Global Shoe Dryer Market 2017-2021

Global shoe dryer market forecast

Extensive research carried out by the analysts at Technavio has shown that the global shoe dryer market will witness steady growth at a moderate CAGR of close to 3% during the forecast period. Government initiatives undertaken in several countries to promote camping is one of the key factors driving this market’s growth. The ‘Parks for People and Caravan and Camping’ initiative is one such example of government initiative in Western Australia that is aimed at improving and expanding camping experiences in national parks and conservation reserves throughout the region. Similarly, the Indian Ministry of Tourism is also working with the Indian Mountaineering Federation and Adventure Tour Operators Association to position India as an adventure tourism destination. These new government initiatives will encourage people to travel more, which, will, in turn, propel this market’s growth prospects over the next four years.

One of the latest trends gaining traction in the market is the introduction of innovative shoe dryers in terms of their design and usability. For example, Thanko Global Technology, a Tokyo-based company has introduced USB-powered shoe dryer, which is shaped like a sleeping dog. The users can put the shoe dryer inside the shoes after attaching it to the USB port of any device. Another novel shoe dryer was introduced by DRYSURE, which does not require any battery or power supply. It is designed in such a way that it can fit into all types of shoes and dry them without giving out heat. Such products make it easy for the users to carry the shoe dryer even in the remote areas, where there is no electricity. The availability of easy-to-use and portable shoe dryers in the market will contribute to this market’s growth in the coming years.

Competitive landscape and key vendors

The global shoe dryer market is highly fragmented because of the presence of several small and medium-sized vendors. Many private label companies are launching their shoe dryer at lower prices as an inexpensive alternative to the slightly more expensive branded equipment to boost sales volumes to gain market share. Companies with better technical and financial resources have the opportunity to develop innovative products that render competitors' products obsolete and non-competitive even before they are launched or costs are recovered. Therefore, it becomes imperative for the vendors to stay abreast of emerging technologies that could potentially affect the shoe dryer market competition. In addition to the intense competition, the market will witness various product differentiation strategies.

Key vendors in this market are -

• PEET Shoe Dryer
• IMPLUS

Other prominent vendors in the market include BLUEBASE JAPAN, DRYSURE, Hygitec, Meson Global Company, SEA Products, Shenzhen JBB Electronic, Shoe Care Innovations, Thanko Global Technology, Top Trock, Williams Direct Dryers, and Foshan Shunde Yongtong Electronics.    

Segmentation by end-user and analysis of the shoe dryer market

• Commercial
• Individual

The commercial segment was the leading revenue contributing end user segment and will continue to lead the market until the end of 2021. Due to the increasing focus on staying fit, several people have started going to gyms, sports clubs, and other fitness centers. As such physical activities lead to sweat generation, several fitness centers use commercial shoe dryers for their members. Although the number of commercial dryers sold is very few compared to the individual shoe dryers, its revenue share is more than the individual shoe dryers.

Segmentation by geography and analysis of the shoe dryer market

• APAC
• Europe
• North America
• ROW

In terms of shoe dryer market regions, Europe was the highest revenue contributing region in the global shoe dryer market during 2016 and will continue to lead the market in the coming years. In Europe, there has been an increase in the participation in outdoor recreational activities and there are over 25,000 campsites, which is a major factor driving this market’s growth in the region. Moreover, the camping industry is one of the main components of European tourism. Countries like Italy, Spain, the UK and France boast popular destinations for campers and witnesses many tourists and local camping.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global shoe dryer market?
• What are the key market trends impacting the growth of the global shoe dryer market?
• What are the challenges to market growth?
• Who are the key vendors in the global shoe dryer market?
• What are the market opportunities and threats faced by the vendors in the global shoe dryer market?
• What are the trending factors influencing the market shares of APAC, Europe, North America, and ROW?
• What are the key outcomes of the five forces analysis of the global shoe dryer market?

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