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The pure play software testing services market share is projected to surge to USD 6.05 billion from 2021 to 2026 at a CAGR of 15%.
The pure play software testing services market report extensively covers market segmentation by end-user (BFSI, IT, telecom, retail, and others) and geography (North America, Europe, APAC, South America, and MEA).
The pure play software testing services market report also offers information on several market vendors, including Cigniti Technologies Ltd., DXC Technology Co., Expleo Group SAS, imbus AG, Inspearit, Planit Test Management Solutions Pty. Ltd., QA InfoTech, QualiTest Ltd., Trigent Software Inc., and ZenQ. among others. Furthermore, this pure play software testing services market research report provides valuable insights on the post-COVID-19 impact on the market, which will help companies evaluate their business approaches.
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Based on our research output, there has been a neutral impact on the market growth during and post-COVID-19 era. The evolution of software testing labs is notably driving the pure play software testing services market growth, although factors such as growing concern about data privacy and information security may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the pure play software testing services industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Pure Play Software Testing Services Market Driver
One of the key factors driving the global pure play software testing services industry growth is the evolution of software testing labs. Companies are focusing on product development and R&D to develop high-quality products. Software testing is performed throughout the product development stage and constitutes as much as 50% of the product development costs. In addition, the process of outsourcing testing elements to software testing vendors enables organizations to save on costly resources or manage with the limited resources available. A testing process is bound by service-level agreements between the testing service providers and the organization that sets acceptable quality standards. Such factors will propel the market growth in the forecast period.
Key Pure Play Software Testing Services Market Trend
Need for cost reduction and faster time-to-market is one of the key pure play software testing services market trends that is expected to impact the industry positively in the forecast period. Crowdsourced testing gained popularity from 2014 to 2016 as it was the only testing process that offered real-time feedback on product development, insights about the quality of products, and the ability to detect bugs or defects over the testing lifecycle. It gives more flexibility in terms of time, work location, and pay and offers a vast range of options for testing different applications. The high adoption of crowdsourced testing is due to the high penetration of the Internet through mobile devices and the growing awareness levels through technical web blogs and websites. Some of the advantages associated with crowdsourced testing services are:
Key Pure Play Software Testing Services Market Challenge
One of the key challenges to the global pure play software testing services industry growth is the growing concern about data privacy and information security. The testing service is becoming a more complex process due to the increase in the number of guidelines and IT security regulations and policies. Threats from hackers and security breaches in cloud-based services are on the rise. Therefore, vendors should ensure that the testing of cloud infrastructure for SaaS, IaaS, and PaaS has been carried out as per the latest IT security guidelines. The different models of cloud computing services should be tested effectively to prevent the sharing of data with unauthorized systems or persons. Thus, the rising cybersecurity concerns will restrict the growth of the market in focus during the forecast period.
This pure play software testing services market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global pure play software testing services market as a part of the global IT consulting and other services market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the pure play software testing services market during the forecast period.
The report analyzes the market's competitive landscape and offers information on several market vendors, including:
This statistical study of the pure play software testing services market encompasses successful business strategies deployed by the key vendors. The pure play software testing services market is fragmented and the vendors are deploying growth strategies such as technological innovation to compete in the market.
To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The pure play software testing services market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the pure play software testing services market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
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41% of the market's growth will originate from North America during the forecast period. The US is the key market for pure play software testing services in North America. Market growth in this region will be faster than the growth of the market in Europe and MEA.
The early adoption of SMAC technologies will facilitate the pure play software testing services market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID Impact and Recovery Analysis
In 2020, the COVID-19 pandemic adversely affected the economies of North American countries, such as the US, Canada, and Mexico. Governments in this region imposed stringent lockdowns, which adversely affected regional industries, such as automotive, personal care, and textile and apparel. However, the lifting of lockdowns and the initiation of COVID-19 vaccination programs have been aiding the growth of the regional market since early 2021. Moreover, digital transactions increased in 2020, as such transactions do not require the physical presence of people or hard cash to make payments. This is expected to fuel the demand from the BSFI sector, which will drive the growth of the pure play software testing services market in the region during the forecast period.
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The pure play software testing services market share growth by the BFSI segment will be significant during the forecast period. The need for enabling customer access to financial services through mobile devices and the continuous engagement of customers drive the consumption of software testing tools in the BFSI sector.
This report provides an accurate prediction of the contribution of all the segments to the growth of the pure play software testing services market size and actionable market insights on the post-COVID-19 impact on each segment.
Pure Play Software Testing Services Market Scope |
|
Report Coverage |
Details |
Page number |
120 |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of 15% |
Market growth 2022-2026 |
$6.05 billion |
Market structure |
Fragmented |
YoY growth (%) |
13.37 |
Regional analysis |
North America, Europe, APAC, South America, and MEA |
Performing market contribution |
North America at 41% |
Key consumer countries |
US, India, China, UK, and Germany |
Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
Key companies profiled |
Cigniti Technologies Ltd., DXC Technology Co., Expleo Group SAS, imbus AG, Inspearit, Planit Test Management Solutions Pty. Ltd., QA InfoTech, QualiTest Ltd., Trigent Software Inc., and ZenQ. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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