UK - Gambling Market by Type, Platform and End-user - Forecast and Analysis 2024-2028

Published: Oct 2023

Pages: 147

SKU: IRTNTR73200

Snapshot

UK Gambling Market Size 2024-2028

The UK Gambling Market size is estimated to grow by USD 3.28 billion at a CAGR of 5.36% between 2023 and 2028.

Our report provides a comprehensive analysis of market drivers, trends, opportunities, challenges, and restraints with segmentation by Type, Platform, and End-user. The Type segment is classified into betting, lottery, and casino. The Platform segment is divided into offline and online. Furthermore, the End-User segment includes men, women, and minors. Additionally, Technavio offers valuable insights through value chain analysis, parent market analysis, Porter’s Five analysis, competitor landscape with vendor offerings. The report also includes a detailed analysis of historical market data spanning from 2018 to 2022.

UK Gambling Market Share and Forecast

Page Number	147
Forecast period	2024-2028
Historic period	2018-2022
List of Exhibits	148
Growth momentum & CAGR	Accelerate at a CAGR of 5.36%
Market Growth 2024-2028	USD 3.28 billion

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UK Gambling Market Analysis and Insights

The growth of online gambling platforms in UK is a major factor boosting the UK gambling market. The market is growing due to the increasing popularity of online platforms, with regulatory bodies anticipating continued expansion. This dominance is attributed to fewer restrictions compared to countries like China and India, where bans have driven gambling underground. Online platforms eliminate barriers present in land-based casinos, offering a virtual avenue for prize-winning games.

The widespread use of computing and mobile devices, especially among the younger demographic, contributes to the extended reach of online gambling. Mobile advertisements play a crucial role in reaching untapped groups, influencing them to explore the online gambling market. With the average age of online gamblers being 34, compared to 45 for casino visitors, the increasing preference of the younger population for online platforms is a significant driver of the market growth.

The implementation of artificial intelligence (AI) in gambling is one of the major market trends. The gambling industry thrives on embracing emerging trends and innovative technologies, notably transitioning from physical to digital spaces. AI, a longstanding presence in online gambling market, now manifests through live dealers interacting in real time, replicating traditional gameplay virtually.

Beyond entertainment, AI analyzes player behavior, anticipating needs and influencing factors. AI bots are replacing customer service reps, accessing and analyzing player habits for enhanced support. Addressing the challenge of problem gambling in the UK, AI collects and analyzes data on playing patterns, deposits, and outcomes, detecting issues early. Anticipated increased adoption of AI by UK vendors is poised to drive the market growth due to its manifold advantages.

The increased exposure of children to online gambling is a major challenge hindering the market. Liberal laws drive the UK gambling industry, with government encouragement for widespread advertising. However, drawbacks include online gambling market ads enticing children, leading to bans and staged protests. Some sites even use cartoon characters to attract children to bet on games like Top Cat and Jungle Book, creating illegal and negative impacts.

Calls to ban such ads during sporting events arise due to concerns about normalizing betting for children. Regulatory bodies, including the Gambling Commission and Advertising Standards Authority, have warned operators against using images appealing to those under 18. Despite legalized ads, the exploitation of content and celebrity endorsements has contributed to a rise in young gamblers, potentially hindering the gambling market in UK growth in the forecast period.

UK Gambling Market Companies

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

888 Holdings Plc - The company offers gambling services such as online casino, online sport betting, online poker, and online bingo.

The research report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

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Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

UK Gambling Market Segmentation

The betting segment is estimated to witness significant growth during the forecast period. The betting segment of the market will witness accelerated growth during the forecast period. The legality of betting across different platforms for various sports in the country facilitates the growth of this segment in the country. In addition, the rising popularity of eSports and subsequent betting in this arena are likely to contribute to the segment growth significantly.

Gambling Market in UK

By Type

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The betting segment, valued at USD 4.53 billion in 2018, holds the largest share, boosted by the positive impact of online platforms. Sports betting is anticipated to overshadow online casino gambling, expanding across desktop and smartphone platforms. The country has legalized real-money betting on eSports tournaments since 2016, making the UK a leader in this form of betting and creating opportunities for the gambling market.

Vendors are expected to tap into this audience, providing platforms for punters to bet on eSports. Sports betting serves as a key driver for customer acquisition, offering lower costs, extended customer lifespans, and cross-selling potential. This segment also facilitates competitive differentiation, control over sports betting technology, and innovation, contributing to the market growth in the forecast period.

Gambling Market in UK Customer Landscape

The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Segment Overview

The research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2024 to 2028, as well as historical data from 2018 to 2023 for the following segments.

Type Outlook
- Betting
- Lottery
- Casino
Platform Outlook
- Offline
- Online
End-user Outlook
- Men
- Women
- Minors

Gambling Market In UK Scope
Report Coverage	Details
Base year	2023
Market structure	Fragmented
YoY growth 2023-2024(%)	5.22
Regional analysis	UK
Competitive landscape	Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks
Key companies profiled	888 Holdings Plc, Allwyn UK Holding Ltd., Ballys Corp., Bet365 Group Ltd., Betfred Group, Betsson AB, Buzz Group Ltd., Caesars Entertainment Inc., Casino Del Sol, Delta Corp. Ltd., Entain Plc, Evolution AB, Fantasy Springs Resort Casino, Flutter Entertainment Plc, Kindred Group Plc, NetBet Enterprises Ltd., Rank Group Plc, Red Rock Resorts Inc., Simba Games, and Scientific Games LLC
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in the Market Report?

CAGR of the market during the forecast period
Detailed information on factors that will drive the growth of the market between 2024 and 2028
Precise estimation of the size of the market size and its contribution of the market in focus to the parent market
Accurate predictions about upcoming trends and changes in consumer behaviour
Growth of the market industry across UK
Thorough analysis of the market’s competitive landscape and detailed information about companies
Comprehensive analysis of factors that will challenge the growth of market companies

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Table of Contents

1 Executive Summary

1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Country Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market Segmentation by Type
- Exhibit 05: Executive Summary – Chart on Market Segmentation by Platform
- Exhibit 06: Executive Summary – Chart on Market Segmentation by End-user
- Exhibit 07: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Exhibit 08: Parent market
- Exhibit 09: Market Characteristics

3 Market Sizing

3.1 Market definition
- Exhibit 10: Offerings of vendors included in the market definition

3.2 Market segment analysis
- Exhibit 11: Market segments

3.3 Market size 2023

3.4 Market outlook: Forecast for 2023-2028
- Exhibit 12: Chart on UK - Market size and forecast 2023-2028 ($ billion)
- Exhibit 13: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
- Exhibit 14: Chart on UK: Year-over-year growth 2023-2028 (%)
- Exhibit 15: Data Table on UK: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Gambling market in UK 2018 - 2022
- Exhibit 16: Historic Market Size – Data Table on gambling market in UK 2018 - 2022 ($ billion)

4.2 Type Segment Analysis 2018 - 2022
- Exhibit 17: Historic Market Size – Type Segment 2018 - 2022 ($ billion)

4.3 Platform Segment Analysis 2018 - 2022
- Exhibit 18: Historic Market Size – Platform Segment 2018 - 2022 ($ billion)

4.4 End-user Segment Analysis 2018 - 2022
- Exhibit 19: Historic Market Size – End-user Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

5.1 Five forces summary
- Exhibit 20: Five forces analysis - Comparison between 2023 and 2028

5.2 Bargaining power of buyers
- Exhibit 21: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028

5.3 Bargaining power of suppliers
- Exhibit 22: Bargaining power of suppliers – Impact of key factors in 2023 and 2028

5.4 Threat of new entrants
- Exhibit 23: Threat of new entrants – Impact of key factors in 2023 and 2028

5.5 Threat of substitutes
- Exhibit 24: Threat of substitutes – Impact of key factors in 2023 and 2028

5.6 Threat of rivalry
- Exhibit 25: Threat of rivalry – Impact of key factors in 2023 and 2028

5.7 Market condition
- Exhibit 26: Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Type

6.1 Market segments
- Exhibit 27: Chart on Type - Market share 2023-2028 (%)
- Exhibit 28: Data Table on Type - Market share 2023-2028 (%)

6.2 Comparison by Type
- Exhibit 29: Chart on Comparison by Type
- Exhibit 30: Data Table on Comparison by Type

6.3 Betting - Market size and forecast 2023-2028
- Exhibit 31: Chart on Betting - Market size and forecast 2023-2028 ($ billion)
- Exhibit 32: Data Table on Betting - Market size and forecast 2023-2028 ($ billion)
- Exhibit 33: Chart on Betting - Year-over-year growth 2023-2028 (%)
- Exhibit 34: Data Table on Betting - Year-over-year growth 2023-2028 (%)

6.4 Lottery - Market size and forecast 2023-2028
- Exhibit 35: Chart on Lottery - Market size and forecast 2023-2028 ($ billion)
- Exhibit 36: Data Table on Lottery - Market size and forecast 2023-2028 ($ billion)
- Exhibit 37: Chart on Lottery - Year-over-year growth 2023-2028 (%)
- Exhibit 38: Data Table on Lottery - Year-over-year growth 2023-2028 (%)

6.5 Casino - Market size and forecast 2023-2028
- Exhibit 39: Chart on Casino - Market size and forecast 2023-2028 ($ billion)
- Exhibit 40: Data Table on Casino - Market size and forecast 2023-2028 ($ billion)
- Exhibit 41: Chart on Casino - Year-over-year growth 2023-2028 (%)
- Exhibit 42: Data Table on Casino - Year-over-year growth 2023-2028 (%)

6.6 Market opportunity by Type
- Exhibit 43: Market opportunity by Type ($ billion)
- Exhibit 44: Data Table on Market opportunity by Type ($ billion)

7 Market Segmentation by Platform

7.1 Market segments
- Exhibit 45: Chart on Platform - Market share 2023-2028 (%)
- Exhibit 46: Data Table on Platform - Market share 2023-2028 (%)

7.2 Comparison by Platform
- Exhibit 47: Chart on Comparison by Platform
- Exhibit 48: Data Table on Comparison by Platform

7.3 Offline - Market size and forecast 2023-2028
- Exhibit 49: Chart on Offline - Market size and forecast 2023-2028 ($ billion)
- Exhibit 50: Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
- Exhibit 51: Chart on Offline - Year-over-year growth 2023-2028 (%)
- Exhibit 52: Data Table on Offline - Year-over-year growth 2023-2028 (%)

7.4 Online - Market size and forecast 2023-2028
- Exhibit 53: Chart on Online - Market size and forecast 2023-2028 ($ billion)
- Exhibit 54: Data Table on Online - Market size and forecast 2023-2028 ($ billion)
- Exhibit 55: Chart on Online - Year-over-year growth 2023-2028 (%)
- Exhibit 56: Data Table on Online - Year-over-year growth 2023-2028 (%)

7.5 Market opportunity by Platform
- Exhibit 57: Market opportunity by Platform ($ billion)
- Exhibit 58: Data Table on Market opportunity by Platform ($ billion)

8 Market Segmentation by End-user

8.1 Market segments
- Exhibit 59: Chart on End-user - Market share 2023-2028 (%)
- Exhibit 60: Data Table on End-user - Market share 2023-2028 (%)

8.2 Comparison by End-user
- Exhibit 61: Chart on Comparison by End-user
- Exhibit 62: Data Table on Comparison by End-user

8.3 Men - Market size and forecast 2023-2028
- Exhibit 63: Chart on Men - Market size and forecast 2023-2028 ($ billion)
- Exhibit 64: Data Table on Men - Market size and forecast 2023-2028 ($ billion)
- Exhibit 65: Chart on Men - Year-over-year growth 2023-2028 (%)
- Exhibit 66: Data Table on Men - Year-over-year growth 2023-2028 (%)

8.4 Women - Market size and forecast 2023-2028
- Exhibit 67: Chart on Women - Market size and forecast 2023-2028 ($ billion)
- Exhibit 68: Data Table on Women - Market size and forecast 2023-2028 ($ billion)
- Exhibit 69: Chart on Women - Year-over-year growth 2023-2028 (%)
- Exhibit 70: Data Table on Women - Year-over-year growth 2023-2028 (%)

8.5 Minors - Market size and forecast 2023-2028
- Exhibit 71: Chart on Minors - Market size and forecast 2023-2028 ($ billion)
- Exhibit 72: Data Table on Minors - Market size and forecast 2023-2028 ($ billion)
- Exhibit 73: Chart on Minors - Year-over-year growth 2023-2028 (%)
- Exhibit 74: Data Table on Minors - Year-over-year growth 2023-2028 (%)

8.6 Market opportunity by End-user
- Exhibit 75: Market opportunity by End-user ($ billion)
- Exhibit 76: Data Table on Market opportunity by End-user ($ billion)

9 Customer Landscape

9.1 Customer landscape overview
- Exhibit 77: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

10 Drivers, Challenges, and Trends

10.1 Market drivers

10.2 Market challenges

10.3 Impact of drivers and challenges
- Exhibit 78: Impact of drivers and challenges in 2023 and 2028

10.4 Market trends

11 Vendor Landscape

11.1 Overview

11.2 Vendor landscape
- Exhibit 79: Overview on Criticality of inputs and Factors of differentiation

11.3 Landscape disruption
- Exhibit 80: Overview on factors of disruption

11.4 Industry risks
- Exhibit 81: Impact of key risks on business

12 Vendor Analysis

12.1 Vendors covered
- Exhibit 82: Vendors covered

12.2 Market positioning of vendors
- Exhibit 83: Matrix on vendor position and classification

12.3 888 Holdings Plc
- Exhibit 84: 888 Holdings Plc - Overview
- Exhibit 85: 888 Holdings Plc - Business segments
- Exhibit 86: 888 Holdings Plc - Key news
- Exhibit 87: 888 Holdings Plc - Key offerings
- Exhibit 88: 888 Holdings Plc - Segment focus

12.4 Allwyn UK Holding Ltd.
- Exhibit 89: Allwyn UK Holding Ltd. - Overview
- Exhibit 90: Allwyn UK Holding Ltd. - Product / Service
- Exhibit 91: Allwyn UK Holding Ltd. - Key offerings

12.5 Ballys Corp.
- Exhibit 92: Ballys Corp. - Overview
- Exhibit 93: Ballys Corp. - Business segments
- Exhibit 94: Ballys Corp. - Key offerings
- Exhibit 95: Ballys Corp. - Segment focus

12.6 Bet365 Group Ltd.
- Exhibit 96: Bet365 Group Ltd. - Overview
- Exhibit 97: Bet365 Group Ltd. - Product / Service
- Exhibit 98: Bet365 Group Ltd. - Key offerings

12.7 Betfred Group
- Exhibit 99: Betfred Group - Overview
- Exhibit 100: Betfred Group - Product / Service
- Exhibit 101: Betfred Group - Key offerings

12.8 Betsson AB
- Exhibit 102: Betsson AB - Overview
- Exhibit 103: Betsson AB - Product / Service
- Exhibit 104: Betsson AB - Key news
- Exhibit 105: Betsson AB - Key offerings

12.9 Caesars Entertainment Inc.
- Exhibit 106: Caesars Entertainment Inc. - Overview
- Exhibit 107: Caesars Entertainment Inc. - Business segments
- Exhibit 108: Caesars Entertainment Inc. - Key news
- Exhibit 109: Caesars Entertainment Inc. - Key offerings
- Exhibit 110: Caesars Entertainment Inc. - Segment focus

12.10 Casino Del Sol
- Exhibit 111: Casino Del Sol - Overview
- Exhibit 112: Casino Del Sol - Product / Service
- Exhibit 113: Casino Del Sol - Key offerings

12.11 Delta Corp. Ltd.
- Exhibit 114: Delta Corp. Ltd. - Overview
- Exhibit 115: Delta Corp. Ltd. - Business segments
- Exhibit 116: Delta Corp. Ltd. - Key offerings
- Exhibit 117: Delta Corp. Ltd. - Segment focus

12.12 Entain Plc
- Exhibit 118: Entain Plc - Overview
- Exhibit 119: Entain Plc - Business segments
- Exhibit 120: Entain Plc - Key news
- Exhibit 121: Entain Plc - Key offerings
- Exhibit 122: Entain Plc - Segment focus

12.13 Evolution AB
- Exhibit 123: Evolution AB - Overview
- Exhibit 124: Evolution AB - Business segments
- Exhibit 125: Evolution AB - Key offerings
- Exhibit 126: Evolution AB - Segment focus

12.14 Flutter Entertainment Plc
- Exhibit 127: Flutter Entertainment Plc - Overview
- Exhibit 128: Flutter Entertainment Plc - Business segments
- Exhibit 129: Flutter Entertainment Plc - Key news
- Exhibit 130: Flutter Entertainment Plc - Key offerings
- Exhibit 131: Flutter Entertainment Plc - Segment focus

12.15 Kindred Group Plc
- Exhibit 132: Kindred Group Plc - Overview
- Exhibit 133: Kindred Group Plc - Business segments
- Exhibit 134: Kindred Group Plc - Key offerings
- Exhibit 135: Kindred Group Plc - Segment focus

12.16 Scientific Games LLC
- Exhibit 136: Scientific Games LLC - Overview
- Exhibit 137: Scientific Games LLC - Product / Service
- Exhibit 138: Scientific Games LLC - Key offerings

12.17 Simba Games
- Exhibit 139: Simba Games - Overview
- Exhibit 140: Simba Games - Product / Service
- Exhibit 141: Simba Games - Key offerings

13 Appendix

13.1 Scope of the report

13.2 Inclusions and exclusions checklist
- Exhibit 142: Inclusions checklist
- Exhibit 143: Exclusions checklist

13.3 Currency conversion rates for US$
- Exhibit 144: Currency conversion rates for US$

13.4 Research methodology
- Exhibit 145: Research methodology
- Exhibit 146: Validation techniques employed for market sizing
- Exhibit 147: Information sources

13.5 List of abbreviations
- Exhibit 148: List of abbreviations

Methodology

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

Manufacturers and suppliers
Channel partners
Industry experts
Strategic decision makers

Secondary sources

Industry journals and periodicals
Government data
Financial reports of key industry players
Historical data
Press releases

DATA ANALYSIS

Data Synthesis

Collation of data
Estimation of key figures
Analysis of derived insights

Data Validation

Triangulation with data models
Reference against proprietary databases
Corroboration with industry experts

REPORT WRITING

Qualitative

Market drivers
Market challenges
Market trends
Five forces analysis

Quantitative

Market size and forecast
Market segmentation
Geographical insights
Competitive landscape

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Key Questions Answered

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What are the latest trends influencing the growth of this market?
What are the variables influencing the market growth in the primary regions?
What are the factors influencing the growth of the parent market?

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