Shaving Foam Market by Distribution Channel and Geography - Global Forecast 2019-2023

Industry Insights

The global shaving foam market size will grow by USD 270.42 billion during 2019-2023 at a CAGR of almost 5%. The increasing demand for natural and organic shaving foams and the rising adoption of shaving foam among women are some of the factors expected to drive market growth.

This market report provides a detailed analysis of the market by distribution channel (hypermarkets, supermarkets, and departmental stores, specialty stores, and online retail) and geography (APAC, Europe, MEA, North America, and South America). Also, the report analyzes the market’s competitive landscape and offers information on several market vendors, including Beiersdorf AG, L’Oreal SA, Super-Max Group, The Procter & Gamble Co., and Vi-john Group.

Key Insights from Shaving Foam Market – Global Forecast 2019-2023

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The rising awareness about the harmful effects of chemicals such as sodium lauryl sulfate in shaving foams is boosting the demand for natural and organic shaving foams. These harmful chemicals dry out the skin by removing the body’s natural oils and can cause long-term and permanent damage to the skin. Natural and organic shaving foams are free from such harmful chemicals. The natural ingredients in natural and organic shaving foams also help in strengthening, rejuvenating, and hydrating the skin by providing the skin with essential vitamins and minerals. Thus, the increasing demand for natural and organic shaving foams will be a significant factor fueling the growth of the shaving foams market.

The demand for shaving foams is increasing among women because of its high availability and lower price. The rising emphasis on personal grooming and hygiene among women has resulted in increased spending on beauty and personal care products, including shaving foam. The rising number of working women is also contributing to the growing demand for personal care products. This has encouraged market vendors to offer shaving foam for women. The rising adoption of shaving foam among women will be one of the critical shaving foam market trends driving the growth of the market at a CAGR of almost 5% during the forecast period.

Industry Analysis

Distribution Channel Insights

The distribution channel segment has been segregated into hypermarkets, supermarkets, and departmental stores, specialty stores, and online retail. The hypermarkets, supermarkets, and departmental stores segment accounted for the highest shaving foam market share in 2018. During the forecast period, this segment will grow at a slower pace than the overall market. Specialty stores and online retail segments will grow at a faster pace than the overall market.

The availability of a wide range of shaving foams in hypermarkets, supermarkets, and departmental stores will be a significant factor responsible for the growth of the market in this segment. The increasing number of hypermarkets, supermarkets, and departmental stores across regions will provide customers more freedom to compare and choose products based on price and quality.

Regional Insights

Europe accounted for the highest market share in 2018. Though the market’s growth in this region will be slower than the growth of the market in APAC, MEA, and South America, the region will account for the largest shaving foam market share throughout the forecast period. The UK is a key market for shaving foam in this region.

The growth of the cosmetics industry in Europe is expected to fuel the shaving foam market growth in this region. The presence of leading vendors and rising demand in online retailing of shaving foams are some of the other factors contributing to the growth of the market in Europe.

Top Shaving Foam Manufacturers

The market is fragmented. To help clients improve their position, this shaving foam market analysis report provides information on the competitive landscape and the products offered by various companies. Moreover, this shaving foam market research report also includes information on the upcoming trends and challenges that will influence market growth. This will help companies create strategies to make the most of their future growth opportunities.

The report offers a detailed analysis of several leading shaving foam manufacturers, including:

• Beiersdorf AG
• L’Oreal SA
• Super-Max Group
• The Procter & Gamble Co.
• Vi-john Group

Segments Covered in the Report

Shaving foam market by distribution channel

• Hypermarkets, supermarkets, and departmental stores
• Specialty stores
• Online retail

Shaving foam market by region

• APAC
• Europe
• MEA
• North America
• South America

Key Highlights of the Shaving Foam Market Forecast Report for the Period 2019-2023 

• CAGR of the market during the forecast period 2019-2023 
• Detailed information on factors that will accelerate the growth of the shaving foam market size during the next five years 
• Precise estimation of the global shaving foam market size and its contribution to the parent market 
• Accurate predictions on upcoming trends and changes in consumer behavior 
• The growth of the shaving foam industry across APAC, Europe, MEA, North America, and South America 
• A thorough analysis of the market’s competitive landscape and detailed information on several vendors 
• Comprehensive details of factors that will challenge the growth of shaving foam companies

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