Frozen Food Packaging Market in the US 2015-2019

Outlook of the food packaging market in the US

Reducing food wastage has become a major concern for most countries. According to the food and agriculture organization of the United Nations, it is estimated that nearly one-third of food produced for human consumption amounting to 1.3 billion tons is wasted annually.

Packed frozen products such as meat, bakery and confectionery products, dairy products, and daily meal products get wasted when packaged products remain unsold over a prolonged period. These wastages pose a significant threat to retailers. To overcome this problem, frozen food packaging vendors have come up with active packaging to maintain quality and increases the shelf life of food products.

Segmentation of frozen food packaging market in the US by end-products

• Boxes
• Bags
• Tubs and cups
• Trays
• Wrap
• Pouches
• Others

In 2014, the bag segment accounted for 24% of the market share. Bags are pre-designed for specific frozen products packaged in them, unlike printed roll stock that are shaped after a product is packaged in it. Bags are available in several forms, including zipped, enclosed, and pre-opened.

Leading vendor analysis for the frozen food packaging market in the US

• Graphic packaging          
• Printpack            
• Sealed Air           
• WestRock           

The growing popularity of sustainable packaging presents an attractive opportunity for the leading vendors of this market. Over the next four years, significant investments in R&D are anticipated from the leading vendors in this market. Vendors are predicted to invest in R&D to develop packaging materials that have the ability to be recycled and are friction, moisture, and heat-resistant.

Customer convenience driving the frozen food packaging market in the US

Customer convenience is a key factor driving the frozen food packaging market in the US. Working professionals who have busy schedules look for convenience in everyday products, especially food, beverages, and toiletries. Consumers demand ease of use and minimum time and effort to open, carry, and store products. Most frozen food packaging designs, such as zippers, pouring spouts, peel-off lids, and microwavable pouches provide consumers the convenience of disposing products effectively after use. Such packaging designs are produced to meet the growing consumer demand for frozen food products while offering greater convenience and portability. Many packaging companies are planning to devise innovative products. However, most of them are focused on inventing new packaging designs or attempting to redesign existing packaging. Some of the features of the new packaging designs are:

• Sustainable materials to elongate durability
• Stronger barrier protection to increase stability through the supply chain
• Easy to open and close fitments
• Attention-seeking shapes

Key questions answered in the report

• What are the key factors driving the frozen food packaging market in the US?
• What are the key market trends impacting the growth of the frozen food packaging market in the US?
• What are the various opportunities and threats faced by the vendors in the frozen food packaging market in the US?
• Trending factors influencing the market shares of the frozen food packaging market in the US?
• Key outcome of the five forces analysis on the frozen food packaging market in the US?
• Growth forecast of the frozen food packaging market in the US?

Technavio also offers customization on reports based on specific client requirement.

Related reports

• Global Food Packaging Market 2015-2019
• Food Packaging Machinery Market in North America 2015-2019
• Food Packaging Machinery Market in APAC 2015-2019
• Flexible Food Packaging Market in North America 2015-2019