Video Streaming Market Analysis North America, APAC, Europe, South America, Middle East and Africa - US, China, Japan, UK, Germany - Size and Forecast 2023-2027

Published: Dec 2022 Pages: 159 SKU: IRTNTR71049

Video Streaming Market Size 2023-2027

The Video Streaming Market is projected to reach a value of USD 310.44 billion at a CAGR of 20.36% between 2022 and 2027. The primary factors driving the market growth include the heightened demand for encoders to support multiple broadcasting formats, rising live-streamed content, and technological advances. The industry continues to witness significant growth and innovation, transforming the way content is consumed and experienced across the globe. Key elements such as brand, government regulations, consumer preferences, and the influence of sectors like tourism and gaming consoles are shaping the industry's trajectory. Factors such as heightened demand for encoders to support multiple broadcasting formats, the transition from analog to digital broadcasting, and an increasing number of smartphones and Internet users are forecasted to boost the growth of the market.

Market Overview

Figure 1: Video Streaming Market Share-  Request Free Sample in PDF

Market Dynamics

The market is propelled by the surge in OTT (Over-the-Top) streaming, offering a plethora of content options. Satellite TV, Cable TV, and IPTV (Internet Protocol Television) compete in this dynamic landscape. Industries like Education/e-learning and Healthcare increasingly adopt streaming for outreach. Sports/esports captivate audiences, while Enterprise and corporate sectors harness streaming for communication. Blockchain technology ensures secure transactions, while AI technology and machine learning pipelines enhance content recommendations. Challenges include upload bandwidth limitations and navigating mainstream media outlets. However, with cloud-based solutions, the market continually evolves to meet the demands of mobile phones and social media platforms.

Key Market Drivers

Technological advances are a major factor boosting market growth. The global market is experiencing significant market growth due to the widespread use of smartphones worldwide. The surge in smartphone adoption, particularly low-cost models priced below USD 200, has led to high demand for these devices in countries like India, Vietnam, the Philippines, Sri Lanka, Pakistan, Spain, and Greece. Smartphones dominate the global mobile phone market, offering the largest platform for these applications. Manufacturers are constantly upgrading smartphones with enhanced features, including 5G capabilities, to meet growing demand. Thus, the high penetration of low-cost, affordable smartphones and the new launches of high-end smartphones will increase the potential user base for several mobile applications, including OTT applications.

Significant Market Trends

Increased application of artificial intelligence (AI), deep learning (DL), and machine learning (ML) technologies is a key trend in the video streaming market. The upcoming transformative technologies in this industry, including artificial intelligence (AI), blockchain, deep learning, and natural language processing (NLP), are expected to offer numerous opportunities for improvement and enhanced video quality during the forecast period. AI plays a crucial role in various aspects of video production, such as scoring, editing, cinematography, scriptwriting, and voice-overs, leading to improved quality.

Further, rental services allow the markets to offer viewers the ability to rent movies or TV shows for a specific duration. Users pay a fee to access the content for a limited time, usually for a rental period of 24 to 48 hours the online video streaming markets offer users the ability to rent movies or TV shows for a specific duration. Users pay a fee to access the content for a limited time, usually for a rental period of 24 to 48 hours. Consumers are at the forefront of the digital revolution, shaping how media is accessed and consumed. The surge in several viewers choosing on-demand services signifies a fundamental shift, driven by the convenience of accessing a vast array of movies and shows at any time and on multiple devices.

Major Market Challenges

Growing regulations on data privacy and security concerns are a major challenge restraining the market growth. The applications on smartphones utilize various access points, such as location and storage access, to gather user data and provide personalized notifications to promote it. Unfortunately, some companies resell this data, compromising smartphone users' privacy. To address these concerns, many countries have introduced strict legislation safeguarding user privacy and data. While beneficial for users, these laws also restrict access to video streaming and other service providers. The market's growth also hinges on enhancing content creation methods to combat piracy while leveraging virtual reality to create immersive experiences.

Market Segmentation

The market is a dynamic landscape encompassing various sectors such as OTT (Over-the-Top) streaming, Satellite TV, and Cable TV, catering to diverse needs from education/e-learning to fitness & lifestyle. It serves as a crucial platform for healthcare services, sports/esports events, and enterprise and corporate communication. With the advent of blockchain technology, content upload, and distribution have become more secure and transparent. Major players like YouTube utilize AI technology and machine learning pipelines to enhance user experience, while mobile phones and social media platforms offer convenient access to digital content. The industry is rapidly evolving with the adoption of cloud-based solutions, ensuring seamless streaming across various digital channels.

Market Segmentation by Type Analysis

The market share growth by the live segment will be significant during the forecast period. The live streaming market segment captured the highest segment in the global industry in 2020. This is attributed to the strong fan base of live sports and entertainment events. The popularity of online video platforms for education is growing as these platforms enable teachers and educators to connect, reach, and teach students.

Figure 2: Video Streaming Market by Type (2017-2027)- Get a glance at the market contribution of various segments View the PDF Sample

The live segment of the market experienced significant growth from USD 50.92 billion in 2017 until 2021. The SVOD (Subscription Video-on-Demand) model has seen a considerable increase in subscriptions globally due to its user-friendly nature and a wide range of media offerings. Services like TV+, Prime Video, and Hulu provide exclusive content libraries, attracting a large subscriber base seeking quality content. These various revenue models play a pivotal role in the streaming industry's growth, catering to the diverse needs and preferences of viewers worldwide.

These services have evolved remarkably, incorporating adaptive bitrate streaming and audience measurement to enhance user experiences. The ongoing audit of platforms helps ensure compliance with regulations and guard against copyright infringement.

Application Segment Analysis 

Based on application, the market has been segmented into private and commerce. The private segment will account for the largest share of this segment.? The use of this and broadcasting equipment in private applications has increased owing to the ever-growing range of applications and the purpose of using equipment varies from person to person, depending on the area or reason for which it is used. Therefore, the rising number of private streaming is expected to fuel the growth of the market in focus during the forecast period.

Regional Analysis

Figure 3: Market by Region- For more insights on the market share of various regions Download PDF Sample now!

North America is estimated to contribute 35% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. Cloud-based services dominated the North American market in 2020, holding the greatest market share of 40.12%. The rapid proliferation of cloud-operated services contributed significantly to this trend. The computing advancements in cloud storage have revolutionized the storage and accessibility of digital media. Data compression technologies and proxy servers play crucial roles in optimizing network traffic for smoother streaming. The region's steady growth is attributed to the high disposable income of the population, driving increased spending on the platforms. As a result, North America has become a target for investments, with numerous new OTT platforms being launched. The growth of the regional market during the forecast period will be propelled by the increasing investments and business strategies adopted by these platform companies.

Major Companies

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, outsourcing, geographical expansion, product/service launches and Porter's five forces analysis, to enhance their presence of the market growth and trends.

Amazon.com Inc. - The company offers video streaming such as Prime Video.

The market report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies aiding in formulating a strategic market forecast: AgileContent SA, Akamai Technologies Inc., Alphabet Inc., Amazon.com Inc., Apple Inc., Brightcove Inc., Cisco Systems Inc., Dacast Inc., Haivision Systems Inc., International Business Machines Corp., Kaltura Inc., MediaPlatform Inc., Netflix Inc., Panopto Inc., Qumu Corp., Sonic Foundry Inc., SproutVideo LLC, The Walt Disney Co., VBrick Systems Inc., and Wowza Media Systems LLC

Qualitative research and quantitative analysis of companies have been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. The market analysis and report include data that is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Market Analyst Overview

The market encompasses a wide array of sectors, from Auction and bidding platforms to Music & entertainment channels, offering both live and on-demand content. It leverages CDN tools to ensure seamless delivery, while YouTube applications dominate the landscape. In the education and academic sector, streaming services facilitate webinars, courses, and teaching and learning processes for schools, universities, and colleges. With the advent of technologies like 360-degree video streaming and virtual reality (VR), the market has witnessed increased merger and acquisition (M&A) activity among standalone giants. From the traditional television space to the booming OTT segment, the industry caters to diverse audiences across smartphones and tablets, smart TVs, and other digital media devices.

Further, the market is shaped by various components, such as industry events like the NAB Show, which showcase innovations. It caters to diverse content needs with multimedia content and video presentations, where standalone streaming giants lead the charge. With the demand for live content and non-linear streaming on the rise, the market is bolstered by quicker internet speeds. It serves different sectors, including the pay-TV segment, smartphones and tablets segment, and smart TV segment. Further, it offers training & support, managed services, and subscriptions along with advertising opportunities. The integration of cloud-based solutions and insights into user behavior drive both consumer and enterprise segments forward.

 Market Scope

Report Coverage

Details

Page number

159

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 20.36%

Market growth 2023-2027

USD 310.44 billion

Market structure

Fragmented

YoY growth 2022-2023(%)

19.86

Regional analysis

North America, APAC, Europe, South America, and Middle East and Africa

Performing market contribution

North America at 35%

Key countries

US, China, Japan, UK, and Germany

Competitive landscape

 Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

AgileContent SA, Akamai Technologies Inc., Alphabet Inc., Amazon.com Inc., Apple Inc., Brightcove Inc., Cisco Systems Inc., Dacast Inc., Haivision Systems Inc., International Business Machines Corp., Kaltura Inc., MediaPlatform Inc., Netflix Inc., Panopto Inc., Qumu Corp., Sonic Foundry Inc., SproutVideo LLC, The Walt Disney Co., VBrick Systems Inc., and Wowza Media Systems LLC

Market dynamics

Parent market growth analysis, Market Forecasting,  Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. 

Customization purview

If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in the Market Research and Growth Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the market growth and forecasting between 2023 and 2027
  • What is the average revenue generated by the industry?
  • Accurate predictions about upcoming market trends and analysis of consumer behavior
  • Market growth analysis across North America, APAC, Europe, South America, and Middle East and Africa
  • Thorough analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of market companies

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Deployment
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global video streaming market 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on Global video streaming market 2017 - 2021 ($ billion)
    • 4.2 Type Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Type Segment 2017 - 2021 ($ billion)
    • 4.3 Deployment Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Deployment Segment 2017 - 2021 ($ billion)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ billion)
    • 4.5 Country Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Type

    • 6.1 Market segments
      • Exhibit 30: Chart on Type - Market share 2022-2027 (%)
      • Exhibit 31: Data Table on Type - Market share 2022-2027 (%)
    • 6.2 Comparison by Type
      • Exhibit 32: Chart on Comparison by Type
      • Exhibit 33: Data Table on Comparison by Type
    • 6.3 Live - Market size and forecast 2022-2027
      • Exhibit 34: Chart on Live - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 35: Data Table on Live - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 36: Chart on Live - Year-over-year growth 2022-2027 (%)
      • Exhibit 37: Data Table on Live - Year-over-year growth 2022-2027 (%)
    • 6.4 Non-linear - Market size and forecast 2022-2027
      • Exhibit 38: Chart on Non-linear - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 39: Data Table on Non-linear - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 40: Chart on Non-linear - Year-over-year growth 2022-2027 (%)
      • Exhibit 41: Data Table on Non-linear - Year-over-year growth 2022-2027 (%)
    • 6.5 Market opportunity by Type
      • Exhibit 42: Market opportunity by Type ($ billion)

    7 Market Segmentation by Deployment

    • 7.1 Market segments
      • Exhibit 43: Chart on Deployment - Market share 2022-2027 (%)
      • Exhibit 44: Data Table on Deployment - Market share 2022-2027 (%)
    • 7.2 Comparison by Deployment
      • Exhibit 45: Chart on Comparison by Deployment
      • Exhibit 46: Data Table on Comparison by Deployment
    • 7.3 Cloud - Market size and forecast 2022-2027
      • Exhibit 47: Chart on Cloud - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 48: Data Table on Cloud - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 49: Chart on Cloud - Year-over-year growth 2022-2027 (%)
      • Exhibit 50: Data Table on Cloud - Year-over-year growth 2022-2027 (%)
    • 7.4 On-premises - Market size and forecast 2022-2027
      • Exhibit 51: Chart on On-premises - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 52: Data Table on On-premises - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 53: Chart on On-premises - Year-over-year growth 2022-2027 (%)
      • Exhibit 54: Data Table on On-premises - Year-over-year growth 2022-2027 (%)
    • 7.5 Market opportunity by Deployment
      • Exhibit 55: Market opportunity by Deployment ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 56: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 57: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 58: Data Table on Market share by geography 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 59: Chart on Geographic comparison
      • Exhibit 60: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2022-2027
      • Exhibit 61: Chart on North America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 62: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 63: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 64: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 9.4 APAC - Market size and forecast 2022-2027
      • Exhibit 65: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 66: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 67: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 68: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 9.5 Europe - Market size and forecast 2022-2027
      • Exhibit 69: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 70: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 71: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 72: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 9.6 South America - Market size and forecast 2022-2027
      • Exhibit 73: Chart on South America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 74: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 75: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 76: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 77: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 78: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 79: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 80: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 9.8 US - Market size and forecast 2022-2027
      • Exhibit 81: Chart on US - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 82: Data Table on US - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 83: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 84: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.9 China - Market size and forecast 2022-2027
      • Exhibit 85: Chart on China - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 86: Data Table on China - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 87: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 88: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 9.10 UK - Market size and forecast 2022-2027
      • Exhibit 89: Chart on UK - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 90: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 91: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 92: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.11 Germany - Market size and forecast 2022-2027
      • Exhibit 93: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 94: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 95: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 96: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 9.12 Japan - Market size and forecast 2022-2027
      • Exhibit 97: Chart on Japan - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 98: Data Table on Japan - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 99: Chart on Japan - Year-over-year growth 2022-2027 (%)
      • Exhibit 100: Data Table on Japan - Year-over-year growth 2022-2027 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 101: Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 102: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 103: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 104: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 105: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 106: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 107: Matrix on vendor position and classification
            • 12.3 AgileContent SA
              • Exhibit 108: AgileContent SA - Overview
              • Exhibit 109: AgileContent SA - Product / Service
              • Exhibit 110: AgileContent SA - Key offerings
            • 12.4 Akamai Technologies Inc.
              • Exhibit 111: Akamai Technologies Inc. - Overview
              • Exhibit 112: Akamai Technologies Inc. - Business segments
              • Exhibit 113: Akamai Technologies Inc. - Key offerings
              • Exhibit 114: Akamai Technologies Inc. - Segment focus
            • 12.5 Alphabet Inc.
              • Exhibit 115: Alphabet Inc. - Overview
              • Exhibit 116: Alphabet Inc. - Business segments
              • Exhibit 117: Alphabet Inc. - Key news
              • Exhibit 118: Alphabet Inc. - Key offerings
              • Exhibit 119: Alphabet Inc. - Segment focus
            • 12.6 Amazon.com Inc.
              • Exhibit 120: Amazon.com Inc. - Overview
              • Exhibit 121: Amazon.com Inc. - Business segments
              • Exhibit 122: Amazon.com Inc. - Key news
              • Exhibit 123: Amazon.com Inc. - Key offerings
              • Exhibit 124: Amazon.com Inc. - Segment focus
            • 12.7 Apple Inc.
              • Exhibit 125: Apple Inc. - Overview
              • Exhibit 126: Apple Inc. - Business segments
              • Exhibit 127: Apple Inc. - Key news
              • Exhibit 128: Apple Inc. - Key offerings
              • Exhibit 129: Apple Inc. - Segment focus
            • 12.8 Brightcove Inc.
              • Exhibit 130: Brightcove Inc. - Overview
              • Exhibit 131: Brightcove Inc. - Product / Service
              • Exhibit 132: Brightcove Inc. - Key news
              • Exhibit 133: Brightcove Inc. - Key offerings
            • 12.9 Cisco Systems Inc.
              • Exhibit 134: Cisco Systems Inc. - Overview
              • Exhibit 135: Cisco Systems Inc. - Business segments
              • Exhibit 136: Cisco Systems Inc. - Key news
              • Exhibit 137: Cisco Systems Inc. - Key offerings
              • Exhibit 138: Cisco Systems Inc. - Segment focus
            • 12.10 Dacast Inc.
              • Exhibit 139: Dacast Inc. - Overview
              • Exhibit 140: Dacast Inc. - Product / Service
              • Exhibit 141: Dacast Inc. - Key offerings
            • 12.11 Haivision Systems Inc.
              • Exhibit 142: Haivision Systems Inc. - Overview
              • Exhibit 143: Haivision Systems Inc. - Product / Service
              • Exhibit 144: Haivision Systems Inc. - Key offerings
            • 12.12 Kaltura Inc.
              • Exhibit 145: Kaltura Inc. - Overview
              • Exhibit 146: Kaltura Inc. - Business segments
              • Exhibit 147: Kaltura Inc. - Key offerings
              • Exhibit 148: Kaltura Inc. - Segment focus
            • 12.13 Netflix Inc.
              • Exhibit 149: Netflix Inc. - Overview
              • Exhibit 150: Netflix Inc. - Product / Service
              • Exhibit 151: Netflix Inc. - Key offerings
            • 12.14 Panopto Inc.
              • Exhibit 152: Panopto Inc. - Overview
              • Exhibit 153: Panopto Inc. - Product / Service
              • Exhibit 154: Panopto Inc. - Key offerings
            • 12.15 Qumu Corp.
              • Exhibit 155: Qumu Corp. - Overview
              • Exhibit 156: Qumu Corp. - Product / Service
              • Exhibit 157: Qumu Corp. - Key offerings
            • 12.16 The Walt Disney Co.
              • Exhibit 158: The Walt Disney Co. - Overview
              • Exhibit 159: The Walt Disney Co. - Business segments
              • Exhibit 160: The Walt Disney Co. - Key offerings
              • Exhibit 161: The Walt Disney Co. - Segment focus
            • 12.17 Wowza Media Systems LLC
              • Exhibit 162: Wowza Media Systems LLC - Overview
              • Exhibit 163: Wowza Media Systems LLC - Product / Service
              • Exhibit 164: Wowza Media Systems LLC - Key news
              • Exhibit 165: Wowza Media Systems LLC - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 166: Inclusions checklist
                • Exhibit 167: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 168: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 169: Research methodology
                • Exhibit 170: Validation techniques employed for market sizing
                • Exhibit 171: Information sources
              • 13.5 List of abbreviations
                • Exhibit 172: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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