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US - Online Apparel, Footwear, and Accessories Market by End-user, Gender and Product - Forecast and Analysis 2024-2028

US - Online Apparel, Footwear, and Accessories Market by End-user, Gender and Product - Forecast and Analysis 2024-2028

Published: Dec 2023 152 Pages SKU: IRTNTR41416

Market Overview at a Glance

$131.73 B
Market Opportunity
12.17%
CAGR
11.72
YoY growth 2023-2024(%)

US - Online Apparel, Footwear, and Accessories Market 2024-2028 

The US - Online Apparel, Footwear, and Accessories Market size is forecast to increase by USD 131.73 billion, at a CAGR of 12.17% between 2023 and 2028. The accelerated growth of the market is due to various factors such as increasing penetration of the internet and smartphones, availability of multiple payment options for online transactions and free shipping and hassle-free return policies. 

The report includes a comprehensive outlook on the US Online Apparel, Footwear, And Accessories Market, offering forecasts for the industry segmented by End-user, which comprises individual, and commercial. Additionally, it categorizes Gender into women and men and covers Product, including apparel, footwear and accessories. The report provides market size, historical data spanning from 2018 to 2022, and future projections, all presented in terms of value in USD billion for each of the mentioned segments.

What will be the size of the US Online Apparel, Footwear, And Accessories Market During the Forecast Period?

Online Apparel, Footwear, and Accessories Market in US Size

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US Online Apparel, Footwear, And Accessories Market: Key Drivers, Trends and Challenges

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key US Online Apparel, Footwear, And Accessories Market Driver

The availability of multiple payment options for online transactions is notably driving the market growth. The evolving online payment landscape is one of the significant factors that is driving the growth of the US - online apparel, footwear, and accessories market. As per the present market scenario, online retailers are opting for feature-rich and secure online payment solutions to facilitate the online sales of apparel, footwear, and accessories. Cards, e-wallets, bank transfers, direct debits, and mobile payments are some of the payment methods offered by online retailers. To remain competitive in the US - online apparel, footwear, and accessories market, vendors have been acquiring additional software or resources to customize the payment methods for secured transactions.

Moreover, the most used online payment methods in the US in 2020 were credit/debit cards and digital wallets, which represented 67% and 10% of all payment transactions, respectively. The other payment methods used are cash on delivery, bank transfers, and others. All these factors will drive the growth of the US online apparel, footwear, and accessories market during the forecast period.

Key US Online Apparel, Footwear, And Accessories Market Trends

Increasing adoption of omnichannel retailing is an emerging trend shaping market growth. Various domestic and international retailers have been incorporating omnichannel retailing across the supply chain in the US - online apparel, footwear, and accessories market. Omnichannel retailing provides an integrated shopping experience for consumers. Online shopping helps consumers save time when compared with physical purchases from stores. On the other hand, omnichannel retailing allows them to touch and feel products before purchasing. In the US, 64% of retailers are using the omnichannel retailing strategy.

For instance, J.C. Penny uses the omnichannel strategy that allows customers to buy online and pick up at stores. It has also created a cart function to provide a seamless shopping experience on multiple devices. Hence, the increasing adoption of omnichannel retailing is expected to be a positive trend for the growth of the US online apparel footwear and accessories market during the forecast period.

Major US Online Apparel, Footwear, And Accessories Market Challenge

Stringent government regulations on the manufacture of apparel, footwear, and accessories is a significant challenge hindering the market growth. The demand for leather as a premium raw material is high in the apparel, footwear, and accessories industry. In addition, the Consumer Product Safety Improvement Act (CPSIA) of the US regulates all children's products, including children's leather products, sold in the US. It includes apparel, footwear, toys, bags, wallets, and other leather goods for children. Third-party lab testing is mandatory for all children's products that are imported into the country. The importers also need to issue a Children's Product Certificate (CPC) for these products. CPC is a document that states the name of the company, applicable standards, address, and test results from the US Consumer Product Safety Commission (CPSC) approved testing company.

Additionally, the act impacted the retailers, manufacturers, and suppliers of leather products such as apparel, handbags, shoes, and belts. Such regulations and restrictions imposed on the leather industry increase the costs for the vendors of leather products and hinder their production processes. Currently, online retailers in the US need to collect tax from consumers if they have a physical presence in the consumer's state, thus hindering the growth of the US online apparel, footwear, and accessories market during the forecast period.

US Online Apparel, Footwear, And Accessories Market Customer Landscape

The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Online Apparel, Footwear, and Accessories Market in US Share by Geography

US Online Apparel, Footwear, And Accessories Market Customer Landscape

Who are the Major US Online Apparel, Footwear, And Accessories Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Academy Sports and Outdoors Inc. - The company offers online, apparel, footwear, and accessories such as Magellan Outdoors Adults Snow II boots, Magellan Outdoors Men's waterproof, and Magellan Outdoors mens field boot III.

The research report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

  • Amazon.com Inc.
  • Backcountry.com LLC
  • Berkshire Hathaway Inc.
  • Costco Wholesale Corp.
  • CustomInk LLC
  • eBay Inc.
  • Frasers Group plc
  • Groupon Inc.
  • H and M Hennes and Mauritz GBC AB
  • Industria de Diseno Textil SA
  • Kering SA
  • Kohls Corp.
  • LVMH Moet Hennessy Louis Vuitton SE
  • Macys Inc.
  • Next Plc
  • Nordstrom Inc.
  • Penney OpCo LLC
  • PVH Corp.
  • Ralph Lauren Corp.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

What are the Largest-Growing Segments in the US Online Apparel, Footwear, And Accessories Market?

The individual segment is estimated to witness significant growth during the forecast period. The growth of the individual end-user segment in the US - online apparel, footwear, and accessories market is influenced by various factors related to changing consumer behaviors, technological advancements, and evolving market trends. The growing trend of consumers preferring online shopping over traditional retail contributes significantly to the individual end-user segments' growth

Online Apparel, Footwear, and Accessories Market in US Size

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The individual segment was the largest and was valued at USD 72.86 billion in 2018. Further, the penetration of digitalization also stimulates the US - online apparel, footwear, and accessories market growth. For instance, Amazon.com, Inc. has virtual try-on technologies that leverage AR to allow users to try on clothing and accessories virtually before making a purchase. This immersive experience reduces uncertainties about fit and style, attracting more individual consumers to online platforms. Thus, as technology continues to advance and consumer preferences evolve, the individual end-user segment is expected to contribute to driving further growth in the US online apparel, footwear, and accessories market during the forecast period.

Segment Overview

The US Online Apparel, Footwear, And Accessories Market report forecasts market growth by revenue and provides an analysis of the latest trends and growth opportunities from 2018 to 2028. 

  • End-user Outlook 
    • Individual
    • Commercial
  • Gender Outlook
    • Women
    • Men
  •  Product Outlook
    • Apparel
    • Footwear
    • Accessories 

US Online Apparel, Footwear, And Accessories Market Scope

Report Coverage

Details

Page number

152

Base year

2023

Historic period

 2018-2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 12.17%

Market Growth 2024-2028

USD 131.73 billion

Market structure

Fragmented

YoY growth 2023-2024(%)

11.72

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

Academy Sports and Outdoors Inc., Amazon.com Inc., Backcountry.com LLC, Berkshire Hathaway Inc., Costco Wholesale Corp., CustomInk LLC, eBay Inc., Frasers Group plc, Groupon Inc., H and M Hennes and Mauritz GBC AB, Industria de Diseno Textil SA, Kering SA, Kohls Corp., LVMH Moet Hennessy Louis Vuitton SE, Macys Inc., Next Plc, Nordstrom Inc., Penney OpCo LLC, PVH Corp., Ralph Lauren Corp., Target Corp., The Gap Inc., Transform Holdco LLC, Under Armour Inc., Walmart Inc., and Zalando SE

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. 

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this US Online Apparel, Footwear, And Accessories Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the market between 2024 and 2028
  • Precise estimation of the market  size and its contribution of the market in focus to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behaviour
  • Growth of the market across US
  • Thorough analysis of the market’s competitive landscape and detailed information about companies
  • Comprehensive analysis of factors that will challenge the growth of market companies

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Table of Contents not available.

Research Methodology

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape

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Frequently Asked Questions

Online Apparel, Footwear, and Accessoriesin US market growth will increase by $ 131.73 bn during 2024-2028.

The Online Apparel, Footwear, and Accessoriesin US market is expected to grow at a CAGR of 12.17% during 2024-2028.

Online Apparel, Footwear, and Accessoriesin US market is segmented by End-user( Individual, Commercial, Accessories) Gender( Women, Men, Material sciences, Nanotechnology) Product( Apparel, Footwear, Accessories)

Academy Sports and Outdoors Inc., Amazon.com Inc., Backcountry.com LLC, Berkshire Hathaway Inc., Costco Wholesale Corp., CustomInk LLC, eBay Inc., Frasers Group plc, Groupon Inc., H and M Hennes and Mauritz GBC AB, Industria de Diseno Textil SA, Kering SA, Kohls Corp., LVMH Moet Hennessy Louis Vuitton SE, Macys Inc., Next Plc, Nordstrom Inc., Penney OpCo LLC, PVH Corp., Ralph Lauren Corp., Target Corp., The Gap Inc., Transform Holdco LLC, Under Armour Inc., Walmart Inc., Zalando SE are a few of the key vendors in the Online Apparel, Footwear, and Accessoriesin US market.

North America will register the highest growth rate of 100% among the other regions. Therefore, the Online Apparel, Footwear, and Accessoriesin US market in North America is expected to garner significant business opportunities for the vendors during the forecast period.

US, North America

  • Increasing penetration of Internet and smartphonesThe increasing demand for e-commerce and m-commerce as online retail sales channels in the US is one of the significant factors that are expected to strengthen the growth of the online apparel is the driving factor this market.
  • footwear is the driving factor this market.
  • and accessories market in US during the forecast period. Apparel is the driving factor this market.
  • footwear is the driving factor this market.
  • and accessories are widely sold through online retail channels is the driving factor this market.
  • primarily due to vendors focus on the reduction of fixed capital costs on maintaining physical retail stores is the driving factor this market.
  • which will drive the growth of the online apparel is the driving factor this market.
  • footwear is the driving factor this market.
  • and accessories market in US during the forecast period. The US is the third-largest country in terms of internet users in the world (after China and India). People in the US spend more time online per capita than other users globally. On average is the driving factor this market.
  • a US Internet user spends more than 90 hours online per week is the driving factor this market.
  • almost five times the global average. Also is the driving factor this market.
  • broadband penetration in the country has increased recently with the growth in the number of both fixed and wireless broadband connections. These factors have compelled the marketers of apparel is the driving factor this market.
  • footwear is the driving factor this market.
  • and accessories to expand their product offerings through digital platforms. These marketers adopt either or both of the strategies mentioned below: They offer products through their own web portals or mobile apps. For instance is the driving factor this market.
  • Nike is the driving factor this market.
  • Intidex (ZARA) is the driving factor this market.
  • Gap is the driving factor this market.
  • Calvin Klein is the driving factor this market.
  • H and M is the driving factor this market.
  • and Tommy Hilfiger have their own online portals. They offer products through third-party e-retailers. For instance is the driving factor this market.
  • Nike is the driving factor this market.
  • Puma is the driving factor this market.
  • Calvin Klein is the driving factor this market.
  • and Tommy Hilfiger sell their apparel is the driving factor this market.
  • footwear is the driving factor this market.
  • and accessories through Amazon is the driving factor this market.
  • Walmart is the driving factor this market.
  • Macys is the driving factor this market.
  • and JC Pennys web portals. The rise in the adoption of smartphones has also contributed to the growth of online retailing. As of February 2021 is the driving factor this market.
  • more than 85% of the US population had smartphones is the driving factor this market.
  • which provides significant growth opportunities for apparel e-retailers in the US. The e-retailers is the driving factor this market.
  • along with the apparel is the driving factor this market.
  • footwear is the driving factor this market.
  • and accessories marketers is the driving factor this market.
  • are developing their mobile apps to enhance the shopping experience of consumers. In the US is the driving factor this market.
  • the number of online transactions and the average amount of money spent online per transaction are on the rise. Factors such as the availability of a wide range of products is the driving factor this market.
  • convenience is the driving factor this market.
  • security measures offered by e-retailers for online payments is the driving factor this market.
  • free delivery is the driving factor this market.
  • improved online customer service is the driving factor this market.
  • and customer-friendly and easy-to-navigate shopping websites are expected to increase the number of online shoppers. This is the driving factor this market.
  • in turn is the driving factor this market.
  • is expected to drive the growth of the online apparel is the driving factor this market.
  • footwear is the driving factor this market.
  • and accessories market in US during the forecast period. is the driving factor this market.

The Online Apparel, Footwear, and Accessoriesin US market vendors should focus on grabbing business opportunities from the Individual segment as it accounted for the largest market share in the base year.