Europe Podcast market by Type and Genre - Forecast and Analysis 2023-2027

Published: Oct 2023 Pages: 160 SKU: IRTNTR70578

Europe Podcast Market Forecast 2023-2027

The Europe podcast market size is estimated to grow by USD 1,127.66 million at a CAGR of 27.5% between 2022 and 2027. The growth of the market depends on several factors, including the rising penetration of smartphones and easy access to the Internet, an increase in the number of subscription services, and growth in mobile advertisement spending.

What will be the Size of the Industry During the Forecast Period?

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Key Drivers, Trends, Challenges, and Customer Landscape

The rising penetration of smartphones and easy access to the internet is notably driving the market growth, although intense competition among podcast service providers and inconsistent user preferences may impede the market growthOur researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Driver 

The rising penetration of smartphones and easy access to the internet is notably driving the market growth. With the advent of high-end smartphones and easy access to the Internet, they have become an option for users. The ubiquity of smartphones has given users easy access to video and music content on the go. Additionally, with the rise of mobile internet subscriptions, many providers are exploring mobile platforms for distribution. In addition, the user does not need a large format mobile device with a high screen resolution. Increasing internet connectivity and availability of low-cost smartphones are increasing demand for these devices in European markets such as Germany, the UK, France,  Netherlands, and Europe. In Europe, the rapid development of wireless standards such as 3G, 4G, and 5G has improved internet bandwidth and increased acceptance of online podcast streaming services in the region.

The service provider initially offered podcasts only through its own website. However, most service providers are developing mobile applications to facilitate customer access. With the proliferation of mobile devices and the associated explosion of mobile application downloads, most podcasts can now be streamed and downloaded within the app. Hence, the prevalence of smartphones and easy access to the internet will drive the growth of the market during the forecast period. 

Emerging Trends and Innovations in the Market

The advent of smart speakers is a key podcast trends influencing the market growth. Samsung and SONOS smart speakers have advanced streaming capabilities. These speakers allow an individual to listen to podcasts around the house using multi-room listening and can control from his/her mobile device using iOS and Android apps. Another feature of these speakers is voice access, which allows users to change audio content using voice commands. Such features help users access and conveniently play their library. Some smart speaker makers focus on expanding their product offerings by launching new variants. Such innovations by consumer electronics makers bode well for the market podcast. 

Future Outlook and Growth Potential

As the industry continues to captivate audiences worldwide, Europe stands at the forefront of this audio renaissance. With a diverse array of entertainment, popular hosts, and engaging content, the market is witnessing exponential growth. Audiences across Europe are tuning in, creating a dynamic listenership that spans various demographics. Podcasters, fueled by the popularity of their shows and radio, contribute to the vibrant production landscape, delivering compelling episodes that resonate with European listeners.

In this era of audio content, the industry reflects a blend of creativity, entertainment, and market trends. Advertising strategies tailored to the unique preferences of consumers are shaping the industry's trajectory, making podcasts an integral part of Europeans' entertainment choices. Explore the rich tapestry of Europe's podcasting market, where marketing initiatives, industry trends, and the enthusiasm converge for an immersive audio experience.

Market Challenges and Opportunities

The intense competition among podcast service providers and inconsistent user preferences is challenging the market growth. Competition among service providers in the market is very fierce. The market is highly fragmented, with multiple global and domestic players. This leads to intense competition and price wars among mobile podcast app providers. These price competitions have a significant negative impact on the market growth as cost is one of the key differentiators for consumers in European countries. 

Fluctuations in consumer preferences for new and fun content are other factors driving competition. Providers must continually update playlists and other content to keep them in sync with changing consumer preferences. Investments in content strategy, design, and technology innovation are becoming more important for providers to deliver the latest collections. Additionally, the continuous development of new and innovative content requires technological advancements. Failure to keep up with changing user preferences in a competitive market could lead to a loss of vendor time, money, and overall market value, which could impact the growth during the forecast period. 

Market Segmentation

The market share growth by the interviews segment will be significant during the forecast period. The interviews segment of the market is expected to witness significant growth during the forecast period. This is because the spread of the Internet has increased, and opportunities to listen to interviews while driving have increased. With Podcast Interviews, users can listen to interviews with people from various industries without looking at their screen in the car or on the move.

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The interviews segment was valued at USD 51.76 million in 2017 and continued to grow until 2021. The interview segment will also be aided by the ability of blind people to listen to celebrities and influential speakers without worrying about context from a visual perspective. They can replay the interview at their desired pace. Therefore, the listener can slow down or speed up the pace as needed to clearly understand what the interviewee is saying. 

Countries like the UK, Germany, and France are leading in terms of consumption and production in Europe. Many European podcasters are adopting a multi-language approach, producing content in multiple languages to cater to diverse audiences.

Key Players and Networks in Europe

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Amazon.com Inc:  The company offers music podcasts. It is also involved in retail sales of consumer products.

The market trends and analysis report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:

  • Alphabet Inc
  • Apple Inc.
  • Audioboom Group plc
  • Block Inc.
  • British Broadcasting Corp.
  • CBS Interactive Inc.
  • Deezer SA
  • Funkwhale
  • Guardian News and Media Ltd.
  • hearthis.at
  • iHeartMedia Inc.
  • Jamendo SA
  • Jango
  • Maple Media LLC
  • Mixcloud Ltd.

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

Market Analyst Overview

This market is witnessing exponential growth in listenership, driven by increased production and distribution of engaging audio content. Europeans are embracing podcasts as a preferred form of entertainment and information, contributing to the growth of the streaming industry. Major players like Alphabet Inc. and Spotify Technology SA are investing in podcasting platforms, reflecting the growing importance of this medium in culture and society. Consumers are drawn to diverse content offerings, from comedy and music to insightful panels and informative discussions. As demand for podcasting continues to rise, advertising opportunities are expanding, making it a lucrative avenue for content creators and hosts. With its popularity on the rise, podcasts are reshaping the radio landscape and establishing themselves as a mainstream form of entertainment in Europe.

Segment Overview

The market report forecasts market growth by revenue and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

  • Type Outlook (USD Million, 2017 - 2027)
    • Interviews
    • Conversational
    • Solo
    • Panels
    • Repurposed content
  • Genre Outlook (USD Million, 2017 - 2027)
    • News and politics
    • Society and culture
    • Comedy
    • Sports
    • Others

Podcast Market Scope in Europe

Report Coverage

Details

Page number

160

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 27.5%

Market growth 2023-2027

USD 1127.66 million

Market structure

Fragmented

YoY growth 2022-2023(%)

24.23

Competitive landscape

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

Alphabet Inc., Amazon.com Inc., Apple Inc., Audioboom Group plc, Block Inc., British Broadcasting Corp., CBS Interactive Inc., Deezer SA, Funkwhale, Guardian News and Media Ltd., hearthis.at, iHeartMedia Inc., Jamendo SA, Jango, Maple Media LLC, Mixcloud Ltd., Sirius XM Holdings Inc., Sorted Ventures Ltd., SoundCloud Global Ltd. and Co. KG, and Spotify Technology SA

Market dynamics

Parent market analysis, Market forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our market growth analysis report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research and Growth Report ?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the market growth and forecasting between 2023 and 2027
  • Precise estimation of the size of the market size in Europe and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming market growth and trends and changes in consumer behavior
  • Growth of the market industry across Europe
  • Thorough analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of market vendors in Europe

We can help! Our analysts can customize this market research report to meet your requirements. Get in touch

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Country Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Genre
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 15: Data Table on Regional - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 16: Chart on Europe: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Regional - Market size and forecast 2022-2027 ($ billion)

    4 Historic Market Size

    • 4.1 Podcast market in Europe 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on Podcast market in Europe 2017 - 2021 ($ billion)
    • 4.2 Type Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Type Segment 2017 - 2021 ($ billion)
    • 4.3 Genre Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Genre Segment 2017 - 2021 ($ billion)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 22: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 23: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 24: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 25: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 26: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 27: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 28: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Type

    • 6.1 Market segments
      • Exhibit 29: Chart on Type - Market share 2022-2027 (%)
      • Exhibit 30: Data Table on Type - Market share 2022-2027 (%)
    • 6.2 Comparison by Type
      • Exhibit 31: Chart on Comparison by Type
      • Exhibit 32: Data Table on Comparison by Type
    • 6.3 Interviews - Market size and forecast 2022-2027
      • Exhibit 33: Chart on Interviews - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 34: Data Table on Interviews - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 35: Chart on Interviews - Year-over-year growth 2022-2027 (%)
      • Exhibit 36: Data Table on Interviews - Year-over-year growth 2022-2027 (%)
    • 6.4 Conversational - Market size and forecast 2022-2027
      • Exhibit 37: Chart on Conversational - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 38: Data Table on Conversational - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 39: Chart on Conversational - Year-over-year growth 2022-2027 (%)
      • Exhibit 40: Data Table on Conversational - Year-over-year growth 2022-2027 (%)
    • 6.5 Solo - Market size and forecast 2022-2027
      • Exhibit 41: Chart on Solo - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 42: Data Table on Solo - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 43: Chart on Solo - Year-over-year growth 2022-2027 (%)
      • Exhibit 44: Data Table on Solo - Year-over-year growth 2022-2027 (%)
    • 6.6 Panels - Market size and forecast 2022-2027
      • Exhibit 45: Chart on Panels - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 46: Data Table on Panels - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 47: Chart on Panels - Year-over-year growth 2022-2027 (%)
      • Exhibit 48: Data Table on Panels - Year-over-year growth 2022-2027 (%)
    • 6.7 Repurposed content - Market size and forecast 2022-2027
      • Exhibit 49: Chart on Repurposed content - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 50: Data Table on Repurposed content - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 51: Chart on Repurposed content - Year-over-year growth 2022-2027 (%)
      • Exhibit 52: Data Table on Repurposed content - Year-over-year growth 2022-2027 (%)
    • 6.8 Market opportunity by Type
      • Exhibit 53: Market opportunity by Type ($ billion)
      • Exhibit 54: Data Table on Market opportunity by Type ($ billion)

    7 Market Segmentation by Genre

    • 7.1 Market segments
      • Exhibit 55: Chart on Genre - Market share 2022-2027 (%)
      • Exhibit 56: Data Table on Genre - Market share 2022-2027 (%)
    • 7.2 Comparison by Genre
      • Exhibit 57: Chart on Comparison by Genre
      • Exhibit 58: Data Table on Comparison by Genre
    • 7.3 News and politics - Market size and forecast 2022-2027
      • Exhibit 59: Chart on News and politics - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 60: Data Table on News and politics - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 61: Chart on News and politics - Year-over-year growth 2022-2027 (%)
      • Exhibit 62: Data Table on News and politics - Year-over-year growth 2022-2027 (%)
    • 7.4 Society and culture - Market size and forecast 2022-2027
      • Exhibit 63: Chart on Society and culture - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 64: Data Table on Society and culture - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 65: Chart on Society and culture - Year-over-year growth 2022-2027 (%)
      • Exhibit 66: Data Table on Society and culture - Year-over-year growth 2022-2027 (%)
    • 7.5 Comedy - Market size and forecast 2022-2027
      • Exhibit 67: Chart on Comedy - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 68: Data Table on Comedy - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 69: Chart on Comedy - Year-over-year growth 2022-2027 (%)
      • Exhibit 70: Data Table on Comedy - Year-over-year growth 2022-2027 (%)
    • 7.6 Sports - Market size and forecast 2022-2027
      • Exhibit 71: Chart on Sports - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 72: Data Table on Sports - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 73: Chart on Sports - Year-over-year growth 2022-2027 (%)
      • Exhibit 74: Data Table on Sports - Year-over-year growth 2022-2027 (%)
    • 7.7 Others - Market size and forecast 2022-2027
      • Exhibit 75: Chart on Others - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 76: Data Table on Others - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 77: Chart on Others - Year-over-year growth 2022-2027 (%)
      • Exhibit 78: Data Table on Others - Year-over-year growth 2022-2027 (%)
    • 7.8 Market opportunity by Genre
      • Exhibit 79: Market opportunity by Genre ($ billion)
      • Exhibit 80: Data Table on Market opportunity by Genre ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 81: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 82: Chart on Market share by geography - 2022-2027 (%)
      • Exhibit 83: Data Table on Market share by geography - 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 84: Chart on Geographic comparison
      • Exhibit 85: Data Table on Geographic comparison
    • 9.3 Sweden - Market size and forecast 2022-2027
      • Exhibit 86: Chart on Sweden - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 87: Data Table on Sweden - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 88: Chart on Sweden - Year-over-year growth 2022-2027 (%)
      • Exhibit 89: Data Table on Sweden - Year-over-year growth 2022-2027 (%)
    • 9.4 Spain - Market size and forecast 2022-2027
      • Exhibit 90: Chart on Spain - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 91: Data Table on Spain - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 92: Chart on Spain - Year-over-year growth 2022-2027 (%)
      • Exhibit 93: Data Table on Spain - Year-over-year growth 2022-2027 (%)
    • 9.5 UK - Market size and forecast 2022-2027
      • Exhibit 94: Chart on UK - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 95: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 96: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 97: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.6 Switzerland - Market size and forecast 2022-2027
      • Exhibit 98: Chart on Switzerland - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 99: Data Table on Switzerland - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 100: Chart on Switzerland - Year-over-year growth 2022-2027 (%)
      • Exhibit 101: Data Table on Switzerland - Year-over-year growth 2022-2027 (%)
    • 9.7 Rest of Europe - Market size and forecast 2022-2027
      • Exhibit 102: Chart on Rest of Europe - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 103: Data Table on Rest of Europe - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 104: Chart on Rest of Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 105: Data Table on Rest of Europe - Year-over-year growth 2022-2027 (%)
    • 9.8 Market opportunity by geography
      • Exhibit 106: Market opportunity by geography ($ billion)
      • Exhibit 107: Data Table on Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 108: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 109: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 110: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 111: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 112: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 113: Matrix on vendor position and classification
            • 12.3 Alphabet Inc.
              • Exhibit 114: Alphabet Inc. - Overview
              • Exhibit 115: Alphabet Inc. - Business segments
              • Exhibit 116: Alphabet Inc. - Key news
              • Exhibit 117: Alphabet Inc. - Key offerings
              • Exhibit 118: Alphabet Inc. - Segment focus
            • 12.4 Amazon.com Inc.
              • Exhibit 119: Amazon.com Inc. - Overview
              • Exhibit 120: Amazon.com Inc. - Business segments
              • Exhibit 121: Amazon.com Inc. - Key news
              • Exhibit 122: Amazon.com Inc. - Key offerings
              • Exhibit 123: Amazon.com Inc. - Segment focus
            • 12.5 Apple Inc.
              • Exhibit 124: Apple Inc. - Overview
              • Exhibit 125: Apple Inc. - Business segments
              • Exhibit 126: Apple Inc. - Key news
              • Exhibit 127: Apple Inc. - Key offerings
              • Exhibit 128: Apple Inc. - Segment focus
            • 12.6 Audioboom Group plc
              • Exhibit 129: Audioboom Group plc - Overview
              • Exhibit 130: Audioboom Group plc - Product / Service
              • Exhibit 131: Audioboom Group plc - Key offerings
            • 12.7 Block Inc.
              • Exhibit 132: Block Inc. - Overview
              • Exhibit 133: Block Inc. - Business segments
              • Exhibit 134: Block Inc. - Key offerings
              • Exhibit 135: Block Inc. - Segment focus
            • 12.8 British Broadcasting Corp.
              • Exhibit 136: British Broadcasting Corp. - Overview
              • Exhibit 137: British Broadcasting Corp. - Product / Service
              • Exhibit 138: British Broadcasting Corp. - Key offerings
            • 12.9 CBS Interactive Inc.
              • Exhibit 139: CBS Interactive Inc. - Overview
              • Exhibit 140: CBS Interactive Inc. - Product / Service
              • Exhibit 141: CBS Interactive Inc. - Key offerings
            • 12.10 Deezer SA
              • Exhibit 142: Deezer SA - Overview
              • Exhibit 143: Deezer SA - Product / Service
              • Exhibit 144: Deezer SA - Key news
              • Exhibit 145: Deezer SA - Key offerings
            • 12.11 Guardian News and Media Ltd.
              • Exhibit 146: Guardian News and Media Ltd. - Overview
              • Exhibit 147: Guardian News and Media Ltd. - Business segments
              • Exhibit 148: Guardian News and Media Ltd. - Key offerings
              • Exhibit 149: Guardian News and Media Ltd. - Segment focus
            • 12.12 iHeartMedia Inc.
              • Exhibit 150: iHeartMedia Inc. - Overview
              • Exhibit 151: iHeartMedia Inc. - Business segments
              • Exhibit 152: iHeartMedia Inc. - Key offerings
              • Exhibit 153: iHeartMedia Inc. - Segment focus
            • 12.13 Maple Media LLC
              • Exhibit 154: Maple Media LLC - Overview
              • Exhibit 155: Maple Media LLC - Product / Service
              • Exhibit 156: Maple Media LLC - Key offerings
            • 12.14 Sirius XM Holdings Inc.
              • Exhibit 157: Sirius XM Holdings Inc. - Overview
              • Exhibit 158: Sirius XM Holdings Inc. - Business segments
              • Exhibit 159: Sirius XM Holdings Inc. - Key offerings
              • Exhibit 160: Sirius XM Holdings Inc. - Segment focus
            • 12.15 Sorted Ventures Ltd.
              • Exhibit 161: Sorted Ventures Ltd. - Overview
              • Exhibit 162: Sorted Ventures Ltd. - Product / Service
              • Exhibit 163: Sorted Ventures Ltd. - Key offerings
            • 12.16 SoundCloud Global Ltd. and Co. KG
              • Exhibit 164: SoundCloud Global Ltd. and Co. KG - Overview
              • Exhibit 165: SoundCloud Global Ltd. and Co. KG - Product / Service
              • Exhibit 166: SoundCloud Global Ltd. and Co. KG - Key offerings
            • 12.17 Spotify Technology SA
              • Exhibit 167: Spotify Technology SA - Overview
              • Exhibit 168: Spotify Technology SA - Business segments
              • Exhibit 169: Spotify Technology SA - Key offerings
              • Exhibit 170: Spotify Technology SA - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 171: Inclusions checklist
                • Exhibit 172: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 173: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 174: Research methodology
                • Exhibit 175: Validation techniques employed for market sizing
                • Exhibit 176: Information sources
              • 13.5 List of abbreviations
                • Exhibit 177: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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