Winter Tire Market in Austria - Trends and Forecast 2015-2019

Published: May 2015 Pages: 209 SKU: IRTNTR5871

Market Outlook of the Winter Tire Market in Austria:

Austria has more than 530 passenger cars per thousand people, and more than 4.5 million passenger cars in use. This depicts the commercial viability of the automotive sector in the country that translates to the growth of associated markets in Austria such as the Winter Tires Market.

Winter tires are typically advocated for places with less than 7 degree Celsius of temperature. Austria has mandatory winter tires regulation that mandates the fitment of snow chains. These regulations are region specific and explained through signboards installed on the roads. Austria is home to diverse regions and varied altitudes with considerable difference in temperature during winters. These variations in temperature make Austria a prime market for winter tires.

The Winter Tire market in Austria experienced unit sales of over 1.5 million tires in 2014 and is expected to grow steadily until 2019.

OEMs and Replacement Tires Market in Austria:

OEMs and Replacement Tires Market are the two key segments that dispense tires to vehicle owners in Austria. The Replacement Market draws the majority of replacement sales through the life of a vehicle. The need for tire replacements in Austria creates the auxiliary revenue opportunity for tire vendors in the region. Most vehicle owners change tires twice a year, once at the onset of winter and the other during the beginning of summer. In the Replacement Market, winter tires are priced higher, which results in increased revenues for tire vendors.

Winter tires can be used only in the winter months which implies that users are required to invest in a set of winter tires along with a set of summer tires. Therefore it necessitates the need for proper storage of summer tires when not in use or when the vehicles are running on winter tires. To leverage this additional revenue opportunity, the concept of tire hotels has gained traction in this region.

Market Segmentation by Vehicle Type:

The report features an in-depth study of the market shares and growth until 2019. Based on vehicle type, the Winter Tire Market in Austria can be divided into four segments including:

  • Passenger Car
  • Light Commercial Vehicle (LCV)
  • Truck
  • Bus

Some of the prominent multinational tire brands active in the Austrian tire market include Nokian, Pirelli, Cooper tires, Goodyear tires, and Continental Tires.

Rising Investments by Leading Tire Manufacturers:

One of the leading companies, Continental Tires, invested on the expansion of its production capacity in one of its plants in which produces tires for two wheelers, passenger cars, and industrial requirements. Continental is looking to invest around EUR40 million primarily on improving technologies related to production by 2018. Continental has also invested in developing an Automated Indoor Braking Analyzer (AIBA), a test facility, and ContiLifeCycle, rubber recycling and truck tire retreading establishment.

Another leading company, Bridgestone Tires, has scaled up its production of tires for passenger cars and heavy duty vehicles in plants located at Poznan and Stargard Szczeciński, respectively.

In addition, Nokian Tires, one of the leading vendors, has invested around EUR800 million on improving its production efficiency and strengthening its retail presence.

Other Sections Include an Analysis on the Following:

  • Key Drivers and their Impact on the Winter Tire Market in Austria
  • Market Challenges and their Impact on the Winter Tire Market in Austria
  • Key Trends and their Impact on the Winter Tire Market in Austria
  • EU norms impacting the Winter Tire Market in Austria
  • Understand the raw materials and life cycle of tires
  • SWOT Analysis of the top companies in the Winter Tire Market in Austria

Technavio also offers customizations on reports based on the specific client requirement.

Other Related Reports:

01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Tire Market Overview
06. Key Tire Manufacturers Segmentation by Geography
07. Tire Industry Supply Chain
07.1 Suppliers
07.2 Tire Manufacturers
07.2.1 Procurement Strategies
07.3 OEMs
08. Tires Classification
08.1 Classification of Tires by Application
08.2 Classification of Tires by Technology
08.2.1 Radial Technology
08.2.2 Bias Technology
08.3 Classification of Tires by Weather
09. Tires: Distribution Channel
10. Life Cycle of Tires
11. Raw Materials Price Analysis
11.1 Natural Rubber Prices
11.2 Synthetic Rubber Prices
11.3 Carbon Black Prices
11.4 Chemical Prices
12. Factors Impacting Tire Prices
13. European Tire Labeling Regulation
14. Recent Trends in Tire Market in Europe
15. European Union Winter Tire Regulations
15.1.1 Germany
15.1.2 France
15.1.3 Spain
15.1.4 Italy
15.1.5 UK
16. Austria – An Introduction
17. General Overview of Tire Market in Austria
17.1 OEMs and Replacement Tires Markets in Austria
17.2 Austria: Winter Tire Regulations
18. Introduction
19. Market Landscape
19.1 Winter Tire Market in Austria 2014-2019
19.1.1 Market Size and Forecast
19.2 Five Forces Analysis
20. Market Segmentation by Vehicle Type
20.1 Winter Tire Market in Austria by Vehicle Type 2014
20.2 Winter Tire Market in Austria by Vehicle Type 2019
20.3 Winter Tire Market in Austria by Passenger Car Segment
20.3.1 Market Size and Forecast
20.4 Winter Tire Market in Austria by LCV Segment
20.4.1 Market Size and Forecast
20.5 Winter Tire Market in Austria by Truck Segment
20.5.1 Market Size and Forecast
20.6 Winter Tire Market in Austria by Bus Segment
20.6.1 Market Size and Forecast
21. Buying Criteria
22. Market Growth Drivers
23. Drivers and their Impact
24. Market Challenges
25. Impact of Drivers and Challenges
26. Market Trends
27. Trends and their Impact
28. Tire Disposal
Potential Hazards of Used Tires 68
29. Vendor Landscape
29.1 Competitive Scenario
29.2 Key News
30. Key Vendor Analysis
30.1 Apollo Vredestein
30.1.1 Key Facts
30.1.2 Business Overview
30.1.3 Product Segmentation
30.1.4 Geographical Segmentation
30.1.5 Recent Developments
30.1.6 SWOT Analysis
30.2 Bridgestone
30.2.1 Key Facts
30.2.2 Business Overview
30.2.3 Business Segmentation by Revenue 2014
30.2.4 Geographical Segmentation 2014
30.2.5 Business Strategy
30.2.6 Recent Developments
30.2.7 SWOT Analysis
30.3 BRISA
30.3.1 Key Facts
30.3.2 Business Overview
30.3.3 Key Brands
30.3.4 Product Segmentation
30.3.5 Geographical Segmentation by Revenue 2013
30.3.6 Business Strategy
30.3.7 Recent Developments
30.3.8 SWOT Analysis
30.4 Continental
30.4.1 Key Facts
30.4.2 Business Overview
30.4.3 Business Segmentation by Revenue 2013
30.4.4 Business Segmentation by Revenue 2012 and 2013
30.4.5 Geographical Segmentation 2013
30.4.6 Business Strategy
30.4.7 Recent Developments
30.4.8 SWOT Analysis
30.5 Cooper Tire & Rubber
30.5.1 Key Facts
30.5.2 Business Overview
30.5.3 Business Segmentation by Revenue 2013
30.5.4 Business Segmentation by Revenue 2012 and 2013
30.5.5 Geographical Segmentation by Revenue 2013
30.5.6 Business Strategy
30.5.7 Recent Developments
30.5.8 SWOT Analysis
30.6 Dębica
30.6.1 Key Facts
30.6.2 Business Overview
30.6.3 Product Segmentation
30.6.4 Business Segmentation by Revenue 2013
30.6.5 Geographical Segmentation by Revenue 2013
30.6.6 SWOT Analysis
30.7 Deldo Autobanden
30.7.1 Key Facts
30.7.2 Business Overview
30.7.3 Product Segmentation
30.7.4 Key Brands
30.7.5 SWOT Analysis
30.8 Falken Tire
30.8.1 Key Facts
30.8.2 Business Overview
30.8.3 Product Segmentation
30.8.4 Recent Developments
30.8.5 SWOT Analysis
30.9 GT Radial
30.9.1 Key facts
30.9.2 Business overview
30.9.3 Product segmentation
30.9.4 Recent developments
30.9.5 SWOT analysis
30.10 Goodyear Dunlop Tires Europe
30.10.1 Key facts
30.10.2 Business overview
30.10.3 Product segmentation
30.10.4 Recent developments
30.10.5 SWOT analysis
30.11 Goodyear Dunlop Tyres UK
30.11.1 Key facts
30.11.2 Business overview
30.11.3 Product segmentation
30.11.4 Business strategy
30.11.5 Recent developments
30.11.6 SWOT analysis
30.12 Hwa Fong Rubber Ind.
30.12.1 Key facts
30.12.2 Business overview
30.12.3 Product segmentation
30.12.4 Geographical segmentation by revenue 2013
30.12.5 Recent developments
30.12.6 SWOT analysis
30.13 Kumho Tire
30.13.1 Key Facts
30.13.2 Business Overview
30.13.3 Product Segmentation
30.13.4 Business Segmentation by Revenue 2013
30.13.5 Business Segmentation by Revenue 2012 and 2013
30.13.6 Geographical Segmentation by Revenue 2013
30.13.7 Business Strategy
30.13.8 Recent Developments
30.13.9 SWOT Analysis
30.14 Maxxis International
30.14.1 Key Facts
30.14.2 Business Overview
30.14.3 Product Segmentation
30.14.4 Geographical Segmentation
30.14.5 Recent Developments
30.14.6 SWOT Analysis
30.15 Michelin
30.15.1 Key Facts
30.15.2 Business Overview
30.15.3 Business Segmentation by Revenue 2014
30.15.4 Business Segmentation by Revenue 2013 and 2014
30.15.5 Business Strategy
30.15.6 Recent Developments
30.15.7 SWOT Analysis
30.16 Nankang Rubber Tire
30.16.1 Key Facts
30.16.2 Business Overview
30.16.3 Product Segmentation
30.16.4 Geographical Segmentation by Revenue 2013
30.16.5 Recent Developments
30.16.6 SWOT Analysis
30.17 Nexen Tire
30.17.1 Key Facts
30.17.2 Business Overview
30.17.3 Business Segmentation by Revenue 2014
30.17.4 Geographical Segmentation by Revenue 2014
30.17.5 Business Strategy
30.17.6 Recent Developments
30.17.7 SWOT Analysis
30.18 Nokian Tyres
30.18.1 Key Facts
30.18.2 Business Overview
30.18.3 Business Segmentation by Revenue 2013
30.18.4 Business Segmentation by Revenue 2012 and 2013
30.18.5 Geographical Segmentation by Revenue 2013
30.18.6 Business Strategy
30.18.7 Recent Developments
30.18.8 SWOT Analysis
30.19 Pirelli
30.19.1 Key Facts
30.19.2 Business Overview
30.19.3 Business Segmentation by Revenue 2013
30.19.4 Business Segmentation by Revenue 2012 and 2013
30.19.5 Geographical Segmentation by Revenue 2013
30.19.6 Sales Segmentation by End-markets 2013
30.19.7 Business Strategy
30.19.8 Recent Developments
30.19.9 SWOT Analysis
30.20 ROSAVA
30.20.1 Key Facts
30.20.2 Business Overview
30.20.3 Product Segmentation
30.20.4 SWOT Analysis
30.21 Sailun
30.21.1 Key Facts
30.21.2 Business Overview
30.21.3 Product Segmentation
30.21.4 Geographical Segmentation by Revenue 2013
30.21.5 Recent Developments
30.21.6 SWOT Analysis
30.22 Sumitomo Rubber Industries
30.22.1 Key Facts
30.22.2 Business Overview
30.22.3 Business Segmentation by Revenue 2013
30.22.4 Geographical Segmentation by Revenue 2013
30.22.5 Business Strategy
30.22.6 Recent Developments
30.22.7 SWOT Analysis
30.23 Toyo Tire & Rubber
30.23.1 Key Facts
30.23.2 Business Overview
30.23.3 Business Segmentation by Revenue 2014
30.23.4 Geographical Segmentation by Revenue 2014
30.23.5 Business Strategy
30.23.6 Recent Developments
30.23.7 SWOT Analysis
30.24 Triangle Group
30.24.1 Key Facts
30.24.2 Business Overview
30.24.3 Product Segmentation
30.24.4 Distributors by Geography
30.24.5 Recent Developments
30.24.6 SWOT Analysis
30.25 Vee Rubber
30.25.1 Key facts
30.25.2 Business overview
30.25.3 Product segmentation
30.25.4 SWOT analysis
30.26 Yokohama Rubber
30.26.1 Key Facts
30.26.2 Business Overview
30.26.3 Business segmentation by revenue 2014
30.26.4 Business segmentation by revenue 2013 and 2014
30.26.5 Geographical segmentation by revenue 2014
30.26.6 Business strategy
30.26.7 Recent developments
30.26.8 SWOT Analysis
31. Other Reports in this Series

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape

PURCHASE FULL REPORT OF

market

QUICK BUY

Key Questions Answered

  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?

Why should you prefer Technavio's market insights report?

  • Off-the-shelf research reports
  • Reports can be tailored to meet the customer's needs
  • Trusted by more than 100 fortune 500 organizations
  • Information about the market's key drivers, trends, and challenges
  • Parent market analysis
  • Every week, 50,000 people visit our subscription platform
  • Detailed vendors report with competitive landscape
  • Covid-19 impact and recovery analysis
  • Data on revenue-generating market segments
  • Details on the market shares of various regions
  • Five-force market analysis