Market outlook of the curved display devices market
Technavio’s research analyst predicts the global curved display devices market to grow at a CAGR of 17% during the forecast period. Curved display devices such as TVs and monitors offer enhanced viewing experience for individual users. This is a relatively new technology in the market and is expected to generate huge interest among users.
The enormous demand for technologically advanced products and large-screen displays are some of the major factors driving the market. Vendors are continually developing new products with advanced technologies such as nanocrystals, OLED, and ULED, which is expected to generate interest among consumers. This along with declining ASPs of TVs and increasing disposable income of consumers has generated huge demand for large-screen displays. Curved TVs and monitors come with large displays that are likely to see increased adoption during the forecast period.
Product segmentation and analysis of the curved display devices market
The TV segment dominated the market during 2015, with a market share of 92% in terms of revenue. Samsung is the leader in the curved display TV market, and its global presence and branding strategies have contributed to the increased awareness of curved TVs. Curved display devices offer the best viewing experience with large screen displays, which explains the relatively low market share of monitors.
Geographical segmentation and analysis of the curved display devices market
The Americas accounted for 40% of the market share during 2015 and is expected to grow at a CAGR of 17% during the forecast period. High disposable income of consumers in the US and the inclination of consumers toward Japanese and Korean consumer electronics brands are the primary drivers for the market growth in the region.
Competitive landscape and key vendors
The global curved display devices market is fragmented with the presence of numerous small and large suppliers. The vendors in the market compete on the basis of price, quality, innovation, reputation, distribution, and promotion. The market is expected to witness increased competition among vendors during the forecast period.
The leading vendors in the market are -
Other prominent vendors in the market include Acer, BenQ, Changhong, Dell, Haier, Hisense, HP, Panasonic, Sony, TCL, and TP Vision, who are adopting global strategies to increase their presence in the market.
Key questions answered in the report include
- What will the market size and the growth rate be in 2020?
- What are the key factors driving the global curved display devices market?
- What are the key market trends impacting the growth of the curved display devices market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the vendors in the global curved display devices market?
- Trending factors influencing the market shares of the Americas, APAC, and EMEA?
- What are the key outcomes of the five forces analysis of the curved display devices market?
Technavio also offers customization on reports based on specific client requirement.
Related reports: