Rowing Machines Market by End-user, Distribution Channel, and Geography - Forecast and Analysis 2022-2026

Published: Sep 2022

Pages: 146

SKU: IRTNTR43507

Snapshot

The rowing machines market share is expected to increase by USD 303.87 million from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 5.55%.

This rowing machines market research report provides valuable insights on the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers rowing machines market segmentations by end-user (fitness centers, individual users, and others), distribution channel (offline and online), and geography (North America, Europe, APAC, South America, and Middle East and Africa). The rowing machines market report also offers information on several market vendors, including BODYCRAFT, Exercycle SL, First Degree Fitness USA, HealthCare International, Hydrow, Icon Health and Fitness Inc, Infiniti, JERAI FITNESS PVT. LTD, Johnson Health Tech, Kettler, Life fitness, Nautilus Inc., Proform, Stamina Products Inc., Sunny Distributor Inc., TECHNOGYM SpA, Torque Fitness, WaterRower Inc., York Fitness, and Concept2 Inc. among others.

What will the Rowing Machines Market Size be During the Forecast Period?

Download Report Sample to Unlock the Rowing Machines Market Size for the Forecast Period and Other Important Statistics

Rowing Machines Market: Key Drivers, Trends, and Challenges

The growing demand from fitness enthusiasts is notably driving the rowing machines market growth, although factors such as lack of awareness about rowing machines and their use may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the rowing machines industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Rowing Machines Market Driver

The growing demand from fitness enthusiasts is one of the key drivers supporting the rowing machines market growth. Amid growing awareness of maintaining body fitness and health, fitness enthusiasts are looking for innovative and superior quality gym equipment for optimum results. Rowing is a good fitness exercise, and individuals with joint issues and post-surgery injuries can also take to rowing easily. Strenuous physical activities such as sports that involve considerable running and jumping put intense pressure on a person's body joints. Moreover, rowing is a low-impact activity that is highly suitable for fitness enthusiasts with joint issues. Rowing has another advantage in that it enables a full-body workout to help burn extra calories and fat efficiently. These factors are expected to propel the sales volume of rowing machines during the forecast period.

Key Rowing Machines Market Trend

The growing number of fitness centers and health clubs is one of the key rowing machines market trends contributing to the market growth. Rapid urbanization, rising awareness of health and fitness, hectic work schedules, and growing health issues are among the factors promoting the growth of fitness centers and health clubs globally. People enroll in gyms and health clubs to remain fit and maintain proper body structure. Significantly, fitness centers and health clubs have the required infrastructure to offer customers adequate space for exercising and other physical activities. They levy membership fees and offer exclusive packages to attract more customers. Such packages are either monthly or yearly and are laced with attractive discounts. Thus, the rise in the number of gyms is expected to increase demand for rowing machines at a significant rate during the forecast period.

Key Rowing Machines Market Challenge

Lack of awareness about rowing machines and their use is one of the factors hampering the rowing machines market growth. Many people hesitate to use rowing machines, unsure of how they can help in getting a body workout. There is also a misconception that a rowing machine is only meant for upper body workouts. As rowing machines enable full-body workouts where the legs are also fully engaged, they are not suitable for everyone. Therefore, people with severe back pain and back injury should first consult doctors before attempting rowing workouts, as doing so as such workouts could aggravate their condition.

This rowing machines market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global rowing machines market as a part of the global apparel, accessories, and luxury goods market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the rowing machines market during the forecast period.

Who are the Major Rowing Machines Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

This statistical study of the rowing machines market encompasses successful business strategies deployed by the key vendors. The rowing machines market is fragmented and the vendors are deploying growth strategies such as product differentiation, pricing, product portfolios, and value-added services to compete in the market.

Product Insights and News

bhfitness.com - The company offers rowing machines such as Concept2 RowErg.
bhfitness.com - Through the domestic segment, the company offers a range of products such as treadmills, elliptical bikes, exercise bikes, indoor cycle bikes, and bodybuilding machines among others.

To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The rowing machines market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Rowing Machines Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the rowing machines market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Rowing Machines Market?

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35% of the market’s growth will originate from North America during the forecast period. The US is the key market for rowing machines market in North America. Market growth in this region will be slower than the growth of the market in regions.

Product innovation will facilitate the rowing machines market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The outbreak of COVID-19 had a positive impact on the regional market. Furthermore, the pandemic has led to an increase in awareness regarding health and fitness, which, in turn, is expected to increase the adoption of rowing machines.

What are the Revenue-generating End-user Segments in the Rowing Machines Market?

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The rowing machines market share growth in the fitness centers segment will be significant during the forecast period. Demand for fitness centers has risen amid a growing number of people making efforts to stay fit and in shape, maintain strength, lose weight, and remain stress-free. Moreover, the urge to remain prim and fit fortressed by rising income levels is making consumers willing to pay high fees to fitness centers, including gyms and health clubs. Such factors of fitness centers will boost the market growth in the forecasted period.

This report provides an accurate prediction of the contribution of all the segments to the growth of the rowing machines market size and actionable market insights on the post-COVID-19 impact on each segment.

Rowing Machines Market Scope
Report Coverage	Details
Page number	120
Base year	2021
Forecast period	2022-2026
Growth momentum & CAGR	Accelerate at a CAGR of 5.55%
Market growth 2022-2026	$303.87 million
Market structure	Fragmented
YoY growth (%)	4.65
Regional analysis	North America, Europe, APAC, South America, and Middle East and Africa
Performing market contribution	North America at 35%
Key consumer countries	US, China, Germany, France, and UK
Competitive landscape	Leading companies, Competitive strategies, Consumer engagement scope
Key companies profiled	BODYCRAFT, Exercycle SL, First Degree Fitness USA, HealthCare International, Hydrow, Icon Health and Fitness Inc, Infiniti, JERAI FITNESS PVT. LTD, Johnson Health Tech, Kettler, Life fitness, Nautilus Inc., Proform, Stamina Products Inc., Sunny Distributor Inc., TECHNOGYM SpA, Torque Fitness, WaterRower Inc., York Fitness, and Concept2 Inc.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Rowing Machines Market Report?

CAGR of the market during the forecast period 2022-2026
Detailed information on factors that will drive rowing machines market growth during the next five years
Precise estimation of the rowing machines market size and its contribution to the parent market
Accurate predictions on upcoming trends and changes in consumer behavior
The growth of the rowing machines industry across North America, Europe, APAC, South America, and Middle East and Africa
A thorough analysis of the market’s competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of rowing machines market vendors

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Table of Contents

1 Executive Summary

1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
- Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
- Exhibit 07: Executive Summary – Chart on Incremental Growth
- Exhibit 08: Executive Summary – Data Table on Incremental Growth
- Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Exhibit 10: Parent market
- Exhibit 11: Market Characteristics

3 Market Sizing

3.1 Market definition
- Exhibit 12: Offerings of vendors included in the market definition

3.2 Market segment analysis
- Exhibit 13: Market segments

3.3 Market size 2021

3.4 Market outlook: Forecast for 2021-2026
- Exhibit 14: Chart on Global - Market size and forecast 2021-2026 ($ million)
- Exhibit 15: Data Table on Global - Market size and forecast 2021-2026 ($ million)
- Exhibit 16: Chart on Global Market: Year-over-year growth 2021-2026 (%)
- Exhibit 17: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

4.1 Five forces summary
- Exhibit 18: Five forces analysis - Comparison between 2021 and 2026

4.2 Bargaining power of buyers
- Exhibit 19: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026

4.3 Bargaining power of suppliers
- Exhibit 20: Bargaining power of suppliers – Impact of key factors in 2021 and 2026

4.4 Threat of new entrants
- Exhibit 21: Threat of new entrants – Impact of key factors in 2021 and 2026

4.5 Threat of substitutes
- Exhibit 22: Threat of substitutes – Impact of key factors in 2021 and 2026

4.6 Threat of rivalry
- Exhibit 23: Threat of rivalry – Impact of key factors in 2021 and 2026

4.7 Market condition
- Exhibit 24: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by End-user

5.1 Market segments
- Exhibit 25: Chart on End-user - Market share 2021-2026 (%)
- Exhibit 26: Data Table on End-user - Market share 2021-2026 (%)

5.2 Comparison by End-user
- Exhibit 27: Chart on Comparison by End-user
- Exhibit 28: Data Table on Comparison by End-user

5.3 Fitness centers - Market size and forecast 2021-2026
- Exhibit 29: Chart on Fitness centers - Market size and forecast 2021-2026 ($ million)
- Exhibit 30: Data Table on Fitness centers - Market size and forecast 2021-2026 ($ million)
- Exhibit 31: Chart on Fitness centers - Year-over-year growth 2021-2026 (%)
- Exhibit 32: Data Table on Fitness centers - Year-over-year growth 2021-2026 (%)

5.4 Individual users - Market size and forecast 2021-2026
- Exhibit 33: Chart on Individual users - Market size and forecast 2021-2026 ($ million)
- Exhibit 34: Data Table on Individual users - Market size and forecast 2021-2026 ($ million)
- Exhibit 35: Chart on Individual users - Year-over-year growth 2021-2026 (%)
- Exhibit 36: Data Table on Individual users - Year-over-year growth 2021-2026 (%)

5.5 Others - Market size and forecast 2021-2026
- Exhibit 37: Chart on Others - Market size and forecast 2021-2026 ($ million)
- Exhibit 38: Data Table on Others - Market size and forecast 2021-2026 ($ million)
- Exhibit 39: Chart on Others - Year-over-year growth 2021-2026 (%)
- Exhibit 40: Data Table on Others - Year-over-year growth 2021-2026 (%)

5.6 Market opportunity by End-user
- Exhibit 41: Market opportunity by End-user ($ million)

6 Market Segmentation by Distribution Channel

6.1 Market segments
- Exhibit 42: Chart on Distribution Channel - Market share 2021-2026 (%)
- Exhibit 43: Data Table on Distribution Channel - Market share 2021-2026 (%)

6.2 Comparison by Distribution Channel
- Exhibit 44: Chart on Comparison by Distribution Channel
- Exhibit 45: Data Table on Comparison by Distribution Channel

6.3 Offline - Market size and forecast 2021-2026
- Exhibit 46: Chart on Offline - Market size and forecast 2021-2026 ($ million)
- Exhibit 47: Data Table on Offline - Market size and forecast 2021-2026 ($ million)
- Exhibit 48: Chart on Offline - Year-over-year growth 2021-2026 (%)
- Exhibit 49: Data Table on Offline - Year-over-year growth 2021-2026 (%)

6.4 Online - Market size and forecast 2021-2026
- Exhibit 50: Chart on Online - Market size and forecast 2021-2026 ($ million)
- Exhibit 51: Data Table on Online - Market size and forecast 2021-2026 ($ million)
- Exhibit 52: Chart on Online - Year-over-year growth 2021-2026 (%)
- Exhibit 53: Data Table on Online - Year-over-year growth 2021-2026 (%)

6.5 Market opportunity by Distribution Channel
- Exhibit 54: Market opportunity by Distribution Channel ($ million)

7 Customer Landscape

7.1 Customer landscape overview
- Exhibit 55: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

8 Geographic Landscape

8.1 Geographic segmentation
- Exhibit 56: Chart on Market share by geography 2021-2026 (%)
- Exhibit 57: Data Table on Market share by geography 2021-2026 (%)

8.2 Geographic comparison
- Exhibit 58: Chart on Geographic comparison
- Exhibit 59: Data Table on Geographic comparison

8.3 North America - Market size and forecast 2021-2026
- Exhibit 60: Chart on North America - Market size and forecast 2021-2026 ($ million)
- Exhibit 61: Data Table on North America - Market size and forecast 2021-2026 ($ million)
- Exhibit 62: Chart on North America - Year-over-year growth 2021-2026 (%)
- Exhibit 63: Data Table on North America - Year-over-year growth 2021-2026 (%)

8.4 Europe - Market size and forecast 2021-2026
- Exhibit 64: Chart on Europe - Market size and forecast 2021-2026 ($ million)
- Exhibit 65: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
- Exhibit 66: Chart on Europe - Year-over-year growth 2021-2026 (%)
- Exhibit 67: Data Table on Europe - Year-over-year growth 2021-2026 (%)

8.5 APAC - Market size and forecast 2021-2026
- Exhibit 68: Chart on APAC - Market size and forecast 2021-2026 ($ million)
- Exhibit 69: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
- Exhibit 70: Chart on APAC - Year-over-year growth 2021-2026 (%)
- Exhibit 71: Data Table on APAC - Year-over-year growth 2021-2026 (%)

8.6 South America - Market size and forecast 2021-2026
- Exhibit 72: Chart on South America - Market size and forecast 2021-2026 ($ million)
- Exhibit 73: Data Table on South America - Market size and forecast 2021-2026 ($ million)
- Exhibit 74: Chart on South America - Year-over-year growth 2021-2026 (%)
- Exhibit 75: Data Table on South America - Year-over-year growth 2021-2026 (%)

8.7 Middle East and Africa - Market size and forecast 2021-2026
- Exhibit 76: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 77: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 78: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
- Exhibit 79: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)

8.8 US - Market size and forecast 2021-2026
- Exhibit 80: Chart on US - Market size and forecast 2021-2026 ($ million)
- Exhibit 81: Data Table on US - Market size and forecast 2021-2026 ($ million)
- Exhibit 82: Chart on US - Year-over-year growth 2021-2026 (%)
- Exhibit 83: Data Table on US - Year-over-year growth 2021-2026 (%)

8.9 China - Market size and forecast 2021-2026
- Exhibit 84: Chart on China - Market size and forecast 2021-2026 ($ million)
- Exhibit 85: Data Table on China - Market size and forecast 2021-2026 ($ million)
- Exhibit 86: Chart on China - Year-over-year growth 2021-2026 (%)
- Exhibit 87: Data Table on China - Year-over-year growth 2021-2026 (%)

8.10 Germany - Market size and forecast 2021-2026
- Exhibit 88: Chart on Germany - Market size and forecast 2021-2026 ($ million)
- Exhibit 89: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
- Exhibit 90: Chart on Germany - Year-over-year growth 2021-2026 (%)
- Exhibit 91: Data Table on Germany - Year-over-year growth 2021-2026 (%)

8.11 France - Market size and forecast 2021-2026
- Exhibit 92: Chart on France - Market size and forecast 2021-2026 ($ million)
- Exhibit 93: Data Table on France - Market size and forecast 2021-2026 ($ million)
- Exhibit 94: Chart on France - Year-over-year growth 2021-2026 (%)
- Exhibit 95: Data Table on France - Year-over-year growth 2021-2026 (%)

8.12 UK - Market size and forecast 2021-2026
- Exhibit 96: Chart on UK - Market size and forecast 2021-2026 ($ million)
- Exhibit 97: Data Table on UK - Market size and forecast 2021-2026 ($ million)
- Exhibit 98: Chart on UK - Year-over-year growth 2021-2026 (%)
- Exhibit 99: Data Table on UK - Year-over-year growth 2021-2026 (%)

8.13 Market opportunity by geography
- Exhibit 100: Market opportunity by geography ($ million)

9 Drivers, Challenges, and Trends

9.1 Market drivers

9.2 Market challenges

9.3 Impact of drivers and challenges
- Exhibit 101: Impact of drivers and challenges in 2021 and 2026

9.4 Market trends

10 Vendor Landscape

10.1 Overview

10.2 Vendor landscape
- Exhibit 102: Overview on Criticality of inputs and Factors of differentiation

10.3 Landscape disruption
- Exhibit 103: Overview on factors of disruption

10.4 Industry risks
- Exhibit 104: Impact of key risks on business

11 Vendor Analysis

11.1 Vendors covered
- Exhibit 105: Vendors covered

11.2 Market positioning of vendors
- Exhibit 106: Matrix on vendor position and classification

11.3 Concept2 Inc.
- Exhibit 107: Concept2 Inc. - Overview
- Exhibit 108: Concept2 Inc. - Product / Service
- Exhibit 109: Concept2 Inc. - Key offerings

11.4 First Degree Fitness USA
- Exhibit 110: First Degree Fitness USA - Overview
- Exhibit 111: First Degree Fitness USA - Product / Service
- Exhibit 112: First Degree Fitness USA - Key offerings

11.5 Hydrow
- Exhibit 113: Hydrow - Overview
- Exhibit 114: Hydrow - Product / Service
- Exhibit 115: Hydrow - Key offerings

11.6 Icon Health and Fitness Inc
- Exhibit 116: Icon Health and Fitness Inc - Overview
- Exhibit 117: Icon Health and Fitness Inc - Product / Service
- Exhibit 118: Icon Health and Fitness Inc - Key offerings

11.7 Johnson Health Tech
- Exhibit 119: Johnson Health Tech - Overview
- Exhibit 120: Johnson Health Tech - Business segments
- Exhibit 121: Johnson Health Tech - Key news
- Exhibit 122: Johnson Health Tech - Key offerings
- Exhibit 123: Johnson Health Tech - Segment focus

11.8 Life fitness
- Exhibit 124: Life fitness - Overview
- Exhibit 125: Life fitness - Product / Service
- Exhibit 126: Life fitness - Key offerings

11.9 Nautilus Inc.
- Exhibit 127: Nautilus Inc. - Overview
- Exhibit 128: Nautilus Inc. - Business segments
- Exhibit 129: Nautilus Inc. - Key offerings
- Exhibit 130: Nautilus Inc. - Segment focus

11.10 Stamina Products Inc.
- Exhibit 131: Stamina Products Inc. - Overview
- Exhibit 132: Stamina Products Inc. - Product / Service
- Exhibit 133: Stamina Products Inc. - Key offerings

11.11 TECHNOGYM SpA
- Exhibit 134: TECHNOGYM SpA - Overview
- Exhibit 135: TECHNOGYM SpA - Product / Service
- Exhibit 136: TECHNOGYM SpA - Key offerings

11.12 WaterRower Inc.
- Exhibit 137: WaterRower Inc. - Overview
- Exhibit 138: WaterRower Inc. - Product / Service
- Exhibit 139: WaterRower Inc. - Key offerings

12 Appendix

12.1 Scope of the report

12.2 Inclusions and exclusions checklist
- Exhibit 140: Inclusions checklist
- Exhibit 141: Exclusions checklist

12.3 Currency conversion rates for US$
- Exhibit 142: Currency conversion rates for US$

12.4 Research methodology
- Exhibit 143: Research methodology
- Exhibit 144: Validation techniques employed for market sizing
- Exhibit 145: Information sources

12.5 List of abbreviations
- Exhibit 146: List of abbreviations

Methodology

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

Manufacturers and suppliers
Channel partners
Industry experts
Strategic decision makers

Secondary sources

Industry journals and periodicals
Government data
Financial reports of key industry players
Historical data
Press releases

DATA ANALYSIS

Data Synthesis

Collation of data
Estimation of key figures
Analysis of derived insights

Data Validation

Triangulation with data models
Reference against proprietary databases
Corroboration with industry experts

REPORT WRITING

Qualitative

Market drivers
Market challenges
Market trends
Five forces analysis

Quantitative

Market size and forecast
Market segmentation
Geographical insights
Competitive landscape

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Key Questions Answered

What are the key global market and the regional market share?
What are the revenue-generating key market segments?
What are the key factors driving and challenging this market’s growth?
Who are the key market vendors and their growth strategies?
What are the latest trends influencing the growth of this market?
What are the variables influencing the market growth in the primary regions?
What are the factors influencing the growth of the parent market?

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