Global Cosmetic Surgery and Procedure Devices Market by Type, Gender and Region - Forecast and Analysis 2023-2027

Cosmetic Surgery and Procedure Devices Market Forecast 2023-2027 

The Global Cosmetic Surgery and Procedure Devices Market size is estimated to grow by USD 6.73 billion between 2022 and 2027 accelerating at a CAGR of 9.74%.  The report includes an in-depth analysis of drivers, trends, and challenges. Cosmetic surgeries are becoming increasingly popular among people with medical conditions such as obesity, who seek to remove unwanted body fat and improve body shape.

The rising incidence of obesity worldwide has led to an increase in demand for surgical procedures like liposuction. Many people opt for liposuction to achieve sustained weight loss, improve or resolve obesity-related complications, and obtain a trim body and athletic look. Liposuction is the most popular treatment, involving the removal of excess fat through a cannula. The increased adoption by people with medical conditions such as obesity has contributed to the growth of the global market. Companies like ALLERGAN, Bausch Health, Galderma Laboratories, and Hologic Inc. are launching improved and efficient products. Vendors' efforts to build confidence in people to undergo cosmetic treatments will drive market growth.

What will be the Cosmetic Surgery And Procedure Devices Market Size During the Forecast Period?

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In the cosmetic surgery and procedural devices market, Unwanted body appearances have been a significant concern for many individuals, leading to an increased demand for advanced solutions. Pigmentation, aging, and body contouring are common issues addressed through cosmetic procedures. Liposuction, a popular procedure, helps remove excess fat from specific areas, while Breast augmentation and Nose reshaping are popular for enhancing physical features. Professionals use a range of devices to perform these procedures, such as Surgical instruments, Probes, and Heating devices. These tools help in making precise incisions, removing unwanted tissue, and promoting tissue regeneration. The use of advanced technology, like Laser technology and Radiofrequency ablation, has revolutionized cosmetic surgery, offering minimally invasive and effective solutions. Moreover, the rise in the number of aesthetic clinics and the availability of financing options have made cosmetic procedures more accessible to a broader audience. The market for cosmetic surgery and procedural devices is expected to grow significantly in the coming years, driven by increasing consumer awareness and the continuous development of innovative technologies.

Market Dynamics

In the realm of aesthetic enhancements, the Cosmetic Surgery and Procedure Devices market has witnessed significant growth. This market encompasses a vast array of technologies and treatments, including Surgical and Non-Surgical procedures. Surgical methods, such as Facelifts, Breast Augmentation, and Tummy Tucks, employ devices like Plastic Surgery Instruments and Surgical Microtools. Non-Surgical treatments, like Botox injections and Fillers, utilize devices like Injection Needles and Canulas. Technological advancements have led to the development of innovative devices, such as Surgical Robots and Energy-based Devices, enhancing precision and safety. Furthermore, the introduction of Minimally Invasive Procedures and Treatment Devices, like Lasers and Ultrasound Systems, has revolutionized cosmetic surgery, offering less invasive alternatives with faster recovery times. The Procedures and Devices market caters to various consumer segments, including Plastic Surgeons, Dermatologists, and Aesthetic Clinics. Companies like Allergan, Merz Pharma, and Johnson & Johnson dominate this market, offering a diverse range of products and services. In summary, the Cosmetic Surgery and Procedure Devices market is a dynamic and evolving industry, driven by technological advancements and consumer demand for minimally invasive and effective treatments. Our researchers analyzed the data with 2022 as the base year and the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Market Drivers

Minimally invasive and non-invasive cosmetic surgery procedures are becoming more popular. Compared to traditional open surgeries, minimally invasive techniques cause less damage to the body and involve the use of specialized instruments to create tiny openings. These techniques are commonly used in breast augmentation and body contouring, while advanced laser technologies are employed for facial procedures. In the US, the majority of minimally invasive cosmetic procedures involve Botox injections, soft tissue fillers, chemical peels, laser hair removal, and microdermabrasion. The less pain, shorter hospital stays, and long-term success rates make minimally invasive options appealing, fueling market growth. Key vendors in this field include Cutera, Galderma Laboratories, and Merz Pharma. These companies offer innovative products such as Bausch Health's VASERlipo and Galderma's Restylane to meet the demand.

Significant Market Trends

The rise in demand for cosmetic procedures globally has led to an increase in the number of cosmetic surgeons and hospitals specializing. The popularity of minimally invasive cosmetic surgeries has surpassed traditional surgical procedures, with a 6.32% increase in the total number of cosmetic surgeries in the US in 2017. This growth is attributed to better educational and training courses offered by academic institutions like the Australasian College of Cosmetic Surgery, as well as specialized courses on cosmetic implants by institutions like the California and New York Implant Institutes. Top universities such as Stanford, Johns Hopkins, Harvard, and Yale also offer these programs, resulting in more students graduating in the field and becoming cosmetic surgeons. Additionally, hospitals worldwide are now specializing in this, which is contributing to the growth of the global market.

Major Market Challenges

Cosmetic implant surgery carries risks that may lead to complications and undesirable outcomes. These include issues with anesthesia, bleeding, infection, scarring, nerve damage, implant migration, and poor cosmetic results. Breast reconstruction using implants can lead to complications such as implant hardening, wrinkling, asymmetry, pain, infection, and rupture. Furthermore, buttocks and chest implant surgeries can result in visible scarring. Patients may also experience early or late implant rejection, which can lead to implant removal and hinder the growth of the global market.

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Market Segmentation

The FDA-approved market for cosmetic surgery and procedure devices encompasses a range of tools for addressing various aesthetic concerns. One such area is cellulite removal, utilizing non-invasive devices to tackle stubborn dimples. In contrast to invasive surgeries employing scalpels, stitches, and lengthy recovery periods, these novel aesthetic devices offer minimal downtime and no scars. Patient preference for less invasive procedures, coupled with increasing disposable income, fitness, and health consciousness, fuels market growth. Skin disorders and beauty standards drive the demand for cosmetic surgeons and their offerings, including the use of needles for injectables and dermal fillers. Celebrities' influence and the availability of these services in private clinics further boost market expansion. Notable companies like Galderma contribute significantly to the market with their advanced technology and innovative solutions.

By Type

The market share growth by the non-surgical procedures segment will be significant during the forecast period. Non-surgical procedures include products such as injectables, dermal fillers, skin rejuvenation products, and products for cellulite treatment, hair removal, and non-surgical fat reduction. Non-surgical and minimally invasive procedures are increasingly gaining popularity among people, as these cause less damage to the body when compared with conventional invasive procedures. 

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The non-surgical procedures segment showed a gradual increase in the market share of USD 4.98 billion in 2017 and continued to grow until 2021. Non-invasive surgeries involve the use of specially designed surgical instruments by the surgeon, who performs the surgical procedure by making several tiny openings. Such procedures do not need any large incisions. Increasing benefits of non-surgical procedures, including minimal downtime, faster recovery, elimination of scars post-surgery, lower costs, and reduced risks of complications, have led to their increased demand. Thus, the increased demand and adoption of non-surgical procedures, in turn, increases the need for non-surgical products among end-users, such as hospitals and clinics, thereby boosting the market growth.

Geographical Analysis

Rest of World (ROW) is estimated to contribute 26% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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In 2022, North America was the largest revenue contributor to the global market, with the US being the leading country. The presence of several vendors that offer products for cosmetic surgical and non-surgical procedures in the US is one of the key factors driving the growth of the market in the region. The strong presence of such vendors of these products and devices, both for surgical and non-surgical cosmetic procedures, ensures the availability of a wide range of products, which, in turn, is expected to fuel the growth of the market in the US during the forecast period.

The aesthetic devices market in North America, which includes fat-freezing technology and tools for plastic surgery treatments and non-surgical procedures, experienced significant growth in 2022. The US, in particular, was the primary revenue contributor due to the presence of numerous vendors offering solutions for various aesthetic treatments. Cutera, a US-based company, provides non-invasive options like truSculpt 3D for body sculpting and AviClear for acne treatment. Other key players include Cynosure and Airsculpt Technologies, offering the PicoSure Pro device for skin revitalization and AirSculpt Smooth for liposuction. Factors driving market growth include fitness consciousness, aging population, and healthcare infrastructure development. Treatments range from invasive procedures like breast augmentation and nose reshaping to non-invasive ones such as soft tissue fillers, Botox injections, and chemical peels. Instant results, cost, and pain management are significant considerations for consumers. Skin problems, unwanted pigmentation, and obesity rate also contribute to the market's expansion. Healthcare costs remain a concern, but the growing demand for aesthetic enhancements continues to fuel market growth.

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Who are the Major Market Players?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the Market. One of the major vendors in the market include:

Bausch Health Co Inc. - The company operates under multiple segments including Bausch Lomb International, and Salix among others, with a high focus on Bausch Lomb International. The company under this segment?offers pharmaceutical products, OTC products, medical devices, vision care, eye surgery, and other ophthalmic products. 

The report also includes detailed analyses of the competitive landscape of the market and information about  20 market players, including:

• AbbVie Inc.
• Alma Lasers GmbH
• Chadda Surgicals
• Conmed Corp.
• Cutera Inc.
• Cynosure LLC
• Fotona d.o.o
• Galderma SA
• Genesis Biosystems Inc.
• Henry Schein Inc.
• Hologic Inc.
• Lipoelastic AS
• Lumenis Be Ltd
• Merz Pharma GmbH and Co KGaA
• Sciton Inc.
• Sientra Inc.
• Symatese
• The Cleveland Clinic Foundation
• Westlake Dermatology PA

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified. Furthermore, it is also quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

Market Analyst Overview

In the cosmetic surgery and procedural devices market, advanced technologies continue to shape the industry landscape. Devices such as Cutera lasers, Chemical peels, and Microdermabrasion systems are popular treatments for aesthetics and rejuvenation. These procedures aim to address various concerns, including acne, aging, and skin texture. Plastic surgery procedures like breast augmentation, liposuction, and tummy tucks also remain in high demand. Procedures like thread lifts, injectables, and fillers offer less invasive alternatives for those seeking subtle enhancements. The market for cosmetic surgery and procedural devices is driven by factors such as increasing consumer awareness, rising disposable income, and the desire for a youthful appearance. Additionally, advancements in technology and the availability of minimally invasive procedures contribute to the growth of this market.

Furthermore, the use of innovative technologies like fat transfer, 3D imaging, and virtual consultations enhances the patient experience and improves the overall efficiency of the industry. The market for cosmetic surgery and procedural devices is expected to continue growing, offering significant opportunities for manufacturers and service providers. In summary, the cosmetic surgery and procedural devices market is thriving due to the increasing demand for non-invasive and minimally invasive procedures, advancements in technology, and the growing desire for aesthetic enhancements.

The market witnesses a surge in demand for non-invasive procedures, driven by advancements in technology and consumer preferences for minimally invasive treatments. With stringent regulations from the Food and Drug Administration (FDA) ensuring safety and efficacy, revenue share among cosmetic surgery facilities reflects the market's growth trajectory. Innovations such as botulinum toxin injections and the cellulite removal tool caters to individuals seeking enhancements in their physical appearance. Specifically, the cellulite removal tool targets stubborn cellulite dimples effectively, allowing individuals to address cosmetic concerns without disrupting their regular activities. As the market continues to evolve, the emphasis on safe and effective procedures remains paramount, ensuring optimal outcomes for patients worldwide.

Segment Overview

The market research report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

• Type Outlook 
  • Non-surgical procedures
  • Surgical procedures
• Gender Outlook 
  • Female
  • Male
• Region Outlook 
  • North America
    • The U.S.
    • Canada
  • Europe
    • The U.K.
    • Germany
    • France
    • Rest of Europe
  • Asia
    • China
    • India
    • Thailand
    • Vietnam
    • Others
  • Rest of World
    • Saudi Arabia
    • South Africa
    • Brazil
    • Argentina
    • Chile
    • Others

Cosmetic Surgery And Procedure Devices Market Scope
Report Coverage	Details
Page number	160
Base year	2022
Historic period	2017-2021
Forecast period	2023-2027
Growth momentum & CAGR	Accelerate at a CAGR of 9.74%
Market growth 2023-2027	USD 6.73 billion
Market structure	Fragmented
YoY growth 2022-2023(%)	8.71
Regional analysis	North America, Europe, Asia, and Rest of World (ROW)
Performing market contribution	Rest of World (ROW) at 26%
Key countries	US, Brazil, Turkey, Germany, and Japan
Competitive landscape	Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks
Key companies profiled	AbbVie Inc., Alma Lasers GmbH, Bausch Health Co Inc., Chadda Surgicals, Conmed Corp., Cutera Inc., Cynosure LLC, Fotona d.o.o, Galderma SA, Genesis Biosystems Inc., Henry Schein Inc., Hologic Inc., Lipoelastic AS, Lumenis Be Ltd, Merz Pharma GmbH and Co KGaA, Sciton Inc., Sientra Inc., Symatese, The Cleveland Clinic Foundation, and Westlake Dermatology PA
Market dynamics	Parent market analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period.
Customization purview	If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the market growth and forecasting of the market between 2023 and 2027
• Precise estimation of the size of the market size and its contribution to the parent market
• Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
• Growth of the market industry across Europe, North America, APAC, South America, and Middle East and Africa
• Thorough market growth analysis of the market’s competitive landscape and detailed information about companies
• Comprehensive market analysis and report on the factors that will challenge the market research and growth of market companies

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