White Tea Market by Type, Distribution Channel, and Geography - Forecast and Analysis 2023-2027

Published: Oct 2023 Pages: 145 SKU: IRTNTR75255

White Tea Market Forecast 2023-2027

The white tea market size is forecast to increase by USD 200.81 million, at a CAGR of 6.46% between 2022 and 2027. 

The growing demand for natural and organic products is driving the growth of the market. Natural and organic products are becoming more popular in various industries. This is a premium beverage made from the youngest tea leaves and buds that are mostly unprocessed and are natural and healthy. Consumers are becoming more health-conscious and demand products that do not contain harmful substances or toxins. This has led to a growing demand for natural and organic beverages that is free of synthetic pesticides, chemicals, and other potentially dangerous ingredients. The demand for premium and unique flavors, along with health and sustainability concerns, are the major drivers of the demand for natural and organic tea, which is expected to boost the growth of the market. 

White Tea Market: Overview

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Key Trend and Challenge

Our researchers analyzed the data with 2022 as the base year, along with the key trends, and challenges. A holistic analysis of drivers, trends, and challenges will help stakeholders in the value chain refine their marketing strategies to gain a competitive advantage.

Market Trend 

The increasing use of novel techniques for product development is a key trend shaping the market. White beverage manufacturers are experimenting with novel flavors, mixes, and brewing techniques to differentiate their brands and draw in new customers as a result of increased competition and altering consumer tastes. Although manufacturers are experimenting with various flavor blends and combinations to produce one-of-a-kind flavor experiences, this beverage is known for its delicate and subtle flavor. For instance, some producers are enhancing this beverage with natural fruit or floral flavors to create new flavor profiles.

This is traditionally made by steeping it in hot water for a short period. To draw customers, some producers are experimenting with alternative processing techniques, such as cold brewing or using specialized cuppa infusers. Therefore, one of the key trends influencing the growth of the market during the forecast period is the use of unique strategies for product creation.

Market Challenge 

The availability of low-cost synthetic alternatives is the major challenge impeding the market growth. Synthetic beverage are produced for much less cost than natural white beverages because they use artificial flavors, colors, and scents. Nimu organic tea, Stash tea, Yogi tea, and Choice organic tea are a few examples of brands of synthetic tea. Due to the lower price of these artificial substitutes, some consumers may choose them, thereby decreasing the market for genuine beverages.

Some beverage producers may choose to add these synthetic substitutes to their goods in order to reduce production costs and increase profit margins. Moreover, artificial teas can be promoted as healthier options by making health claims about their vitamins, antioxidants, and other beneficial components. Because of this, the expansion of the market is being slowed by the availability of cheap synthetic replacements.

Customer Landscape

The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Market Customer Landscape

White Tea Market Company Overview

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

  • Key Offering - Ajanta Tea manufactures tea-related products. It also offers different varieties of these beverages such as Himalayan Forest White Tea, and Okayti Tea Estate.
  • Key Offering - Associated British Foods Plc, under its brand Twinings, offers different types of this beverage.
  • Key Offering - Carrubba Inc. offers a wide range of products such as Camellia Sinensis Leaf Extract.

The market report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:

  • AsianTeaxpress Pte Ltd.
  • Changsha Botaniex Inc.
  • Golden Tips Tea Co. P Ltd.
  • ISVARA
  • Minto Island Tea Co.
  • MJF Exports Pvt. Ltd.
  • Numi Inc.
  • Organicway Inc.
  • Sazen Tea Co. Ltd.
  • Subodh Brothers
  • TEALYRA Inc.
  • The Republic of Tea Inc.
  • The Tea Shelf
  • Unilever PLC
  • Vahdam Teas Pvt. Ltd.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize Companys as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize Companys as dominant, leading, strong, tentative, and weak.

Market Segmentation by Distribution Channel

Offline distribution channels include stores that sell products in physical spaces. In 2022, this segment dominated the market due to factors such as the convenience of contacting sellers. For example, major specialty and branded stores such as Teavana, Davids Tea, Harney and Sons, and several other popular outlets offer this beverage. There are two types of specialty stores, namely select shops and brand specialty stores. Customers prefer specialty stores because they offer a wide variety of products. Professional experts in the field offer one-on-one assistance to customers to help them better understand the benefits of this beverage. 

An offline business has several advantages, including easy parking, quick payments, and easily accessible locations that make shoppers prefer such stores. Different types of product shelf space in offline stores increase product awareness and attract more consumers. This will increase the number of impulse purchases during the forecast period. Such factors drive the growth of this segment of the market during the forecast period.  

Market Segmentation by Type

The conventional segment remains a significant player in the market and is expected to maintain its share in the future. It refers to the manufacture and sale of grown and processed in traditional ways without the use of synthetic chemicals or artificial additives.

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The conventional segment was valued at?USD 404.22 million in?2017 and continued to grow until?2021. The beverage is often considered more economical and accessible than specialty beverages and may appeal to consumers seeking a hassle-free, authentic beverage-drinking experience. This is expected to drive the growth of the segment during the forecast period.  

Key Regions for the Market 

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APAC is estimated to contribute 58% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

APAC dominated the market with a high market share in 2022. APAC consumers are health and wellness-conscious, driving demand for white beverages. Due to the increasing disposable income of consumers in this region, there is a demand for premium products. Global and regional suppliers are growing their customer base in APAC by increasing their e-commerce presence, especially through third-party online suppliers such as Amazon.com Inc (Amazon). The growing popularity of the internet and the increasing trend of online shopping in the region have contributed significantly to the growth of the market in the region.    

Segment Overview

The market report forecasts market growth by revenue at global, regional, & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

  • Type Outlook (USD Million, 2017 - 2027)
    • Conventional
    • Organic
  • Distribution Channel Outlook (USD Million, 2017 - 2027)
    • Offline
    • Online
  • Region Outlook (USD Million, 2017 - 2027)
    • North America
      • The U.S.
      • Canada
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • South America
      • Chile
      • Argentina
      • Brazil
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Market Analyst Overview

The market is witnessing a surge in popularity due to its antioxidant and antimicrobial properties, making it highly sought after in the pharmaceutical industry and beyond. With its potential to bolster the immune system and combat cardiovascular diseases, White beverages have become a focal point in health-conscious circles. Rich in flavonoids, it offers benefits ranging from weight loss and reduced obesity risks to the prevention of diabetes and heart diseases. Studies also suggest its effectiveness against oral bacteria and lung cancer cells, while its consumption can alleviate anxiety and boost energy levels. In emerging economies, this beverage is gaining traction for its subtle, mild, and delicate flavors, including fruity notes like melon, peach, and apricot, along with hints of vanilla, honey, herbs, and chocolate.

This inclusion in various products, including beverages, cosmetics, toiletries, skincare products, candles, and room fresheners, underscores its versatility. Brands like Dove are incorporating this beverage, such as in the Dove Go Fresh Apple antiperspirants, offering hours of sweat protection. With the rise of online distribution channels and increasing consumer awareness about antioxidants and free radicals, the market is poised for significant growth, catering to diverse applications and consumer preferences. The market caters to diverse diet patterns, offering an alternative to conventional products with its antioxidant-rich content. Renowned for its fruity and floral flavors, this beverage presents notes of grassy freshness, citrus undertones, and a high fluoride content. Consumers prioritize its absence of harmful chemicals, leveraging its antioxidant properties to combat oxidative stress. It extends beyond beverages, finding applications in cosmetics, toiletries, and oil diffusers. Brands, including private-level ones, emphasize features like hours of sweat protection. Reports on the market delve into historical data, market representation, and regional and country scopes, and offer free customization, reflecting analyst expertise across various segments.

Market Scope

Report Coverage

Details

Page number

145

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 6.46%

Market growth 2023-2027

USD 200.81 million

Market structure

Fragmented

YoY growth 2022-2023(%)

4.65

Regional analysis

APAC, Europe, North America, South America, and Middle East and Africa

Performing market contribution

APAC at 58%

Key countries

US, China, Japan, India, and UK

Competitive landscape

Leading Companys, Market Positioning of Companys, Competitive Strategies, and Industry Risks

Key companies profiled

Ajanta Tea, AsianTeaxpress Pte Ltd., Associated British Foods Plc, Carrubba Inc., Changsha Botaniex Inc., Golden Tips Tea Co. P Ltd., ISVARA, Minto Island Tea Co., MJF Exports Pvt. Ltd., Numi Inc., Organicway Inc., Sazen Tea Co. Ltd., Subodh Brothers, TEALYRA Inc., The Republic of Tea Inc., The Tea Shelf, Unilever PLC, Vahdam Teas Pvt. Ltd., VICONY TEAS Co. Ltd., and Wollenhaupt Tee GmbH

Market dynamics

Parent market analysis, Market forecasting, market growth and trends, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this White Tea Market Research Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the market growth and forecasting of the market between 2023 and 2027
  • Precise estimation of the market size and its contribution to the parent market
  • Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
  • Growth of the market across Europe, North America, APAC, South America, and Middle East and Africa
  • Thorough market growth analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive market analysis and report on the factors that will challenge the market research and growth of market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global white tea market 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on global white tea market 2017 - 2021 ($ million)
    • 4.2 Type Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Type Segment 2017 - 2021 ($ million)
    • 4.3 Distribution Channel Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Distribution Channel Segment 2017 - 2021 ($ million)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • 4.5 Country Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Type

    • 6.1 Market segments
      • Exhibit 30: Chart on Type - Market share 2022-2027 (%)
      • Exhibit 31: Data Table on Type - Market share 2022-2027 (%)
    • 6.2 Comparison by Type
      • Exhibit 32: Chart on Comparison by Type
      • Exhibit 33: Data Table on Comparison by Type
    • 6.3 Conventional - Market size and forecast 2022-2027
      • Exhibit 34: Chart on Conventional - Market size and forecast 2022-2027 ($ million)
      • Exhibit 35: Data Table on Conventional - Market size and forecast 2022-2027 ($ million)
      • Exhibit 36: Chart on Conventional - Year-over-year growth 2022-2027 (%)
      • Exhibit 37: Data Table on Conventional - Year-over-year growth 2022-2027 (%)
    • 6.4 Organic - Market size and forecast 2022-2027
      • Exhibit 38: Chart on Organic - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Data Table on Organic - Market size and forecast 2022-2027 ($ million)
      • Exhibit 40: Chart on Organic - Year-over-year growth 2022-2027 (%)
      • Exhibit 41: Data Table on Organic - Year-over-year growth 2022-2027 (%)
    • 6.5 Market opportunity by Type
      • Exhibit 42: Market opportunity by Type ($ million)
      • Exhibit 43: Data Table on Market opportunity by Type ($ million)

    7 Market Segmentation by Distribution Channel

    • 7.1 Market segments
      • Exhibit 44: Chart on Distribution Channel - Market share 2022-2027 (%)
      • Exhibit 45: Data Table on Distribution Channel - Market share 2022-2027 (%)
    • 7.2 Comparison by Distribution Channel
      • Exhibit 46: Chart on Comparison by Distribution Channel
      • Exhibit 47: Data Table on Comparison by Distribution Channel
    • 7.3 Offline - Market size and forecast 2022-2027
      • Exhibit 48: Chart on Offline - Market size and forecast 2022-2027 ($ million)
      • Exhibit 49: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
      • Exhibit 50: Chart on Offline - Year-over-year growth 2022-2027 (%)
      • Exhibit 51: Data Table on Offline - Year-over-year growth 2022-2027 (%)
    • 7.4 Online - Market size and forecast 2022-2027
      • Exhibit 52: Chart on Online - Market size and forecast 2022-2027 ($ million)
      • Exhibit 53: Data Table on Online - Market size and forecast 2022-2027 ($ million)
      • Exhibit 54: Chart on Online - Year-over-year growth 2022-2027 (%)
      • Exhibit 55: Data Table on Online - Year-over-year growth 2022-2027 (%)
    • 7.5 Market opportunity by Distribution Channel
      • Exhibit 56: Market opportunity by Distribution Channel ($ million)
      • Exhibit 57: Data Table on Market opportunity by Distribution Channel ($ million)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 59: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 60: Data Table on Market share by geography 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 61: Chart on Geographic comparison
      • Exhibit 62: Data Table on Geographic comparison
    • 9.3 APAC - Market size and forecast 2022-2027
      • Exhibit 63: Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 64: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 65: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 66: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 9.4 Europe - Market size and forecast 2022-2027
      • Exhibit 67: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 68: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 69: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 70: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 9.5 North America - Market size and forecast 2022-2027
      • Exhibit 71: Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 72: Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 73: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 74: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 9.6 South America - Market size and forecast 2022-2027
      • Exhibit 75: Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 76: Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 77: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 78: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 79: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 80: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 81: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 82: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 9.8 China - Market size and forecast 2022-2027
      • Exhibit 83: Chart on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 84: Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Exhibit 85: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 86: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 9.9 Japan - Market size and forecast 2022-2027
      • Exhibit 87: Chart on Japan - Market size and forecast 2022-2027 ($ million)
      • Exhibit 88: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
      • Exhibit 89: Chart on Japan - Year-over-year growth 2022-2027 (%)
      • Exhibit 90: Data Table on Japan - Year-over-year growth 2022-2027 (%)
    • 9.10 India - Market size and forecast 2022-2027
      • Exhibit 91: Chart on India - Market size and forecast 2022-2027 ($ million)
      • Exhibit 92: Data Table on India - Market size and forecast 2022-2027 ($ million)
      • Exhibit 93: Chart on India - Year-over-year growth 2022-2027 (%)
      • Exhibit 94: Data Table on India - Year-over-year growth 2022-2027 (%)
    • 9.11 US - Market size and forecast 2022-2027
      • Exhibit 95: Chart on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 96: Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 97: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 98: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.12 UK - Market size and forecast 2022-2027
      • Exhibit 99: Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 100: Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 101: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 102: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 103: Market opportunity by geography ($ million)
      • Exhibit 104: Data Tables on Market opportunity by geography ($ million)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 105: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 106: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 107: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 108: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 109: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 110: Matrix on vendor position and classification
            • 12.3 Ajanta Tea
              • Exhibit 111: Ajanta Tea - Overview
              • Exhibit 112: Ajanta Tea - Product / Service
              • Exhibit 113: Ajanta Tea - Key offerings
            • 12.4 Associated British Foods Plc
              • Exhibit 114: Associated British Foods Plc - Overview
              • Exhibit 115: Associated British Foods Plc - Business segments
              • Exhibit 116: Associated British Foods Plc - Key offerings
              • Exhibit 117: Associated British Foods Plc - Segment focus
            • 12.5 Carrubba Inc.
              • Exhibit 118: Carrubba Inc. - Overview
              • Exhibit 119: Carrubba Inc. - Product / Service
              • Exhibit 120: Carrubba Inc. - Key offerings
            • 12.6 Changsha Botaniex Inc.
              • Exhibit 121: Changsha Botaniex Inc. - Overview
              • Exhibit 122: Changsha Botaniex Inc. - Product / Service
              • Exhibit 123: Changsha Botaniex Inc. - Key offerings
            • 12.7 Minto Island Tea Co.
              • Exhibit 124: Minto Island Tea Co. - Overview
              • Exhibit 125: Minto Island Tea Co. - Product / Service
              • Exhibit 126: Minto Island Tea Co. - Key offerings
            • 12.8 MJF Exports Pvt. Ltd.
              • Exhibit 127: MJF Exports Pvt. Ltd. - Overview
              • Exhibit 128: MJF Exports Pvt. Ltd. - Product / Service
              • Exhibit 129: MJF Exports Pvt. Ltd. - Key offerings
            • 12.9 Numi Inc.
              • Exhibit 130: Numi Inc. - Overview
              • Exhibit 131: Numi Inc. - Product / Service
              • Exhibit 132: Numi Inc. - Key offerings
            • 12.10 Organicway Inc.
              • Exhibit 133: Organicway Inc. - Overview
              • Exhibit 134: Organicway Inc. - Product / Service
              • Exhibit 135: Organicway Inc. - Key offerings
            • 12.11 Subodh Brothers
              • Exhibit 136: Subodh Brothers - Overview
              • Exhibit 137: Subodh Brothers - Product / Service
              • Exhibit 138: Subodh Brothers - Key offerings
            • 12.12 TEALYRA Inc.
              • Exhibit 139: TEALYRA Inc. - Overview
              • Exhibit 140: TEALYRA Inc. - Product / Service
              • Exhibit 141: TEALYRA Inc. - Key offerings
            • 12.13 The Republic of Tea Inc.
              • Exhibit 142: The Republic of Tea Inc. - Overview
              • Exhibit 143: The Republic of Tea Inc. - Product / Service
              • Exhibit 144: The Republic of Tea Inc. - Key offerings
            • 12.14 Unilever PLC
              • Exhibit 145: Unilever PLC - Overview
              • Exhibit 146: Unilever PLC - Business segments
              • Exhibit 147: Unilever PLC - Key news
              • Exhibit 148: Unilever PLC - Key offerings
              • Exhibit 149: Unilever PLC - Segment focus
            • 12.15 Vahdam Teas Pvt. Ltd.
              • Exhibit 150: Vahdam Teas Pvt. Ltd. - Overview
              • Exhibit 151: Vahdam Teas Pvt. Ltd. - Product / Service
              • Exhibit 152: Vahdam Teas Pvt. Ltd. - Key offerings
            • 12.16 VICONY TEAS Co. Ltd.
              • Exhibit 153: VICONY TEAS Co. Ltd. - Overview
              • Exhibit 154: VICONY TEAS Co. Ltd. - Product / Service
              • Exhibit 155: VICONY TEAS Co. Ltd. - Key offerings
            • 12.17 Wollenhaupt Tee GmbH
              • Exhibit 156: Wollenhaupt Tee GmbH - Overview
              • Exhibit 157: Wollenhaupt Tee GmbH - Product / Service
              • Exhibit 158: Wollenhaupt Tee GmbH - Key offerings

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 159: Inclusions checklist
                • Exhibit 160: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 161: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 162: Research methodology
                • Exhibit 163: Validation techniques employed for market sizing
                • Exhibit 164: Information sources
              • 13.5 List of abbreviations
                • Exhibit 165: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              INFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases

              DATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts

              REPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape

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              white tea market

              Key Questions Answered

              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?

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