Social Gaming Market in the APAC Region 2015-2019

Published: Sep 2015 Pages: 45 SKU: IRTNTR7138

About social gaming
Social gaming is the activity of playing games on social media platforms, networking sites, or within social media applications. It gained popularity when the social networking major Facebook and Zynga collaborated in 2009 to offer Farmville on the social networking site. Following the success of Farmville on Facebook, social gaming became popular worldwide.

Technavio's analysts forecast the social gaming market in APAC to grow at a CAGR of 10.12% over the period 2014-2019.

Covered in this report
This report covers the present scenario and the growth prospects of the social gaming market in APAC for the period 2015-2019. To calculate the market size, the report considers revenue generated from the sales of social games, virtual goods, and game apps from gaming and social media sites. It also presents the vendor landscape and a corresponding detailed analysis of the top six vendors in the market.

Technavio's report, Social Gaming Market in APAC 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts.  It also discusses the key leading countries in the market along with various growth prospects and restraints.

Key vendors

  • GungHo
  • King
  • Rekoo.com
  • Tencent
  • Zynga

Market driver

  • Growing Internet penetration
  • For a full, detailed list, view our report.

Market Challenge

  • Decline in Facebook gaming
  • For a full, detailed list, view our report.

Market trend

  • Enhanced cloud-based gaming platform 
  • For a full, detailed list, view our report.

Key questions answered in this report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

PART 01: Executive summary
Highlights
PART 02: Scope of the report
Market overview
Base year
Vendor segmentation
Summation Errors
Top-vendor offerings
PART 03: Market research methodology
Research methodology
Economic indicators
PART 04: Introduction
Key market highlights
PART 05: Market landscape
Market overview
Social gaming market in APAC
Five forces analysis
PART 06: Market segmentation by revenue type
Social Gaming Market in APAC by Revenue Type 2014-2019
Social Gaming Market in APAC by Virtual Goods
Social Gaming Market in APAC by Advertisements
Social Gaming Market in APAC by Lead Generation
PART 07: Market Segmentation by Gender
Social Gaming Market in APAC by Gender 2014-2019
Social Gaming Market in APAC by Female Gamers
Social Gaming Market in APAC by Male Gamers
PART 08: Key Leading Countries
Japan
China
Competitive Scenario
PART 09: Key Vendor Analysis
GungHo Online Entertainment
King
Rekoo
Tencent
Zynga

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape

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Key Questions Answered

  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?

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