Cloud Computing Market in Higher Education 2016-2020

Global outlook of the cloud computing market in higher education

Technavio’s market research analysts have predicted that the global cloud computing market in higher education will grow impressively during the predicted period and will post a CAGR of more than 24% by 2020. This industry research report identifies the rising demand for online content development and digitalization to be one of the major factors that will have a positive impact on the growth of this market in the coming years. The use of e-learning tools such as learning management systems (LMS) and learning content management system (LCMS) come mandatory in creating content for educating and training learners. The high costs associated with the usage of e-learning tools will drive the demand for cloud computing in education. Additionally, cloud computing eliminates the need to install LMS on individual servers and also the requirement of experts for managing the software.

This report estimates that in terms of geographical regions, North America accounted for about 43% of the total market share during 2015. The increasing adoption of cloud computing solutions by educational institutions to improve the quality of education, in email systems, and data sharing across the campus will drive the growth of the market. As a result, the region will continue to dominate the market during the forecast period as well.  The adoption of gadgets such as e-readers, tablets, and laptops and the availability of uninterrupted internet connectivity will also fuel the market growth in the region.

Competitive landscape and key vendors

The market is characterized by the presence of several diversified international and regional cloud computing providers in the education sector. Due to the availability of digital infrastructure and the rise in demand from educational institutions, most vendors in the market are from developed nations such as the US and the UK. These international cloud computing companies have started focusing on expanding their global presence, especially in developing countries in the APAC, Africa, and Latin America. As international players increase their footprint in the market, the regional vendors find it difficult to compete with them in terms of product quality, technology, and product pricing. The market is highly competitive, and the increase in product and service extensions, technological innovations, and M&A will further intensify the level of competition among vendors. Leading players have also started undergoing strategic alliance, such as M&A, for marketing their products and increasing their share of the market.

The leading vendors in the market are -

• Blackboard
• Cisco Systems
• Ellucian
• Instructure

The other prominent vendors in the market are Adobe Systems, EMC, NetApp, and Salesforce.com.

Segmentation by service and analysis of the cloud computing market in higher education

• SaaS (software as a service)
• IaaS (infrastructure as a service)
• PaaS (platform as a service)

Accounting for more than 52% of the total share of the market, the SaaS market segment dominated the industry during 2015. SaaS applications run directly on a web browser and do not require any software downloads or installations. It also eliminates the installation of applications on individual systems and also streamlines the maintenance and support system by the effective management of applications, data storage, and operating systems. The estimated increase in demand for on-premise applications from educational institutions will drive the demand for cloud computing services in the next few years.

Segmentation by deployment and analysis of the cloud computing market in higher education

• Community
• Hybrid
• Public
• Private

According to this market study, the public deployment segment will account for more than 54% of the total market share by 2020 and also dominate the cloud computing market in higher education throughout the forecast period. Benefits of cloud computing such as reduced operational costs as the servers are virtual, easy implementation and more efficiency, and no maintenance charges will fuel the growth of the market in this segment. 

Key questions answered in the report include

• What will the market size and the growth rate be in 2020?
• What are the key factors driving the global cloud computing market in higher education?
• What are the key market trends impacting the growth of the global cloud computing market in higher education?
• What are the challenges to market growth?
• Who are the key vendors in the global cloud computing market in higher education?
• What are the market opportunities and threats faced by the vendors in the global cloud computing market in higher education?
• Trending factors influencing the market shares of the APAC, North America, Western Europe, Rest of Europe, and ROW.
• What are the key outcomes of the five forces analysis of the global cloud computing market in higher education?

Technavio also offers customization on reports based on specific client requirement.

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