Superfoods Market Analysis - North America, Europe, APAC, South America, Middle East and Africa - US, Canada, China, Germany, UK - Size and Forecast 2023-2027

Published: Oct 2023 Pages: 164 SKU: IRTNTR40975

Superfoods Market Forecast 2023-2027

The Global Superfoods Market size is forecast to increase by USD 64.8 billion at a CAGR of 6.82% between 2022 and 2027. One of the key factors driving the superfood market growth is the growing adoption of superfoods. The export of superfoods, such as avocado, blueberry, and cranberry, has been rapidly growing since 2012. Some major countries that export avocados are Mexico, the Netherlands, and Peru. It is also expected that the value-added products based on superfood ingredients will increase rapidly, thus increasing demand for such ingredients. In particular, for achieving consumer-preferred meat such as texture, highly functional protein solutions are useful in improving the texture and density of the meat alternatives. Therefore, the export volume of superfoods and new product launches will be driven by the increasing demand for superfood ingredients during the forecast period. This market research and growth report also includes an in-depth analysis of drivers, trends, and challenges. Our report examines historic data from 2017 to 2021 besides analyzing the current market scenario.

Market Overview

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Market Segmentation by Product

The market share growth by the superfruits segment will be significant during the forecast period. The term superfruit is used to refer to fruits rich in antioxidants and nutrients. Antioxidants are effective in preventing or delaying cell damage. Exotic fruits, such as acai berries, goji berries, noni, and pomegranate, have significant amounts of vitamins, antioxidants, and phytochemicals that help prevent different health problems, like heart disease and strokes.

The superfruits segment was valued at USD 58.19 billion in 2017 and continued to grow until 2021.

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Each superfruit has unique health benefits. To improve the immune system to fight against COVID-19, consumers increasingly favor a variety of super fruits such as berries, oranges, watermelons, and others. Owing to the numerous health benefits of superfruits, their demand rose in 2022, and hence the market in focus is also expected to be high during the forecast period. 

Supergrains and superseeds are used as key ingredients in major restaurants and food service outlets owing to their health benefits. Supergrains are rich sources of fiber, antioxidants, and protein. Superseeds contain proteins, monounsaturated, and polyunsaturated fats. Regular intake of seeds may contribute to the management of blood sugar and appetite, as well as bone mineral density, with a view to reducing risks for obesity and certain cancers. Overall, the superseeds and supergrains segment is expected to record an accelerating year-over-year growth rate during the forecast period owing to the increasing demand for nutritious food.   

Key Regions 

North America is estimated to contribute 31% to the growth of the global market during the forecast period.

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Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The US is the largest market for superfoods in North America. One of the major factors that is driving market growth in North America is increasing consumer awareness about a wide range of health benefits offered by superfoods. Frequent launches of superfood products significantly contribute to market growth. In 2020, avocados, acai berries, blueberries, and other types of berries were some of the popular and most consumed fruits in the superfruits product segment in the US. Aided by the aforementioned factors, the superfoods market in North America is expected to register an accelerating year-over-year growth rate during the forecast period. 

Market Dynamics

The market offers a diverse range of super ingredients like quinoa, rich in polyphenols, antioxidants, vitamins, and minerals, providing functional and health-based naturally derived products that combat obesity, diabetes, and heart-related conditions. These superfoods, sourced from plant and animal sources, deliver essential phytonutrients and health benefits, catering to the nutritional needs of vegans, vegetarians, and meatatarians alike, amidst adverse weather conditions and evolving lifestyles, supported by a growing consumer base with disposable incomes worldwide, addressing the rising global obesity rates.

Significant Market Trends 

The growing prominence of digital influencers is a key trend in the superfood market. The proliferation of internet-enabled smartphones has played a major role in supporting the prominence of digital media as an essential communication and marketing channel for manufacturers in the global superfoods market. Before the digital transformation, food industry experts were the influencers recommending superfood products. 

However, to overcome the challenges, several small and local manufacturers of superfoods are increasingly investing in social media campaigns for product promotions and wider marketing outreach. Overall, the rising popularity of social media influencers is expected to extend rapidly in emerging markets, which would boost the growth of the global superfoods market during the forecast period. 

Major Market Challenge

The high threat from substitutes is a major challenge in a superfood market.  A considerable threat to the global market of superfoods is emerging from substitutes such as Whole foods, functionals, probiotics, and prebiotics. Whole foods are plant-based food products that are unprocessed and unrefined. Functional foods are a type of food product that helps improve health and well-being. 

Moreover, there are substitutes available, and those substitutes compete with superfoods in terms of price, availability, and performance. The effortless availability of substitutes at numerous price points with potentially equal health benefits is expected to hinder the growth of the global superfoods market during the forecast period.

Key Market Companies Overview

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

  • Key Offering- Archer Daniels Midland Co. - The company offers superfoods such as HarvestEdge flours, NutriStemTM beans, pulses, nuts, and seeds. 
  • Key Offering- General Mills Inc. - The company offers superfoods such as Organic Barley Grass Powder, Organic Cacao Powder, Pink Himalayan Crystal Salt, and Ningxia Goji Berries.
  • Key Offering- Healthy Truth - The company offers superfoods under the brand name Cascadian Farm Organic such as Cinnamon Raisin Granola and Dark Chocolate Almond Granola.

The superfoods market report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

  • Barleans Organic Oils LLC
  • Cornish Seaweed Co. Ltd.
  • ITC Ltd.
  • Navitas LLC
  • Nirvaanic Life Foods Pvt. Ltd.
  • Nua Naturals
  • Nutiva Inc.
  • Nutrisure Ltd.
  • Ocean Spray Cranberries Inc.
  • OMG Food Company LLC
  • Power Super Foods
  • Rhythm Superfoods LLC

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Market Analyst Overview

The market is witnessing a surge in popularity as consumers seek super ingredients like quinoa, rich in polyphenols and minerals and sourced from various plant sources and vegetables. These functional and health-based products offer benefits for conditions like diabetes and heart-related conditions, thanks to their abundance of phytonutrients. Despite challenges such as adverse weather conditions, the market caters to diverse dietary preferences, including vegans, vegetarians, and meatatarians, with a focus on nutritional content. With rising disposable incomes and evolving lifestyles, the market addresses concerns such as global obesity rates, attracting a broad consumer base seeking to enhance their diets with nutrient-rich superfoods.

The market is witnessing a rise in demand for functional and health-based naturally derived products, including those sourced from animal sources and suitable for a vegetarian diet. Products like fruit medley, immunity blend, and fiber blend offer various health benefits, while Probiotic blend aids in easy digestion and hydration energy promotes overall wellness. With an emphasis on natural ingredients like Plant botanicals or extracts, Amaranth, and Oats, consumers are seeking options to improve their metabolic rate and combat cardiovascular diseases. Awareness about gluten-free options and the benefits of Omega-3 EFAs for preventing coronary heart disease is increasing. Monitoring technologies support the market growth, with brands like Veggieful and Riced Veggies offering supernutrients like kale chips and quinoa puffs.

Segment Overview

The market analysis and report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

  • Product Outlook 
    • Superfruits
    • Superseeds and supergrains
    • Edible seaweed
    • Others
  • Distribution Channel Outlook 
    • Offline
    • Online
  • Region Outlook 
    • North America
      • The U.S.
      • Canada
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa
    • South America
      • Chile
      • Argentina
      • Brazil

Superfoods Market Scope

Report Coverage

Details

Page number

164

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 6.82%

Market growth 2023-2027

USD 64.8 billion

Market structure

USD Fragmented

YoY growth 2022-2023(%)

6.7

Regional analysis

 North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 31%

Key countries

US, Canada, China, Germany, and the UK

Competitive landscape

 Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Archer Daniels Midland Co., Barleans Organic Oils LLC, Cornish Seaweed Co. Ltd., General Mills Inc., Healthy Truth, ITC Ltd., Navitas LLC, Nirvaanic Life Foods Pvt. Ltd., Nua Naturals, Nutiva Inc., Nutrisure Ltd., Ocean Spray Cranberries Inc., OMG Food Company LLC, Power Super Foods, Rhythm Superfoods LLC, Suncore Foods Inc., Sunfood, Superlife Co. Pte. Ltd., Creative Nature Ltd., and NutriAsia Inc.

Market dynamics

Market trends and analysis, Market growth and trends and inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.

Customization purview

If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the market growth and forecasting between 2023 and 2027
  • Precise estimation of the superfoods market in focus on the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Market growth analysis across North America, Europe, APAC, South America, and Middle East and Africa
  • A thorough analysis of the market’s competitive landscape and detailed information about companies
  • Market forecasting of factors that will challenge the growth of the key market companies

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global superfoods market 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on global superfoods market 2017 - 2021 ($ billion)
    • 4.2 Product Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Product Segment 2017 - 2021 ($ billion)
    • 4.3 Distribution channel Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Distribution channel Segment 2017 - 2021 ($ billion)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ billion)
    • 4.5 Country Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Product

    • 6.1 Market segments
      • Exhibit 30: Chart on Product - Market share 2022-2027 (%)
      • Exhibit 31: Data Table on Product - Market share 2022-2027 (%)
    • 6.2 Comparison by Product
      • Exhibit 32: Chart on Comparison by Product
      • Exhibit 33: Data Table on Comparison by Product
    • 6.3 Superfruits - Market size and forecast 2022-2027
      • Exhibit 34: Chart on Superfruits - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 35: Data Table on Superfruits - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 36: Chart on Superfruits - Year-over-year growth 2022-2027 (%)
      • Exhibit 37: Data Table on Superfruits - Year-over-year growth 2022-2027 (%)
    • 6.4 Superseeds and supergrains - Market size and forecast 2022-2027
      • Exhibit 38: Chart on Superseeds and supergrains - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 39: Data Table on Superseeds and supergrains - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 40: Chart on Superseeds and supergrains - Year-over-year growth 2022-2027 (%)
      • Exhibit 41: Data Table on Superseeds and supergrains - Year-over-year growth 2022-2027 (%)
    • 6.5 Edible seaweed - Market size and forecast 2022-2027
      • Exhibit 42: Chart on Edible seaweed - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 43: Data Table on Edible seaweed - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 44: Chart on Edible seaweed - Year-over-year growth 2022-2027 (%)
      • Exhibit 45: Data Table on Edible seaweed - Year-over-year growth 2022-2027 (%)
    • 6.6 Others - Market size and forecast 2022-2027
      • Exhibit 46: Chart on Others - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 47: Data Table on Others - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 48: Chart on Others - Year-over-year growth 2022-2027 (%)
      • Exhibit 49: Data Table on Others - Year-over-year growth 2022-2027 (%)
    • 6.7 Market opportunity by Product
      • Exhibit 50: Market opportunity by Product ($ billion)
      • Exhibit 51: Data Table on Market opportunity by Product ($ billion)

    7 Market Segmentation by Distribution Channel

    • 7.1 Market segments
      • Exhibit 52: Chart on Distribution Channel - Market share 2022-2027 (%)
      • Exhibit 53: Data Table on Distribution Channel - Market share 2022-2027 (%)
    • 7.2 Comparison by Distribution Channel
      • Exhibit 54: Chart on Comparison by Distribution Channel
      • Exhibit 55: Data Table on Comparison by Distribution Channel
    • 7.3 Offline - Market size and forecast 2022-2027
      • Exhibit 56: Chart on Offline - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 57: Data Table on Offline - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 58: Chart on Offline - Year-over-year growth 2022-2027 (%)
      • Exhibit 59: Data Table on Offline - Year-over-year growth 2022-2027 (%)
    • 7.4 Online - Market size and forecast 2022-2027
      • Exhibit 60: Chart on Online - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 61: Data Table on Online - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 62: Chart on Online - Year-over-year growth 2022-2027 (%)
      • Exhibit 63: Data Table on Online - Year-over-year growth 2022-2027 (%)
    • 7.5 Market opportunity by Distribution Channel
      • Exhibit 64: Market opportunity by Distribution Channel ($ billion)
      • Exhibit 65: Data Table on Market opportunity by Distribution Channel ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 66: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 67: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 68: Data Table on Market share by geography 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 69: Chart on Geographic comparison
      • Exhibit 70: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2022-2027
      • Exhibit 71: Chart on North America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 72: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 73: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 74: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 9.4 Europe - Market size and forecast 2022-2027
      • Exhibit 75: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 76: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 77: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 78: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 9.5 APAC - Market size and forecast 2022-2027
      • Exhibit 79: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 80: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 81: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 82: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 9.6 South America - Market size and forecast 2022-2027
      • Exhibit 83: Chart on South America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 84: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 85: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 86: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 87: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 88: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 89: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 90: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 9.8 US - Market size and forecast 2022-2027
      • Exhibit 91: Chart on US - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 92: Data Table on US - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 93: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 94: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.9 Germany - Market size and forecast 2022-2027
      • Exhibit 95: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 96: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 97: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 98: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 9.10 China - Market size and forecast 2022-2027
      • Exhibit 99: Chart on China - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 100: Data Table on China - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 101: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 102: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 9.11 Canada - Market size and forecast 2022-2027
      • Exhibit 103: Chart on Canada - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 104: Data Table on Canada - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 105: Chart on Canada - Year-over-year growth 2022-2027 (%)
      • Exhibit 106: Data Table on Canada - Year-over-year growth 2022-2027 (%)
    • 9.12 UK - Market size and forecast 2022-2027
      • Exhibit 107: Chart on UK - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 108: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 109: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 110: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 111: Market opportunity by geography ($ billion)
      • Exhibit 112: Data Tables on Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 113: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 114: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 115: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 116: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 117: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 118: Matrix on vendor position and classification
            • 12.3 Archer Daniels Midland Co.
              • Exhibit 119: Archer Daniels Midland Co. - Overview
              • Exhibit 120: Archer Daniels Midland Co. - Business segments
              • Exhibit 121: Archer Daniels Midland Co. - Key offerings
              • Exhibit 122: Archer Daniels Midland Co. - Segment focus
            • 12.4 Creative Nature Ltd.
              • Exhibit 123: Creative Nature Ltd. - Overview
              • Exhibit 124: Creative Nature Ltd. - Product / Service
              • Exhibit 125: Creative Nature Ltd. - Key offerings
            • 12.5 General Mills Inc.
              • Exhibit 126: General Mills Inc. - Overview
              • Exhibit 127: General Mills Inc. - Business segments
              • Exhibit 128: General Mills Inc. - Key news
              • Exhibit 129: General Mills Inc. - Key offerings
              • Exhibit 130: General Mills Inc. - Segment focus
            • 12.6 Healthy Truth
              • Exhibit 131: Healthy Truth - Overview
              • Exhibit 132: Healthy Truth - Product / Service
              • Exhibit 133: Healthy Truth - Key offerings
            • 12.7 ITC Ltd.
              • Exhibit 134: ITC Ltd. - Overview
              • Exhibit 135: ITC Ltd. - Business segments
              • Exhibit 136: ITC Ltd. - Key offerings
              • Exhibit 137: ITC Ltd. - Segment focus
            • 12.8 Navitas LLC
              • Exhibit 138: Navitas LLC - Overview
              • Exhibit 139: Navitas LLC - Product / Service
              • Exhibit 140: Navitas LLC - Key offerings
            • 12.9 Nua Naturals
              • Exhibit 141: Nua Naturals - Overview
              • Exhibit 142: Nua Naturals - Product / Service
              • Exhibit 143: Nua Naturals - Key offerings
            • 12.10 Nutiva Inc.
              • Exhibit 144: Nutiva Inc. - Overview
              • Exhibit 145: Nutiva Inc. - Product / Service
              • Exhibit 146: Nutiva Inc. - Key offerings
            • 12.11 NutriAsia Inc.
              • Exhibit 147: NutriAsia Inc. - Overview
              • Exhibit 148: NutriAsia Inc. - Product / Service
              • Exhibit 149: NutriAsia Inc. - Key offerings
            • 12.12 Nutrisure Ltd.
              • Exhibit 150: Nutrisure Ltd. - Overview
              • Exhibit 151: Nutrisure Ltd. - Product / Service
              • Exhibit 152: Nutrisure Ltd. - Key offerings
            • 12.13 Ocean Spray Cranberries Inc.
              • Exhibit 153: Ocean Spray Cranberries Inc. - Overview
              • Exhibit 154: Ocean Spray Cranberries Inc. - Product / Service
              • Exhibit 155: Ocean Spray Cranberries Inc. - Key offerings
            • 12.14 OMG Food Company LLC
              • Exhibit 156: OMG Food Company LLC - Overview
              • Exhibit 157: OMG Food Company LLC - Product / Service
              • Exhibit 158: OMG Food Company LLC - Key offerings
            • 12.15 Power Super Foods
              • Exhibit 159: Power Super Foods - Overview
              • Exhibit 160: Power Super Foods - Product / Service
              • Exhibit 161: Power Super Foods - Key offerings
            • 12.16 Rhythm Superfoods LLC
              • Exhibit 162: Rhythm Superfoods LLC - Overview
              • Exhibit 163: Rhythm Superfoods LLC - Product / Service
              • Exhibit 164: Rhythm Superfoods LLC - Key offerings
            • 12.17 Sunfood
              • Exhibit 165: Sunfood - Overview
              • Exhibit 166: Sunfood - Product / Service
              • Exhibit 167: Sunfood - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 168: Inclusions checklist
                • Exhibit 169: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 170: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 171: Research methodology
                • Exhibit 172: Validation techniques employed for market sizing
                • Exhibit 173: Information sources
              • 13.5 List of abbreviations
                • Exhibit 174: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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