Online Home Service Market Growth By - Forecast & Analysis - 2022-2026

Published: Sep 2022

Pages: 120

SKU: IRTNTR74400

Snapshot

The online home service market study is a comprehensive report with in-depth qualitative and quantitative research evaluating the current scenario and analyzing the year-over-year growth of 42.92% and a CAGR of 44.36%, which will grow by USD 2.33 trillion during the period 2021 to 2026.

This online home service market research report provides valuable insights on the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers online home service market segmentations by Service (home care and design and repair and maintenance) and Geography (APAC, North America, Europe, South America, and the Middle East and Africa). The online home service market report also offers information on several market vendors, including Amazon.com Inc., Angi Inc., AskforTask Inc., ByNext Inc., Cleaningly Home Services Pty Ltd., E Home Services, Helpling GmbH and Co. KGA, Home Reno Pte. Ltd., HomeServe Plc, Houzz Inc., MyClean Inc., Oneflare Pty Ltd., Paintzen Inc., Porch.com Inc., Super Home Inc., TaskEasy Inc., The Home Depot Inc., The ServiceMaster Co. LLC, Up Your Home Services Sdn Bhd, and Urban Co. among others.

What will the Online Home Service Market Size be During the Forecast Period?

Download Report Sample to Unlock the Online Home Service Market Size for the Forecast Period and Other Important Statistics

Online Home Service Market: Key Drivers, Trends, and Challenges

The research studied the historical data considered for years, with 2021 as the base year and 2022 as the estimated year, and produced drivers, trends, and challenges for the online home service market.

Key Online Home Service Market Driver

The increasing influence of digital media is notably driving the online home service market growth. With the proliferation of Internet-enabled smartphones, digital media has emerged as a key communication and marketing channel for vendors operating in the global online home service market. Service visibility is one of the principal factors in the marketing strategy implemented by home service providers. Therefore, several online home service providers are widely adopting digital media marketing strategies to increase service visibility and promote sales. Several innovative features in technologically-advanced smartphones help online on-demand service providers increase their visibility. For instance, push messages and e-mails that contain the details of new service launches and discounts offered are sent to consumers for service promotions. These promotions help increase awareness about the availability of new services among consumers. Vendors use various social media platforms such as YouTube, Facebook, Twitter, Instagram, and Google+ for service promotions and campaigns. These platforms enable consumer engagement with popular brands and help increase consumer awareness about several new services offered by home service brands. The rising popularity of social media is expected to extend rapidly to various emerging markets, which will boost the growth of the global online home service market during the forecast period.

Key Online Home Service Market Trend

The key trend driving the online home service market growth is the online home service market growth. The rise in the number of startups due to increased seed funding in the form of investments is one of the major factors expected to drive the growth of the global online home service market during the forecast period. For instance, in June 2021, Urban Company, a tech-enabled home services marketplace, raised Series F funding of $255 million. Similarly, Housejoy, a Bengaluru-based firm engaged in construction, renovation, interiors, and home maintenance, raised $35 million in 2020 for business growth. Housejoy also raised $30.2 million from investors such as Amazon, Matrix Partners, Growth Story, Vertex Ventures, and Qualcomm. Several startups are introducing attractive offers and interactive platforms to attract consumers. Thus, the increase in the number of startups is expected to drive the growth of the global online home service market during the forecast period.

Key Online Home Service Market Challenge

High competition among vendors is the major challenge impeding the online home service market growth. The global online home service market is dynamic due to the presence of several regional and international players that compete based on parameters such as acquisitions, expansions, and marketing and advertising campaigns. The competition among the existing players in the global online home service market is expected to increase during the forecast period with the entry of new startups. The presence of numerous vendors is increasing competition and an increasing price war among vendors. Such price wars can potentially erode profit margins and lead to smaller businesses exiting the market. The global online home service market is highly fragmented due to the presence of numerous unorganized vendors. Several issues are associated with unorganized vendors, such as the incapability to maintain standard service quality and ensure transparency and on-time performance, which adversely affect the overall business. Moreover, the global online home service market faces tough competition from various offline home service providers. All these factors are expected to hamper the growth of the global online home service market during the forecast period.

This online home service market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global online home service market as a part of the global specialized consumer services market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the online home service market during the forecast period.

Who are the Major Online Home Service Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

This statistical study of the online home service market encompasses successful business strategies deployed by the key vendors. The online home service market is fragmented, and the vendors are deploying organic and inorganic growth strategies to compete in the market.

To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments while maintaining their positions in the slow-growing segments.

The online home service market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Online Home Service Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the online home service market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The report has further elucidated other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for Online Home Service Market?

For more insights on the market share of various regions, Request PDF Sample now!

47% of the market’s growth will originate from APAC during the forecast period. China and India are the key markets for the online home service market in APAC. Market growth in this region will be faster than the growth of the market in other regions.

The growth of the online home service market will facilitate the online home service market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID-19 Impact and Recovery Analysis

In 2020, stringent lockdowns and social distancing norms imposed to contain the spread of COVID-19 severely disrupted several end-user industries, such as hospitality, construction, and manufacturing, in APAC. A few of the problems faced by end-user industries included loss of jobs, factory closures, decline in trade, and supply chain bottlenecks. To help industries recover from these problems, governments of various countries in APAC announced relief packages. After the removal of lockdowns in May 2020, several industries, including automotive, electronic, and manufacturing industries, witnessed growth. The online home service industry witnessed an increase in the demand for different home services, including home cleaning, repair, laundry, plumbing, electrical, and fitness consultation. Such factors are expected to drive the growth of the regional online home service market during the forecast period.

What are the Revenue-generating Service Segments in the Online Home Service Market?

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The online home service market share growth in the home care and design segment will be significant during the forecast period. The home care and design segment of the global online home service market is expected to witness significant growth when compared with other segments, including repair and maintenance and health, wellness, and beauty, during the forecast period. This is due to the rising demand for home care and design, which includes interior designing, pest control, deep home cleaning, sofa cleaning, laundry services, glasswork, woodwork, waterproofing, masonry, and carpentry.

This report provides an accurate prediction of the contribution of all the segments to the growth of the online home service market size and actionable market insights on the post-COVID-19 impact on each segment.

Online Home Service Market Scope
Report Coverage	Details
Page number	120
Base year	2021
Forecast period	2022-2026
Growth momentum & CAGR	Accelerate at a CAGR of 44.36%
Market growth 2022-2026	$2.33 tn
Market structure	Fragmented
YoY growth (%)	42.92
Regional analysis	APAC, North America, Europe, South America, and the Middle East and Africa
Performing market contribution	APAC at 47%
Key consumer countries	US, China, India, Germany, and UK
Competitive landscape	Leading companies, Competitive Strategies, Consumer engagement scope
Key companies profiled	Amazon.com Inc., Angi Inc., AskforTask Inc., ByNext Inc., Cleaningly Home Services Pty Ltd., E Home Services, Helpling GmbH and Co. KGA, Home Reno Pte. Ltd., HomeServe Plc, Houzz Inc., MyClean Inc., Oneflare Pty Ltd., Paintzen Inc., Porch.com Inc., Super Home Inc., TaskEasy Inc., The Home Depot Inc., The ServiceMaster Co. LLC, Up Your Home Services Sdn Bhd, and Urban Co.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Online Home Service Market Report?

CAGR of the market during the forecast period 2022-2026
Detailed information on factors that will drive online home service market growth during the next five years
Precise estimation of the online home service market size and its contribution to the parent market
Accurate predictions on upcoming trends and changes in consumer behavior
The growth of the online home service industry across APAC, North America, Europe, South America, and the Middle East and Africa
A thorough analysis of the market’s competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of online home service market vendors

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Table of Contents

1 Executive Summary

1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by Service
- Exhibit 06: Executive Summary – Chart on Incremental Growth
- Exhibit 07: Executive Summary – Data Table on Incremental Growth
- Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Exhibit 09: Parent market
- Exhibit 10: Market Characteristics

3 Market Sizing

3.1 Market definition
- Exhibit 11: Offerings of vendors included in the market definition

3.2 Market segment analysis
- Exhibit 12: Market segments

3.3 Market size 2021

3.4 Market outlook: Forecast for 2021-2026
- Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ billion)
- Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ billion)
- Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
- Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

4.1 Five forces summary
- Exhibit 17: Five forces analysis - Comparison between 2021 and 2026

4.2 Bargaining power of buyers
- Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026

4.3 Bargaining power of suppliers
- Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026

4.4 Threat of new entrants
- Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026

4.5 Threat of substitutes
- Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026

4.6 Threat of rivalry
- Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026

4.7 Market condition
- Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by Service

5.1 Market segments
- Exhibit 24: Chart on Service - Market share 2021-2026 (%)
- Exhibit 25: Data Table on Service - Market share 2021-2026 (%)

5.2 Comparison by Service
- Exhibit 26: Chart on Comparison by Service
- Exhibit 27: Data Table on Comparison by Service

5.3 Home care and design - Market size and forecast 2021-2026
- Exhibit 28: Chart on Home care and design - Market size and forecast 2021-2026 ($ billion)
- Exhibit 29: Data Table on Home care and design - Market size and forecast 2021-2026 ($ billion)
- Exhibit 30: Chart on Home care and design - Year-over-year growth 2021-2026 (%)
- Exhibit 31: Data Table on Home care and design - Year-over-year growth 2021-2026 (%)

5.4 Repair and maintenance - Market size and forecast 2021-2026
- Exhibit 32: Chart on Repair and maintenance - Market size and forecast 2021-2026 ($ billion)
- Exhibit 33: Data Table on Repair and maintenance - Market size and forecast 2021-2026 ($ billion)
- Exhibit 34: Chart on Repair and maintenance - Year-over-year growth 2021-2026 (%)
- Exhibit 35: Data Table on Repair and maintenance - Year-over-year growth 2021-2026 (%)

5.5 Health wellness and beauty - Market size and forecast 2021-2026
- Exhibit 36: Chart on Health wellness and beauty - Market size and forecast 2021-2026 ($ billion)
- Exhibit 37: Data Table on Health wellness and beauty - Market size and forecast 2021-2026 ($ billion)
- Exhibit 38: Chart on Health wellness and beauty - Year-over-year growth 2021-2026 (%)
- Exhibit 39: Data Table on Health wellness and beauty - Year-over-year growth 2021-2026 (%)

5.6 Others - Market size and forecast 2021-2026
- Exhibit 40: Chart on Others - Market size and forecast 2021-2026 ($ billion)
- Exhibit 41: Data Table on Others - Market size and forecast 2021-2026 ($ billion)
- Exhibit 42: Chart on Others - Year-over-year growth 2021-2026 (%)
- Exhibit 43: Data Table on Others - Year-over-year growth 2021-2026 (%)

5.7 Market opportunity by Service
- Exhibit 44: Market opportunity by Service ($ billion)

6 Customer Landscape

6.1 Customer landscape overview
- Exhibit 45: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

7.1 Geographic segmentation
- Exhibit 46: Chart on Market share by geography 2021-2026 (%)
- Exhibit 47: Data Table on Market share by geography 2021-2026 (%)

7.2 Geographic comparison
- Exhibit 48: Chart on Geographic comparison
- Exhibit 49: Data Table on Geographic comparison

7.3 APAC - Market size and forecast 2021-2026
- Exhibit 50: Chart on APAC - Market size and forecast 2021-2026 ($ billion)
- Exhibit 51: Data Table on APAC - Market size and forecast 2021-2026 ($ billion)
- Exhibit 52: Chart on APAC - Year-over-year growth 2021-2026 (%)
- Exhibit 53: Data Table on APAC - Year-over-year growth 2021-2026 (%)

7.4 North America - Market size and forecast 2021-2026
- Exhibit 54: Chart on North America - Market size and forecast 2021-2026 ($ billion)
- Exhibit 55: Data Table on North America - Market size and forecast 2021-2026 ($ billion)
- Exhibit 56: Chart on North America - Year-over-year growth 2021-2026 (%)
- Exhibit 57: Data Table on North America - Year-over-year growth 2021-2026 (%)

7.5 Europe - Market size and forecast 2021-2026
- Exhibit 58: Chart on Europe - Market size and forecast 2021-2026 ($ billion)
- Exhibit 59: Data Table on Europe - Market size and forecast 2021-2026 ($ billion)
- Exhibit 60: Chart on Europe - Year-over-year growth 2021-2026 (%)
- Exhibit 61: Data Table on Europe - Year-over-year growth 2021-2026 (%)

7.6 South America - Market size and forecast 2021-2026
- Exhibit 62: Chart on South America - Market size and forecast 2021-2026 ($ billion)
- Exhibit 63: Data Table on South America - Market size and forecast 2021-2026 ($ billion)
- Exhibit 64: Chart on South America - Year-over-year growth 2021-2026 (%)
- Exhibit 65: Data Table on South America - Year-over-year growth 2021-2026 (%)

7.7 Middle East and Africa - Market size and forecast 2021-2026
- Exhibit 66: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ billion)
- Exhibit 67: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ billion)
- Exhibit 68: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
- Exhibit 69: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)

7.8 US - Market size and forecast 2021-2026
- Exhibit 70: Chart on US - Market size and forecast 2021-2026 ($ billion)
- Exhibit 71: Data Table on US - Market size and forecast 2021-2026 ($ billion)
- Exhibit 72: Chart on US - Year-over-year growth 2021-2026 (%)
- Exhibit 73: Data Table on US - Year-over-year growth 2021-2026 (%)

7.9 China - Market size and forecast 2021-2026
- Exhibit 74: Chart on China - Market size and forecast 2021-2026 ($ billion)
- Exhibit 75: Data Table on China - Market size and forecast 2021-2026 ($ billion)
- Exhibit 76: Chart on China - Year-over-year growth 2021-2026 (%)
- Exhibit 77: Data Table on China - Year-over-year growth 2021-2026 (%)

7.10 Germany - Market size and forecast 2021-2026
- Exhibit 78: Chart on Germany - Market size and forecast 2021-2026 ($ billion)
- Exhibit 79: Data Table on Germany - Market size and forecast 2021-2026 ($ billion)
- Exhibit 80: Chart on Germany - Year-over-year growth 2021-2026 (%)
- Exhibit 81: Data Table on Germany - Year-over-year growth 2021-2026 (%)

7.11 India - Market size and forecast 2021-2026
- Exhibit 82: Chart on India - Market size and forecast 2021-2026 ($ billion)
- Exhibit 83: Data Table on India - Market size and forecast 2021-2026 ($ billion)
- Exhibit 84: Chart on India - Year-over-year growth 2021-2026 (%)
- Exhibit 85: Data Table on India - Year-over-year growth 2021-2026 (%)

7.12 UK - Market size and forecast 2021-2026
- Exhibit 86: Chart on UK - Market size and forecast 2021-2026 ($ billion)
- Exhibit 87: Data Table on UK - Market size and forecast 2021-2026 ($ billion)
- Exhibit 88: Chart on UK - Year-over-year growth 2021-2026 (%)
- Exhibit 89: Data Table on UK - Year-over-year growth 2021-2026 (%)

7.13 Market opportunity by geography
- Exhibit 90: Market opportunity by geography ($ billion)

8 Drivers, Challenges, and Trends

8.1 Market drivers

8.2 Market challenges

8.3 Impact of drivers and challenges
- Exhibit 91: Impact of drivers and challenges in 2021 and 2026

8.4 Market trends

9 Vendor Landscape

9.1 Overview

9.2 Vendor landscape
- Exhibit 92: Overview on Criticality of inputs and Factors of differentiation

9.3 Landscape disruption
- Exhibit 93: Overview on factors of disruption

9.4 Industry risks
- Exhibit 94: Impact of key risks on business

10 Vendor Analysis

10.1 Vendors covered
- Exhibit 95: Vendors covered

10.2 Market positioning of vendors
- Exhibit 96: Matrix on vendor position and classification

10.3 Amazon.com Inc.
- Exhibit 97: Amazon.com Inc. - Overview
- Exhibit 98: Amazon.com Inc. - Business segments
- Exhibit 99: Amazon.com Inc. - Key news
- Exhibit 100: Amazon.com Inc. - Key offerings
- Exhibit 101: Amazon.com Inc. - Segment focus

10.4 Angi Inc.
- Exhibit 102: Angi Inc. - Overview
- Exhibit 103: Angi Inc. - Business segments
- Exhibit 104: Angi Inc. - Key offerings
- Exhibit 105: Angi Inc. - Segment focus

10.5 AskforTask Inc.
- Exhibit 106: AskforTask Inc. - Overview
- Exhibit 107: AskforTask Inc. - Product / Service
- Exhibit 108: AskforTask Inc. - Key offerings

10.6 Home Reno Pte. Ltd.
- Exhibit 109: Home Reno Pte. Ltd. - Overview
- Exhibit 110: Home Reno Pte. Ltd. - Product / Service
- Exhibit 111: Home Reno Pte. Ltd. - Key offerings

10.7 MyClean Inc.
- Exhibit 112: MyClean Inc. - Overview
- Exhibit 113: MyClean Inc. - Product / Service
- Exhibit 114: MyClean Inc. - Key offerings

10.8 Porch.com Inc.
- Exhibit 115: Porch.com Inc. - Overview
- Exhibit 116: Porch.com Inc. - Product / Service
- Exhibit 117: Porch.com Inc. - Key offerings

10.9 TaskEasy Inc.
- Exhibit 118: TaskEasy Inc. - Overview
- Exhibit 119: TaskEasy Inc. - Product / Service
- Exhibit 120: TaskEasy Inc. - Key offerings

10.10 The Home Depot Inc.
- Exhibit 121: The Home Depot Inc. - Overview
- Exhibit 122: The Home Depot Inc. - Product / Service
- Exhibit 123: The Home Depot Inc. - Key offerings

10.11 The ServiceMaster Co. LLC
- Exhibit 124: The ServiceMaster Co. LLC - Overview
- Exhibit 125: The ServiceMaster Co. LLC - Business segments
- Exhibit 126: The ServiceMaster Co. LLC - Key offerings
- Exhibit 127: The ServiceMaster Co. LLC - Segment focus

10.12 Urban Co.
- Exhibit 128: Urban Co. - Overview
- Exhibit 129: Urban Co. - Product / Service
- Exhibit 130: Urban Co. - Key offerings

11 Appendix

11.1 Scope of the report

11.2 Inclusions and exclusions checklist
- Exhibit 131: Inclusions checklist
- Exhibit 132: Exclusions checklist

11.3 Currency conversion rates for US$
- Exhibit 133: Currency conversion rates for US$

11.4 Research methodology
- Exhibit 134: Research methodology
- Exhibit 135: Validation techniques employed for market sizing
- Exhibit 136: Information sources

11.5 List of abbreviations
- Exhibit 137: List of abbreviations

adoption of multichannel marketing strategies: The key vendors in the market are striving to expand their target customer base by investing in marketing and promotional activities. Large specialized consumer service providers aim at strengthening their presence by investing in brand visibility activities, celebrity endorsements, and marketing through channels such as television, radio, the Internet, print media, posters, and direct mails. The competitors also use a targeted advertising approach and launch advertisements that are designed and crafted to promote the services and communicate the brand positioning.

attrition and training: Professional, skilled, and unskilled workforce is required to provide specialized consumer services. However, there is a shortage of skilled and professional workforce to meet the demand. For instance, in security services, a skilled workforce is required when new monitoring devices and security gadgets are developed and adopted. Several vendors provide rigorous training to their employees about the handling of critical tasks while serving specialized consumer services. However, the retention of such a workforce is a major challenge.

Methodology

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

Manufacturers and suppliers
Channel partners
Industry experts
Strategic decision makers

Secondary sources

Industry journals and periodicals
Government data
Financial reports of key industry players
Historical data
Press releases

DATA ANALYSIS

Data Synthesis

Collation of data
Estimation of key figures
Analysis of derived insights

Data Validation

Triangulation with data models
Reference against proprietary databases
Corroboration with industry experts

REPORT WRITING

Qualitative

Market drivers
Market challenges
Market trends
Five forces analysis

Quantitative

Market size and forecast
Market segmentation
Geographical insights
Competitive landscape

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Key Questions Answered

What are the key global market and the regional market share?
What are the revenue-generating key market segments?
What are the key factors driving and challenging this market’s growth?
Who are the key market vendors and their growth strategies?
What are the latest trends influencing the growth of this market?
What are the variables influencing the market growth in the primary regions?
What are the factors influencing the growth of the parent market?

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