Smartphone Market in Germany 2014-2018

Published: Dec 2014 Pages: 63 SKU: IRTNTR4880

About Smartphones
A smartphone is a mobile device with advanced functionalities and features compared to cell phones. A smartphone's hardware and software specifications are meant to perform functions such as web browsing, capture high quality images and play HD videos. A smartphone should have the ability to install various applications that can perform several advanced functions. Smartphones have become popular among the general public because of their many capabilities, and are more often used for communication and online activities. Advancements in technology have led to smartphones being more compact and cheaper than their counterparts.
TechNavio's analysts forecast the Smartphone market in Germany to grow at a CAGR of 9.8 percent over the period 2013-2018.

Covered in this Report
This report covers the present scenario and the growth prospects of the Smartphone market in Germany for the period 2014-2018. To calculate the market size, the report considers revenue generated from the sales of smartphones that have a screen size between 3"-5". It also presents the total unit shipment of smartphones to the domestic market. The report, however, does not consider aftermarket sales of smartphones, accessories related to smartphones or revenue generated from services of smartphones.
It also presents the vendor landscape and a corresponding detailed analysis of the top five vendors in the market. In addition, the report discusses the major drivers that influence the growth of the Smartphones market in Germany. It also outlines the challenges faced by vendors and the market at large, as well as the key trends that are emerging in the market.

Key Vendors
• Apple
• HTC
• LG
• Samsung
• Sony

Other Prominent Vendors
 • Acer
• Blackberry
• Huawei
• Motorola

Market Driver
• Declining ASPs.
• For a full, detailed list, view our report.

Market Challenge
• Increased Competition.
• For a full, detailed list, view our report.

Market Trend
• Increased Functionalities.
• For a full, detailed list, view our report.

Key Questions Answered in this Report
• What will the market size be in 2018 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?

01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Market Landscape
06.1 Country Overview
06.2 Market Overview
06.3 Market Size and Forecast by Revenue
06.4 Market Size and Forecast by Unit Shipments
06.5 Five Forces Analysis
07. Market Segmentation by Operating System
08. Buying Criteria
09. Market Growth Drivers
10. Drivers and their Impact
11. Market Challenges
12. Impact of Drivers and Challenges
13. Market Trends
14. Trends and their Impact
15. Vendor Landscape
15.1 Competitive Scenario
15.2 Major Vendors
15.2.1 Apple
15.2.2 HTC
15.2.3 LG
15.2.4 Samsung
15.2.5 Sony
15.3 Other Prominent Vendors
16. Key Vendor Analysis
16.1 Apple
16.1.1 Key Facts
16.1.2 Business Overview
16.1.3 Product Segmentation by Revenue
16.1.4 Geographical Segmentation by Revenue
16.1.5 Business Strategy
16.1.6 Recent Developments
16.1.7 SWOT Analysis
16.2 HTC
16.2.1 Key Facts
16.2.2 Business Overview
16.2.3 Geographical Segmentation by Revenue 2013
16.2.4 Business Strategy
16.2.5 Recent Developments
16.2.6 SWOT Analysis
16.3 LG
16.3.1 Key Facts
16.3.2 Business Overview
16.3.3 Business Segmentation by Revenue 2013
16.3.4 Business Segmentation by Revenue 2012 and 2013
16.3.5 Sales by Geography 2013
16.3.6 Business Strategy
16.3.7 Recent Developments
16.3.8 SWOT Analysis
16.4 Samsung
16.4.1 Key Facts
16.4.2 Business Overview
16.4.3 Business Segmentation by Revenue
16.4.4 Business Segmentation by Revenue 2012 and 2013
16.4.5 Geographical Segmentation by Revenue
16.4.6 Business Strategy
16.4.7 Recent Developments
16.4.8 SWOT Analysis
16.5 Sony
16.5.1 Key Facts
16.5.2 Business Overview
16.5.3 Business Segmentation by Revenue
16.5.4 Business Segmentation by Revenue
16.5.5 Geographical Segmentation by Revenue
16.5.6 Business Strategy
16.5.7 Recent Developments
16.5.8 SWOT Analysis
17. Other Reports in this Series

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape

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Key Questions Answered

  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?

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