Public Cloud Services Market Analysis North America,Europe,APAC,South America,Middle East and Africa - US,China,Japan,UK,Germany - Size and Forecast 2024-2028
| Published: Nov 2023 | Pages: 179 | SKU: IRTNTR43614 |
Public Cloud Services Market Forecast 2024-2028
The global public cloud services market is projected to reach USD 1,365.74 million, at a CAGR of 22.7% between 2023 and 2028. The public cloud services market refers to the industry that provides on-demand computing resources and services over the Internet. It is projected to experience significant growth in the coming years due to the increasing adoption of cloud-based solutions by businesses. Industries such as finance, healthcare, and e-commerce are among the key adopters of public cloud services for their operations. Over 90% of businesses that use public cloud services experience cost savings compared to traditional IT infrastructure. This market analysis and report provides market size, historical data spanning from 2018 to 2022, and future projections, all presented in terms of value in USD million for each of the mentioned segments.
Market Overview
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Market Driver
The increasing adoption of IoT, ML, and big data technologies is the key factor driving market growth. Over the last few years, hyperscalers have invested approximately USD 200 billion in capacity expansion and opening new data centers. This increase in the number of hyperscalers will have a positive impact on the global data center server market. Apart from investing in branded servers from companies such as Cisco and Dell Technologies, hyper scalers are increasingly adopting white box servers during their hardware refresh cycle. The generation of massive data has compelled several companies to build data centers of their own or collocated data center to serve their customers in a better way.
In addition, the increasing use of cloud computing is driving the demand for data centers. Therefore, various firms are investing in the launch of new data centers. Setting up a data center at an organizational level can incur huge investments. Therefore, various organizations are opting for public cloud-based storage and server services that help them avoid such investments. Such factors will increase the private and public cloud market growth during the forecast period.
Market Trends
Shift toward server virtualization is the primary trend shaping market growth. In the virtualization process, single physical servers or resources are divided into multiple instances using the backend-as-a-services, virtualization software, DaaS, which permits a greater number of applications to be addressed by a single server or resource. Virtualization involves increments in input/output (I/O) streams through resource pooling from multiple storage devices, which are managed through a data management console. Multiple applications can be executed on one server and adjusted for dynamic changes in usage through this approach.
Moreover, the increased server virtualization adoption can reduce the number of physical servers being used. Various service providers are providing servers and storage capacity by creating virtual instances of a single physical server. Rackspace Technology Inc. provides a virtual cloud server powered by OpenStack. Consequently, the increasing use of virtual servers will boost the growth of the market during the forecast period.
Market Challenges
Company lock-ins and operational complexities is a major challenge that affects market growth. Company lock-in, also known as customer lock-in or proprietary lock-in, is where a customer using a product or service cannot easily transition to another Company's product or service. It can become difficult to switch public cloud service providers after all the data has been stored in the cloud platform. It becomes more difficult to switch between Companies when an application is built since the application is built using a specific platform and a set of tools.
In addition, although it is possible to switch between providers, the process can be time-consuming, labor-intensive, and expensive. Changing players may even result in rebuilding or altering an application to fit the new platform. Therefore, Company lock-ins may impede market growth during the forecast period.
Market Segmentation
The market share growth by the SaaS segment will have a significant impact which contributes half of the market growth. SaaS is a cloud service model that involves the central hosting of software programs and other associated data. The hosted programs and data are accessed using a web browser over the internet. SaaS allows users to gain access to various components and features of software programs for a subscription fee.
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The SaaS segment was valued at USD 312.31 million in 2018. The use of public SaaS services is increasing due to characteristics such as elasticity and scalability that are ideal for IT-enabled services. Public SaaS offers a broad scope for data recovery. Users simply sign up to access the software as it provides the required functionality for the software program. Public SaaS also simplifies access to platform solutions such as AI, big data, data analytics, and IoT. Therefore, the demand for SaaS solutions is increasing. The factors mentioned above will drive the growth of this segment during the forecast period.
Regional Analysis
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North America is estimated to contribute 59% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. One of the major reasons for the growing demand in the US is the increased adoption of cloud computing services and a rise in data center investments. This model helps users scale resources as per the requirement, making it a viable option for start-ups and SMEs in the region.
In addition, cloud professional services market players are responsible for managing, maintaining, and developing the pool of computing resources shared among multiple tenants across a network. This model helps the sharing of resources such as storage, hardware, OS, databases, middleware, servers, and other software through virtualization. Thus, the demand for public cloud services is increasing during the forecast period.
Competitive Landscape
This market growth and trends report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Public Cloud Services Market Customer Landscape
Key Players in the Market
Major players in the market include Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform.
Examples of other companies booming in the market include:
- AT and T Inc.
- Cisco Systems Inc.
- Dell Technologies Inc.
- Fujitsu Ltd.
- Hewlett Packard Enterprise Co.
- International Business Machines Corp.
- Oracle Corp.
- Rackspace Technology Inc.
- Salesforce Inc.
- SAP SE
- ServiceNow Inc.
- Tencent Holdings Ltd.
- Verizon Communications Inc.
- VMware Inc.
- Workday Inc.
- Alibaba Group Holding Ltd.
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Market Analyst Overview
The Global public cloud market is experiencing rapid growth, driven by Digital transformation and the proliferation of Internet and Mobile devices. Key enablers like Big data, Cloud computing, and Internet of things (IoT) are revolutionizing industries with advancements such as Edge computing and 5G connectivity. Real-time insights powered by Artificial intelligence (AI) and Machine learning (ML) are reshaping Business models and Operational processes. Seamless Communication with External partners is facilitated through these services, offering robust Storage, Processing, and Networking power.
Advanced features including Natural language processing (NLP) and Office applications enhance Platform as a Service (PaaS) and Infrastructure as a Service (IaaS) offerings, catering to diverse needs across Enterprise data centers and sectors like BFSI and Manufacturing industry. Comprehensive Data security measures, including Data encryption and Access control, ensure Privacy and compliance, supported by robust Monitoring and auditing and Business continuity services for seamless operations and Enterprise savings.
Segment Overview
This market research and growth report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2018-2028
- Service Outlook
- SaaS
- IaaS
- PaaS
- Type Outlook
- SMEs
- Large enterprise
- Region Outlook
- North America
- The U.S.
- Canada
- Europe
- The U.K.
- Germany
- France
- Rest of Europe
- APAC
- China
- India
- South America
- Chile
- Brazil
- Argentina
- Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of the Middle East & Africa
- North America
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Public Cloud Services Market Scope |
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Report Coverage |
Details |
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Page number |
179 |
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Base year |
2023 |
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Historic period |
2018-2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 22.7% |
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Market Growth 2024-2028 |
USD 1,365.74 million |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
22.0 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 59% |
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Key countries |
US, China, Japan, UK, and Germany |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Adobe Inc., Alphabet Inc., Amazon.com Inc., AT and T Inc., Cisco Systems Inc., Dell Technologies Inc., Fujitsu Ltd., Hewlett Packard Enterprise Co., International Business Machines Corp., Microsoft Corp., Oracle Corp., Rackspace Technology Inc., Salesforce Inc., SAP SE, ServiceNow Inc., Tencent Holdings Ltd., Verizon Communications Inc., VMware Inc., Workday Inc., and Alibaba Group Holding Ltd. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period. |
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Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
What are the Key Data Covered in this Market Research Report?
- CAGR of the market during the forecast period
- Detailed information on factors that will drive the market growth and forecasting between 2024 and 2028
- Precise estimation of the size of the market size and its contribution to the market in focus on the parent market
- Accurate predictions about upcoming trends and changes in consumer behavior
- Market growth analysis industry across North America, Europe, APAC, South America, and Middle East and Africa
- A thorough analysis of the market’s competitive landscape and detailed information about companies
- Market forecasting of factors that will challenge the growth of market companies
We can help! Our analysts can customize this market research report to meet your requirements.
1 Executive Summary
- 1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by Service
- Exhibit 06: Executive Summary – Chart on Market Segmentation by Type
- Exhibit 07: Executive Summary – Chart on Incremental Growth
- Exhibit 08: Executive Summary – Data Table on Incremental Growth
- Exhibit 09: Executive Summary – Chart on Vendor Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Exhibit 10: Parent market
- Exhibit 11: Market Characteristics
3 Market Sizing
- 3.1 Market definition
- Exhibit 12: Offerings of vendors included in the market definition
- 3.2 Market segment analysis
- Exhibit 13: Market segments
- 3.3 Market size 2023
- 3.4 Market outlook: Forecast for 2023-2028
- Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
- Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
- Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
- 4.1 Global public cloud services market 2018 - 2022
- Exhibit 18: Historic Market Size – Data Table on global public cloud services market 2018 - 2022 ($ billion)
- 4.2 Service Segment Analysis 2018 - 2022
- Exhibit 19: Historic Market Size – Service Segment 2018 - 2022 ($ billion)
- 4.3 Type Segment Analysis 2018 - 2022
- Exhibit 20: Historic Market Size – Type Segment 2018 - 2022 ($ billion)
- 4.4 Geography Segment Analysis 2018 - 2022
- Exhibit 21: Historic Market Size – Geography Segment 2018 - 2022 ($ billion)
- 4.5 Country Segment Analysis 2018 - 2022
- Exhibit 22: Historic Market Size – Country Segment 2018 - 2022 ($ billion)
5 Five Forces Analysis
- 5.1 Five forces summary
- Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
- 5.2 Bargaining power of buyers
- Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
- 5.3 Bargaining power of suppliers
- Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
- 5.4 Threat of new entrants
- Exhibit 26: Threat of new entrants – Impact of key factors in 2023 and 2028
- 5.5 Threat of substitutes
- Exhibit 27: Threat of substitutes – Impact of key factors in 2023 and 2028
- 5.6 Threat of rivalry
- Exhibit 28: Threat of rivalry – Impact of key factors in 2023 and 2028
- 5.7 Market condition
- Exhibit 29: Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Service
- 6.1 Market segments
- Exhibit 30: Chart on Service - Market share 2023-2028 (%)
- Exhibit 31: Data Table on Service - Market share 2023-2028 (%)
- 6.2 Comparison by Service
- Exhibit 32: Chart on Comparison by Service
- Exhibit 33: Data Table on Comparison by Service
- 6.3 SaaS - Market size and forecast 2023-2028
- Exhibit 34: Chart on SaaS - Market size and forecast 2023-2028 ($ billion)
- Exhibit 35: Data Table on SaaS - Market size and forecast 2023-2028 ($ billion)
- Exhibit 36: Chart on SaaS - Year-over-year growth 2023-2028 (%)
- Exhibit 37: Data Table on SaaS - Year-over-year growth 2023-2028 (%)
- 6.4 IaaS - Market size and forecast 2023-2028
- Exhibit 38: Chart on IaaS - Market size and forecast 2023-2028 ($ billion)
- Exhibit 39: Data Table on IaaS - Market size and forecast 2023-2028 ($ billion)
- Exhibit 40: Chart on IaaS - Year-over-year growth 2023-2028 (%)
- Exhibit 41: Data Table on IaaS - Year-over-year growth 2023-2028 (%)
- 6.5 PaaS - Market size and forecast 2023-2028
- Exhibit 42: Chart on PaaS - Market size and forecast 2023-2028 ($ billion)
- Exhibit 43: Data Table on PaaS - Market size and forecast 2023-2028 ($ billion)
- Exhibit 44: Chart on PaaS - Year-over-year growth 2023-2028 (%)
- Exhibit 45: Data Table on PaaS - Year-over-year growth 2023-2028 (%)
- 6.6 Market opportunity by Service
- Exhibit 46: Market opportunity by Service ($ billion)
- Exhibit 47: Data Table on Market opportunity by Service ($ billion)
7 Market Segmentation by Type
- 7.1 Market segments
- Exhibit 48: Chart on Type - Market share 2023-2028 (%)
- Exhibit 49: Data Table on Type - Market share 2023-2028 (%)
- 7.2 Comparison by Type
- Exhibit 50: Chart on Comparison by Type
- Exhibit 51: Data Table on Comparison by Type
- 7.3 SMEs - Market size and forecast 2023-2028
- Exhibit 52: Chart on SMEs - Market size and forecast 2023-2028 ($ billion)
- Exhibit 53: Data Table on SMEs - Market size and forecast 2023-2028 ($ billion)
- Exhibit 54: Chart on SMEs - Year-over-year growth 2023-2028 (%)
- Exhibit 55: Data Table on SMEs - Year-over-year growth 2023-2028 (%)
- 7.4 Large enterprise - Market size and forecast 2023-2028
- Exhibit 56: Chart on Large enterprise - Market size and forecast 2023-2028 ($ billion)
- Exhibit 57: Data Table on Large enterprise - Market size and forecast 2023-2028 ($ billion)
- Exhibit 58: Chart on Large enterprise - Year-over-year growth 2023-2028 (%)
- Exhibit 59: Data Table on Large enterprise - Year-over-year growth 2023-2028 (%)
- 7.5 Market opportunity by Type
- Exhibit 60: Market opportunity by Type ($ billion)
- Exhibit 61: Data Table on Market opportunity by Type ($ billion)
8 Customer Landscape
- 8.1 Customer landscape overview
- Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
- 9.1 Geographic segmentation
- Exhibit 63: Chart on Market share by geography 2023-2028 (%)
- Exhibit 64: Data Table on Market share by geography 2023-2028 (%)
- 9.2 Geographic comparison
- Exhibit 65: Chart on Geographic comparison
- Exhibit 66: Data Table on Geographic comparison
- 9.3 North America - Market size and forecast 2023-2028
- Exhibit 67: Chart on North America - Market size and forecast 2023-2028 ($ billion)
- Exhibit 68: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
- Exhibit 69: Chart on North America - Year-over-year growth 2023-2028 (%)
- Exhibit 70: Data Table on North America - Year-over-year growth 2023-2028 (%)
- 9.4 Europe - Market size and forecast 2023-2028
- Exhibit 71: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
- Exhibit 72: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
- Exhibit 73: Chart on Europe - Year-over-year growth 2023-2028 (%)
- Exhibit 74: Data Table on Europe - Year-over-year growth 2023-2028 (%)
- 9.5 APAC - Market size and forecast 2023-2028
- Exhibit 75: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
- Exhibit 76: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
- Exhibit 77: Chart on APAC - Year-over-year growth 2023-2028 (%)
- Exhibit 78: Data Table on APAC - Year-over-year growth 2023-2028 (%)
- 9.6 South America - Market size and forecast 2023-2028
- Exhibit 79: Chart on South America - Market size and forecast 2023-2028 ($ billion)
- Exhibit 80: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
- Exhibit 81: Chart on South America - Year-over-year growth 2023-2028 (%)
- Exhibit 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
- 9.7 Middle East and Africa - Market size and forecast 2023-2028
- Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
- Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
- Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- 9.8 US - Market size and forecast 2023-2028
- Exhibit 87: Chart on US - Market size and forecast 2023-2028 ($ billion)
- Exhibit 88: Data Table on US - Market size and forecast 2023-2028 ($ billion)
- Exhibit 89: Chart on US - Year-over-year growth 2023-2028 (%)
- Exhibit 90: Data Table on US - Year-over-year growth 2023-2028 (%)
- 9.9 China - Market size and forecast 2023-2028
- Exhibit 91: Chart on China - Market size and forecast 2023-2028 ($ billion)
- Exhibit 92: Data Table on China - Market size and forecast 2023-2028 ($ billion)
- Exhibit 93: Chart on China - Year-over-year growth 2023-2028 (%)
- Exhibit 94: Data Table on China - Year-over-year growth 2023-2028 (%)
- 9.10 UK - Market size and forecast 2023-2028
- Exhibit 95: Chart on UK - Market size and forecast 2023-2028 ($ billion)
- Exhibit 96: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
- Exhibit 97: Chart on UK - Year-over-year growth 2023-2028 (%)
- Exhibit 98: Data Table on UK - Year-over-year growth 2023-2028 (%)
- 9.11 Japan - Market size and forecast 2023-2028
- Exhibit 99: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
- Exhibit 100: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
- Exhibit 101: Chart on Japan - Year-over-year growth 2023-2028 (%)
- Exhibit 102: Data Table on Japan - Year-over-year growth 2023-2028 (%)
- 9.12 Germany - Market size and forecast 2023-2028
- Exhibit 103: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
- Exhibit 104: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
- Exhibit 105: Chart on Germany - Year-over-year growth 2023-2028 (%)
- Exhibit 106: Data Table on Germany - Year-over-year growth 2023-2028 (%)
- 9.13 Market opportunity by geography
- Exhibit 107: Market opportunity by geography ($ billion)
- Exhibit 108: Data Tables on Market opportunity by geography ($ billion)
10 Drivers, Challenges, and Trends
- 10.1 Market drivers
- 10.2 Market challenges
- 10.3 Impact of drivers and challenges
- Exhibit 109: Impact of drivers and challenges in 2023 and 2028
- 10.4 Market trends
11 Vendor Landscape
- 11.1 Overview
- 11.2 Vendor landscape
- Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
- 11.3 Landscape disruption
- Exhibit 111: Overview on factors of disruption
- 11.4 Industry risks
- Exhibit 112: Impact of key risks on business
12 Vendor Analysis
- 12.1 Vendors covered
- Exhibit 113: Vendors covered
- 12.2 Market positioning of vendors
- Exhibit 114: Matrix on vendor position and classification
- 12.3 Adobe Inc.
- Exhibit 115: Adobe Inc. - Overview
- Exhibit 116: Adobe Inc. - Business segments
- Exhibit 117: Adobe Inc. - Key offerings
- Exhibit 118: Adobe Inc. - Segment focus
- 12.4 Alibaba Group Holding Ltd.
- Exhibit 119: Alibaba Group Holding Ltd. - Overview
- Exhibit 120: Alibaba Group Holding Ltd. - Business segments
- Exhibit 121: Alibaba Group Holding Ltd. - Key offerings
- Exhibit 122: Alibaba Group Holding Ltd. - Segment focus
- 12.5 Alphabet Inc.
- Exhibit 123: Alphabet Inc. - Overview
- Exhibit 124: Alphabet Inc. - Business segments
- Exhibit 125: Alphabet Inc. - Key news
- Exhibit 126: Alphabet Inc. - Key offerings
- Exhibit 127: Alphabet Inc. - Segment focus
- 12.6 Amazon.com Inc.
- Exhibit 128: Amazon.com Inc. - Overview
- Exhibit 129: Amazon.com Inc. - Business segments
- Exhibit 130: Amazon.com Inc. - Key news
- Exhibit 131: Amazon.com Inc. - Key offerings
- Exhibit 132: Amazon.com Inc. - Segment focus
- 12.7 Cisco Systems Inc.
- Exhibit 133: Cisco Systems Inc. - Overview
- Exhibit 134: Cisco Systems Inc. - Business segments
- Exhibit 135: Cisco Systems Inc. - Key news
- Exhibit 136: Cisco Systems Inc. - Key offerings
- Exhibit 137: Cisco Systems Inc. - Segment focus
- 12.8 Dell Technologies Inc.
- Exhibit 138: Dell Technologies Inc. - Overview
- Exhibit 139: Dell Technologies Inc. - Business segments
- Exhibit 140: Dell Technologies Inc. - Key news
- Exhibit 141: Dell Technologies Inc. - Key offerings
- Exhibit 142: Dell Technologies Inc. - Segment focus
- 12.9 Hewlett Packard Enterprise Co.
- Exhibit 143: Hewlett Packard Enterprise Co. - Overview
- Exhibit 144: Hewlett Packard Enterprise Co. - Business segments
- Exhibit 145: Hewlett Packard Enterprise Co. - Key news
- Exhibit 146: Hewlett Packard Enterprise Co. - Key offerings
- Exhibit 147: Hewlett Packard Enterprise Co. - Segment focus
- 12.10 International Business Machines Corp.
- Exhibit 148: International Business Machines Corp. - Overview
- Exhibit 149: International Business Machines Corp. - Business segments
- Exhibit 150: International Business Machines Corp. - Key news
- Exhibit 151: International Business Machines Corp. - Key offerings
- Exhibit 152: International Business Machines Corp. - Segment focus
- 12.11 Microsoft Corp.
- Exhibit 153: Microsoft Corp. - Overview
- Exhibit 154: Microsoft Corp. - Business segments
- Exhibit 155: Microsoft Corp. - Key news
- Exhibit 156: Microsoft Corp. - Key offerings
- Exhibit 157: Microsoft Corp. - Segment focus
- 12.12 Oracle Corp.
- Exhibit 158: Oracle Corp. - Overview
- Exhibit 159: Oracle Corp. - Business segments
- Exhibit 160: Oracle Corp. - Key news
- Exhibit 161: Oracle Corp. - Key offerings
- Exhibit 162: Oracle Corp. - Segment focus
- 12.13 Rackspace Technology Inc.
- Exhibit 163: Rackspace Technology Inc. - Overview
- Exhibit 164: Rackspace Technology Inc. - Product / Service
- Exhibit 165: Rackspace Technology Inc. - Key offerings
- 12.14 Salesforce Inc.
- Exhibit 166: Salesforce Inc. - Overview
- Exhibit 167: Salesforce Inc. - Product / Service
- Exhibit 168: Salesforce Inc. - Key news
- Exhibit 169: Salesforce Inc. - Key offerings
- 12.15 SAP SE
- Exhibit 170: SAP SE - Overview
- Exhibit 171: SAP SE - Business segments
- Exhibit 172: SAP SE - Key news
- Exhibit 173: SAP SE - Key offerings
- Exhibit 174: SAP SE - Segment focus
- 12.16 VMware Inc.
- Exhibit 175: VMware Inc. - Overview
- Exhibit 176: VMware Inc. - Product / Service
- Exhibit 177: VMware Inc. - Key news
- Exhibit 178: VMware Inc. - Key offerings
- 12.17 Workday Inc.
- Exhibit 179: Workday Inc. - Overview
- Exhibit 180: Workday Inc. - Product / Service
- Exhibit 181: Workday Inc. - Key news
- Exhibit 182: Workday Inc. - Key offerings
13 Appendix
- 13.1 Scope of the report
- 13.2 Inclusions and exclusions checklist
- Exhibit 183: Inclusions checklist
- Exhibit 184: Exclusions checklist
- 13.3 Currency conversion rates for US$
- Exhibit 185: Currency conversion rates for US$
- 13.4 Research methodology
- Exhibit 186: Research methodology
- Exhibit 187: Validation techniques employed for market sizing
- Exhibit 188: Information sources
- 13.5 List of abbreviations
- Exhibit 189: List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases
DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts
REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
PURCHASE FULL REPORT OF
public cloud services market market
Key Questions Answered
- What are the key global market and the regional market share?
- What are the revenue-generating key market segments?
- What are the key factors driving and challenging this market’s growth?
- Who are the key market vendors and their growth strategies?
- What are the latest trends influencing the growth of this market?
- What are the variables influencing the market growth in the primary regions?
- What are the factors influencing the growth of the parent market?
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