Global Ear-Based Hearing Aids Market 2017-2021

Ear based hearing aids market forecast

According to the ear based hearing aids market opportunity analysis, Technavio’s market research analyst predicts the global ear-based hearing aids market to grow steadily at a CAGR of around 6% by 2021. One of the primary drivers for this market is the rise in market penetration of digital technologies. A rapidly growing number of analog programmable hearing aids are replaced by the digital technologies. The majority of hearing aids are digitalized for the ease of patient and audiologists. With the use of digital technology, the background noise is eliminated. In few hearing aids, the background noise can be controlled by using volume controller and noise blocker.

Also, smartphones have been integrated with modern applications for helping hearing-impaired patients in leading a normal lifestyle. The digital hearing aids are also equipped with more than one listening programs. Based on the ear based hearing aids industry trends, there is directional microphone technology in use for the upgrading hearing aids available in the market. Moreover, the capability of digital hearing aids, to be equipped with more than one listening programs will propel the market growth of the ear-based hearing aids market during the forecast period.

Ear based hearing aids market growth based on geography

Based on the ear based hearing aids market insights, EMEA accounted for the maximum market share during 2016 and will continue to dominate the market for the next few years. Europe represents the largest market for ear-based hearing aids market. Countries such as the UK, France, and Germany are extensively focusing on patient care, which has led to the higher sales of ear-based hearing aid devices in the region. Also, reimbursement policies for ear-based hearing aid devices in several countries will further augment growth in the global ear-based hearing aids market in the coming years.

Ear based hearing aids market opportunity analysis for key vendors

The global ear-based hearing aids market is characterized by the presence of large (Tier-1), medium (Tier-2) and small-sized companies (Tier-3) companies. To gain higher market shares, several global and regional companies in the market offer a wide variety of ear-based hearing aids, implement innovative marketing strategies (such as marketing through e-commerce websites), and use the latest technologies for product development.

Leading vendors in the market  

• Sivantos
• Starkey Hearing Technologies
• WIDEX
• William Demant

Ear based hearing aids market worth based on product

• Behind-the-ear hearing aids
• Receiver-in-the-ear hearing aids
• In-the-ear hearing aids

During 2016, the behind-the-ear hearing aids segment dominated the ear-based hearing aids market and accounted for a major part of the overall market share. Factors such as the ease of use and improved device connectivity are the key contributors to the dominance of this segment in the global market.

Segmentation by end-user and analysis of the ear-based hearing aids market

• Hospitals
• Clinics
• Individuals

In this market study, analysts have estimated the hospital's segment to dominate the ear-based hearing aids market during the forecast period. Factors such as the rise in the patient pool are due to increase in hearing loss prevalence, loud noise, and increasing use of headphones and increasing number of ear, nose, and throat (ENT) departments in hospitals are the major reasons for the growth of this segment.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global ear-based hearing aids market?
• What are the key market trends impacting the growth of the global ear-based hearing aids market?
• What are the challenges to market growth?
• Who are the key vendors in the global ear-based hearing aids market?
• What are the market opportunities and threats faced by the vendors in the global ear-based hearing aids market?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA.
• What are the key outcomes of the five forces analysis of the global ear-based hearing aids market?

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