Meat Poultry and Seafood Packaging Market in the US 2016-2020

Overview of the meat, poultry, and seafood packaging market in the US

Technavio’s market research analyst predicts the meat, poultry, and seafood packaging market in the US to grow at a steady CAGR of more than 4% by 2020.  At present, pouch packaging is gaining popularity in the meat, poultry, and seafood packaging market in the US. Consumers prefer pouches as they are easy to use, are compact and lightweight, and are convenient while traveling. Several meat, poultry, and seafood packaging companies such as Amcor and Bemis are using retort pouch packaging as it can be easily customized in terms of design and size. Pouch packaging provides immense scope for the creation of new designs and sizes and can be customized based on the demand from consumer goods manufacturers. Such advantages have propelled vendors to encourage the use of pouch packaging in this market.

The market is witnessing a huge surge in the demand for high-barrier packaging as it has higher performance than other packaging materials such as laminated structures. Specialized coatings coupled with resins are used to develop this form of packaging. These high-barrier plastics are premium packaging materials and are increasingly being used by food and beverage companies. The high-barrier resins provide better protection from moisture and oxygen and enhance product shelf life and durability during transportation.

Segmentation by types of packaging and analysis of the meat, poultry, and seafood packaging market in the US

• Flexible packaging
• Rigid packaging

The flexible packaging segment will continue its dominance during the forecast period and is expected to occupy around 67% of the total market share by 2020. The primary reason for this segment’s growth is due to the rise in demand for fresh, frozen, and processed meat, poultry, and seafood. The growing demand for pouch packaging will be the major revenue contributor for this segment in the coming years.

Segmentation by applications and analysis of the meat, poultry, and seafood packaging market in the US

• Fresh and frozen products
• Processed products
• Ready-to-eat products

During 2015, fresh and frozen products dominated the market and accounted for more than 54% of the total market share. These foods can be refrigerated for later use and allow for convenient cooking. Frozen food packaging requires the use of high-quality materials that effectively protect the food product at temperatures of up to -40°F. Case-ready packaging and modified atmosphere packaging will account for the highest growth in this segment as such packaging techniques enhance the shelf life of the food while maintaining texture, taste, and quality.

Competitive landscape and key vendors

The market is characterized by intense competition among vendors, and evolving industry standards and business models. The market is also dependent on the changing tastes and preferences of consumers as it will play a major role in intensifying the level of competition among vendors. Vendors are focusing to develop new products to sustain themselves in the market.

Key vendors in the market are -

• Bemis
• Ardagh
• International Paper
• Sealed Air
• Crown Holding
• Ball

Other prominent vendors in the meat, poultry, and seafood packaging market in the US include AEP Industries, Anchor Packaging, Berry Plastics, Bomarko, Cascades Sonoco, Coveris, Dolco Packaging, Exopack Holding, Genpak, Graphic Packaging Holding, InterFlex Group, International Paper, Leucadia National, LINPAC Packaging, Packaging Corporation of America, Printpack, Robbie Manufacturing, and Reynolds.

Key questions answered in the report include

• What will the market size and the growth rate be in 2020?
• What are the key factors driving the meat, poultry, and seafood packaging market in the US?
• What are the key market trends impacting the growth of the meat, poultry, and seafood packaging market in the US?
• What are the challenges to market growth?
• Who are the key vendors in the meat, poultry, and seafood packaging market in the US?
• What are the market opportunities and threats faced by the vendors in the meat, poultry, and seafood packaging market in the US?
• Trending factors influencing the market shares of the US.
• What are the key outcomes of the five forces analysis of the meat, poultry, and seafood packaging market in the US?

Technavio also offers customization on reports based on specific client requirement.

Related reports:

• Global Frozen Fish and Seafood Market 2016-2020
• Global Frozen Food Packaging Market 2016-2020