1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market by Geography
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Market Segmentation by Component
- Executive Summary - Chart on Market Segmentation by Genre
- Executive Summary - Chart on Market Segmentation by Business Segment
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
- 3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Market characteristics analysis
4 Market Sizing
- 4.1 Market definition
- Offerings of companies included in the market definition
- 4.2 Market segment analysis
- 4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ million)
- Data Table on Global - Market size and forecast 2024-2029 ($ million)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
- 5.1 Global Augmented Reality (AR) Gaming Market 2019 - 2023
- Historic Market Size - Data Table on Global Augmented Reality (AR) Gaming Market 2019 - 2023 ($ million)
- 5.2 Type segment analysis 2019 - 2023
- Historic Market Size - Type Segment 2019 - 2023 ($ million)
- 5.3 Component segment analysis 2019 - 2023
- Historic Market Size - Component Segment 2019 - 2023 ($ million)
- 5.4 Genre segment analysis 2019 - 2023
- Historic Market Size - Genre Segment 2019 - 2023 ($ million)
- 5.5 Business segment analysis 2019 - 2023
- Historic Market Size - Business Segment 2019 - 2023 ($ million)
- 5.6 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ million)
- 5.7 Country segment analysis 2019 - 2023
- Historic Market Size - Country Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
- 6.1 Impact of AI in the Global Augmented Reality (AR) Gaming Market
7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
- 7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Type
- 8.1 Market segments
- Chart on Type - Market share 2024-2029 (%)
- Data Table on Type - Market share 2024-2029 (%)
- 8.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
- 8.3 Mobile devices - Market size and forecast 2024-2029
- Chart on Mobile devices - Market size and forecast 2024-2029 ($ million)
- Data Table on Mobile devices - Market size and forecast 2024-2029 ($ million)
- Chart on Mobile devices - Year-over-year growth 2024-2029 (%)
- Data Table on Mobile devices - Year-over-year growth 2024-2029 (%)
- 8.4 HMDs - Market size and forecast 2024-2029
- Chart on HMDs - Market size and forecast 2024-2029 ($ million)
- Data Table on HMDs - Market size and forecast 2024-2029 ($ million)
- Chart on HMDs - Year-over-year growth 2024-2029 (%)
- Data Table on HMDs - Year-over-year growth 2024-2029 (%)
- 8.5 Smart glasses - Market size and forecast 2024-2029
- Chart on Smart glasses - Market size and forecast 2024-2029 ($ million)
- Data Table on Smart glasses - Market size and forecast 2024-2029 ($ million)
- Chart on Smart glasses - Year-over-year growth 2024-2029 (%)
- Data Table on Smart glasses - Year-over-year growth 2024-2029 (%)
- 8.6 Market opportunity by Type
- Market opportunity by Type ($ million)
- Data Table on Market opportunity by Type ($ million)
9 Market Segmentation by Component
- 9.1 Market segments
- Chart on Component - Market share 2024-2029 (%)
- Data Table on Component - Market share 2024-2029 (%)
- 9.2 Comparison by Component
- Chart on Comparison by Component
- Data Table on Comparison by Component
- 9.3 Hardware - Market size and forecast 2024-2029
- Chart on Hardware - Market size and forecast 2024-2029 ($ million)
- Data Table on Hardware - Market size and forecast 2024-2029 ($ million)
- Chart on Hardware - Year-over-year growth 2024-2029 (%)
- Data Table on Hardware - Year-over-year growth 2024-2029 (%)
- 9.4 Software - Market size and forecast 2024-2029
- Chart on Software - Market size and forecast 2024-2029 ($ million)
- Data Table on Software - Market size and forecast 2024-2029 ($ million)
- Chart on Software - Year-over-year growth 2024-2029 (%)
- Data Table on Software - Year-over-year growth 2024-2029 (%)
- 9.5 Market opportunity by Component
- Market opportunity by Component ($ million)
- Data Table on Market opportunity by Component ($ million)
10 Market Segmentation by Genre
- 10.1 Market segments
- Chart on Genre - Market share 2024-2029 (%)
- Data Table on Genre - Market share 2024-2029 (%)
- 10.2 Comparison by Genre
- Chart on Comparison by Genre
- Data Table on Comparison by Genre
- 10.3 Adventure - Market size and forecast 2024-2029
- Chart on Adventure - Market size and forecast 2024-2029 ($ million)
- Data Table on Adventure - Market size and forecast 2024-2029 ($ million)
- Chart on Adventure - Year-over-year growth 2024-2029 (%)
- Data Table on Adventure - Year-over-year growth 2024-2029 (%)
- 10.4 Shooter - Market size and forecast 2024-2029
- Chart on Shooter - Market size and forecast 2024-2029 ($ million)
- Data Table on Shooter - Market size and forecast 2024-2029 ($ million)
- Chart on Shooter - Year-over-year growth 2024-2029 (%)
- Data Table on Shooter - Year-over-year growth 2024-2029 (%)
- 10.5 Puzzle - Market size and forecast 2024-2029
- Chart on Puzzle - Market size and forecast 2024-2029 ($ million)
- Data Table on Puzzle - Market size and forecast 2024-2029 ($ million)
- Chart on Puzzle - Year-over-year growth 2024-2029 (%)
- Data Table on Puzzle - Year-over-year growth 2024-2029 (%)
- 10.6 Sports and fitness - Market size and forecast 2024-2029
- Chart on Sports and fitness - Market size and forecast 2024-2029 ($ million)
- Data Table on Sports and fitness - Market size and forecast 2024-2029 ($ million)
- Chart on Sports and fitness - Year-over-year growth 2024-2029 (%)
- Data Table on Sports and fitness - Year-over-year growth 2024-2029 (%)
- 10.7 Market opportunity by Genre
- Market opportunity by Genre ($ million)
- Data Table on Market opportunity by Genre ($ million)
11 Market Segmentation by Business Segment
- 11.1 Market segments
- Chart on Market Segmentation by Business Segment - Market share 2024-2029 (%)
- Data Table on Market Segmentation by Business Segment - Market share 2024-2029 (%)
- 11.2 Comparison by Market Segmentation by Business Segment
- Chart on Comparison by Market Segmentation by Business Segment
- Data Table on Comparison by Market Segmentation by Business Segment
- 11.3 Free-to-play - Market size and forecast 2024-2029
- Chart on Free-to-play - Market size and forecast 2024-2029 ($ million)
- Data Table on Free-to-play - Market size and forecast 2024-2029 ($ million)
- Chart on Free-to-play - Year-over-year growth 2024-2029 (%)
- Data Table on Free-to-play - Year-over-year growth 2024-2029 (%)
- 11.4 Premium - Market size and forecast 2024-2029
- Chart on Premium - Market size and forecast 2024-2029 ($ million)
- Data Table on Premium - Market size and forecast 2024-2029 ($ million)
- Chart on Premium - Year-over-year growth 2024-2029 (%)
- Data Table on Premium - Year-over-year growth 2024-2029 (%)
- 11.5 Subscription - Market size and forecast 2024-2029
- Chart on Subscription - Market size and forecast 2024-2029 ($ million)
- Data Table on Subscription - Market size and forecast 2024-2029 ($ million)
- Chart on Subscription - Year-over-year growth 2024-2029 (%)
- Data Table on Subscription - Year-over-year growth 2024-2029 (%)
- 11.6 Market opportunity by Market Segmentation by Business Segment
- Market opportunity by Market Segmentation by Business Segment ($ million)
- Data Table on Market opportunity by Market Segmentation by Business Segment ($ million)
12 Customer Landscape
- 12.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
13 Geographic Landscape
- 13.1 Geographic segmentation
- Chart on Market share by geography 2024-2029 (%)
- Data Table on Market share by geography 2024-2029 (%)
- 13.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
- 13.3 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ million)
- Data Table on North America - Market size and forecast 2024-2029 ($ million)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)
- 13.4 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ million)
- Data Table on Europe - Market size and forecast 2024-2029 ($ million)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)
- 13.5 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ million)
- Data Table on APAC - Market size and forecast 2024-2029 ($ million)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)
- 13.6 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- 13.7 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ million)
- Data Table on South America - Market size and forecast 2024-2029 ($ million)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)
- 13.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ million)
- Data Table on US - Market size and forecast 2024-2029 ($ million)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)
- 13.9 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ million)
- Data Table on China - Market size and forecast 2024-2029 ($ million)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)
- 13.10 Canada - Market size and forecast 2024-2029
- Chart on Canada - Market size and forecast 2024-2029 ($ million)
- Data Table on Canada - Market size and forecast 2024-2029 ($ million)
- Chart on Canada - Year-over-year growth 2024-2029 (%)
- Data Table on Canada - Year-over-year growth 2024-2029 (%)
- 13.11 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ million)
- Data Table on Germany - Market size and forecast 2024-2029 ($ million)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)
- 13.12 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ million)
- Data Table on UK - Market size and forecast 2024-2029 ($ million)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)
- 13.13 Japan - Market size and forecast 2024-2029
- Chart on Japan - Market size and forecast 2024-2029 ($ million)
- Data Table on Japan - Market size and forecast 2024-2029 ($ million)
- Chart on Japan - Year-over-year growth 2024-2029 (%)
- Data Table on Japan - Year-over-year growth 2024-2029 (%)
- 13.14 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ million)
- Data Table on France - Market size and forecast 2024-2029 ($ million)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)
- 13.15 South Korea - Market size and forecast 2024-2029
- Chart on South Korea - Market size and forecast 2024-2029 ($ million)
- Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
- Chart on South Korea - Year-over-year growth 2024-2029 (%)
- Data Table on South Korea - Year-over-year growth 2024-2029 (%)
- 13.16 Italy - Market size and forecast 2024-2029
- Chart on Italy - Market size and forecast 2024-2029 ($ million)
- Data Table on Italy - Market size and forecast 2024-2029 ($ million)
- Chart on Italy - Year-over-year growth 2024-2029 (%)
- Data Table on Italy - Year-over-year growth 2024-2029 (%)
- 13.17 India - Market size and forecast 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ million)
- Data Table on India - Market size and forecast 2024-2029 ($ million)
- Chart on India - Year-over-year growth 2024-2029 (%)
- Data Table on India - Year-over-year growth 2024-2029 (%)
- 13.18 Market opportunity by geography
- Market opportunity by geography ($ million)
- Data Tables on Market opportunity by geography ($ million)
14 Drivers, Challenges, and Opportunity/Restraints
- 14.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
- 14.4 Market opportunities/restraints
15 Competitive Landscape
- 15.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 15.3 Landscape disruption
- Overview on factors of disruption
- 15.4 Industry risks
- Impact of key risks on business
16 Competitive Analysis
- 16.2 Company ranking index
- 16.3 Market positioning of companies
- Matrix on companies position and classification
- 16.4 Apple Inc.
- Apple Inc. - Overview
- Apple Inc. - Business segments
- Apple Inc. - Key news
- Apple Inc. - Key offerings
- Apple Inc. - Segment focus
- SWOT
- 16.5 Blippar Ltd.
- Blippar Ltd. - Overview
- Blippar Ltd. - Product / Service
- Blippar Ltd. - Key offerings
- SWOT
- 16.6 Hofli Ltd.
- Hofli Ltd. - Overview
- Hofli Ltd. - Product / Service
- Hofli Ltd. - Key offerings
- SWOT
- 16.7 Meta Platforms Inc.
- Meta Platforms Inc. - Overview
- Meta Platforms Inc. - Business segments
- Meta Platforms Inc. - Key offerings
- Meta Platforms Inc. - Segment focus
- SWOT
- 16.8 Milkroom Studios GmbH
- Milkroom Studios GmbH - Overview
- Milkroom Studios GmbH - Product / Service
- Milkroom Studios GmbH - Key offerings
- SWOT
- 16.9 Netmarble Corp.
- Netmarble Corp. - Overview
- Netmarble Corp. - Product / Service
- Netmarble Corp. - Key offerings
- SWOT
- 16.10 Niantic Inc.
- Niantic Inc. - Overview
- Niantic Inc. - Product / Service
- Niantic Inc. - Key offerings
- SWOT
- 16.11 OliveX Holdings Ltd.
- OliveX Holdings Ltd. - Overview
- OliveX Holdings Ltd. - Product / Service
- OliveX Holdings Ltd. - Key offerings
- SWOT
- 16.12 Qualcomm Inc.
- Qualcomm Inc. - Overview
- Qualcomm Inc. - Business segments
- Qualcomm Inc. - Key news
- Qualcomm Inc. - Key offerings
- Qualcomm Inc. - Segment focus
- SWOT
- 16.13 Resolution Games
- Resolution Games - Overview
- Resolution Games - Product / Service
- Resolution Games - Key offerings
- SWOT
- 16.14 Rovio Entertainment Corp.
- Rovio Entertainment Corp. - Overview
- Rovio Entertainment Corp. - Business segments
- Rovio Entertainment Corp. - Key news
- Rovio Entertainment Corp. - Key offerings
- Rovio Entertainment Corp. - Segment focus
- SWOT
- 16.15 Snap Inc.
- Snap Inc. - Overview
- Snap Inc. - Product / Service
- Snap Inc. - Key offerings
- SWOT
- 16.16 Unity Technologies Inc.
- Unity Technologies Inc. - Overview
- Unity Technologies Inc. - Product / Service
- Unity Technologies Inc. - Key news
- Unity Technologies Inc. - Key offerings
- SWOT
- 16.17 Zappar Ltd.
- Zappar Ltd. - Overview
- Zappar Ltd. - Product / Service
- Zappar Ltd. - Key offerings
- SWOT
17 Appendix
- 17.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 17.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 17.4 Research methodology
- 17.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 17.9 360 degree market analysis
- 360 degree market analysis
- 17.10 List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases

DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts

REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape