North America - Virtual Schools Market by Type and Application - Forecast and Analysis 2023-2027

Published: Sep 2023 Pages: 140 SKU: IRTNTR45803

North America - Virtual Schools Market

The North America - Virtual Schools Market size is estimated to grow at a CAGR of 12.33% between 2022 and 2027. The market size is forecast to increase by USD 1,479.64 million. The report includes historic market data from 2017 to 2021. It also extensively covers market segmentation by type (for-profit EMO and non-profit EMO) and application (elementary schools, middle schools, high schools, and adult education). This report also includes an in-depth analysis of drivers, trends, and challenges.

The need for a cost-effective teaching model is notably driving the market growth.  The concept of virtual schools brings cost-saving benefits for both learners and educational institutions. In countries like the US, virtual schools contribute to cost reduction for students since digital content can be reused, thereby lowering learning expenses. The advent of cloud-based LMS further diminishes the expenses associated with content creation, management, storage, and delivery, with learners enjoying the added convenience of accessing materials on their own devices. Educators can readily access small, specific content modules from diverse sources for classroom sessions, reducing reliance on major publishers and enhancing the creation and management of diverse and interactive content.

Moreover, this drive towards cost efficiency benefits vendors while the increasing availability of affordable online courses for consumers is expected to fuel substantial growth in the North America - virtual schools market. Therefore, owing to all such factors, the virtual schools market in North America is expected to grow significantly during the forecast period.

What will be the size of the North America Virtual Schools Market During the Forecast Period?

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Who are the Major North America Virtual Schools Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Abbotsford Virtual School - The company offers virtual school programs such as home based learning, fusion program and online learning.

The North America  virtual schools market report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

  • Charter Schools USA
  • Discovery Education Inc.
  • Florida Virtual School
  • Lincoln Learning Solutions
  • Ontario Virtual School Inc.
  • Pansophic Learning
  • American School
  • Apex Learning Inc.
  • Arizona State University
  • Basehor Linwood Virtual School
  • D2L Corp.
  • Pearson Plc
  • Primavera Online High School
  • Spring Education Group
  • Stanford University
  • Stride Inc.
  • University of Nebraska Lincoln
  • University of the People
  • VirtualHighSchool.com Inc.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Market Segmentation by Type

The market share growth by the for-profit EMO segment will be significant during the forecast period. With the goal of generating profit, a for-profit EMO is a private entity that operates schools or provides educational services. These organizations often partner with schools or districts to provide administrative and operational support, curriculum development, teacher training, and other educational services.

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The for-profit EMO segment was the largest and was valued at USD 624.24 million in 2017. For-profit Education Management Organizations often attempt to provide distinctive virtual education programs mainly to meet the specific needs of particular student demographics. These EMOs may offer specialized curricula, enrichment initiatives, or support services, setting them apart from traditional public schools and non-profit organizations. Through innovative curriculum models, instructional techniques, and technology integration strategies, for-profit EMOs attract educational institutions seeking fresh, inventive approaches to teaching and learning. This is anticipated to have a positive impact on the expansion of the North America - virtual schools market. Therefore, the for-profit EMO segment is poised for significant growth within the North American virtual schools market in the foreseeable future.

North America Virtual Schools Market: Key Trends and Challenges

Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Trends

Increased demand for distance learning is an emerging trend shaping the market growth. Distance learning offers invaluable opportunities to individuals grappling with financial constraints, geographical limitations, and scheduling conflicts, making it difficult for them to attend traditional universities. While distance education content is typically delivered through online platforms or in the form of books and CDs, virtual schools have emerged as a dynamic alternative by providing synchronous content delivery. Consequently, they are gradually gaining prominence over traditional methods which helps in the North America - virtual schools market expansion. The US has witnessed an expansion of schools offering online courses, capturing the attention of students worldwide, particularly in developing economies like India and China. 

Therefore, with the escalating demand for online education and continuous technological advancements, factors such as the increased interest in distance learning are expected to make a substantial contribution to the growth of the virtual schools market in North America during the forecast period.

Challenge

The lack of effective metrics in virtual schools is a significant challenge hindering market growth. The effectiveness of training is a critical consideration for virtual schools as they guide and support students. Many virtual schools invest substantial resources in implementing training modules leveraging the latest e-learning technologies. However, some entities may fall short of adopting adequate measurement and evaluation techniques for their training programs. Effective evaluation methods are essential for gauging the impact and success of these programs, helping learners enhance their skills and competencies. E-learning can prove highly effective for non-technical training, encompassing areas such as compliance, business ethics, and soft skills.

However, for training and assessments that require hands-on experience and extensive practical exercises, which necessitate repeated practice and application, conventional metrics may not suffice. Such limitations may potentially hinder the growth of the virtual schools market in North America during the forecast period.

Customer Landscape

The report includes the adoption lifecycle of the market, from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies. 

North America Virtual Schools Market Customer Landscape

COVID-19 Recovery 

In 2020, the COVID-19 pandemic has positively impacted the growth of the virtual schools market in the US. However, the initiation of large-scale vaccination drives conducted by the government across the country in the first half of 2021 helped to stabilize the situation. The increasing ed-tech investment, the flexibility of place and timing, and one-on-one tutoring services offered by virtual school service providers in North America will drive the growth of the Virtual schools market in North America during the forecast period.

Segment Overview

The North America virtual schools market report forecasts market growth by revenue and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

  • Type Outlook (USD Million, 2017 - 2027)
    • For-profit EMO
    • Non-profit EMO
  • Application Outlook (USD Million, 2017 - 2027)
    • Elementary schools
    • Middle schools
    • High schools
    • Adult education

North America Virtual Schools Market Scope

Report Coverage

Details

Page number

140

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 12.33%

Market growth 2023-2027

USD 1,479.64 million

Market structure

Fragmented

YoY growth 2022-2023(%)

12.21

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Abbotsford Virtual School, Charter Schools USA, Discovery Education Inc., Florida Virtual School, Lincoln Learning Solutions, Ontario Virtual School Inc., Pansophic Learning, American School, Apex Learning Inc., Arizona State University, Basehor Linwood Virtual School, D2L Corp., Pearson Plc, Primavera Online High School, Spring Education Group, Stanford University, Stride Inc., University of Nebraska Lincoln, University of the People, and VirtualHighSchool.com Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. 

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this North America Virtual Schools Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2023 and 2027
  • Precise estimation of the market  size and its contribution to the market in focus on the parent market
  • Accurate predictions about upcoming trends and changes in consumer behaviour
  • Growth of the market industry across North America
  • A thorough analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of market companies

We can help! Our analysts can customize this market research report to meet your requirements. Get in touch

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Country Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Application
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 15: Data Table on Regional - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Chart on North America: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Regional - Market size and forecast 2022-2027 ($ million)

    4 Historic Market Size

    • 4.1 Virtual schools market in North America 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on virtual schools market in north America 2017 - 2021 ($ million)
    • 4.2 Type Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Type Segment 2017 - 2021 ($ million)
    • 4.3 Application Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Application Segment 2017 - 2021 ($ million)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 22: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 23: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 24: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 25: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 26: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 27: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 28: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Type

    • 6.1 Market segments
      • Exhibit 29: Chart on Type - Market share 2022-2027 (%)
      • Exhibit 30: Data Table on Type - Market share 2022-2027 (%)
    • 6.2 Comparison by Type
      • Exhibit 31: Chart on Comparison by Type
      • Exhibit 32: Data Table on Comparison by Type
    • 6.3 For-profit EMO - Market size and forecast 2022-2027
      • Exhibit 33: Chart on For-profit EMO - Market size and forecast 2022-2027 ($ million)
      • Exhibit 34: Data Table on For-profit EMO - Market size and forecast 2022-2027 ($ million)
      • Exhibit 35: Chart on For-profit EMO - Year-over-year growth 2022-2027 (%)
      • Exhibit 36: Data Table on For-profit EMO - Year-over-year growth 2022-2027 (%)
    • 6.4 Non-profit EMO - Market size and forecast 2022-2027
      • Exhibit 37: Chart on Non-profit EMO - Market size and forecast 2022-2027 ($ million)
      • Exhibit 38: Data Table on Non-profit EMO - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Chart on Non-profit EMO - Year-over-year growth 2022-2027 (%)
      • Exhibit 40: Data Table on Non-profit EMO - Year-over-year growth 2022-2027 (%)
    • 6.5 Market opportunity by Type
      • Exhibit 41: Market opportunity by Type ($ million)
      • Exhibit 42: Data Table on Market opportunity by Type ($ million)

    7 Market Segmentation by Application

    • 7.1 Market segments
      • Exhibit 43: Chart on Application - Market share 2022-2027 (%)
      • Exhibit 44: Data Table on Application - Market share 2022-2027 (%)
    • 7.2 Comparison by Application
      • Exhibit 45: Chart on Comparison by Application
      • Exhibit 46: Data Table on Comparison by Application
    • 7.3 Elementary schools - Market size and forecast 2022-2027
      • Exhibit 47: Chart on Elementary schools - Market size and forecast 2022-2027 ($ million)
      • Exhibit 48: Data Table on Elementary schools - Market size and forecast 2022-2027 ($ million)
      • Exhibit 49: Chart on Elementary schools - Year-over-year growth 2022-2027 (%)
      • Exhibit 50: Data Table on Elementary schools - Year-over-year growth 2022-2027 (%)
    • 7.4 Middle schools - Market size and forecast 2022-2027
      • Exhibit 51: Chart on Middle schools - Market size and forecast 2022-2027 ($ million)
      • Exhibit 52: Data Table on Middle schools - Market size and forecast 2022-2027 ($ million)
      • Exhibit 53: Chart on Middle schools - Year-over-year growth 2022-2027 (%)
      • Exhibit 54: Data Table on Middle schools - Year-over-year growth 2022-2027 (%)
    • 7.5 High schools - Market size and forecast 2022-2027
      • Exhibit 55: Chart on High schools - Market size and forecast 2022-2027 ($ million)
      • Exhibit 56: Data Table on High schools - Market size and forecast 2022-2027 ($ million)
      • Exhibit 57: Chart on High schools - Year-over-year growth 2022-2027 (%)
      • Exhibit 58: Data Table on High schools - Year-over-year growth 2022-2027 (%)
    • 7.6 Adult education - Market size and forecast 2022-2027
      • Exhibit 59: Chart on Adult education - Market size and forecast 2022-2027 ($ million)
      • Exhibit 60: Data Table on Adult education - Market size and forecast 2022-2027 ($ million)
      • Exhibit 61: Chart on Adult education - Year-over-year growth 2022-2027 (%)
      • Exhibit 62: Data Table on Adult education - Year-over-year growth 2022-2027 (%)
    • 7.7 Market opportunity by Application
      • Exhibit 63: Market opportunity by Application ($ million)
      • Exhibit 64: Data Table on Market opportunity by Application ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 65: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 66: Chart on Market share by geography - 2022-2027 (%)
      • Exhibit 67: Data Table on Market share by geography - 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 68: Chart on Geographic comparison
      • Exhibit 69: Data Table on Geographic comparison
    • 9.3 US - Market size and forecast 2022-2027
      • Exhibit 70: Chart on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 71: Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 72: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 73: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.4 Canada - Market size and forecast 2022-2027
      • Exhibit 74: Chart on Canada - Market size and forecast 2022-2027 ($ million)
      • Exhibit 75: Data Table on Canada - Market size and forecast 2022-2027 ($ million)
      • Exhibit 76: Chart on Canada - Year-over-year growth 2022-2027 (%)
      • Exhibit 77: Data Table on Canada - Year-over-year growth 2022-2027 (%)
    • 9.5 Mexico - Market size and forecast 2022-2027
      • Exhibit 78: Chart on Mexico - Market size and forecast 2022-2027 ($ million)
      • Exhibit 79: Data Table on Mexico - Market size and forecast 2022-2027 ($ million)
      • Exhibit 80: Chart on Mexico - Year-over-year growth 2022-2027 (%)
      • Exhibit 81: Data Table on Mexico - Year-over-year growth 2022-2027 (%)
    • 9.6 Market opportunity by geography
      • Exhibit 82: Market opportunity by geography ($ million)
      • Exhibit 83: Data Table on Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 84: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 85: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 86: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 87: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 88: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 89: Matrix on vendor position and classification
            • 12.3 Abbotsford Virtual School
              • Exhibit 90: Abbotsford Virtual School - Overview
              • Exhibit 91: Abbotsford Virtual School - Product / Service
              • Exhibit 92: Abbotsford Virtual School - Key offerings
            • 12.4 Arizona State University
              • Exhibit 93: Arizona State University - Overview
              • Exhibit 94: Arizona State University - Product / Service
              • Exhibit 95: Arizona State University - Key offerings
            • 12.5 Basehor Linwood Virtual School
              • Exhibit 96: Basehor Linwood Virtual School - Overview
              • Exhibit 97: Basehor Linwood Virtual School - Product / Service
              • Exhibit 98: Basehor Linwood Virtual School - Key offerings
            • 12.6 Charter Schools USA
              • Exhibit 99: Charter Schools USA - Overview
              • Exhibit 100: Charter Schools USA - Product / Service
              • Exhibit 101: Charter Schools USA - Key offerings
            • 12.7 Discovery Education Inc.
              • Exhibit 102: Discovery Education Inc. - Overview
              • Exhibit 103: Discovery Education Inc. - Product / Service
              • Exhibit 104: Discovery Education Inc. - Key offerings
            • 12.8 D2L Corp.
              • Exhibit 105: D2L Corp. - Overview
              • Exhibit 106: D2L Corp. - Product / Service
              • Exhibit 107: D2L Corp. - Key news
              • Exhibit 108: D2L Corp. - Key offerings
            • 12.9 Florida Virtual School
              • Exhibit 109: Florida Virtual School - Overview
              • Exhibit 110: Florida Virtual School - Product / Service
              • Exhibit 111: Florida Virtual School - Key offerings
            • 12.10 Ontario Virtual School Inc.
              • Exhibit 112: Ontario Virtual School Inc. - Overview
              • Exhibit 113: Ontario Virtual School Inc. - Product / Service
              • Exhibit 114: Ontario Virtual School Inc. - Key offerings
            • 12.11 Pansophic Learning
              • Exhibit 115: Pansophic Learning - Overview
              • Exhibit 116: Pansophic Learning - Product / Service
              • Exhibit 117: Pansophic Learning - Key offerings
            • 12.12 Pearson Plc
              • Exhibit 118: Pearson Plc - Overview
              • Exhibit 119: Pearson Plc - Business segments
              • Exhibit 120: Pearson Plc - Key offerings
              • Exhibit 121: Pearson Plc - Segment focus
            • 12.13 Primavera Online High School
              • Exhibit 122: Primavera Online High School - Overview
              • Exhibit 123: Primavera Online High School - Product / Service
              • Exhibit 124: Primavera Online High School - Key offerings
            • 12.14 Spring Education Group
              • Exhibit 125: Spring Education Group - Overview
              • Exhibit 126: Spring Education Group - Product / Service
              • Exhibit 127: Spring Education Group - Key offerings
            • 12.15 Stanford University
              • Exhibit 128: Stanford University - Overview
              • Exhibit 129: Stanford University - Product / Service
              • Exhibit 130: Stanford University - Key offerings
            • 12.16 Stride Inc.
              • Exhibit 131: Stride Inc. - Overview
              • Exhibit 132: Stride Inc. - Product / Service
              • Exhibit 133: Stride Inc. - Key offerings
            • 12.17 University of Nebraska Lincoln
              • Exhibit 134: University of Nebraska Lincoln - Overview
              • Exhibit 135: University of Nebraska Lincoln - Product / Service
              • Exhibit 136: University of Nebraska Lincoln - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 137: Inclusions checklist
                • Exhibit 138: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 139: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 140: Research methodology
                • Exhibit 141: Validation techniques employed for market sizing
                • Exhibit 142: Information sources
              • 13.5 List of abbreviations
                • Exhibit 143: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

              PURCHASE FULL REPORT OF

              virtual schools market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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