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Technavio’s market research analysts predict that the global cloud-based content management services for the higher education sector will grow steadily and post an extraordinary CAGR of approximately 30% by 2020. The reduction in ownership costs for educational institutes will be one of the primary market drivers during the forecast period. This model simplifies infrastructural issues as the content is created and managed internally or on the web. Furthermore, in this model third party service providers will handle the maintenance and operation cost, infrastructure cost, updates, and associated risks. The integration of internal IT systems to cloud-based systems will be simple and can be personalized depending on the requirement of institutions, which will, in turn, lead to the growth and development of the market during the forecast period.
One of the recent trends in the market is the emergence of interactive content through applications of content management system in social learning, gamification, and analytical tools. The informal method of social learning through blogs, chats, and discussion boards will help students to discuss various topics, and they will be able to use information from Facebook, Twitter, and other social networking websites to understand concepts better. Educational institutions will also be able to access this information, understand patterns, and update content and materials so that students have a better e-learning experience.
This market has both regional and international players along with new entrants offering content management solutions. The vendors will invest in technology to innovate and add additional features to their products to maintain their position in the market. Vendor innovations will also focus on the latest trend of gamified and social learning, improve the learning content, and increase the scalability and efficacy of the platforms. Such advancements will help vendors to maintain their market share and sustain themselves in this market.
The leading vendors in the market are -
Other prominent vendors in the market are Hannon Hill, Jadu, Krawler LMS, N2N Services, Saba Software, Schoology, White Whale Web Services, and Xyleme.
Market analysts predict that the CMS segment will dominate the market and post an excellent CAGR of 33% by 2020. The flexibility and choices for the delivery of learning solutions, especially blended learning and integrated web-based assessments, will be one of the primary factors aiding in the growth of the market. Also, the ability to customize learning processes and the capability of content curation will also result in the growing popularity of this segment.
During 2015, North America dominated the market by accounting for approximately 56% of the total market share. One of the factors contributing to the growth of the market will be the integration of various online software solutions and other education technologies on cloud platforms, which will empower universities to accelerate campus-wide activities. Also, the adoption of the BYOD policy at student and faculty levels will also help in the development of an online library for study materials.
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Cloud-based content management services gather, handle, and publish digital assets for educational institutions. The constant movement of digital content throughout the enterprise, with modifications across all workflows, has made it complicated. The content has to be analyzed, labelled, organized, integrated, and then fed to downstream systems. The implementation of cloud computing technologies in the education sector has generated massive benefits with enhanced collaboration between students and tutors and a better learning experience to the overall establishment. Through the application of these collaborative cloud technologies, both teachers as well as students can communicate more efficiently and can track performance, share notes, administration emails, and receive timely assignments.
The report, global cloud-based content management services market for higher education sector, is part of Technavio’s education portfolio. This portfolio provides a comprehensive market analysis along with the market share, market sizing, and market segmentations covering areas such as education technology, K12 and higher education, and school and college essentials. These market research reports provide a perspective on the various market opportunities and market threats along with the key trends that would influence the market growth during the forecast period. It presents insights into the changing competitive landscape and a detailed profiling and market analysis of the vendors. Also covered in the research are the key regions or countries that would have an impact on the market during the assessment years.
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