Global Smart Band Market 2016-2020

Published: Dec 2015

Pages: 40

SKU: IRTNTR8181

Snapshot

Market outlook of the smart band market

Technavio’s research analyst predicts the global smart band market to grow steadily at a CAGR of around 8% during the forecast period. The high demand for wearable lifestyle devices is the key growth driver for this market. Consumers use smartwatches, smart bands, and wearable rings to monitor daily fitness and health activities, listen to music, check virtual/3D videos, play virtual games, and access social networking websites such as Facebook, LinkedIn, and Twitter. The popularity of these devices is highest among the younger population, especially in the US.

The strategic partnership among supply chain members is an emerging trend in the smart band market. In recent years, smart band manufacturers have increased their relationships with industry players worldwide. For instance, during 2015, HTC partnered with Under Armour to develop the Grip smart band.

Geographical segmentation and analysis of the smart band market

Americas
APAC
EMEA

The Americas accounted for 65% of the market share during 2015 and is expected to retain its market leadership until the end of the forecast period. Its dominance was due to the presence of tech-savvy consumers with greater awareness of technologically advanced products such as smart bands. Fitbit, Garmin, and Jawbone; which are among the top five leading vendors in the market are also based out of the US.

Competitive landscape and key vendors

The global smart band market is characterized by intense competition due to the presence of multiple small and large vendors. Technavio predicts uncertain market growth for all vendors in 2016. Although large vendors such as Fitbit, Jawbone, and Samsung already have an established presence in the market, yet small vendors from APAC such as Xiaomi is taking over due to the low cost of manufacturing in the APAC region.

The leading vendors in the market are -

Fitbit
Garmin
Jawbone
Samsung Electronics
Xiaomi

The other prominent vendors in the market include Lenovo, LG, Nike, Razer, and Sony.

Key questions answered in the report include

What will the smart band market size and the growth rate be in 2020?
What are the key factors driving the global smart band market?
What are the key smart band market trends impacting the growth of the market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the vendors in the global smart band market?
Trending factors influencing the market shares of the Americas, APAC, and EMEA?
What are the key outcomes of the five forces analysis of the smart band market?

Technavio also offers customization on reports based on specific client requirement.

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Table of Contents

PART 01: Executive summary

Highlights

PART 02: Scope of the report

PART 03: Market research methodology

Research methodology
Economic indicators

PART 04: Introduction

Key market highlights

PART 05: Market landscape

Market overview
Realistic scenario
Optimistic scenario
Five forces analysis

PART 06: Market segmentation by geography

Global smart band market by geography

PART 07: Market drivers

Growing adoption of smart bands in APAC
Integration of advanced technologies in smart bands
High demand for wearable lifestyle devices
Miniaturization of electronic devices

PART 08: Impact of drivers

PART 09: Market challenges

Connectivity
Unappealing designs
Security and privacy issues
Low awareness of potential use of smart bands

PART 10: Impact of drivers and challenges

PART 11: Market trends

Rising investment in wearable technology
Crowdfunding
Strategic partnerships among supply chain members
Proliferation of low-cost smart bands
Competitive scenario

PART 12: Key vendor analysis

PART 13: Appendix

List of abbreviations

PART 14: Explore Technavio

LOE

Exhibit 01: Countries considered

Exhibit 02: Product offerings by key vendors

Exhibit 03: Global smart band market 2015-2020 (millions of units)

Exhibit 04: Global smart band market 2015-2020 ($ billions)

Exhibit 05: Smart band ASP 2015-2020 ($)

Exhibit 06: Global smart band market 2015-2020 (millions of units)

Exhibit 07: Five forces analysis

Exhibit 08: Global smart band market by geography 2015-2020

Exhibit 09: Percentage of activity monitoring device owners by age in US 2014

Exhibit 10: Impact of drivers

Exhibit 11: Impact of drivers and challenges

Exhibit 12: Global smart band market by vendors 2015

Exhibit 13: Competitive scenario in 2016

SECONDARY

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

Manufacturers and suppliers
Channel partners
Industry experts
Strategic decision makers

Secondary sources

Industry journals and periodicals
Government data
Financial reports of key industry players
Historical data
Press releases

DATA ANALYSIS

Data Synthesis

Collation of data
Estimation of key figures
Analysis of derived insights

Data Validation

Triangulation with data models
Reference against proprietary databases
Corroboration with industry experts

REPORT WRITING

Qualitative

Market drivers
Market challenges
Market trends
Five forces analysis

Quantitative

Market size and forecast
Market segmentation
Geographical insights
Competitive landscape

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Key Questions Answered

What are the key global market and the regional market share?
What are the revenue-generating key market segments?
What are the key factors driving and challenging this market’s growth?
Who are the key market vendors and their growth strategies?
What are the latest trends influencing the growth of this market?
What are the variables influencing the market growth in the primary regions?
What are the factors influencing the growth of the parent market?

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