Global Video Wall Market 2016-2020

Global video wall market overview

Technavio’s market research analyst predicts the global video wall market to grow steadily and post a CAGR of around 19% between 2016 and 2020.  The growing preference for narrow bezels is one of the primary drivers contributing to the video wall market growth. Narrow bezels offer seamless viewing experience to viewers and reduce the number of divisions caused by widened bezels. The mirrored tapes over the narrow bezels reflect the images clearly by hiding the tile lines and give a bigger display to the viewers with no attachments or divisions. Vendors have also streamlined the installation of video walls to increase their acceptance among end-users. Users can easily configure and align the displays to the power supply units in their premises and reduce the incidence of power failures while the system is in operation. This market analysis observes that the easy installation of video walls has provided the market vendors with an efficient audio-visual advertising platform to gain a larger target audience, which will further accelerate the market’s revenue growth in the coming years.

Emerging trends in the video wall market

As per this market study, one of the latest video wall market trends gaining traction in this industry is the emergence of the laser phosphor display (LPD). LPD is a variation of cathode ray tube (CRT) technology and uses a set of movable mirrors to reflect light from ultra-violet lasers onto a screen made up of plastic-glass and coated with phosphor strips. These reflected lasers scan the screen from top to bottom, and the energy from the light activates the phosphors by emitting photons. Multiple LPD cubes are then stacked and organized in different configurations to create a video wall. Prysm was the first display technology solution provider to come up with the LPD technology.

Competitive landscape and key vendors

The global video wall market is highly competitive because of the presence of many large players who are contending in terms of features, technology, display size, and price. Technological innovations and creativity are the crucial components for the growth of the market vendors who are focusing on emerging technologies to improve their service lines and product offerings. The presence of large players in the market, high capital investment, and switching costs have prohibited the entry of new players in the market.

Leading vendors in the market are -

• Barco
• LG
• NEC
• Planar Systems
• Samsung
• ViewSonic

Other prominent vendors in the video wall market include Acer, ADFLOW Networks, AU Optronics, Leyard Optoelectronics, Panasonic, Prysm, Sharp Corporation, and Sony.

Segmentation by technology and the video wall market analysis

• Narrow bezel technology
• Rear projection display

Market research analysts at Technavio anticipate the narrow bezel display technology to dominate the global video wall market during the forecast period by occupying more than 95% of the total market share. This segment will witness substantial growth in the coming years due to the launch of upgraded versions of narrow bezel display technology devices. Narrow bezels help in creating virtually continuous images when multiple displays are installed together. Leading vendors such as NEC, Samsung, Planer, and Barco are making constant efforts to improve this technology and minimize the bezel width to offer users seamless video walls. Super and ultra-narrow bezel displays of 60 inch and larger size are likely to become the new standard for video wall installations over the next four years.

Geographical segmentation and the video wall market analysis

• Americas
• APAC
• EMEA

In 2015, the Americas dominated the global video wall market, which accounted for a revenue share of around 46%, as per the video wall market forecast report. The high market share of the region is because of the increasing prevalence of video walls in the security infrastructure, corporate firms, educational institutions, and retail stores. This industry research report projects the US to be the major revenue contributor to the region’s market as it accounts for around 60% of the total region’s revenue. Improving standardization of advertising display regulations will be one of the major factors for the regional growth of the video wall market over the forecast period.

 Key questions answered in the report include

• What will the video wall market worth, market size, market forecast and the growth rate be in 2020?
• What are the key factors driving the global video wall market?
• What are the key video wall market trends impacting the growth?
• What are the challenges to the video wall market growth?
• Who are the key vendors in the global video wall market?
• What are the market opportunities and threats faced by the vendors in the global video wall market?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA.
• What are the key outcomes of the five forces analysis of the global video wall market?

Technavio also offers customization on reports based on specific client requirement.

Related reports:

• Global Advertising Display Market 2016-2020
• Global Pro AV Market 2016-2020
• Global Digital Holography Market 2016-2020
• Global Interactive Projectors Market 2016-2020