Pet Sitting Market Analysis North America, Europe, APAC, Middle East and Africa, South America - US, Canada, China, Germany, UK - Size and Forecast 2024-2028

Pet Sitting Market Forecast 2024-2028

 The pet sitting market size is forecast to increase by USD 1.57 billion, at a CAGR of 9.87% between 2023 and 2028. Our report examines historical data from 2018 - 2022, besides analyzing the current and forecasted market scenario.

The APAC market is propelled by factors like increased affordability and the presence of dedicated and experienced service providers ensuring the safety and security of pets. For instance, Bark Park provides services like dog boarding, including overnight stays and daycare privileges, with prices ranging from USD 24 to USD 42 per dog per night. Careguide Inc offers flexible, priced, and experienced pet-sitting services, ensuring clients' pets are well cared for during their absence due to work or trips.

Market Forecasting and Size

Market  Forecast 2024-2028

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Market Dynamics

The Market is witnessing significant growth, driven by the increasing trend of pet ownership and the rising demand for related services. As more consumers adopt pets, the need for pet-sitting services, including daycare visits, dog walking, and pet transportation, is on the rise. Millennials, in particular, contribute to the market's expansion, valuing services for their animal companions. However, challenges such as high costs, legislation concerns, and addressing animal-borne disorders require industry players to navigate evolving dynamics for sustained growth. Our researchers studied the market research and growth data for years, with 2023 as the base year and 2023 as the estimated year, and presented the key drivers, trends, and challenges for the market.

Key Market Driver - Rising pet ownership and increased spending on pets

Pet ownership has experienced a surge in recent times as more individuals opt to keep pets for various reasons. This ownership trend is linked to numerous health benefits, encompassing both physical and mental well-being for individuals of all ages. Notably, the Centers for Disease Control and Prevention (CDC) highlights the positive impacts of owning an animal companion, including potential reductions in blood pressure, anxiety, cholesterol, and triglyceride levels and the mitigation of progressive mental decline, such as Alzheimer's disease.

Furthermore, pet owners have increased opportunities for exercise and socialization. Pets, particularly dogs, become attuned to human behavior and emotions, exhibiting an understanding of words, tone, gestures, and body language. They are recognized for their ability to alleviate anxiety, stress, depression, and loneliness, contributing to improved cardiovascular health and encouraging regular exercise. Hence, such factors will drive the market growth during the forecast period.

Significant Market Trends - Increasing Pet Humanization

The overall growth of the global market can be fuelled by many small but individual factors, but one of the main and most impactful factors over the past several years is the increasing number of pet-sitting services that are aimed at catering to the trend of humanization of pets. In addition, humanization refers to the tendency of owners to give their pets human-quality products and services. Furthermore, humanization is defined as the natural expression of pets as part of the family.

Moreover, owners treat them as their own children. In addition, marketers of pet-sitting services also benefit from the rising trend of pet humanization as it is an effective way of marketing their services and building a larger customer base.  Furthermore, due to the trend of humanization, especially among Millennial and Gen Z pet owners, pet-sitting service providers can provide services that cater to some of the requirements and desires that pet parents have for their pets. Hence, such factors will drive the market growth during the forecast period.

Major Market Challenge - Need for compliance with stringent regulations and certifications

The rising concerns about pet safety have compelled certain animal welfare and other organizations to formulate regulations to monitor the quality of services provided by pet-sitting service providers. In addition, for pet-sitting providers to be declared professionals, the Professional Animal Care Certification Council (PACCC) certification is required, which confirms their expertise in animal care at a professional level in various countries, such as the US.

Moreover, PACCC includes three levels of industry certification, namely, Certified Professional Animal Care Provider (CPACP), Certified Professional Animal Care Manager (CPACM), and Certified Professional Animal Care Operator (CPACO). In addition, these certifications are provided based on the pet-sitting service providers' industry experience and responsibility levels and are aimed at recognizing and confirming their knowledge and basic career levels in the dog care services industry.  Hence, such factors will hinder the market growth during the forecast period.

Market Segmentation by Type, Service, and Geography

 Type Segment Analysis:

The dogs segment is estimated to witness significant growth during the forecast period. The increasing adoption of dogs, which are the most owned pets worldwide, fuels the growth of the pet dog-sitting segment. In addition, owners require these services when they are not at home. Furthermore, dogs are the most popular pets across the world, followed by cats.

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The dogs segment was the largest segment and was valued at USD 1.31 billion in 2018. Moreover, dogs are believed to help owners overcome loneliness, lower anxiety, stress, and depression, promote activity, and improve cardiovascular health. In addition, dogs are often kept as pets by people to teach their kids responsibility and the value of kindness to animals and sharing. Furthermore, dogs provide companionship to elderly people whose children and other family members reside elsewhere. In addition, working couples and nuclear families frequently require dog-sitting services to keep their pets healthy, especially when they are not around. Hence, such factors are fuelling the growth of this segment which in turn drives the market growth during the forecast period.

Service Segment Analysis

Based on the service, the market has been segmented into care visits and drop-in visits. The care visits segment will account for the largest share of this segment. The owners have become increasingly conscious about the well-being and safety of their pets owing to the rising culture of humanization, especially in North America and Europe, which has increased the demand for pet care visits. In addition, various vendors offer care visits for dogs and cats. Moreover, several companies offer specific services that meet the specific requirements of customers. Therefore, these factors encourage owners to choose from a range of attractive services based on their needs. Hence, such factors are fuelling the growth of this segment which in turn drives the market growth during the forecast period.

Regional Analysis

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North America is estimated to contribute 41% to the growth by 2028. Technavio's analysts have provided extensive insight into the market forecasting, detailing the regional trends and drivers influencing the market's trajectory throughout the forecast period. The adoption of pets is dominant in North America, with the US, Canada, and Mexico being significant contributors to the growth of the market in the region. In addition, North America has the highest number of pets as well as pet-sitting services globally. Moreover, factors such as the high affordability and the availability of full-time and experienced service providers who offer security and safety to pets drive the growth of the market in the region to a great extent. Furthermore, the growing awareness among pet owners about the availability of various types of pet-sitting services is one of the major factors driving the growth of the market in North America during the forecast period.

Who are the Major Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Dogtopia Enterprises LLC: The company offers pet sitting services such as boarding for an overnight stay, weekend, holiday, or extended care.

We also have detailed analyses of the market’s competitive landscape and offer information on 15 market companies, including:

Bark, Fetch Pet Care, Holidog, Katie and Co. Pet Sitting, Mad Paws, Pawland, Pawshake Inc., Pawspace, PetBacker, Petsfolio, PetSmart Inc., Rover Group Inc., Swifto Inc., The Pet Sitting Co., TrustedHousesitters.com, Wag Labs Inc., and Wanderlust Pet Services Pvt Ltd. 

Technavio market forecast the an in-depth analysis of the market and its players through combined qualitative and quantitative data. The analysis classifies companies into categories based on their business approaches, including pure-play, category-focused, industry-focused, and diversified. Companies are specially categorized into dominant, leading, strong, tentative, and weak, based on their quantitative data analysis.  

Segment Overview

The market analysis and report forecasts market growth by revenue at global, regional & country levels and provides a market growth analysis of the latest trends and growth opportunities from 2018 to 2028. 

• Type Outlook 
  • Dogs
  • Cats
• Service Outlook
  • Care visits
  • Drop-in visits
• Region Outlook 
  • North America
    • The U.S.
    • Canada
  • Europe
    • The U.K.
    • Germany
    • France
    • Rest of Europe
  • APAC
    • China
    • India
  • South America
    • Chile
    • Argentina
    • Brazil
  • Middle East & Africa
    • Saudi Arabia
    • South Africa
    • Rest of the Middle East & Africa

Market Analyst Overview

The global market is witnessing significant growth, driven by various factors influencing pet ownership and care. Millennials, as major consumers, contribute to increased expenditures on animal health, reflecting a growing trend towards premium pet care services. The market responds to the high costs associated with top-quality pet care, addressing concerns related to animal-borne disorders such as abdominal pain and diarrhea. Legislation plays a crucial role in shaping the industry, particularly in the labeling and promotion of care products. Segmental analysis reveals diverse service offerings within the market, encompassing applications like daycare visits, dog walking, and pet transportation, catering to various pet types, including fish, cage pets, small mammals, birds, reptiles, amphibians, pet livestock, and exotic pets. Industry participants, ranging from pet sitters and businesses to platforms and service providers, implement strategic initiatives to meet the evolving needs of owners.

Notable organizations such as the American Pet Products Association (APPA), Pet Sitters International, and Brazilian start-ups contribute to the market's dynamic landscape. Independent and small-scale service providers, including retired individuals and students, play a crucial role in offering services like house-sitting and overnight pet care. The market aligns with emerging trends like the return-to-work phenomenon, emphasizing animal well-being and accommodating the travel needs of owners. Increasing consumer spending on pet care, acceptance of pets, insurance, and the incidence of foodborne and zoonotic diseases contribute to the expanding scope of the market.

Market Scope
Report Coverage	Details
Page number	145
Base year	2023
Historic period	2018-2022
Forecast period	2024-2028
Growth momentum & CAGR	Accelerate at a CAGR of 9.87%
Market Growth 2024-2028	USD 1.57 billion
Market structure	Fragmented
YoY growth 2023-2024(%)	8.89
Regional analysis	North America, Europe, APAC, Middle East and Africa, and South America
Performing market contribution	North America at 41%
Key countries	US, Canada, China, Germany, and UK
Competitive landscape	Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks
Key companies profiled	Bark, Bark Park, Careguide Inc., Dogtopia Enterprises LLC, Fetch Pet Care, Holidog, Katie and Co. Pet Sitting, Mad Paws, Pawland, Pawshake Inc., Pawspace, PetBacker, Petsfolio, PetSmart Inc., Rover Group Inc., Swifto Inc., The Pet Sitting Co., TrustedHousesitters.com, Wag Labs Inc., and Wanderlust Pet Services Pvt Ltd.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the market between 2023 and 2028
• Precise estimation of the market growth and trends and its contribution to the market in focus on the parent market
• Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
• Market growth and forecasting across North America, Europe, APAC, Middle East and Africa, and South America
• A thorough market analysis and report of the market’s competitive landscape and detailed information about companies
• Comprehensive market report analysis of factors that will challenge the growth of market  companies

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