 112: Data Table on UK - Market size and forecast 2022-2027 ($ million)
- Exhibit 113: Chart on UK - Year-over-year growth 2022-2027 (%)
- Exhibit 114: Data Table on UK - Year-over-year growth 2022-2027 (%)
- 9.13 Market opportunity by geography
- Exhibit 115: Market opportunity by geography ($ million)
- Exhibit 116: Data Tables on Market opportunity by geography ($ million)
10 Drivers, Challenges, and Trends
- 10.1 Market drivers
- 10.2 Market challenges
- 10.3 Impact of drivers and challenges
- Exhibit 117: Impact of drivers and challenges in 2022 and 2027
- 10.4 Market trends
11 Vendor Landscape
- 11.1 Overview
- 11.2 Vendor landscape
- Exhibit 118: Overview on Criticality of inputs and Factors of differentiation
- 11.3 Landscape disruption
- Exhibit 119: Overview on factors of disruption
- 11.4 Industry risks
- Exhibit 120: Impact of key risks on business
12 Vendor Analysis
- 12.1 Vendors covered
- Exhibit 121: Vendors covered
- 12.2 Market positioning of vendors
- Exhibit 122: Matrix on vendor position and classification
- 12.3 Alphabet Inc.
- Exhibit 123: Alphabet Inc. - Overview
- Exhibit 124: Alphabet Inc. - Business segments
- Exhibit 125: Alphabet Inc. - Key news
- Exhibit 126: Alphabet Inc. - Key offerings
- Exhibit 127: Alphabet Inc. - Segment focus
- 12.4 Apple Inc.
- Exhibit 128: Apple Inc. - Overview
- Exhibit 129: Apple Inc. - Business segments
- Exhibit 130: Apple Inc. - Key news
- Exhibit 131: Apple Inc. - Key offerings
- Exhibit 132: Apple Inc. - Segment focus
- 12.5 Augmented Pixels Inc.
- Exhibit 133: Augmented Pixels Inc. - Overview
- Exhibit 134: Augmented Pixels Inc. - Product / Service
- Exhibit 135: Augmented Pixels Inc. - Key offerings
- 12.6 Blippar Ltd.
- Exhibit 136: Blippar Ltd. - Overview
- Exhibit 137: Blippar Ltd. - Product / Service
- Exhibit 138: Blippar Ltd. - Key offerings
- 12.7 Independiente Communication Ltd.
- Exhibit 139: Independiente Communication Ltd. - Overview
- Exhibit 140: Independiente Communication Ltd. - Product / Service
- Exhibit 141: Independiente Communication Ltd. - Key offerings
- 12.8 Inglobe Technologies Srl
- Exhibit 142: Inglobe Technologies Srl - Overview
- Exhibit 143: Inglobe Technologies Srl - Product / Service
- Exhibit 144: Inglobe Technologies Srl - Key offerings
- 12.9 Lenovo Group Ltd.
- Exhibit 145: Lenovo Group Ltd. - Overview
- Exhibit 146: Lenovo Group Ltd. - Business segments
- Exhibit 147: Lenovo Group Ltd. - Key offerings
- Exhibit 148: Lenovo Group Ltd. - Segment focus
- 12.10 Magic Leap Inc.
- Exhibit 149: Magic Leap Inc. - Overview
- Exhibit 150: Magic Leap Inc. - Product / Service
- Exhibit 151: Magic Leap Inc. - Key offerings
- 12.11 mCloud Technologies Corp.
- Exhibit 152: mCloud Technologies Corp. - Overview
- Exhibit 153: mCloud Technologies Corp. - Key offerings
- 12.12 Plural Technology Pvt. Ltd.
- Exhibit 154: Plural Technology Pvt. Ltd. - Overview
- Exhibit 155: Plural Technology Pvt. Ltd. - Product / Service
- Exhibit 156: Plural Technology Pvt. Ltd. - Key offerings
- 12.13 PTC Inc.
- Exhibit 157: PTC Inc. - Overview
- Exhibit 158: PTC Inc. - Business segments
- Exhibit 159: PTC Inc. - Key offerings
- Exhibit 160: PTC Inc. - Segment focus
- 12.14 QuestUpon
- Exhibit 161: QuestUpon - Overview
- Exhibit 162: QuestUpon - Product / Service
- Exhibit 163: QuestUpon - Key offerings
- 12.15 Robert Bosch GmbH
- Exhibit 164: Robert Bosch GmbH - Overview
- Exhibit 165: Robert Bosch GmbH - Business segments
- Exhibit 166: Robert Bosch GmbH - Key news
- Exhibit 167: Robert Bosch GmbH - Key offerings
- Exhibit 168: Robert Bosch GmbH - Segment focus
- 12.16 Seabery Augmented Technology SL group
- Exhibit 169: Seabery Augmented Technology SL group - Overview
- Exhibit 170: Seabery Augmented Technology SL group - Product / Service
- Exhibit 171: Seabery Augmented Technology SL group - Key offerings
- 12.17 Zugara Inc.
- Exhibit 172: Zugara Inc. - Overview
- Exhibit 173: Zugara Inc. - Product / Service
- Exhibit 174: Zugara Inc. - Key offerings
13 Appendix
- 13.1 Scope of the report
- 13.2 Inclusions and exclusions checklist
- Exhibit 175: Inclusions checklist
- Exhibit 176: Exclusions checklist
- 13.3 Currency conversion rates for US$
- Exhibit 177: Currency conversion rates for US$
- 13.4 Research methodology
- Exhibit 178: Research methodology
- Exhibit 179: Validation techniques employed for market sizing
- Exhibit 180: Information sources
- 13.5 List of abbreviations
- Exhibit 181: List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases
DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts
REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
PURCHASE FULL REPORT OF
mobile augmented reality market market
Key Questions Answered
- What are the key global market and the regional market share?
- What are the revenue-generating key market segments?
- What are the key factors driving and challenging this market’s growth?
- Who are the key market vendors and their growth strategies?
- What are the latest trends influencing the growth of this market?
- What are the variables influencing the market growth in the primary regions?
- What are the factors influencing the growth of the parent market?
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