Piano Market Analysis North America, Europe, APAC, South America, Middle East and Africa - US, Canada, Japan, China, UK - Size and Forecast 2024-2028

Published: Oct 2023 Pages: 155 SKU: IRTNTR40232

Piano Market 2024-2028 

The piano market size is estimated to grow at a CAGR of 2.77% between 2023 and 2028. The market size is forecast to increase by USD 373.41 million. The growth of the market depends on several factors such as the inclusion of music in academic curricula, the increasing online sales of pianos, and the expansion of distribution networks. 

Analysis Period 2018-2028
Market Size (2018) Historic Year USD 2438.53 mn
Market Size (2028) - Forecasted Year USD 2928.31 mn
Historic Opportunity (2018-2022) USD 55.81 mn
Historic CAGR 0.57%
Forecasted Opportunity (2024-2028) USD 373.41 mn
Market Opportunity Transformation Growth 20.09%
Market Opportunity Capitalization USD 429.22 mn

This piano market report extensively covers market segmentation by distribution channel (offline and online), product (acoustic piano and digital piano), and geography (North America, Europe, APAC, South America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2018 - 2022.

What will be the Size of the Piano Market During the Forecast Period?

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Piano Market: Key Drivers, Trends and Challenges

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Piano Market Driver

The inclusion of music in academic curricula is the key factor driving market growth. Extracurricular activities play an important role in the lives of students. Students who participate in such activities meet new people, which enhances their social skills and cultural understanding. Some schools, colleges, and universities across the globe, particularly international schools and colleges, are including extracurricular activities and add-on courses, such as music, in their curricula. 

Moreover, the number of school enrollments, as well as international schools and colleges, is growing. The rising number of school enrollments will increase participation in extracurricular activities such as music. Thus, the number of students enrolling in music courses to learn to play musical instruments such as pianos is anticipated to increase, which, in turn, will propel the growth of the global piano market during the forecast period.

Key Piano Market Trends

Preference for customized pianos is the primary trend shaping market growth. Customized products have earned favor in various developed regions, such as the Americas and Europe, and in emerging countries, such as India and China. The demand for customized musical instruments, including pianos, has risen as customization makes such instruments unique and different. The customization of pianos is an emerging trend.

Furthermore, leading market players offer customized pianos for the premium segment. Customized pianos are visually appealing and are of high quality. The customization of pianos can vary from color to specialty finishes, monograms, inlays, and designs. Thus, such factors are expected to drive the growth of the global piano market during the forecast period.

Key Piano Market Challenge

Environmental concerns are challenges that affect market growth. Pianos are made from maple wood and wood obtained from spruce trees. The use of maple wood enhances the appearance of pianos and results in the production of good-quality sound. Other types of wood, such as birch, fir, oak, mahogany, and ebony, are used to produce various parts of pianos. Consequently, complications in the procurement of wood can adversely affect the global piano market. Furthermore, the imposition of stringent regulations by governments on wooden products is a challenge for the manufacturers of musical instruments, including pianos.

For example, the Forest Stewardship Council (FSC) has established standards for the use of forest products. It also certifies and labels end-products as eco-friendly. There are stringent regulations on timber processing, timber procurement, and the sale of products made from timber in many countries. Worries about the environment and the negative effects of global warming will lead to the imposition of several new stringent laws on deforestation, which may impede the growth of the global piano market during the forecast period.

Piano Market Customer Landscape

The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Piano Market Customer Landscape

Who are the Major Piano Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

  • C. Bechstein Pianoforte AG: The company offers piano under the brand names Concert, Academy, W.Hoffmann and Zimmermann.

The research report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

  • AUGUST FORSTER GmbH
  • Carl Sauter Pianofortemanufaktur GmbH and Co. KG
  • CASIO Computer Co. Ltd.
  • Fazioli Pianoforti spa
  • GROTRIAN PIANO COMPANY GmbH
  • Guangzhou Pearl River Piano Group Co. Ltd.
  • Julius Bluthner Pianofortefabrik GmbH
  • Kawai Musical Instruments Mfg. Co. Ltd.
  • KORG Inc.
  • Mason and Hamlin Piano Co.
  • PETROF Spol s.r.o.
  • Roland Corp.
  • Samick Music Corp.
  • SCHULZE POLLMANN PIANOFORTI SRL
  • Steingraeber and Sohne KG
  • Steinway Inc.
  • Stuart and Sons
  • Wilhelm Schimmel Pianofortefabrik GmbH
  • Yamaha Corp.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

What is the Largest-Growing Segment in the Piano Market?

The offline segment is estimated to witness significant growth during the forecast period. Offline distribution channels are still vital in the global piano market because they give customers a more tactile and interesting experience. Traditional physical piano retailers and dealers deliver benefits, including in-person product inspection and the chance to try pianos before purchasing. 

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The offline segment was the largest segment and was valued at USD 1.86 billion in 2018Notably, well-known piano manufacturers such as Yamaha and Steinway keep private showrooms all around the globe, fostering consumer trust and brand loyalty. Even with the growth of e-commerce, offline channels are still essential for intricate, high-value transactions, and as universities embrace hybrid models, they will always need to purchase in bulk from local vendors. Thus, with the expected continued dominance of the offline distribution channel, the global piano market is expected to witness significant growth during the forecast period.

Which are the Key Regions for the Piano Market?

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APAC is estimated to contribute 35% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. Another region offering significant growth opportunities to market players is North America. High per capita income (PCI) makes musical instruments, such as pianos, reasonable to people in the US and Canada. 

Furthermore, attendance at live shows, music festivals, and concerts is increasing in North America. The music events industry in the US and Canada has grown at a CAGR of more than 7% and 8%, respectively, over the past five years. The rising number of live performances is expected to increase the demand for pianos, which, in turn, will drive the growth of the piano market in North America during the forecast period.

In 2020, the COVID-19 pandemic had a negative impact on the North American piano market. However, in 2021, the initiation of large-scale vaccination drives?lifted the lockdown and travel restrictions, which led to the resumption of supply chain activities. Additionally, the continued interest in music education, technological advancements, and the integration of technology into the piano design, such as interactive learning applications and improved digital features that increase music accessibility for all age groups, are anticipated to drive the growth of the North American piano market during the forecast period.

Segment Overview

The piano market report forecasts market growth by revenue at global, regional & country levels and analyzes the latest trends and growth opportunities from 2018 to 2028. 

  • Distribution Channel Outlook 
    • Offline
    • Online
  • Product Outlook 
    • Acoustic piano
    • Digital piano
  • Region Outlook 
    • North America
      • The U.S.
      • Canada
    • Europe
      • U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • South America
      • Chile 
      • Brazil 
      • Argentina
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Piano Market Scope

Report Coverage

Details

Page number

155

Base year

2023

Historic period

2018-2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 2.77%

Market Growth 2024-2028

USD 373.41 million

Market structure

Fragmented

YoY growth 2023-2024(%)

2.34

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

APAC at 35%

Key countries

US, Canada, Japan, China, and UK

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

AUGUST FORSTER GmbH, C. Bechstein Pianoforte AG, Carl Sauter Pianofortemanufaktur GmbH and Co. KG, CASIO Computer Co. Ltd., Fazioli Pianoforti spa, GROTRIAN PIANO COMPANY GmbH, Guangzhou Pearl River Piano Group Co. Ltd., Julius Bluthner Pianofortefabrik GmbH, Kawai Musical Instruments Mfg. Co. Ltd., KORG Inc., Mason and Hamlin Piano Co., PETROF Spol s.r.o., Roland Corp., Samick Music Corp., SCHULZE POLLMANN PIANOFORTI SRL, Steingraeber and Sohne KG, Steinway Inc., Stuart and Sons, Wilhelm Schimmel Pianofortefabrik GmbH, and Yamaha Corp.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period. 

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Piano Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2024 and 2028
  • Precise estimation of the market size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behaviour
  • Growth of the market across North America, Europe, APAC, South America, and Middle East and Africa
  • Thorough analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of market companies

We can help! Our analysts can customize this market research report to meet your requirements. 

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2023
    • 3.4 Market outlook: Forecast for 2023-2028
      • Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ million)
      • Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ million)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

    4 Historic Market Size

    • 4.1 Global piano market 2018 - 2022
      • Exhibit 18: Historic Market Size – Data Table on global piano market 2018 - 2022 ($ million)
    • 4.2 Distrubution channel Segment Analysis 2018 - 2022
      • Exhibit 19: Historic Market Size – Distrubution channel Segment 2018 - 2022 ($ million)
    • 4.3 Product Segment Analysis 2018 - 2022
      • Exhibit 20: Historic Market Size – Product Segment 2018 - 2022 ($ million)
    • 4.4 Geography Segment Analysis 2018 - 2022
      • Exhibit 21: Historic Market Size – Geography Segment 2018 - 2022 ($ million)
    • 4.5 Country Segment Analysis 2018 - 2022
      • Exhibit 22: Historic Market Size – Country Segment 2018 - 2022 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2023 and 2028
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2023 and 2028
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2023 and 2028
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

    6 Market Segmentation by Distribution Channel

    • 6.1 Market segments
      • Exhibit 30: Chart on Distribution Channel - Market share 2023-2028 (%)
      • Exhibit 31: Data Table on Distribution Channel - Market share 2023-2028 (%)
    • 6.2 Comparison by Distribution Channel
      • Exhibit 32: Chart on Comparison by Distribution Channel
      • Exhibit 33: Data Table on Comparison by Distribution Channel
    • 6.3 Offline - Market size and forecast 2023-2028
      • Exhibit 34: Chart on Offline - Market size and forecast 2023-2028 ($ million)
      • Exhibit 35: Data Table on Offline - Market size and forecast 2023-2028 ($ million)
      • Exhibit 36: Chart on Offline - Year-over-year growth 2023-2028 (%)
      • Exhibit 37: Data Table on Offline - Year-over-year growth 2023-2028 (%)
    • 6.4 Online - Market size and forecast 2023-2028
      • Exhibit 38: Chart on Online - Market size and forecast 2023-2028 ($ million)
      • Exhibit 39: Data Table on Online - Market size and forecast 2023-2028 ($ million)
      • Exhibit 40: Chart on Online - Year-over-year growth 2023-2028 (%)
      • Exhibit 41: Data Table on Online - Year-over-year growth 2023-2028 (%)
    • 6.5 Market opportunity by Distribution Channel
      • Exhibit 42: Market opportunity by Distribution Channel ($ million)
      • Exhibit 43: Data Table on Market opportunity by Distribution Channel ($ million)

    7 Market Segmentation by Product

    • 7.1 Market segments
      • Exhibit 44: Chart on Product - Market share 2023-2028 (%)
      • Exhibit 45: Data Table on Product - Market share 2023-2028 (%)
    • 7.2 Comparison by Product
      • Exhibit 46: Chart on Comparison by Product
      • Exhibit 47: Data Table on Comparison by Product
    • 7.3 Acoustic piano - Market size and forecast 2023-2028
      • Exhibit 48: Chart on Acoustic piano - Market size and forecast 2023-2028 ($ million)
      • Exhibit 49: Data Table on Acoustic piano - Market size and forecast 2023-2028 ($ million)
      • Exhibit 50: Chart on Acoustic piano - Year-over-year growth 2023-2028 (%)
      • Exhibit 51: Data Table on Acoustic piano - Year-over-year growth 2023-2028 (%)
    • 7.4 Digital piano - Market size and forecast 2023-2028
      • Exhibit 52: Chart on Digital piano - Market size and forecast 2023-2028 ($ million)
      • Exhibit 53: Data Table on Digital piano - Market size and forecast 2023-2028 ($ million)
      • Exhibit 54: Chart on Digital piano - Year-over-year growth 2023-2028 (%)
      • Exhibit 55: Data Table on Digital piano - Year-over-year growth 2023-2028 (%)
    • 7.5 Market opportunity by Product
      • Exhibit 56: Market opportunity by Product ($ million)
      • Exhibit 57: Data Table on Market opportunity by Product ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 59: Chart on Market share by geography 2023-2028 (%)
      • Exhibit 60: Data Table on Market share by geography 2023-2028 (%)
    • 9.2 Geographic comparison
      • Exhibit 61: Chart on Geographic comparison
      • Exhibit 62: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2023-2028
      • Exhibit 63: Chart on North America - Market size and forecast 2023-2028 ($ million)
      • Exhibit 64: Data Table on North America - Market size and forecast 2023-2028 ($ million)
      • Exhibit 65: Chart on North America - Year-over-year growth 2023-2028 (%)
      • Exhibit 66: Data Table on North America - Year-over-year growth 2023-2028 (%)
    • 9.4 Europe - Market size and forecast 2023-2028
      • Exhibit 67: Chart on Europe - Market size and forecast 2023-2028 ($ million)
      • Exhibit 68: Data Table on Europe - Market size and forecast 2023-2028 ($ million)
      • Exhibit 69: Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Exhibit 70: Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • 9.5 APAC - Market size and forecast 2023-2028
      • Exhibit 71: Chart on APAC - Market size and forecast 2023-2028 ($ million)
      • Exhibit 72: Data Table on APAC - Market size and forecast 2023-2028 ($ million)
      • Exhibit 73: Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Exhibit 74: Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • 9.6 South America - Market size and forecast 2023-2028
      • Exhibit 75: Chart on South America - Market size and forecast 2023-2028 ($ million)
      • Exhibit 76: Data Table on South America - Market size and forecast 2023-2028 ($ million)
      • Exhibit 77: Chart on South America - Year-over-year growth 2023-2028 (%)
      • Exhibit 78: Data Table on South America - Year-over-year growth 2023-2028 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2023-2028
      • Exhibit 79: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Exhibit 80: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Exhibit 81: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Exhibit 82: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • 9.8 US - Market size and forecast 2023-2028
      • Exhibit 83: Chart on US - Market size and forecast 2023-2028 ($ million)
      • Exhibit 84: Data Table on US - Market size and forecast 2023-2028 ($ million)
      • Exhibit 85: Chart on US - Year-over-year growth 2023-2028 (%)
      • Exhibit 86: Data Table on US - Year-over-year growth 2023-2028 (%)
    • 9.9 UK - Market size and forecast 2023-2028
      • Exhibit 87: Chart on UK - Market size and forecast 2023-2028 ($ million)
      • Exhibit 88: Data Table on UK - Market size and forecast 2023-2028 ($ million)
      • Exhibit 89: Chart on UK - Year-over-year growth 2023-2028 (%)
      • Exhibit 90: Data Table on UK - Year-over-year growth 2023-2028 (%)
    • 9.10 Canada - Market size and forecast 2023-2028
      • Exhibit 91: Chart on Canada - Market size and forecast 2023-2028 ($ million)
      • Exhibit 92: Data Table on Canada - Market size and forecast 2023-2028 ($ million)
      • Exhibit 93: Chart on Canada - Year-over-year growth 2023-2028 (%)
      • Exhibit 94: Data Table on Canada - Year-over-year growth 2023-2028 (%)
    • 9.11 Japan - Market size and forecast 2023-2028
      • Exhibit 95: Chart on Japan - Market size and forecast 2023-2028 ($ million)
      • Exhibit 96: Data Table on Japan - Market size and forecast 2023-2028 ($ million)
      • Exhibit 97: Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Exhibit 98: Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • 9.12 China - Market size and forecast 2023-2028
      • Exhibit 99: Chart on China - Market size and forecast 2023-2028 ($ million)
      • Exhibit 100: Data Table on China - Market size and forecast 2023-2028 ($ million)
      • Exhibit 101: Chart on China - Year-over-year growth 2023-2028 (%)
      • Exhibit 102: Data Table on China - Year-over-year growth 2023-2028 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 103: Market opportunity by geography ($ million)
      • Exhibit 104: Data Tables on Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 105: Impact of drivers and challenges in 2023 and 2028
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 106: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 107: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 108: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 109: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 110: Matrix on vendor position and classification
            • 12.3 C. Bechstein Pianoforte AG
              • Exhibit 111: C. Bechstein Pianoforte AG - Overview
              • Exhibit 112: C. Bechstein Pianoforte AG - Product / Service
              • Exhibit 113: C. Bechstein Pianoforte AG - Key offerings
            • 12.4 Carl Sauter Pianofortemanufaktur GmbH and Co. KG
              • Exhibit 114: Carl Sauter Pianofortemanufaktur GmbH and Co. KG - Overview
              • Exhibit 115: Carl Sauter Pianofortemanufaktur GmbH and Co. KG - Key offerings
            • 12.5 CASIO Computer Co. Ltd.
              • Exhibit 116: CASIO Computer Co. Ltd. - Overview
              • Exhibit 117: CASIO Computer Co. Ltd. - Business segments
              • Exhibit 118: CASIO Computer Co. Ltd. - Key offerings
              • Exhibit 119: CASIO Computer Co. Ltd. - Segment focus
            • 12.6 Fazioli Pianoforti spa
              • Exhibit 120: Fazioli Pianoforti spa - Overview
              • Exhibit 121: Fazioli Pianoforti spa - Product / Service
              • Exhibit 122: Fazioli Pianoforti spa - Key offerings
            • 12.7 GROTRIAN PIANO COMPANY GmbH
              • Exhibit 123: GROTRIAN PIANO COMPANY GmbH - Overview
              • Exhibit 124: GROTRIAN PIANO COMPANY GmbH - Product / Service
              • Exhibit 125: GROTRIAN PIANO COMPANY GmbH - Key offerings
            • 12.8 Guangzhou Pearl River Piano Group Co. Ltd.
              • Exhibit 126: Guangzhou Pearl River Piano Group Co. Ltd. - Overview
              • Exhibit 127: Guangzhou Pearl River Piano Group Co. Ltd. - Key offerings
            • 12.9 Julius Bluthner Pianofortefabrik GmbH
              • Exhibit 128: Julius Bluthner Pianofortefabrik GmbH - Overview
              • Exhibit 129: Julius Bluthner Pianofortefabrik GmbH - Product / Service
              • Exhibit 130: Julius Bluthner Pianofortefabrik GmbH - Key offerings
            • 12.10 Kawai Musical Instruments Mfg. Co. Ltd.
              • Exhibit 131: Kawai Musical Instruments Mfg. Co. Ltd. - Overview
              • Exhibit 132: Kawai Musical Instruments Mfg. Co. Ltd. - Product / Service
              • Exhibit 133: Kawai Musical Instruments Mfg. Co. Ltd. - Key offerings
            • 12.11 KORG Inc.
              • Exhibit 134: KORG Inc. - Overview
              • Exhibit 135: KORG Inc. - Product / Service
              • Exhibit 136: KORG Inc. - Key offerings
            • 12.12 Mason and Hamlin Piano Co.
              • Exhibit 137: Mason and Hamlin Piano Co. - Overview
              • Exhibit 138: Mason and Hamlin Piano Co. - Product / Service
              • Exhibit 139: Mason and Hamlin Piano Co. - Key offerings
            • 12.13 PETROF Spol s.r.o.
              • Exhibit 140: PETROF Spol s.r.o. - Overview
              • Exhibit 141: PETROF Spol s.r.o. - Product / Service
              • Exhibit 142: PETROF Spol s.r.o. - Key offerings
            • 12.14 SCHULZE POLLMANN PIANOFORTI SRL
              • Exhibit 143: SCHULZE POLLMANN PIANOFORTI SRL - Overview
              • Exhibit 144: SCHULZE POLLMANN PIANOFORTI SRL - Product / Service
              • Exhibit 145: SCHULZE POLLMANN PIANOFORTI SRL - Key offerings
            • 12.15 Steinway Inc.
              • Exhibit 146: Steinway Inc. - Overview
              • Exhibit 147: Steinway Inc. - Product / Service
              • Exhibit 148: Steinway Inc. - Key offerings
            • 12.16 Wilhelm Schimmel Pianofortefabrik GmbH
              • Exhibit 149: Wilhelm Schimmel Pianofortefabrik GmbH - Overview
              • Exhibit 150: Wilhelm Schimmel Pianofortefabrik GmbH - Product / Service
              • Exhibit 151: Wilhelm Schimmel Pianofortefabrik GmbH - Key offerings
            • 12.17 Yamaha Corp.
              • Exhibit 152: Yamaha Corp. - Overview
              • Exhibit 153: Yamaha Corp. - Business segments
              • Exhibit 154: Yamaha Corp. - Key offerings
              • Exhibit 155: Yamaha Corp. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 156: Inclusions checklist
                • Exhibit 157: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 158: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 159: Research methodology
                • Exhibit 160: Validation techniques employed for market sizing
                • Exhibit 161: Information sources
              • 13.5 List of abbreviations
                • Exhibit 162: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              piano market market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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