Outboard Motor Market Analysis APAC, Europe, North America, South America, Middle East and Africa - US, China, Japan, UK, Germany - Size and Forecast 2024-2028

Published: Mar 2024 Pages: 156 SKU: IRTNTR77675

Outboard Motor Market Forecast 2024-2028

  • The global outboard motor market size is estimated to grow by USD 1.25 billion between  2023 and 2028
  • The market is accelerating at a compound annual growth rate of 4.46%.

The market trends and analysis report offers a thorough analysis of key factors driving market growth. One such factor is the rise in world boat championship programs, which has contributed to increased interest and demand for boats and related equipment. Additionally, there is a noticeable upward trend in increased product launches and collaborations within the outboard motor industry, reflecting efforts to innovate and expand market reach. However, the market faces challenges related to environmental concerns surrounding the disposal of old or obsolete outboard motor units, highlighting the need for sustainable practices in the industry's development.

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Key Major Companies

Companies are implementing various market growth and forecasting strategies by analyzing factors such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product or service launches, to enhance their presence in the market.

AB Volvo - The company offers outboard motors such as 527, 577S and 627SV through its subsidiary Seven Marine.

The market report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including AB Volvo, Bombardier Recreational Products Inc., Brunswick Corp., Cox Powertrain Ltd., DEUTZ AG, Elco Motor Yachts, Golden Motor Technologies Co. Ltd., Hangzhou Hidea Power Machinery Co. Ltd., Honda Motor Co. Ltd., Johnson Outdoors Inc., Kraeutler Elektromaschinen GmbH, LEHR Holdings LLC, Oxe Marine AB, Power Tec Outboards, Ray Electric Outboards Inc., Selva SpA, Suzhou Parsun Power Machine Co. Ltd., Suzuki Motor Corp., Tohatsu Corp., and Yamaha Motor Co. Ltd.

Qualitative and quantitative analysis of market growth and trends of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified. Furthermore, market growth and forecasting it is also quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Market Dynamics

The outboard motor market is being driven by the easing of restrictions, fueling increased participation in watersports and boating activities. With rising consumer preferences for leisure and recreational activities, coupled with higher income levels, demand for outboard engines is on the rise. New models offering versatility, convenience, and maneuverability are gaining traction, especially among those seeking shallow water access and reduced maintenance. However, challenges such as environmental concerns and fluctuating fuel prices pose obstacles to market growth, necessitating sustainability. Our researchers analyzed the market research and growth data with 2023  as the base year, along with the key market growth analysis, trends, and challenges. A holistic analysis of drivers, trends, and challenges will help companies refine their marketing strategies to gain a competitive advantage. 

Key Market Drivers

The rise in world boat championship programs is notably driving market growth. The surge in world boat championship programs significantly propels the market as these events draw attention from enthusiasts, professionals, and spectators worldwide, fueling demand for high-performance motors. The groundbreaking E1 Series, inaugurated in January 2024, featured the UIM E1 World Championship's maiden race in Jeddah, Saudi Arabia, attracting enthusiasts from across the globe.

Further, the competition showcased RaceBird boats powered by electric motors from Mercury, a Brunswick Corporation subsidiary, reaching speeds up to 50 knots with Kreisel's modular batteries and Navico's advanced electronics. Manufacturers leverage boat championships to unveil innovations, spurring competition and enhancing recreational boating's allure. This trend underscores a shift towards electrification and sustainability, promising continued market growth and innovation in the market during the forecast period.

Significant Market Trends

An increase in launches and collaboration in the outboard motor industry is an emerging trend shaping market growth. Manufacturers are increasingly focusing on introducing new outboard motor models equipped with advanced features and technologies to cater to evolving customer needs and preferences. Moreover, collaborations between outboard motor manufacturers and boat builders are on the rise, leading to the development of integrated propulsion solutions that optimize performance and compatibility between boats and motors.

Moreover, recent examples include Brunswick Corporation's introduction of a new boat brand and Tohatsu Corporation's launch of a new generation of 4-stroke engines. SpaceX's Starlink service for boats and the hybrid-electric ship launched by Hurtigruten Svalbard, Volvo AB, and Marell Boats also highlight this trend. These initiatives underscore the dynamic nature of the outboard motor market, driven by innovation, technological advancements, and strategic partnerships, further boosting market growth during the forecast period.

Major Market Challenges

Environmental concerns on the disposal of old or obsolete outboard motor units is a significant challenge hindering market growth. The challenge for the global outboard motor market lies in navigating complex regulatory requirements, especially in regions like the United States, with stringent protocols. This involves giving written notice to regulatory bodies such as the US Army Corps of Engineers (USACE), US Coast Guard (USCG), and US Environmental Protection Agency (EPA), necessitating careful coordination and adherence to timelines.

Moreover, failure to comply could lead to penalties or delays, impacting business operations. Limited options for ocean disposal, particularly for smaller vessels due to regulations outlined in the Marine Protection, Research, and Sanctuaries Act (MPRSA), present another challenge. The MPRSA primarily caters to large ships, making it less suitable for smaller vessels powered by outboard motors. With the low annual limit of 0 to 10 vessels permitted for ocean disposal, bottlenecks and extended waiting periods may occur. These challenges pose a significant threat to the growth of the market during the forecast period.

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Market Segmentation And Region

By Type Analysis 

The market share growth by the electric segment will be significant during the forecast period. The market has witnessed a significant shift toward electric propulsion systems driven by advancements in technology, environmental concerns, and regulatory mandates. Electric outboard motors, powered by batteries, offer numerous advantages, such as zero emissions, reduced noise levels, and lower maintenance requirements compared with traditional gasoline engines. The electric segment was the largest and was valued at USD 2.69 billion in 2018. Several key players are driving innovation and market expansion in this segment. Mercury Marine, a division of Brunswick Corporation, offers electric outboard motors equipped with cutting-edge features such as integrated battery management systems and efficient power delivery. Therefore, the increase in technological advancements has also played a crucial role in enhancing the performance and efficiency of electric outboard motors. Lithium-ion battery technology has improved energy density and extended range, addressing concerns about the limited range of electric propulsion systems. Thus, due to such advantageous factors of electric outboard motors, the demand for electric outboard motors increases, which will further significantly boost the growth of the market during the forecast period.

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By Application Analysis 

Based on the application, the market has been segmented into commercial, recreational and military. The commercial?segment will account for the largest share of this segment.?  

Regional Analysis

APAC is estimated to contribute 53% during the forecast period.

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Technavio's analysts have provided extensive insight into the market forecasting, detailing the regional trends and drivers influencing the market's trajectory throughout the forecast period. North America holds a significant position in the global outboard motor market, characterized by a robust boating culture, extensive waterways, and a thriving recreational marine industry. The region boasts a diverse range of landscapes, from expansive lakes to picturesque coastlines, making boating a popular leisure activity and driving demand for outboard motors. The United States, Canada, and Mexico are key contributors to the market, with the US being the largest market player. Additionally, stringent environmental regulations have prompted manufacturers to develop innovative, fuel-efficient, and eco-friendly outboard motor models to comply with regulations for emissions from vehicles and engines imposed by the US Environmental Protection Agency. Such factors are expected to drive the regional market growth during the forecast period. 

Market Analyst Overview 

The outboard motor market is driven by various factors such as the thriving boat manufacturing industry and increasing recreational boating activities, as highlighted by the National Marine Manufacturers Association (NMMA). Sales statistics indicate a growing demand for new boats, reflecting economic growth and rising disposable income among consumers. Modern outboard engines, including electric variants, are gaining popularity due to their environmental sustainability, quieter operation, and reduced emissions. Digital technology enhancements such as touch-screen displays and connectivity options enhance user experience and offer real-time diagnostics.

Additionally, hybrid propulsion systems combining traditional combustion engines with electric components contribute to fuel efficiency and reduced environmental impact. The market offers a range of engine types, including 4-stroke and 2-stroke variants, catering to different needs and preferences. Whether for water sports, fishing, or recreational activities, outboard engines play a vital role in powering various vessels, from kayaks to larger boats, across different fuel types and engine sizes. Further, the market is driven by diverse factors such as retail unit sales and recreational activities like outdoor boating and fishing.

Also, with lifestyle investments and status symbols becoming increasingly popular, consumers seek premium engines catering to their discretionary income. Affluent customers opt for electric outboard engines equipped with digital controls for smart solutions and remote monitoring. Lightweight and portable designs suit smaller boats and inflatable vessels, while the 4-stroke engine segment dominates for efficiency. Amid fluctuating oil and gas prices, considerations like long-range capability and quiet operation are crucial. From fishing vessels to military applications, the market offers various propulsion systems, including two-stroke and four-stroke engines, meeting different needs with simplicity and reliability.

Market Scope

Report Coverage

Details

Page number

120

Base year

2023

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 4.46%

Market Growth 2024-2028

USD 1.25 billion

Market structure

Fragmented

YoY growth (%)

4.32

Regional analysis

APAC, Europe, North America, South America, and Middle East and Africa

Performing market contribution

APAC at 53%

Key consumer countries

US, China, Japan, UK, and Germany

Competitive landscape

Leading companies, Competitive Strategies, Consumer engagement scope

Key companies profiled

AB Volvo, Bombardier Recreational Products Inc., Brunswick Corp., Cox Powertrain Ltd., DEUTZ AG, Elco Motor Yachts, Golden Motor Technologies Co. Ltd., Hangzhou Hidea Power Machinery Co. Ltd., Honda Motor Co. Ltd., Johnson Outdoors Inc., Kraeutler Elektromaschinen GmbH, LEHR Holdings LLC, Oxe Marine AB, Power Tec Outboards, Ray Electric Outboards Inc., Selva SpA, Suzhou Parsun Power Machine Co. Ltd., Suzuki Motor Corp., Tohatsu Corp., and Yamaha Motor Co. Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. 

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

  • CAGR of the market forecast during the forecast period
  • Detailed information on factors that will drive the growth of the market  between 2024 and 2028
  • Precise estimation of the market  size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market across APAC, Europe, North America, South America, and Middle East and Africa
  • Thorough market analysis and report of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of outboard motor market companies

We can help! Our analysts can customize this market research report to meet your requirements. Get in touch

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Application
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2023
    • 3.4 Market outlook: Forecast for 2023-2028
      • Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

    4 Historic Market Size

    • 4.1 Global outboard motor market 2018 - 2022
      • Exhibit 18: Historic Market Size – Data Table on global outboard motor market 2018 - 2022 ($ billion)
    • 4.2 Type Segment Analysis 2018 - 2022
      • Exhibit 19: Historic Market Size – Type Segment 2018 - 2022 ($ billion)
    • 4.3 Application Segment Analysis 2018 - 2022
      • Exhibit 20: Historic Market Size – Application Segment 2018 - 2022 ($ billion)
    • 4.4 Geography Segment Analysis 2018 - 2022
      • Exhibit 21: Historic Market Size – Geography Segment 2018 - 2022 ($ billion)
    • 4.5 Country Segment Analysis 2018 - 2022
      • Exhibit 22: Historic Market Size – Country Segment 2018 - 2022 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2023 and 2028
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2023 and 2028
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2023 and 2028
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

    6 Market Segmentation by Type

    • 6.1 Market segments
      • Exhibit 30: Chart on Type - Market share 2023-2028 (%)
      • Exhibit 31: Data Table on Type - Market share 2023-2028 (%)
    • 6.2 Comparison by Type
      • Exhibit 32: Chart on Comparison by Type
      • Exhibit 33: Data Table on Comparison by Type
    • 6.3 Electric - Market size and forecast 2023-2028
      • Exhibit 34: Chart on Electric - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 35: Data Table on Electric - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 36: Chart on Electric - Year-over-year growth 2023-2028 (%)
      • Exhibit 37: Data Table on Electric - Year-over-year growth 2023-2028 (%)
    • 6.4 Manual - Market size and forecast 2023-2028
      • Exhibit 38: Chart on Manual - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 39: Data Table on Manual - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 40: Chart on Manual - Year-over-year growth 2023-2028 (%)
      • Exhibit 41: Data Table on Manual - Year-over-year growth 2023-2028 (%)
    • 6.5 Market opportunity by Type
      • Exhibit 42: Market opportunity by Type ($ billion)
      • Exhibit 43: Data Table on Market opportunity by Type ($ billion)

    7 Market Segmentation by Application

    • 7.1 Market segments
      • Exhibit 44: Chart on Application - Market share 2023-2028 (%)
      • Exhibit 45: Data Table on Application - Market share 2023-2028 (%)
    • 7.2 Comparison by Application
      • Exhibit 46: Chart on Comparison by Application
      • Exhibit 47: Data Table on Comparison by Application
    • 7.3 Commercial - Market size and forecast 2023-2028
      • Exhibit 48: Chart on Commercial - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 49: Data Table on Commercial - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 50: Chart on Commercial - Year-over-year growth 2023-2028 (%)
      • Exhibit 51: Data Table on Commercial - Year-over-year growth 2023-2028 (%)
    • 7.4 Recreational - Market size and forecast 2023-2028
      • Exhibit 52: Chart on Recreational - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 53: Data Table on Recreational - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 54: Chart on Recreational - Year-over-year growth 2023-2028 (%)
      • Exhibit 55: Data Table on Recreational - Year-over-year growth 2023-2028 (%)
    • 7.5 Military - Market size and forecast 2023-2028
      • Exhibit 56: Chart on Military - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 57: Data Table on Military - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 58: Chart on Military - Year-over-year growth 2023-2028 (%)
      • Exhibit 59: Data Table on Military - Year-over-year growth 2023-2028 (%)
    • 7.6 Market opportunity by Application
      • Exhibit 60: Market opportunity by Application ($ billion)
      • Exhibit 61: Data Table on Market opportunity by Application ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 63: Chart on Market share by geography 2023-2028 (%)
      • Exhibit 64: Data Table on Market share by geography 2023-2028 (%)
    • 9.2 Geographic comparison
      • Exhibit 65: Chart on Geographic comparison
      • Exhibit 66: Data Table on Geographic comparison
    • 9.3 APAC - Market size and forecast 2023-2028
      • Exhibit 67: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 68: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 69: Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Exhibit 70: Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • 9.4 Europe - Market size and forecast 2023-2028
      • Exhibit 71: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 72: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 73: Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Exhibit 74: Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • 9.5 North America - Market size and forecast 2023-2028
      • Exhibit 75: Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 76: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 77: Chart on North America - Year-over-year growth 2023-2028 (%)
      • Exhibit 78: Data Table on North America - Year-over-year growth 2023-2028 (%)
    • 9.6 South America - Market size and forecast 2023-2028
      • Exhibit 79: Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 80: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 81: Chart on South America - Year-over-year growth 2023-2028 (%)
      • Exhibit 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2023-2028
      • Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • 9.8 China - Market size and forecast 2023-2028
      • Exhibit 87: Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 88: Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 89: Chart on China - Year-over-year growth 2023-2028 (%)
      • Exhibit 90: Data Table on China - Year-over-year growth 2023-2028 (%)
    • 9.9 US - Market size and forecast 2023-2028
      • Exhibit 91: Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 92: Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 93: Chart on US - Year-over-year growth 2023-2028 (%)
      • Exhibit 94: Data Table on US - Year-over-year growth 2023-2028 (%)
    • 9.10 Japan - Market size and forecast 2023-2028
      • Exhibit 95: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 96: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 97: Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Exhibit 98: Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • 9.11 UK - Market size and forecast 2023-2028
      • Exhibit 99: Chart on UK - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 100: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 101: Chart on UK - Year-over-year growth 2023-2028 (%)
      • Exhibit 102: Data Table on UK - Year-over-year growth 2023-2028 (%)
    • 9.12 Germany - Market size and forecast 2023-2028
      • Exhibit 103: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 104: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 105: Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Exhibit 106: Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 107: Market opportunity by geography ($ billion)
      • Exhibit 108: Data Tables on Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 109: Impact of drivers and challenges in 2023 and 2028
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 111: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 112: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 113: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 114: Matrix on vendor position and classification
            • 12.3 AB Volvo
              • Exhibit 115: AB Volvo - Overview
              • Exhibit 116: AB Volvo - Business segments
              • Exhibit 117: AB Volvo - Key news
              • Exhibit 118: AB Volvo - Key offerings
              • Exhibit 119: AB Volvo - Segment focus
            • 12.4 Bombardier Recreational Products Inc.
              • Exhibit 120: Bombardier Recreational Products Inc. - Overview
              • Exhibit 121: Bombardier Recreational Products Inc. - Business segments
              • Exhibit 122: Bombardier Recreational Products Inc. - Key offerings
              • Exhibit 123: Bombardier Recreational Products Inc. - Segment focus
            • 12.5 Brunswick Corp.
              • Exhibit 124: Brunswick Corp. - Overview
              • Exhibit 125: Brunswick Corp. - Business segments
              • Exhibit 126: Brunswick Corp. - Key offerings
              • Exhibit 127: Brunswick Corp. - Segment focus
            • 12.6 Cox Powertrain Ltd.
              • Exhibit 128: Cox Powertrain Ltd. - Overview
              • Exhibit 129: Cox Powertrain Ltd. - Product / Service
              • Exhibit 130: Cox Powertrain Ltd. - Key offerings
            • 12.7 DEUTZ AG
              • Exhibit 131: DEUTZ AG - Overview
              • Exhibit 132: DEUTZ AG - Business segments
              • Exhibit 133: DEUTZ AG - Key offerings
              • Exhibit 134: DEUTZ AG - Segment focus
            • 12.8 Elco Motor Yachts
              • Exhibit 135: Elco Motor Yachts - Overview
              • Exhibit 136: Elco Motor Yachts - Product / Service
              • Exhibit 137: Elco Motor Yachts - Key offerings
            • 12.9 Golden Motor Technologies Co. Ltd.
              • Exhibit 138: Golden Motor Technologies Co. Ltd. - Overview
              • Exhibit 139: Golden Motor Technologies Co. Ltd. - Product / Service
              • Exhibit 140: Golden Motor Technologies Co. Ltd. - Key offerings
            • 12.10 Honda Motor Co. Ltd.
              • Exhibit 141: Honda Motor Co. Ltd. - Overview
              • Exhibit 142: Honda Motor Co. Ltd. - Business segments
              • Exhibit 143: Honda Motor Co. Ltd. - Key news
              • Exhibit 144: Honda Motor Co. Ltd. - Key offerings
              • Exhibit 145: Honda Motor Co. Ltd. - Segment focus
            • 12.11 Johnson Outdoors Inc.
              • Exhibit 146: Johnson Outdoors Inc. - Overview
              • Exhibit 147: Johnson Outdoors Inc. - Business segments
              • Exhibit 148: Johnson Outdoors Inc. - Key offerings
              • Exhibit 149: Johnson Outdoors Inc. - Segment focus
            • 12.12 LEHR Holdings LLC
              • Exhibit 150: LEHR Holdings LLC - Overview
              • Exhibit 151: LEHR Holdings LLC - Product / Service
              • Exhibit 152: LEHR Holdings LLC - Key offerings
            • 12.13 Power Tec Outboards
              • Exhibit 153: Power Tec Outboards - Overview
              • Exhibit 154: Power Tec Outboards - Product / Service
              • Exhibit 155: Power Tec Outboards - Key offerings
            • 12.14 Selva SpA
              • Exhibit 156: Selva SpA - Overview
              • Exhibit 157: Selva SpA - Product / Service
              • Exhibit 158: Selva SpA - Key offerings
            • 12.15 Suzuki Motor Corp.
              • Exhibit 159: Suzuki Motor Corp. - Overview
              • Exhibit 160: Suzuki Motor Corp. - Business segments
              • Exhibit 161: Suzuki Motor Corp. - Key offerings
              • Exhibit 162: Suzuki Motor Corp. - Segment focus
            • 12.16 Tohatsu Corp.
              • Exhibit 163: Tohatsu Corp. - Overview
              • Exhibit 164: Tohatsu Corp. - Business segments
              • Exhibit 165: Tohatsu Corp. - Key offerings
              • Exhibit 166: Tohatsu Corp. - Segment focus
            • 12.17 Yamaha Motor Co. Ltd.
              • Exhibit 167: Yamaha Motor Co. Ltd. - Overview
              • Exhibit 168: Yamaha Motor Co. Ltd. - Business segments
              • Exhibit 169: Yamaha Motor Co. Ltd. - Key news
              • Exhibit 170: Yamaha Motor Co. Ltd. - Key offerings
              • Exhibit 171: Yamaha Motor Co. Ltd. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 172: Inclusions checklist
                • Exhibit 173: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 174: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 175: Research methodology
                • Exhibit 176: Validation techniques employed for market sizing
                • Exhibit 177: Information sources
              • 13.5 List of abbreviations
                • Exhibit 178: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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