Radio Market by Type, Revenue and Geography - Forecast and Analysis 2023-2027

Published: Oct 2023 Pages: 159 SKU: IRTNTR70474

Radio Market Forecast 2023-2027

The radio market size is estimated to grow by USD 8,509.2 million at a CAGR of 3.09% between 2022 and 2027. The growth of the market depends on several factors, including access to the latest music and live updates, use of social media for promotion, and increasing penetration of smartphones and the internet.

What will be the size of the Market During the Forecast Period?

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Market Dynamics

Access to the latest music and live updates notably drives the market growth, although factors such as the availability of music streaming services impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Driver

Access to the latest music and live updates notably drives the market growth. The cost of subscription to most of the radio channels is very low. However, with the growing use of smartphones all over the world, the additional cost of a separate device is being eliminated. Similarly, the music industry is another growing industry that is relevant to all age groups. As radio can offer free latest music to users along with live updates, the market is expected to grow during the forecast period.

Moreover, live broadcasts through the channels include live news regarding sports, politics, regional news, local news, the launch of a new product, traffic updates, weather updates, offers, and others.  The listeners are up to date without having to log on to any of their devices or the Internet due to these live updates on radio broadcasts. Furthermore, while traveling tuning into a local station can help the listener learn about local events and weather situations. Since these updates are made available to the users without any extra charges, more users are inclined to use radios, thereby driving the overall market during the forecast period.

Significant Trends

Online radio services are the primary market trends. Online streaming is a popular platform for playing radio. Companies in the current market offer their services over the Internet. since this, a few radio channels have merged with online streaming portals and other channels. Due to this they serve both online radios and streamed music services using the same platform.

Moreover, for instance, Companies such as Pandora and Apple Music are offering both of the above-mentioned services. Because of this, the users have a flexible option in terms of music content. Therefore, the listener can either tune into live or stream the music on demand. The availability of mobile Internet and rising in internet penetration will drive the demand for Internet radio. This trend is expected to create a positive impact on the market during the forecast period.

Major Challenge

The lower impact of radio-based advertising is the major challenge for the market. The major source of revenue generation for the market is advertising. However, compared with other media of advertising, radio has a limited reach and restrictions associated with it. Due to the audio-based advertising on the radio, the listener might not find the advertisement attractive enough to keep listening attentively. Because of this, listeners are switching channels due to not-so-attractive advertisements.

Therefore, advertisements have limited reach as compared to other modes of advertisement. Radio is initially a local media platform, and it is geographically contained within small areas of the country. Radio-based advertisements can be made attractive using jingles, other experimentations like graphics are not possible in this form of advertisements as these are audio-only. All these factors are posing a challenge to the growth of the market in the forecast period.

Key Customer Landscape

The market research and growth report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the market growth and forecasting report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Customer Landscape

Who are the Major Radio Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product launches, to enhance their presence in the market.

Australian Broadcasting Corp.: The company offers radio solutions in the market via private and government broadcasting.

The market growth analysis report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

  • Audacy Inc.
  • BCE Inc.
  • Beasley Broadcast Group Inc.
  • Bertelsmann SE and Co. KGaA
  • Cox Enterprises Inc.
  • Cumulus Media Inc.
  • Deseret Management Corp.
  • EMMIS Communications Corp.
  • Global Media and Entertainment Ltd.
  • Heinrich Bauer Verlag KG
  • Sirius XM Holdings Inc.
  • The Walt Disney Co.

Qualitative and quantitative analysis of Companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize Companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize Companies as dominant, leading, strong, tentative, and weak.

Market Segmentation

The market share growth by the broadcast radio segment will be significant during the forecast period. Signals are transmitted from stations to the listeners either via repeater stations or directly through the broadcast radio.  Broadcast radio has types such as Amplitude modulation (AM) and frequency modulation (FM).

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The broadcast radio segment shows a gradual increase in the market share of USD 20,201.61 million in 2017 and continue to grow by 2021Broadcast radio is widely used and it accounted for a significantly large share of the market size in 2020. The fact that it does not require any special device to tune in to is the major driver for this segment. Owing to the latest technological advances, most smartphone manufacturers have integrated the broadcast chip into their smartphones, which enables the streaming on the smartphone.  A major threat to the broadcast segment is online streaming music. However, due to the increasing number of service providers offering bundled services, the revenue generated by the broadcast segment is expected to rise during the forecast period.

Regional Analysis

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North America is estimated to contribute 30% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The tendency of the listeners toward radio news channels is one of the factors that drive the growth of the market in this region. Additionally, The main contributor to the overall growth of the market in this region is the rise in the number of advertisements and subscription revenue from Canada's satellite radio. Moreover, digital audio broadcasting (DAB)+ and other digital open doors to opportunities for digital radios. The demand is increasing due to the transition to using digital instead of analog standards in this region. 

Moreover, in North America, the US was the key leading country accounting for the largest share of the market in 2020. The US is not only a global leader in music streaming, but it also finds a place in the list of countries with the highest radio revenues per listener. The US is the initial adopter of music streaming services in this region. For consuming radio content music streaming platforms are the popular mode and its demand in this region is benefitting the growth of the market in focus.

Market Analyst Overview

The market is witnessing a dynamic shift towards digital content, challenging the dominance of traditional broadcast radio. Online/mobile radio platforms are gaining momentum, reshaping media channels, and enhancing audience engagement. Companies are strategically positioning themselves amidst evolving industry trends and potential risks in revenue sources.

Regulatory environments and radio spectrum allocation vary across regions, influencing radio broadcasting practices. Geographical trends show growth areas in Western Europe, Eastern Europe, and the Asia-Pacific. The competitor landscape is fierce, with acquisition activities driving consolidation. Curated and personalized music caters to diverse sectors and applications, from commercial to event advisements, utilizing radio waves to reach large groups of people. Technical gear including radio transmitters and antennas remain pivotal in broadcasting.

Segment Overview

The market forecasting report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

  • Type Outlook (USD Million, 2017 - 2027)
    • Broadcast 
    • Online mobile 
    • Satellite 
  • Revenue Outlook (USD Million, 2017 - 2027)
    • Advertising
    • Public license fee
    • Subscription
  • Region Outlook (USD Million, 2017 - 2027)
    • North America
      • The U.S.
      • Canada
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • South America
      • Chile
      • Argentina
      • Brazil
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Radio Market Scope

Report Coverage

Details

Page number

159

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 3.09%

Market growth 2023-2027

USD 8,509.2 million

Market structure

Concentrated

YoY growth 2022-2023(%)

2.87

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 30%

Key countries

US, China, Japan, UK, and Germany

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Audacy Inc., Australian Broadcasting Corp., BCE Inc., Beasley Broadcast Group Inc., Bertelsmann SE and Co. KGaA, Cox Enterprises Inc., Cumulus Media Inc., Deseret Management Corp., EMMIS Communications Corp., Global Media and Entertainment Ltd., Heinrich Bauer Verlag KG, Sirius XM Holdings Inc., and The Walt Disney Co.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period.

Customization purview

If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2023 and 2027
  • Precise estimation of the market  size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market across North America, Europe, APAC, South America, and the Middle East and Africa
  • Thorough analysis of the market’s competitive landscape and detailed information about Companies
  • Comprehensive analysis of factors that will challenge the growth of market Companies

We can help! Our analysts can customize this market research report to meet your requirements. 

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Revenue
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global radio market 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on global radio market 2017 - 2021 ($ million)
    • 4.2 Type Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Type Segment 2017 - 2021 ($ million)
    • 4.3 Revenue Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Revenue Segment 2017 - 2021 ($ million)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • 4.5 Country Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Type

    • 6.1 Market segments
      • Exhibit 30: Chart on Type - Market share 2022-2027 (%)
      • Exhibit 31: Data Table on Type - Market share 2022-2027 (%)
    • 6.2 Comparison by Type
      • Exhibit 32: Chart on Comparison by Type
      • Exhibit 33: Data Table on Comparison by Type
    • 6.3 Broadcast radio - Market size and forecast 2022-2027
      • Exhibit 34: Chart on Broadcast radio - Market size and forecast 2022-2027 ($ million)
      • Exhibit 35: Data Table on Broadcast radio - Market size and forecast 2022-2027 ($ million)
      • Exhibit 36: Chart on Broadcast radio - Year-over-year growth 2022-2027 (%)
      • Exhibit 37: Data Table on Broadcast radio - Year-over-year growth 2022-2027 (%)
    • 6.4 Online mobile radio - Market size and forecast 2022-2027
      • Exhibit 38: Chart on Online mobile radio - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Data Table on Online mobile radio - Market size and forecast 2022-2027 ($ million)
      • Exhibit 40: Chart on Online mobile radio - Year-over-year growth 2022-2027 (%)
      • Exhibit 41: Data Table on Online mobile radio - Year-over-year growth 2022-2027 (%)
    • 6.5 Satellite radio - Market size and forecast 2022-2027
      • Exhibit 42: Chart on Satellite radio - Market size and forecast 2022-2027 ($ million)
      • Exhibit 43: Data Table on Satellite radio - Market size and forecast 2022-2027 ($ million)
      • Exhibit 44: Chart on Satellite radio - Year-over-year growth 2022-2027 (%)
      • Exhibit 45: Data Table on Satellite radio - Year-over-year growth 2022-2027 (%)
    • 6.6 Market opportunity by Type
      • Exhibit 46: Market opportunity by Type ($ million)
      • Exhibit 47: Data Table on Market opportunity by Type ($ million)

    7 Market Segmentation by Revenue

    • 7.1 Market segments
      • Exhibit 48: Chart on Revenue - Market share 2022-2027 (%)
      • Exhibit 49: Data Table on Revenue - Market share 2022-2027 (%)
    • 7.2 Comparison by Revenue
      • Exhibit 50: Chart on Comparison by Revenue
      • Exhibit 51: Data Table on Comparison by Revenue
    • 7.3 Advertising - Market size and forecast 2022-2027
      • Exhibit 52: Chart on Advertising - Market size and forecast 2022-2027 ($ million)
      • Exhibit 53: Data Table on Advertising - Market size and forecast 2022-2027 ($ million)
      • Exhibit 54: Chart on Advertising - Year-over-year growth 2022-2027 (%)
      • Exhibit 55: Data Table on Advertising - Year-over-year growth 2022-2027 (%)
    • 7.4 Public license fee - Market size and forecast 2022-2027
      • Exhibit 56: Chart on Public license fee - Market size and forecast 2022-2027 ($ million)
      • Exhibit 57: Data Table on Public license fee - Market size and forecast 2022-2027 ($ million)
      • Exhibit 58: Chart on Public license fee - Year-over-year growth 2022-2027 (%)
      • Exhibit 59: Data Table on Public license fee - Year-over-year growth 2022-2027 (%)
    • 7.5 Subscription - Market size and forecast 2022-2027
      • Exhibit 60: Chart on Subscription - Market size and forecast 2022-2027 ($ million)
      • Exhibit 61: Data Table on Subscription - Market size and forecast 2022-2027 ($ million)
      • Exhibit 62: Chart on Subscription - Year-over-year growth 2022-2027 (%)
      • Exhibit 63: Data Table on Subscription - Year-over-year growth 2022-2027 (%)
    • 7.6 Market opportunity by Revenue
      • Exhibit 64: Market opportunity by Revenue ($ million)
      • Exhibit 65: Data Table on Market opportunity by Revenue ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 66: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 67: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 68: Data Table on Market share by geography 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 69: Chart on Geographic comparison
      • Exhibit 70: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2022-2027
      • Exhibit 71: Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 72: Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 73: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 74: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 9.4 Europe - Market size and forecast 2022-2027
      • Exhibit 75: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 76: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 77: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 78: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 9.5 APAC - Market size and forecast 2022-2027
      • Exhibit 79: Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 80: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 81: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 82: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 9.6 South America - Market size and forecast 2022-2027
      • Exhibit 83: Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 84: Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 85: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 86: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 87: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 88: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 89: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 90: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 9.8 US - Market size and forecast 2022-2027
      • Exhibit 91: Chart on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 92: Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 93: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 94: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.9 UK - Market size and forecast 2022-2027
      • Exhibit 95: Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 96: Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 97: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 98: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.10 Germany - Market size and forecast 2022-2027
      • Exhibit 99: Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 100: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 101: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 102: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 9.11 China - Market size and forecast 2022-2027
      • Exhibit 103: Chart on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 104: Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 105: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 106: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 9.12 Japan - Market size and forecast 2022-2027
      • Exhibit 107: Chart on Japan - Market size and forecast 2022-2027 ($ million)
      • Exhibit 108: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
      • Exhibit 109: Chart on Japan - Year-over-year growth 2022-2027 (%)
      • Exhibit 110: Data Table on Japan - Year-over-year growth 2022-2027 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 111: Market opportunity by geography ($ million)
      • Exhibit 112: Data Tables on Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 113: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 114: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 115: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 116: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 117: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 118: Matrix on vendor position and classification
            • 12.3 Audacy Inc.
              • Exhibit 119: Audacy Inc. - Overview
              • Exhibit 120: Audacy Inc. - Product / Service
              • Exhibit 121: Audacy Inc. - Key offerings
            • 12.4 Australian Broadcasting Corp.
              • Exhibit 122: Australian Broadcasting Corp. - Overview
              • Exhibit 123: Australian Broadcasting Corp. - Product / Service
              • Exhibit 124: Australian Broadcasting Corp. - Key offerings
            • 12.5 BCE Inc.
              • Exhibit 125: BCE Inc. - Overview
              • Exhibit 126: BCE Inc. - Product / Service
              • Exhibit 127: BCE Inc. - Key offerings
            • 12.6 Beasley Broadcast Group Inc.
              • Exhibit 128: Beasley Broadcast Group Inc. - Overview
              • Exhibit 129: Beasley Broadcast Group Inc. - Business segments
              • Exhibit 130: Beasley Broadcast Group Inc. - Key offerings
              • Exhibit 131: Beasley Broadcast Group Inc. - Segment focus
            • 12.7 Bertelsmann SE and Co. KGaA
              • Exhibit 132: Bertelsmann SE and Co. KGaA - Overview
              • Exhibit 133: Bertelsmann SE and Co. KGaA - Business segments
              • Exhibit 134: Bertelsmann SE and Co. KGaA - Key news
              • Exhibit 135: Bertelsmann SE and Co. KGaA - Key offerings
              • Exhibit 136: Bertelsmann SE and Co. KGaA - Segment focus
            • 12.8 Cox Enterprises Inc.
              • Exhibit 137: Cox Enterprises Inc. - Overview
              • Exhibit 138: Cox Enterprises Inc. - Product / Service
              • Exhibit 139: Cox Enterprises Inc. - Key offerings
            • 12.9 Cumulus Media Inc.
              • Exhibit 140: Cumulus Media Inc. - Overview
              • Exhibit 141: Cumulus Media Inc. - Product / Service
              • Exhibit 142: Cumulus Media Inc. - Key offerings
            • 12.10 Deseret Management Corp.
              • Exhibit 143: Deseret Management Corp. - Overview
              • Exhibit 144: Deseret Management Corp. - Product / Service
              • Exhibit 145: Deseret Management Corp. - Key offerings
            • 12.11 EMMIS Communications Corp.
              • Exhibit 146: EMMIS Communications Corp. - Overview
              • Exhibit 147: EMMIS Communications Corp. - Product / Service
              • Exhibit 148: EMMIS Communications Corp. - Key offerings
            • 12.12 Global Media and Entertainment Ltd.
              • Exhibit 149: Global Media and Entertainment Ltd. - Overview
              • Exhibit 150: Global Media and Entertainment Ltd. - Product / Service
              • Exhibit 151: Global Media and Entertainment Ltd. - Key offerings
            • 12.13 Heinrich Bauer Verlag KG
              • Exhibit 152: Heinrich Bauer Verlag KG - Overview
              • Exhibit 153: Heinrich Bauer Verlag KG - Product / Service
              • Exhibit 154: Heinrich Bauer Verlag KG - Key offerings
            • 12.14 Sirius XM Holdings Inc.
              • Exhibit 155: Sirius XM Holdings Inc. - Overview
              • Exhibit 156: Sirius XM Holdings Inc. - Business segments
              • Exhibit 157: Sirius XM Holdings Inc. - Key offerings
              • Exhibit 158: Sirius XM Holdings Inc. - Segment focus
            • 12.15 The Walt Disney Co.
              • Exhibit 159: The Walt Disney Co. - Overview
              • Exhibit 160: The Walt Disney Co. - Business segments
              • Exhibit 161: The Walt Disney Co. - Key offerings
              • Exhibit 162: The Walt Disney Co. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 163: Inclusions checklist
                • Exhibit 164: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 165: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 166: Research methodology
                • Exhibit 167: Validation techniques employed for market sizing
                • Exhibit 168: Information sources
              • 13.5 List of abbreviations
                • Exhibit 169: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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