Global Military Fitness Training Equipment Market 2017-2021

Overview of the global military fitness training equipment market

As per the Technavio's market research report, the global military fitness training equipment market is predicted to grow at a CAGR above 2% during the forecast period. One of the primary drivers for the market's growth is the growing importance of professional and personal fitness benefits. Numerous defense authorities are undertaking measures to offer advanced fitness equipment to motivate the soldiers to work out regularly. Benefits like low rate of injury, reduction in healthcare costs, improving physical strength, and better physical and mental fitness, drive the soldiers to regularly use exercise equipment. Also, soldiers often undergo military trainings and physical tests as a part of promotions, which increases the focus of soldiers on physical strength development for professional and personal benefits.

One of the latest trends that will gain traction in the military workout equipment market is the technological advancements in the fitness industry. To cater to the rising demand, manufacturers will start introducing technologically advanced fitness equipment that offer better performance and improved safety. For instance, the cardio-aerobic exercise equipment raises the heart rate and exercises the major muscles in a rhythmical way, encouraging soldiers to work out regularly. Furthermore, the availability of time-saving fitness equipment that reduces the time spent on fitness training will also boost market growth.  

Competitive analysis and key vendors

Characterized by the presence of several global, regional, and local players, the market for the military fitness training equipment is highly competitive and vendors usually compete based on factors such as cost, product quality, reliability, and aftermarket service. The key factors like intense competition, technological advancements, changes in government policies, and environmental regulations challenge the growth of the market. To survive in this intensely competitive market, fitness training equipment manufacturers should have in-house manufacturing capabilities, global footprint network, product offerings, R&D investments, and a strong client base, which will enable them hold a key position in the market.

Key vendors in the market are:

• Life Fitness,
•  Promaxima
• Core Health&Fitness
• TECHNOGYM

Other prominent vendors include Greenfields Outdoor Fitness, MoveStrong, TriActive America, and Fitness Anywhere.

Segmentation by equipment type and analysis of the military fitness training equipment market

• Mobile fitness equipment
• Fixed fitness equipment

During 2016, the mobile fitness equipment segment led the global market and is expected to lead the market during the next four years as well. The growth of this segment is mainly due to the rise in demand for mobile military training equipment for soldiers deployed in far-fetched warzones. Factors like the advancement of internet-based training modules for the soldiers and the rising need for soldiers to stay fit during severe conditions, will also drive the growth of the mobile military fitness training equipment segment in the coming years.

Geographical segmentation and analysis of the military fitness training equipment market

• Americas
• APAC
• EMEA

In terms of geography, the global military fitness training equipment market was dominated by the Americas during 2016.  The US is one of the key contributors to the growth of the market in this region. The US Army provides both initial and regular training sessions for its troops and is frequently collaborating with other countries to suppress terrorism. This demands the need for effective operational performance at different military bases, which in turn, creates the need for the troops to undergo rigorous training using advanced military fitness machines.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global military fitness training equipment?
• What are the key market trends impacting the global military fitness training equipment?
• What are the challenges to market growth?
• Who are the key vendors in the global military fitness training equipment?
• What are the market opportunities and threats faced by the vendors in the global military fitness training equipment?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA.
• What are the key outcomes of the five forces analysis of the global military fitness training equipment?

Technavio also offers customization on reports based on specific client requirement.

Related reports

• Global Smart Wearable Fitness and Sports Devices and Services Market 2016-2020
• Global Exercise Bike Market 2016-2020
• Global Agility Training Equipment Market 2016-2020

With countries across the world increasingly focusing on expanding their military strength and improving the quality of their fitness equipment, the coming years will witness an increased demand for military fitness training equipment. As a result, the market's competitive environment will be quite intense and vendors will have the need to deduce and follow effective strategies to increase their market shares. Aimed at helping clients in the aerospace and defense industry enhance their revenue shares, the market research firm Technavio analyzes various parameters including the emerging trends in the industry, factors that challenge the growth of vendors, and the shift in customer preferences. Additionally, to help clients gain a competitive advantage, our reports also provide detailed information on vendors including AARDVARK, BAE Systems, General Dynamics, Euro Security Products, MARCH, Nova Security, Lockheed Martin, LISI Aerospace, and Raytheon who hold dominant positions in the industry's regional and global markets.

To identify the industry's growth prospects that will aid clients in deducing effective growth strategies, our market research experts follow a mix of proven research techniques and gather information on various parameters including the demand for various products and services and the market size across different geographical regions. With an in-depth analysis about investments made by leading market players towards R&D and technological advancements that can be adopted by vendors, Technavio's upcoming market research report on military fitness training equipment for the forecast period of 2017 to 2021 will help businesses understand the constantly changing landscape of the aerospace and defense industry.

This upcoming report on military fitness training equipment also considers the growth of the similar markets such as fitness equipment that will grow at a CAGR of about 4% by 2020 and smart wearable fitness and sports devices and services , which is expected to grow at a CAGR of more than 25% and 38%, respectively by 2020. According to our experts, the rise in outdoor activities and the focus of governments across the globe towards improving the quality of the fitness equipment will be major factors fuelling the growth of the market. To help businesses in the industry enhance their revenue shares, Technavio also provides customized reports based on the client's requirements.

The upcoming industry research report on military fitness training equipment also identifies the key drivers, emerging trends, as well as the challenges that are currently experienced by vendors in the industry. Additionally, the report also presents detailed insights into the changing competitive landscape and will give a realistic picture of the future direction of the aerospace and defense industry.