Global Massage Equipment Market by Product, End-user, Type, and Geography - Forecast and Analysis 2023-2027

Published: Dec 2022 Pages: 186 SKU: IRTNTR45523

The Global Massage Equipment Market size is estimated to grow by USD 17,294.31 million between 2022 and 2027 accelerating at a CAGR of 10.54%. The growth of the market depends on several factors, including the use of massage equipment to alleviate pain and stress, the growing popularity of the Shiatsu massage model, rising number of massage parlors and physiotherapy clinics.

This massage equipment market research report extensively covers market segmentation by product (massage chairs and sofas, back massagers, handheld massagers, neck and shoulder massagers, and others), end-user (commercial and residential), type (electric massage equipment and non-electric massage equipment), and geography (North America, Europe, APAC, South America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges.

What will be the size of the Massage Equipment Market During the Forecast Period?

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Massage Equipment Market: Key Drivers, Trends, Challenges, and Customer Landscape

Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Massage Equipment Market Drivers

The rising number of massage parlors and physiotherapy clinics is notably driving the massage equipment market growth. With the fast-growing urban middle class, several massage parlors are trying to keep pace with the needs of the population. Customers are looking for expert massage services and diverse options provided by advanced massage chairs. The electric massage chair is a new technique that involves gentle electrical stimulation to reduce and alleviate pain. Physiotherapy is also gaining momentum among users. 

Physiotherapy plays a significant role in delivering results in the healthcare industry. They help people with an injury or illness by aiding in pain relief. Physiotherapy clinics offer consultation and massage therapy with the help of advanced massage equipment, such as massage chairs that offer humanized massage mechanisms. Therefore, the growing demand for physiotherapy with the help of massage chairs is expected to accelerate the growth of the global massage equipment market during the forecast period.

Significant Massage Equipment Market Trends

The introduction of portable massage equipment is a major trend in the massage equipment market. Portable massage equipment or handheld massage equipment has gained traction among different groups of customers. Handheld massage equipment offers an effective way of providing comfort to users by transmitting the right amount of pressure and vibrations to the muscles. The handheld massage equipment can easily be carried while traveling to distant places without occupying major space in the traveler's luggage. Moreover, these types of massage equipment provide instant relief for pain in different parts of the body, such as neck pain, shoulder pain, and foot pain.

The technological upgradation of handheld massage equipment, coupled with greater awareness among people, has played a vital role in further increasing the revenue from the portable massage equipment segment. For instance, Panasonic Corp. offers an advanced Handheld Massager to alleviate muscle pain. The massager delivers three different types of vibration massages using a 360-degree swivel cord. The company also offers a smartphone-sized, portable, full-body massager (low-frequency electric therapy equipment). This massager is very useful for people who want to get quick massages during short breaks. Thus, the introduction of portable massage equipment is one of the growing trends, which is expected to drive the growth of the global massage equipment market during the forecast period.

Major Massage Equipment Market Challenges

Shifting to traditional massage therapies is a major challenge in the massage equipment market growth. Traditional massage therapy is recognized as a major way of alleviating body pain and health problems. This involves the pressing or rubbing of muscles and other soft tissues with the hands, fingers, forearms, elbows, or feet. There are more than 80 massage therapy styles followed across the world, with wide variations in the techniques, pressure, and movements that they use.

Some massage therapists use essential oils, such as bergamot, cedarwood, chamomile, eucalyptus, and lavender, in the massage lotion, which have an additional effect on the body and enhance their services. Adding essential oil has proven health benefits, such as reducing anxiety, depression, insomnia, nausea, and pain. Some of the major benefits of traditional massage therapy are reduced stress, improved blood circulation, reduced chronic stiffness and back pain, elimination of toxins, etc. Hence, the above benefits of traditional massage practices can hamper the growth of the global massage equipment market during the forecast period.

Key Massage Equipment Market Customer Landscape

The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Massage Equipment Market Customer Landscape

Who are the Major Massage Equipment Market Vendors?

Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Panasonic Holdings - The company operates under multiple segments including appliances, and life solutions among others, with a high focus on appliances.? 

The massage equipment market report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:

  • Beurer GmbH
  • Bodyfriend Inc.
  • Casada International GmbH
  • Conair Corp.
  • Family Inada Co. Ltd.
  • Fujita Massage Chair
  • HoMedics LLC
  • Human Touch LLC
  • JSB Health and Fitness Pvt. Ltd.
  • Luraco Technologies
  • OMRON Corp
  • OSIM International Pte. Ltd.
  • Prospera Corp.
  • Relaxonchair
  • Thumper Massager Inc.

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

What is the Fastest-Growing Segment in the Massage Equipment Market?

The market share growth by the massage chairs and sofa segment will be significant during the forecast period. The technological innovations introduced by the leading vendors, along with the increased spending by customers on health and wellness products, is a major factor driving the growth of the market segment. The global massage chairs and sofas market has witnessed a rapid rise in demand from both developed and developing countries. 

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The massage chairs and sofas segment shows a gradual increase in the market share of USD 5,402.16 million in 2017 and continued until 2021The rise in disposable income of households in developing countries such as India, and China has led to a shift in the consumption patterns of customers toward smart massage chairs that deliver a therapeutic massage experience to the user.  The demand for massage chairs and sofas has witnessed a major demand from the commercial segment, including airports, spa centers, saloons, hotels, restaurants, and cruise lines. Various individuals that require frequent or periodic massage therapies invest in residential massage chairs and sofas with multiple massages and stretching programs specific to certain massage treatments, such as zone therapy (reflexology) or 3D massage therapy. To meet the therapy requirements of such residential end-users, various vendors are offering advanced massage chairs and sofas. Such features in residential massage chairs and sofas are highly preferred by customers who require periodic massages. Therefore, the above-mentioned factors are expected to propel the growth of the segment during the forecast period.

Which are the Key Regions for the Massage Equipment Market?

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North America is estimated to contribute 37% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

The US, Canada, and Mexico are the primary market for the growth of the market in the region. The steady rise in the number of spa centers has spurred the demand for technologically advanced massage equipment in North America. Moreover, the growing awareness of and the need for healthy lifestyles contribute to the demand for wellness and fitness treatments, anti-aging treatments, and other wellness practices, thereby driving the market growth.

In 2022, the US held the major share of the massage equipment market in North America. The cumulative rise in per-capita incomes, coupled with the steady rise in the millennial population, are the major factors triggering the demand for massage equipment in the US. Therefore, in the future, the number of young people in North America, which is the most important target customer group for the massage equipment market, is expected to increase significantly. Moreover, the US is one of the major markets for massage therapy in the region. The proliferation of advanced products by the vendors, coupled with increasing demand for advanced massage equipment in offices and other commercial places, has further enhanced the market growth.

Canada and Mexico are the second and third-largest massage equipment markets in North America, respectively. In recent years, electric massage equipment has been popularized through retail outlets and online stores in these countries. The durability, softness, and luxury appeal of different types of massage equipment, including massage chairs, have further widened the growth prospects of the market. The omnichannel strategies adopted by vendors are further accelerating the sales of massage equipment. Several massage equipment brands available online offer product information on sleek designs and advanced features along with varied price ranges, which helps customers in making a final purchase based on their requirements. The customers in these countries are Internet-savvy and prefer smart devices, which will contribute to the increase in demand for smart feature-enabled electric massage chairs. Additionally, digital signage and online advertisements are generating more awareness and brand visibility for massage equipment in these countries.

In 2020, the outbreak of COVID-19 severely affected the economic growth in North America. This led to the closure of operations in various businesses, including salons, spas, exotic hotels, and massage parlors. However, the initiation of vaccination drives led to the lifting of lockdowns and the resumption of operations in salons, spas, exotic hotels, and massage parlors. This has increased the demand for massage equipment from end-users in 2021. Moreover, increasing awareness regarding the benefits of massage and the launch of new products will drive the demand for massage equipment from different end-users, such as spas and salons, during the forecast period. Hence, the massage equipment market in North America will witness growth during the forecast period.

Segment Overview

The massage equipment market research report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.

  • Product Outlook (USD Million, 2017 - 2027)
    • Massage chairs and sofas
    • Back massagers
    • Handheld massagers
    • Neck and shoulder massagers
    • Others
  • End-user Outlook (USD Million, 2017 - 2027)
    • Commercial
    • Residential
  • Type Outlook (USD Million, 2017 - 2027)
    • Electric massage equipment
    • Non-electric massage equipment
  • Region Outlook (USD Million, 2017 - 2027)
    • North America
      • The U.S.
      • Canada
    • Europe
      • U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa
    • South America
      • Chile
      • Brazil
      • Argentina

Massage Equipment Market Scope

Report Coverage

Details

Page number

186

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 10.54%

Market growth 2023-2027

USD 17,294.31 million

Market structure

Fragmented

YoY growth 2022-2023(%)

8.61

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 37%

Key countries

US, China, Japan, Germany, and France

Competitive landscape

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

Beurer GmbH, Bodyfriend Inc., Casada International GmbH, Conair Corp., Family Inada Co. Ltd., Fujita Massage Chair, HoMedics LLC, Human Touch LLC, JSB Health and Fitness Pvt. Ltd., Luraco Technologies, OMRON Corp, OSIM International Pte. Ltd., Panasonic Holdings Corp., Prospera Corp., Relaxonchair, RoboTouch, Thumper Massager Inc., Wahl Clipper Corp., WelbuTech Co. Ltd., and Xiaomi Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Massage Equipment Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the massage equipment market between 2023 and 2027
  • Precise estimation of the massage equipment market size and its contribution to the market in focus on the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the industry across North America, Europe, APAC, South America, and the Middle East and Africa
  • A thorough analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of massage equipment market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 07: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 08: Executive Summary – Chart on Incremental Growth
    • Exhibit 09: Executive Summary – Data Table on Incremental Growth
    • Exhibit 10: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 11: Parent market
    • Exhibit 12: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 13: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 14: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 15: Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 17: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 18: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global massage equipment market 2017 - 2021
      • Exhibit 19: Historic Market Size – Data Table on Global massage equipment market 2017 - 2021 ($ million)
    • 4.2 Product Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Product Segment 2017 - 2021 ($ million)
    • 4.3 End-user Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – End-user Segment 2017 - 2021 ($ million)
    • 4.4 Type Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Type Segment 2017 - 2021 ($ million)
    • 4.5 Geography Segment Analysis 2017 - 2021
      • Exhibit 23: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • 4.6 Country Segment Analysis 2017 - 2021
      • Exhibit 24: Historic Market Size – Country Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 25: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 26: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 27: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 28: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 29: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 30: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 31: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Product

    • 6.1 Market segments
      • Exhibit 32: Chart on Product - Market share 2022-2027 (%)
      • Exhibit 33: Data Table on Product - Market share 2022-2027 (%)
    • 6.2 Comparison by Product
      • Exhibit 34: Chart on Comparison by Product
      • Exhibit 35: Data Table on Comparison by Product
    • 6.3 Massage chairs and sofas - Market size and forecast 2022-2027
      • Exhibit 36: Chart on Massage chairs and sofas - Market size and forecast 2022-2027 ($ million)
      • Exhibit 37: Data Table on Massage chairs and sofas - Market size and forecast 2022-2027 ($ million)
      • Exhibit 38: Chart on Massage chairs and sofas - Year-over-year growth 2022-2027 (%)
      • Exhibit 39: Data Table on Massage chairs and sofas - Year-over-year growth 2022-2027 (%)
    • 6.4 Back massagers - Market size and forecast 2022-2027
      • Exhibit 40: Chart on Back massagers - Market size and forecast 2022-2027 ($ million)
      • Exhibit 41: Data Table on Back massagers - Market size and forecast 2022-2027 ($ million)
      • Exhibit 42: Chart on Back massagers - Year-over-year growth 2022-2027 (%)
      • Exhibit 43: Data Table on Back massagers - Year-over-year growth 2022-2027 (%)
    • 6.5 Handheld massagers - Market size and forecast 2022-2027
      • Exhibit 44: Chart on Handheld massagers - Market size and forecast 2022-2027 ($ million)
      • Exhibit 45: Data Table on Handheld massagers - Market size and forecast 2022-2027 ($ million)
      • Exhibit 46: Chart on Handheld massagers - Year-over-year growth 2022-2027 (%)
      • Exhibit 47: Data Table on Handheld massagers - Year-over-year growth 2022-2027 (%)
    • 6.6 Neck and shoulder massagers - Market size and forecast 2022-2027
      • Exhibit 48: Chart on Neck and shoulder massagers - Market size and forecast 2022-2027 ($ million)
      • Exhibit 49: Data Table on Neck and shoulder massagers - Market size and forecast 2022-2027 ($ million)
      • Exhibit 50: Chart on Neck and shoulder massagers - Year-over-year growth 2022-2027 (%)
      • Exhibit 51: Data Table on Neck and shoulder massagers - Year-over-year growth 2022-2027 (%)
    • 6.7 Others - Market size and forecast 2022-2027
      • Exhibit 52: Chart on Others - Market size and forecast 2022-2027 ($ million)
      • Exhibit 53: Data Table on Others - Market size and forecast 2022-2027 ($ million)
      • Exhibit 54: Chart on Others - Year-over-year growth 2022-2027 (%)
      • Exhibit 55: Data Table on Others - Year-over-year growth 2022-2027 (%)
    • 6.8 Market opportunity by Product
      • Exhibit 56: Market opportunity by Product ($ million)

    7 Market Segmentation by End-user

    • 7.1 Market segments
      • Exhibit 57: Chart on End-user - Market share 2022-2027 (%)
      • Exhibit 58: Data Table on End-user - Market share 2022-2027 (%)
    • 7.2 Comparison by End-user
      • Exhibit 59: Chart on Comparison by End-user
      • Exhibit 60: Data Table on Comparison by End-user
    • 7.3 Commercial - Market size and forecast 2022-2027
      • Exhibit 61: Chart on Commercial - Market size and forecast 2022-2027 ($ million)
      • Exhibit 62: Data Table on Commercial - Market size and forecast 2022-2027 ($ million)
      • Exhibit 63: Chart on Commercial - Year-over-year growth 2022-2027 (%)
      • Exhibit 64: Data Table on Commercial - Year-over-year growth 2022-2027 (%)
    • 7.4 Residential - Market size and forecast 2022-2027
      • Exhibit 65: Chart on Residential - Market size and forecast 2022-2027 ($ million)
      • Exhibit 66: Data Table on Residential - Market size and forecast 2022-2027 ($ million)
      • Exhibit 67: Chart on Residential - Year-over-year growth 2022-2027 (%)
      • Exhibit 68: Data Table on Residential - Year-over-year growth 2022-2027 (%)
    • 7.5 Market opportunity by End-user
      • Exhibit 69: Market opportunity by End-user ($ million)

    8 Market Segmentation by Type

    • 8.1 Market segments
      • Exhibit 70: Chart on Type - Market share 2022-2027 (%)
      • Exhibit 71: Data Table on Type - Market share 2022-2027 (%)
    • 8.2 Comparison by Type
      • Exhibit 72: Chart on Comparison by Type
      • Exhibit 73: Data Table on Comparison by Type
    • 8.3 Electric massage equipment - Market size and forecast 2022-2027
      • Exhibit 74: Chart on Electric massage equipment - Market size and forecast 2022-2027 ($ million)
      • Exhibit 75: Data Table on Electric massage equipment - Market size and forecast 2022-2027 ($ million)
      • Exhibit 76: Chart on Electric massage equipment - Year-over-year growth 2022-2027 (%)
      • Exhibit 77: Data Table on Electric massage equipment - Year-over-year growth 2022-2027 (%)
    • 8.4 Non-electric massage equipment - Market size and forecast 2022-2027
      • Exhibit 78: Chart on Non-electric massage equipment - Market size and forecast 2022-2027 ($ million)
      • Exhibit 79: Data Table on Non-electric massage equipment - Market size and forecast 2022-2027 ($ million)
      • Exhibit 80: Chart on Non-electric massage equipment - Year-over-year growth 2022-2027 (%)
      • Exhibit 81: Data Table on Non-electric massage equipment - Year-over-year growth 2022-2027 (%)
    • 8.5 Market opportunity by Type
      • Exhibit 82: Market opportunity by Type ($ million)

    9 Customer Landscape

    • 9.1 Customer landscape overview
      • Exhibit 83: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    10 Geographic Landscape

    • 10.1 Geographic segmentation
      • Exhibit 84: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 85: Data Table on Market share by geography 2022-2027 (%)
    • 10.2 Geographic comparison
      • Exhibit 86: Chart on Geographic comparison
      • Exhibit 87: Data Table on Geographic comparison
    • 10.3 North America - Market size and forecast 2022-2027
      • Exhibit 88: Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 89: Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 90: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 91: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 10.4 Europe - Market size and forecast 2022-2027
      • Exhibit 92: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 93: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 94: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 95: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 10.5 APAC - Market size and forecast 2022-2027
      • Exhibit 96: Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 97: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 98: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 99: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 10.6 South America - Market size and forecast 2022-2027
      • Exhibit 100: Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 101: Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 102: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 103: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 10.7 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 104: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 105: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 106: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 107: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 10.8 US - Market size and forecast 2022-2027
      • Exhibit 108: Chart on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 109: Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 110: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 111: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 10.9 China - Market size and forecast 2022-2027
      • Exhibit 112: Chart on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 113: Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 114: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 115: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 10.10 Germany - Market size and forecast 2022-2027
      • Exhibit 116: Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 117: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 118: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 119: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 10.11 Japan - Market size and forecast 2022-2027
      • Exhibit 120: Chart on Japan - Market size and forecast 2022-2027 ($ million)
      • Exhibit 121: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
      • Exhibit 122: Chart on Japan - Year-over-year growth 2022-2027 (%)
      • Exhibit 123: Data Table on Japan - Year-over-year growth 2022-2027 (%)
    • 10.12 France - Market size and forecast 2022-2027
      • Exhibit 124: Chart on France - Market size and forecast 2022-2027 ($ million)
      • Exhibit 125: Data Table on France - Market size and forecast 2022-2027 ($ million)
      • Exhibit 126: Chart on France - Year-over-year growth 2022-2027 (%)
      • Exhibit 127: Data Table on France - Year-over-year growth 2022-2027 (%)
    • 10.13 Market opportunity by geography
      • Exhibit 128: Market opportunity by geography ($ million)

    11 Drivers, Challenges, and Trends

    • 11.1 Market drivers
      • 11.2 Market challenges
        • 11.3 Impact of drivers and challenges
          • Exhibit 129: Impact of drivers and challenges in 2022 and 2027
        • 11.4 Market trends

          12 Vendor Landscape

          • 12.1 Overview
            • 12.2 Vendor landscape
              • Exhibit 130: Overview on Criticality of inputs and Factors of differentiation
            • 12.3 Landscape disruption
              • Exhibit 131: Overview on factors of disruption
            • 12.4 Industry risks
              • Exhibit 132: Impact of key risks on business

            13 Vendor Analysis

            • 13.1 Vendors covered
              • Exhibit 133: Vendors covered
            • 13.2 Market positioning of vendors
              • Exhibit 134: Matrix on vendor position and classification
            • 13.3 Beurer GmbH
              • Exhibit 135: Beurer GmbH - Overview
              • Exhibit 136: Beurer GmbH - Product / Service
              • Exhibit 137: Beurer GmbH - Key offerings
            • 13.4 Bodyfriend Inc.
              • Exhibit 138: Bodyfriend Inc. - Overview
              • Exhibit 139: Bodyfriend Inc. - Product / Service
              • Exhibit 140: Bodyfriend Inc. - Key offerings
            • 13.5 Casada International GmbH
              • Exhibit 141: Casada International GmbH - Overview
              • Exhibit 142: Casada International GmbH - Product / Service
              • Exhibit 143: Casada International GmbH - Key offerings
            • 13.6 Conair Corp.
              • Exhibit 144: Conair Corp. - Overview
              • Exhibit 145: Conair Corp. - Product / Service
              • Exhibit 146: Conair Corp. - Key offerings
            • 13.7 Family Inada Co. Ltd.
              • Exhibit 147: Family Inada Co. Ltd. - Overview
              • Exhibit 148: Family Inada Co. Ltd. - Product / Service
              • Exhibit 149: Family Inada Co. Ltd. - Key offerings
            • 13.8 Fujita Massage Chair
              • Exhibit 150: Fujita Massage Chair - Overview
              • Exhibit 151: Fujita Massage Chair - Product / Service
              • Exhibit 152: Fujita Massage Chair - Key offerings
            • 13.9 HoMedics LLC
              • Exhibit 153: HoMedics LLC - Overview
              • Exhibit 154: HoMedics LLC - Product / Service
              • Exhibit 155: HoMedics LLC - Key offerings
            • 13.10 Human Touch LLC
              • Exhibit 156: Human Touch LLC - Overview
              • Exhibit 157: Human Touch LLC - Product / Service
              • Exhibit 158: Human Touch LLC - Key offerings
            • 13.11 JSB Health and Fitness Pvt. Ltd.
              • Exhibit 159: JSB Health and Fitness Pvt. Ltd. - Overview
              • Exhibit 160: JSB Health and Fitness Pvt. Ltd. - Product / Service
              • Exhibit 161: JSB Health and Fitness Pvt. Ltd. - Key offerings
            • 13.12 Luraco Technologies
              • Exhibit 162: Luraco Technologies - Overview
              • Exhibit 163: Luraco Technologies - Product / Service
              • Exhibit 164: Luraco Technologies - Key offerings
            • 13.13 OMRON Corp
              • Exhibit 165: OMRON Corp - Overview
              • Exhibit 166: OMRON Corp - Business segments
              • Exhibit 167: OMRON Corp - Key news
              • Exhibit 168: OMRON Corp - Key offerings
              • Exhibit 169: OMRON Corp - Segment focus
            • 13.14 OSIM International Pte. Ltd.
              • Exhibit 170: OSIM International Pte. Ltd. - Overview
              • Exhibit 171: OSIM International Pte. Ltd. - Product / Service
              • Exhibit 172: OSIM International Pte. Ltd. - Key offerings
            • 13.15 Panasonic Holdings Corp.
              • Exhibit 173: Panasonic Holdings Corp. - Overview
              • Exhibit 174: Panasonic Holdings Corp. - Business segments
              • Exhibit 175: Panasonic Holdings Corp. - Key news
              • Exhibit 176: Panasonic Holdings Corp. - Key offerings
              • Exhibit 177: Panasonic Holdings Corp. - Segment focus
            • 13.16 Prospera Corp.
              • Exhibit 178: Prospera Corp. - Overview
              • Exhibit 179: Prospera Corp. - Product / Service
              • Exhibit 180: Prospera Corp. - Key offerings
            • 13.17 Wahl Clipper Corp.
              • Exhibit 181: Wahl Clipper Corp. - Overview
              • Exhibit 182: Wahl Clipper Corp. - Product / Service
              • Exhibit 183: Wahl Clipper Corp. - Key offerings

            14 Appendix

            • 14.1 Scope of the report
              • 14.2 Inclusions and exclusions checklist
                • Exhibit 184: Inclusions checklist
                • Exhibit 185: Exclusions checklist
              • 14.3 Currency conversion rates for US$
                • Exhibit 186: Currency conversion rates for US$
              • 14.4 Research methodology
                • Exhibit 187: Research methodology
                • Exhibit 188: Validation techniques employed for market sizing
                • Exhibit 189: Information sources
              • 14.5 List of abbreviations
                • Exhibit 190: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              massage equipment market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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