Stain Remover Market by Product, End-user and Geography - Forecast and Analysis 2023-2027

Stain Remover Market Forecast 2023-2027

The Stain Remover Market size is forecast to increase by USD 6.12 billion at a CAGR of 5.4% between 2022 and 2027. Our report examines historic data from 2017 to 2021, besides analyzing the current market scenario. The market expansion is contingent on several factors, including the increasing variety of available stain removers, a growing awareness of the importance of laundry hygiene, and a heightened focus on innovative packaging options. Additionally, market growth is influenced by various factors, including the harmful effects of non-biodegradable products and biohazards, stringent regulations in various product categories, and the maturation of markets in developed countries.

Market Overview

To learn more about this report, Request Free Sample

Market Dynamic 

In industrial applications, stain remover solutions find prominence amidst technological advancements like mobile middleware and enterprise database integration, catering to diverse consumer tastes in liquids, powders, bars, sprays, sticks, pills, wipes, foams, gels, and packs. With the rise of IoT and automation trends, including healthcare automation, demand surges for innovative stain removal techniques featuring bleaches, surfactants, enzyme preservatives, perfumes, and coloring compounds. While BYOD policies reshape workforce dynamics, cloud service solutions enhance data security and facilitate analytics capabilities through API deployments and public cloud platforms. In primary regions, the adoption of platforms like Oracle Mobile Application Accelerator (MAX) drives mobile cloud adoption, revolutionizing the global laundry care market and ensuring efficient stain removal for various types of stains.

Key Market Driver

One of the key factors driving the market growth is the variety of stain removers available. Several market players in the global stain remover product are offering a wide variety of products with various compositions, such as different chemical components and fragrances. For example, stain remover products are offered in various forms such as powdered, liquid, bar, stick, and spray forms. Additionally, these products are offered in different formats, packages, and prices. Some of the different types of stains which are can be removed by using these stain remover products include mud, soil, milk, red wine, barbeque sauces, beetroot, blood, coffee, carbonated drinks, oil, mayonnaise, honey, baby food, and tomato sauce. Hence, such factors are expected to fuel the demand for stain remover which in turn will drive the market growth during the forecast period.

Major Market Trends

A key factor shaping the market growth is the promising demand from developing countries. Several manufacturers in the market are catering to the increasing demand for products from well-established players in developing countries due to the growing focus by consumers on maintaining laundry hygiene. Additionally, factors such as the rise in disposable income of consumers fuelled by the increase in working women in these countries are also fuelling the demand.

Furthermore, the market penetration of stain remover is low in developing countries. As a result, several established market players in the market in developed countries are entering developing countries to dominate the market. Hence, such factors are positively impacting the market which in turn will drive the market growth during the forecast period.

Significant Market Challenges

Markets in developed countries reaching the matured stage are one of the key challenges hindering market growth. The UK and the US are some of the countries that have become saturated markets. The main factor for the market saturation in these countries is due to population growth which fuelled the high demand. Additionally, some of the prominent players in the market, such as P&G, Henkel, Clorox, and others in these countries, are offering various stain removers for these consumers.

Therefore, it has led to the market maturity of these developed countries. Additionally, factors such as high consumer awareness and high disposable income are leading to high penetration of stain removers in developed countries. As a result, there is no further scope for expansion in these markets. Hence, such factors are expected to negatively impact the market which in turn will hinder the market growth during the forecast period.

Stain Remover Market Segmentation 

The app developers and designers integrate connectivity to offer diverse apps catering to different devices. Recent developments in the middle wire market see the rise of the BYOD concept, enhancing employee interaction and productivity. Mobile middleware solutions streamline operations despite high development costs, leveraging cloud services like Oracle Mobile Cloud Service. Operational and app usage analytics drive insights for core IT infrastructure in retail and technology companies, reflecting the widespread adoption of BYOD. In the fabric stain remover market, brands like Vanish, Tide, and Togo introduce non-toxic solutions to combat harmful chemicals, allergic reactions, and skin irritations, targeting emerging economies with innovative product packaging and high-quality fabric innovation.

By Product

The powder segment is estimated to witness significant growth during the forecast period. One of the most common forms of laundry detergent such as stain remover is powder.  There is a growing popularity for the powder segment among consumers as it is more convenient for both hand-washing and machine-washing. Additionally, the powder segment are less expensive than other products.

Get a glance at the market contribution of various segments View the PDF Sample

The powder segment was the largest segment and was valued at USD 7.08 billion in 2017. The main advantage of powder stain removers is they can effectively remove non-greasy stains. Additionally, many market players are investing in several technological formulations which also make it suitable for greasy stains. These newly developed greasy stains are the best option for both fully automatic and semi-automatic washing machines. Some of the key market players which are offering high-quality, effective powder stain removers are Reckitt Benckiser, Henkel, and P and G. For example, Vanish is a stain remover brand which is offered by the prominent market player Reckitt, which is widely used for tough stains in a single wash and is suitable for use on both white and colored clothes. Thus, several advancements in formulations are expected to fuel the growth of this segment which in turn will drive the global stain remover market growth during the forecast period.

Several advantages offered by the liquid segment will increase the market growth during the forecast period. There are several advantages of the liquid stain remover segment when compared to other counterparts. One of the main advantages of the liquid stain remover segment is that it can effectively treat any form of stain, such as greasy and non-greasy stains. Additionally, due to the diluted form of this segment, it can be widely used with both hard and soft water, irrespective of water temperature. There is an increasing preference for liquid stain removers across households as it is the ideal option for washing machines as they do not cause problems like blockage, which generally occurs with the use of powder stain removers. Hence, such factors are expected to fuel the growth of this segment which in turn will drive the global stain remover market growth during the forecast period.

By Distribution Channel 

The market is segmented as an End-user segment, which is further sub-segmented as residential and commercial.

Regional Analysis

APAC is estimated to contribute 41% to the growth of the global market during the forecast period.

For more insights on the market share of various regions Download PDF Sample now!

Technavio’s analysts have elaborately explained the regional trends and drivers that shape market research and growth during the forecast period. One of the main reasons for the significant growth of the market in North America is due to the fast and hectic lifestyle of the population, which in turn increases the demand for stain removers as they have limited time for household chores. The main advantage of stain removers is that they offer a quick and efficient solution for removing tough stains from fabrics and surfaces, in accordance with the requirement for tough stain removal in laundry care routines.

Additionally, there is an increasing demand for stain removers across households in the region as it is considered an important product for maintaining a clean and well-kept environment. Furthermore, several consumers highly depend on these products for spot cleaning and stain removal in compact living areas. Furthermore, factors such as the growth of the e-commerce platform in North America provide convenient access to a wide variety of stain remover brands and product variants. Hence, such factors are expected to drive market growth and forecasting in the region during the forecast period.

Who are the Major Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

• Key Offering - Agar Cleaning Systems Pty Ltd: The company offers stain remover products such as Amsolve, Carpet Spotter B, coffee stain remover
• Key Offering - Amtech UK: The company offers stain remover products such as organic pet stain and odor remover in orange blossom.
• Key Offering - Amway Corp: The company offers stain removers such as SA8 PreWash spray soil and stain remover.

The research report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

• Agar Cleaning Systems Pty Ltd.
• Amtech UK
• Amway Corp.
• CC Holdings Inc.
• Church and Dwight Co. Inc.
• Dove Technologies
• Future Developments Man Ltd.
• Godrej Consumer Products Ltd.
• Greenology Products Inc.
• Guardsman Industries Ltd.
• Henkel AG and Co. KGaA
• Kao Corp.
• Mega Electronics Ltd.
• Quality Chemicals S.L
• Reckitt Benckiser Group Plc
• S.C. Johnson and Son Inc.
• Sarex
• The Clorox Co.
• The Procter and Gamble Co.
• Unilever PLC

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Market Analyst Overview

The market offers a wide range of products and solutions designed for fabric care and cleaning agents to tackle tough stains effectively. As essential components of the cleaning industry, stain removers play a crucial role in household cleaners and laundry products, ensuring optimal fabric care and clothing care.

From specialized spot treatments to versatile carpet cleaners and upholstery care products, the market provides various options to address different cleaning needs. Consumers rely on these stain removal solutions to maintain the cleanliness and appearance of their belongings, from clothing to household essentials. Continuous market growth analysis and research drive innovation in the stain remover market, leading to the development of more effective and eco-friendly solutions. Market forecasting enables businesses to anticipate trends and meet the evolving demands of consumers seeking efficient fabric stain removal solutions for their homes.

Stain removal, technology and innovation are driving significant advancements. From apps designing to cater to different needs to the emergence of On-cloud mobile middleware for operational analytics, the landscape is evolving rapidly. Tablets and smartphones serve as convenient tools for accessing information on stain removal techniques and products. Brands like Vanish and Togo offer innovative solutions like non-toxic gels, leveraging enzymes and detergents to tackle stubborn stains caused by barbecue sauces, juice, or red wine. With a focus on biodegradability and non-toxicity, these products are tailored to meet consumer preferences for environmentally friendly options. Through strategic marketing campaigns and digital presence, brands aim to capture the attention of their target audience and drive sales through product comparisons and brand ambassadors.

Segment Overview

The stain remover market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

• Product Outlook
  • Powder
  • Liquid
  • Bar
  • Others
• End-user Outlook
  • Residential
  • Commercial
• Geography Outlook
  • North America
    • The U.S.
    • Canada
  • Europe
    • The U.K.
    • Germany
    • France
    • Rest of Europe
  • APAC
    • China
    • India
  • South America
    • Chile
    • Argentina
    • Brazil
  • Middle East & Africa
    • Saudi Arabia
    • South Africa
    • Rest of the Middle East & Africa

Market Scope
Report Coverage	Details
Page number	170
Base year	2022
Historic period	2017-2021
Forecast period	2023-2027
Growth momentum & CAGR	Accelerate at a CAGR of 5.4%
Market growth 2023-2027	USD 6.11 billion
Market structure	Fragmented
YoY growth 2022-2023(%)	5.03
Regional analysis	North America, APAC, Europe, South America, and Middle East and Africa
Performing market contribution	APAC at 41%
Key countries	US, China, Germany, UK, and Brazil
Competitive landscape	Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks
Key companies profiled	Agar Cleaning Systems Pty Ltd., Amtech UK, Amway Corp., CC Holdings Inc., Church and Dwight Co. Inc., Dove Technologies, Future Developments Man Ltd., Godrej Consumer Products Ltd., Greenology Products Inc., Guardsman Industries Ltd., Henkel AG and Co. KGaA, Kao Corp., Mega Electronics Ltd., Quality Chemicals S.L, Reckitt Benckiser Group Plc, S.C. Johnson and Son Inc., Sarex, The Clorox Co., The Procter and Gamble Co., and Unilever PLC
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

View PDF Sample

What are the Key Data Covered in this Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the market between 2023 and 2027
• Precise estimation of the size of the market  size and its contribution of the market in focus to the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the market industry across North America, APAC, Europe, South America, and Middle East and Africa
• Thorough analysis of the market’s competitive landscape and detailed information about companies
• Comprehensive analysis of factors that will challenge the growth of market companies

We can help! Our analysts can customize this market research report to meet your requirements. 

Get in touch