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Below are some of the key findings from our analysis of the power banks market
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The global power banks market research predicts the market to grow at a CAGR of more than 22% during the forecast period. The increasing penetration of smartphones coupled with the extensive use of internet services via applications installed on such devices is expected to augment the demand for power banks during the forecast period.
The recent shift toward 4G networks is a key power banks market driver. Due to the advent of 4G networks, most users browse the internet for high-quality digital content through their smartphones and tablets. This increase in the usage of mobile data is expected to augment market growth as power banks play a critical role in ensuring frequent battery recharges in the absence of a power source.
In this market power banks market analysis, analysts have estimated the portable battery cases segment to dominate the global market for power banks by 2020. The advent of lighter, more powerful, and affordable battery cases is expected to bolster the prospects for growth in this segment during the forecast period.
The power banks market forecast has estimated the APAC region to account for more than 43% of the total market share by 2020. The presence of large vendors like Xiaomi, OnePlus, and Sony in this region is an important growth-promoting factor as these vendors provide high-quality power banks at low prices.
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The global power banks market is highly fragmented owing to the presence of numerous small and large vendors. The vendors in this market compete on the basis of price, quality, reputation, distribution, and promotion to gain maximum traction over their competitors during the forecast period.
The leading vendors in the market are -
Other prominent vendors analyzed in this market research are Anker, Apacer Technologies, China BAK Battery, LG, Easy Acc, GP Batteries International, Microsoft, Xiaomi Technology, Sony, Samsung, OnePlus, Flipkart, uNu Electronics, Panasonic, and Zendure.
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PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by product type
PART 07: Geographical segmentation
PART 08: Market Drivers
PART 09: Market drivers and their impact
PART 10: Market challenges
PART 11: Impact of drivers and challenges
PART 12: Market trends
PART 13: Key vendor analysis
PART 14: Key recommendations for vendors/investors
PART 15: Appendix
PART 16: Explore Technavio
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