Artificial Sweetner Market in the UK 2015-2019

Market outlook for artificial sweeteners in the UK

The artificial sweetener market is expected to register a moderate growth rate during the forecast period. Technavio’s market research analysts project the artificial sweetener market in the UK to reach USD 93.87 million by the year 2019.

The rising demand for natural sweeteners such as stevia and the declining demand for diet soft drinks, which are the primary users of artificial sweeteners, can pose a serious challenge to the growth of the market during the forecast period. Increasing health consciousness among the consumers and the increasing number of obese and diabetic patients is expected to keep the keep the market growing moderately during the forecast period.

Market segmentation of the artificial sweetener market in the UK by product

• Aspartame
• Sucralose
• Saccharin
• Cyclamate
• Ace-K
• Neotame

Saccharin market in the UK was valued at close to USD 16.28 million in 2014. Saccharin is the third most popular segment after aspartame and sucralose. Saccharin is almost 300 times sweeter than sugar. The latest research shows that saccharin can inhibit the growth of cancer cells. It is primarily used in products such as beverages, candies, and medicines.

Artificial sweetener market In UK by end user

• Beverages
• Food
• Table-top
• Pharmaceuticals

Artificial sweeteners are primarily used in the beverage industry. They are used to sweeten diet soft drinks such as diet coke and diet Pepsi. Almost 45-47% of artificial sweeteners are used in the beverage industry. Nowadays artificial sweeteners are being used in dairy products and alcoholic beverages such as Sound Vodka Orange Drink, which contain aspartame. Apart from the diet soft drinks artificial sweeteners are used in a majority of beverages products including juices, hot drinks, and flavored water.

Competitive landscape of the artificial sweetener market in the UK

• ABF
• Hermes Sweeteners
• Merisant Company
• Reckitt Benckiser
• Tate & Lyle

Competition in artificial sweeteners is crossing new barriers with the introduction of functional product lines. Artificial sweetener manufacturers need to develop products with new flavors suiting local preferences and health claims. New product types and tastes and an increasing number of health-oriented and functional food and beverage products is prevalent in the UK.

Other prominent vendors in the market include Ajinomoto Associated British Foods, Celanese Corporation, Diet Freedom Ltd, Healthy by Nature, Holland Sweetener Company, Reckitt Benckiser U.K., Schwarz Beteiligungs GmbH, Stadt Holdings Corporation, Sweet'n Low, The Groovy food company, and The NutraSweet Company.

Key questions answered in the report

• What are the key factors driving the artificial sweetener market in the UK?
• What are the key market trends impacting the growth of the artificial sweetener market in the UK?
• What are the various opportunities and threats faced by the vendors in the artificial sweetener market in the UK?
• Trending factors influencing the market shares for EMEA, APAC, and Americas?
• Key outcome of the five forces analysis on the artificial sweetener market in the UK?
• Growth forecast of the artificial sweetener market in the UK until 2019?

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